FAOE TWO
Thursday, July 3, 1930
TO ALL POINTS Hi SWEDEN *
____
Published every Thursday at Hermiston. Umatilla County. Oregon, by J.
M. Biggs, Editor and Manager.
!*
Me. and Mra. O. O. Felthouse mot
ored to Pendleton Sunday.
See Burk's Big Sale Ad.— Poge 5.
LOCAL NEWS ITEMS
Oregon telephone users will be
able to talk tpr the first time to M°tor to Pendleton.
Go on Fishing Trip.
Entered a« Second Claae Matter December, 190«, at the poetofflce at Her
K u .c ll B'- taiw* and B. W. Tlllot-
points within the Arctic circle oi
Mr. i,nd Mrs. Dwight MeKinny
miston, Umatilla County, Oregon.
Monday, June 30, when transatlan motored to Pendleton Sunday after- son of Arlington made a trip to
Desolation lake Thursday where they
,flc telephone service will be extend- j noon
Subscription Bates
cd to all points in Sweden, It wasj
spent the day fishing.
One Tear ....
«2.00 announced yesterday by J. A. Mur
Biz Months
«1 00 ray, district manager for the Paclf- Leave for Baker.
Mr. and Mrs. J. Weaver and two Visits From Pendleton.
Erma Clark of Pendleton spent
1c Telephone and Telegraph com chUditen left Saturday ofr Baker,
TAXING THE BILLBOADS
pany.
Oregon, where they will make their Tuesday of this week visiting Ruth
Service to Sweden Is limited now home. Mr. Weaver’s office will be Cherry and Mary Brownson.
The billboards along the highways of America have to three cities, Stockholm, Gothen in Huntington, Oregon.
Visits at Strohni Home.
become a public nuisance. They are at their best an burg and Malmo.
Mrs. J. D. Waghorn spent Friday
With this new “farthest north"
For sale— Ford Pick-up, 1926;
impertinent attempt to force advertising upon people dur tolnt established, Bell System tele- priced to sell. Kohrman Motor Co.— of last week visiting at the George
ing their hours of recreation. At their worst they are phone»radlo service will connect Adv.
Strohm home.
area extending u from
within
blots upon the landscape. One of the greatest blessings with
— an
-------
vu i w
iin il.
Goes to Portland.
which the motor car has brought to the people who live thc Arct,c clrcle ln Europe to nearly Motor to Kennewick.
Dick Hitt left Thursday night for
Mr. and Mrs. George Strohni and
in towns is that it provides a swift and easy wav to eet it*
„•‘xth1ut,tud*ln Amer
out into the country, to see the beautiful things whfch of Western Europe, all Argentina Mrs. J. D. Waghorn motored to Ken Portland where he hopes to find em
ployment for the summer.
Nature has to show us. But when, instead of beauty th e ' ten clt,«e of ch ile and the city of newick, Washington, Thursday.
Motor to Touehtt.
John Konacz, Mildred Cummins
motorist sees on every hand huge structures advertising Montev,deo ln Uruguay. The new
Visitor.
somebody’s soap or cigarettes, frequently blocking the SW8dl*h extenal°n win make possible Pendleton
Mr. and Mrs. M. L. Watson and and Mrs. William Schabel motored
to Touchet, Washington, Sunday.
best and most beautiful views, half of the benefit of the
son. Karl, were Pendleton visitors
Fr°m Echo.
Sunday.
country motoring is lost.
I
Mrs. Sadie Thomas of Echo wag in
x l ft J?,,?0* enou£b to denounce the advertisers who use
Hermiston Tuesday afternoon visit
Spends Week-end in La Grande.
Sund®y Visiting.
the billboards. They would not continue to use them, Walter Blokland spent the week Spends
Mrs. O. T. Lockridge spent Sun ing friends and seeing after business
doubtless, unless they found that it paid them to do so, end In La Grande visiting his wife day visiting at the Barrager home in interests.
who Is employed n the arlroad office Columbia district.
though it is a very serious question whether the same In
that city.
See Burk’s Big Sale Ad.— Poge 5.
amount of money spent in newspaper advertising would
s
pot bring larger results. The advertiser pays for the use
of billboards, but they do not pay enough or to the right -
people.
I"
It is not enough to pay the owner of the land on which1»
a
a billboard is erected, a more or less nominal rent for the 2
EASY t
space occupied. There are others besides the land own- ■ EASY
Term* ■
ere concerned. The privilege of arresting the attention 2 Term«
K
of everybody who goes along the road is in the nature of ja « « ,
.
-
- „
Z
as^uch francklse’ and should 15(3 recognized and taxes " Wednesday, J Illy 9 1 P M t
as sll< '■
5
- ..........
.......
J
9
•
•
t
In France that is exactly the way in which the billboard
I will sell at Public Auction the Davis herd of
evil is kept down to reasonable limits. The French gov
Dairy Cows. Some exceptionally good ones. Terms
ernment has adopted a sliding scale of taxes. It begins " one-half cash, 20 months for balance; or no cash,
with $24 a year per square meter for the smaller boards,
20 months to pay, but two cows to be mortgaged
up to six square meters. That figures out about $2 25
with everyone bought.
a square foot, or around $400 a year for billboards of the
On Wednesday, July 16,1 will sell the Jess Hopper
standard “24-sheet” size. But the larger sized boards in
herd. Look for next week’s advertising for particu
lTa?k®.P^Aai a 2?.i^ e^ rate’, uP.t0 ,$10° a equare meter,
lars.
or about $10 a square foot, for the largest. s Some of the'
billboards on the main roads leading out of Paris will ■
TIME— 1:00 P. M., July 9
J
have to pay $16,000 a year each for the privilege.
