THE HERMISTON HERALD. HERMISTON, OREGON.
pels the reader’s attention. Everyone
H E R M I S T O _______
N
H E R A L ___________
D
knows how at times, even in the
Published every Thursday st Herroistoij, Umatilla Couaty, Oregon, in,the»heart of Eastern
Oregon’s great irrigated alfalfa fields, by the Herald Publishing Company.
BERNARD MAINWAR1NG, EDITOR
h n te re < t|a .>l.e c u u (l< ia m
m a ile r, lieo eu iber
. icon, a t th e po .'office a t rie ria ie to a . UregoD
Subscription Rates: One Year, (¿.00; Six Months, 91 00
VIEWS OF THE FAIR
In line with its policy of giving its
Traders the pros and cons of the 1925
fair question The Herald printed lust
week an editorial from the Madras
Pioneer which supports the exposi
tion.
This week we print an article on
the other side from our Umatiila
county contemporary the Athena
Press, which represents what is un
doubtedly the prevailing sentiment
in this county at the present time.
What the fate of he fair will be is
btlll a question. The indications are
that if it gets before the people this
year Its boosters will have to use the
initiative.
And unless economic
conditions improve the people are not
going to be willing to saddle upon
themselves anther tax.
Yet the fair idea has a lot of merit
und we believe it will win out. But
Portland will have to pay more of the
costs.
A moHt excellent newspaper was
the Oregonian of Monday, Junuary 2.
It was the annual New Year’s edition
and it maintained the high stand
ard set in other years. If there wa.-
nnything lacking It was that the so
called "back country,” which needs
the advertising most got least—as
usual.
We reprint an article from the
Prineville Central Oregonian on the
business men's Tuesday noon lunch
in that city. Their custom is simil
ar to the one prevailing among the
! commercial ciub members here.
Every live town needs an active com
mercial club and the noon meeting
serves the purpose , admirably.
A
,
good new years resolution for every
man in Hermiston would be (and its
not to late to begin) to be present
every Tuesday at the commercial
club meetings. •
Speaking of the new year did you
notice the big crimp the resolutions
didn’t put in the cigar industry?
Did you write it 1922 the first
time?
ADVERTISING NEWS
Billings (Mont.) Gazette
It is a safe venture that 80 per cent
of the readers of news read the adver
tisements also sbeerly because of the
general interest to be found in them.
There is news value in a well-written
advertisement, which is a thought for
the consideration of those who' think
on advertising contract Is something
of a speculation, or who are careless
in the preparation of their ‘‘copy.”
An attractive advertisement com-
bbbbbbbbbbbbbbbbbb asaann b s
a b b b M b b b b b b b b i
Yoil’ll Save Money
—
——
by —
Remodeling Now
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You who have been waiting for lower prices
before you laid that hardwood floor, renewed
those old walls and ceilings, re-roofed the house
or barn, or built the garage—this message is
directed to you.
Do you know that lumber and building
material prices are down 50 per cent?
Do you know that you can repair or re
model cheaper than at any time in the past ifve
years?
Do you realize that every day you wait not
only inconveniences you but cost you real money?
Building material prices may come down
more—we think not—but every day you delay
in getting the new garage deprives you of the
use of it, and causes you to pay out money for
garage rent.
Every day you delay roofing the barn and
the home, makes your property more liable to
damage from storm. Every day you put off in
side repairs the trouble increases and the total
expense becomes greater.
Do your repairing and remodeling at the
present bargain prices and get the benefit now.
Come in today and let us figure your job.
Begin getting the benefit now.
BAPTIST NOTICES
R. V. Ashmun minister. Residence
midst of an interesting news item, first house east of library. Phone 31.
Sunday school 10:00 o’clock. We
his eye has been deflected by some
outstanding sentence in a nearly are Just beginning a 9 months course
“ad,” and how he has read the ‘‘ad* ! of study In the Old Testament. It
before returning to the news story. will add much to your interest to be-
Advertisements narrate the romance gin the study now.
Roosevelt's fourth reason for go
of business, they represent an indi
ing to church. "Yes, I know all the
vidual art, they are instructive.
For instance, the classified adver excuses. I know that one can wor
tisement page. The persons are In ship the creator In a grove of trees,
numerable who read it, not because or by a running brook or In a man’s
they are searching for something def own home just as well as In a church.
inite, but because each little ’’ad” But, I also know as a matter of fact
tells of something of interest to the the average man does not thus wor-
active mind. Many are those who, ship."
reading the classified page because j , We invite the community not
of this general interest only, find worshiping elsewhere to Join kite
there that interests them ranks in Bible study and worship.
The Junior B. Y. P. U. meets in the
individually and directly, prompts a
reply, and performs a concrete serv basement at 11:00 o’clock. Interest
ice both for the advertiser and the is very gratifying. Attendance good.
Those not attending are losing *
reader.
profitable hour.
The senior B. Y. P. U. will meet
ANOTHER VIEW OF THE FAIR
at 6:30, topic "Utilizing Opportun
Athena Press
The position of Senator Ritner is ities." Leader, Henry Shelleday.
impregnable. Knowing that no sort The young people are cordially invit
of fair tax would be countenanced in ed.