2
PLACE—Fair Grounds, Hermiston.
[
That is a fair and equitable tax. It keeps down the 2
number of billboards and those which are permitted will 5
continue toward the maintenance of the highways alone "
AUCTIONEER, A. CARTER
!
which they stand. New Jersey has begun in a modest
way to imitate the French and levy a small tax on bill j f WWBMIIF H ■ ■ B WjlBi W P »1.I l " ? * " m w ■ ■ ■ ■■ wr
boards. It is something which every state, county, town
ship and municipality might well look into as a means of
providing adtutional public revenue and at the same time
doing something toward abating a growing nuisance.
Morning papers of every July 5 formerly carried dis
tressing accounts of the killing and injuring of many per
sons, mostly children, through the explosion of fireworks
in celebration of the Glorious Fourth on the preceding
day. For days afterwards additional deaths from lock-
e results
powder wounds would be recorded.
While casualties of this kind still occur, their number
has been reduced to a small fraction of those in former
years. On the Fourth of July, 1905, no less than 182 per
i o d Yure klllv d ou}ri^ht and 4»994 were wounded. By
°f A ille,d had fallen t0 131’ in 1915 to
ported1928 t0 X1’ Whl 6 aSt year only 7 deaths were re*
» Z hj.8 dlustrates the fact that sometimes safety warn-
L
-y a®$omPIi8.V the desired results, but the process
of educating the public to a realization of even the most
obvious dangers is a slow one.
? seema that when one menace to life and limb
een kroughtunder control, a new ong arises to take
t P , v k H ay the ou5standing menace is the automo
bile, which last year took a toll of more than 30,000 kill
ed and nearly a million injured in the United States.
»
S
S
e
?
‘° dCVCl0P « Be" erati° " 5
Hermiston may appear to be asleep as soon as dark
comes, but last night the two local officers made seven ar-
sts and s ir
„ „ j sentenced before three
dr
o’clockndth
ii Z e ’COnVii d and
n /o ik i J r m°rnin2- They are to be congratulated
possibly they deserve uniforms.
♦kP °Vel nOIl Nor^ lad ,announcea he is not a candidate for
Hot dog.1" 31100“ 38 t-h° that W0Uld make any difference
rto.k?Sîk8Uu filed vn hunier plane—Headline. That is all
right, the Hunter brothers are still up in the air.
aS a <! j Ci or’ an Indiana man fooled 25 women
Most of us would be satiafied if we could only fool one
One consolation is that m y change in economic con
ditions will proably be for the better.
thX ughfyht beat the 8Ugar tUrriff by Stirri" « the
Foîrth?°U pIanning ° n drWng to Pumpkin Center for the
And dont forget the banana deal.
f.
H
* I ~
fc.
1
INDEPENDENCE
DAY
There is no better time to think of
your own future independence. Noth
ing can start you on the road to inde
pendence better than starting a Savings
Account.
ONE DOLLAR OR MORE WILL
OPEN AN ACCOUNT
START TODAY!
First National Bank
O F H E R M IS T O N
Read the Advertisemets
W e H ave
Q
U sed Parts
Auto
CARA W Hermiston
reckingHouse
FOB ALL MAKES
Dont be
Like That
E. F. PIERSON, Owner
We Buy Used Cars
Dieting
Sanely
C O N S O L ID A T E D
Truck Lines
Does
N o t A ffe c t
Disposition
e / ’V'e
B E E F o /U *
| Eggs, 35c
-
Empties, 10c\
in th e /
«=*,
Balanced Diet
Chickens, $1.80
Apples
Groceries -
- Empties, 2 Oc I
40c per 100 lbs\
Hermiston Meat
Market
My Motto:
Q U A L I T Y and S E R V I C E
A. W. TURNBLAD
PHONE 411
-
55c per 100 lhs \
H erm iston Transfer, Agts.
Phone 31
M e a d o w b r o o k Ic e
Get the Best
SERVICE
PHONE 741
QUALITY
Open Sundays Until 12:00
VITAMIN -A
I
BUTTER--
T
NATURE’S
A
OWN
M
FOOD
I
Butterfat is iinique among the food fats
N
in that it contains, in addition to heat and
BEST BUY
A TIRE YOU CANNOT EQUAL FOR MILEAGE
AT MORE MONEY—GOODYEAR PATHFINDER.
—GENUINE SUPERTWIST COED.
Pathfinder, 30x31
Hermiston Creamery Co.
•' ’ * * > » * < '
Pathfinder, 33x6.00 - $12.90
Other Sizes Equally Low.
ROHRM AN
OUR SHOP IS MODERN
OREGON
(T h i. Adv. Is aponsored by Oregon Creamery Operators Aaaoeiatlon)
$4.98
fathfinder, 30x4.50 - $6.35
D
“THERE IS NO SUBSTITUTE FOR GOOD
BUTTER AND OTHER DAIRY PRODUCTS’*
OVERSIZE
Pathfinder, 29x4.40 - $5.55
energy, vitamin A, which promotes
growth and health, and builds resistance
to pulmonary infection, and vitamin D,
which prevents rickets and promotes bone
iment—both indispensible to the growth ahd
ilth of the body. These vitamins are not pres
ent in other food fats in appreciable quantities. But
terfat is the most practical, economical and palatable
year-round food source of these vitamins.
HERMISTON
/
1 1
1 U SE D
Public Auction
FIREWORKS AND AUTOS
★
★
W hyN ot ,
FIRST CLASS DAIRY COWS :
)
★
★
OUR SERVICE GUARANTEED
AUTHORIZED SALES AMD SERVICE
HERMISTON. OREGON
PHONE 571