The ladies aid will meet Wednes
Umatilla county, he opposed the
Portland scheme to put one over at day afternoon at 2:30, Jan. 11. The
a special election. As president of place of meeting will be announced
the senate he woud not sign the gaa- Sunday. A cordially invitation is ex
oene tax measure, holding that six tended to the ladies of the church
teen and not fifteen votes constitute and their friends.
a'maJOrity of the state senate, even
Children under six years will be
though that body had but twenty- cared for in the nursery In charge of
nine members at the time of the Mrs. FrittB. Mothers are urged to
voting. In this ruling he is hub - use this opportunity to worship with
,alne^ by the
(he op|
n|on of the attorney |u*
the same time know that
opinion
¡us and at th<
general. Senator Ritner and his col the children are being properly car
leagues from this part of the stato ed for.
Morning worship at 11:00 o’clock.
who presented a firm and unyielding
front against what must have been Special music by the choir. Theme,
an extraordinary pressure brought "Spiritual evolution.”
Evening theme, "Unbelief
in
to bear from Multnomah county, de
serve the gratitude of their constitu- Christ Impossible.” Special music,
ents, nine out of ten of whom are un- l There will be a cornet solo and other
questionably of the belief that Port- |special music at this service,
land should pay for her own world’s 'Prayer service at 7:30 Thursday
fair if she wants one. Most of us evening.
are willing to help along by going to
see it, but not to pay taxes for it.
"EARTHBOUND,” IS FEATURE
Plan This Winter
BUILD IN THE SPRING
All indications show that
lumber prices have reach
ed rock bottom. There
are so many new homes
needed that it is only rea
sonable to expect build
ing costs to increase with
spring demand.
Select a design for your new home. Place the con
tract for the material row. Build as soon
as the weather will permit.
Inland Empire Lumber Company
P h o n e 331
“ The Yard of Best Quality ”
H. M. STRAW. MGR.
AT PLAY HOUSE SATURDAY
TUESDAY NOON LUNCHES IN
PRINEVILLE TOO
♦
OREGON PRESS COMMENT
Exclusive Representatives of National Builders Bureau
Picture W ill Be ac Umatilla Fri-
Prineville Central Oregonian
day; Basil King is Author
During the holidays the attendance
of the Story
at the weekly business men’s lunch
"No God. No sin. No future life.
eon at the Hotel Prineville has fallen
off, and, owing to the season and Nothing but the survival of the fit
lother attractions, no effort was made test, and every man for himself."
That was the ruthless creed by
to get out a crowd. But start the
new year right and be on hand next which two men lived. They thought
it had brought them success and
Tuesday.
,
There should he a get together riches until one of them was forced
meeeting of the business men of every to sacrifice his wife upon the altar of
community at least once a weeek. that creed. Then he killed Dick
There Is no time when this can be Desborough, the man he had looked
done with so little Inconvenience as upon as his best. friend, but Dick,
I at the noon hour. The hotel Is serv- even after death, was not free to pro-
■ ing a luncheon for 50c that Is worth gross.
Ills spirit was forced to remain
g more, and the benefits that can ac-
B crue from these meetings are unlimit- earthbound until he was willing to
be guided by the higher creed that
■ ed.
JJ Keep the luncheons alive. Nine- “love is the great progressive force
g teen twenty-two is coming and holds both in this world and what we call
B much In store for the community. the next." That Is the theme about
■ It is up to the business men to real- which Basil King built the powerful
® ize on our assets, and work together, story, "Earthbound,” which critics
g There is no time when It is easier tn have recognized as the greatest and
■ be unanimous and who'e heartedly most impressive screen production ev-
B In favor of the right thing than when , er attemtted will be at Umatilla
Friday and Hermiston Saturday. It
a good meal is being enjoyed.
is an event which no one who thinks
In the higher terms of life can af
♦
♦ ford to miss.
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Echo Flour Mills
Echo, O re g o n
-M ANUFACTURERS Of
High Grade Patent
Blue S tem F lour
The Sup~ri~r Product of Scientific Milling
Makes Eetter Bread
Try a Sack
DEALERS IN GRAIN AND FEED
• 1
THE
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•THE KENTUCKY COLONEL.”
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COMING TO PLAYHOUSE
We, too, favor undersea warcraft —
the deeper undersea the better— Story Taken From Opie Read’s Well
Athene Press.
Known Book W ill Be Feature
Here Next Sunday
Why not finance the fair with a
For many years Opie Read, the
tax on the gas that is so voluminous
ly realeased in the state house—
which Is showing at the Play House
Weston Leader.
Sunday has been traveling over Ly
With all the cities, counties, states ceum circuits, principally in the mid
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B
s, R. A. Brownton, Manager
Phone 111 g and nations of the world so heavily dle west, giving readings from his
in debt we wonder if it wouldn't be books. In speaking of his lecture
Îf lB B B B B B B B B B B B B B B f lB Q B IB IB B B B B B B B f lB f lf lB IB Î a good idea to cancel ail of them and tours recently, Mr. Read said that
start all ovef again?— Benton Coun •The Kentucky Colonel” has always
ty Courier.
been, not only his own favorite, hut
that
of his audience as well.
"Much Hangs on Farmer,” says a
Opie Read is the most interesting
headline in a dally paper. It sure
type of man found In America today,
does. And the farmer Is apt to truth
fully tell the world that there are n age no longer young, he still has
still many who are trying to hang a mind that for sheer keenness of in
more on hint.— Prineville Central tellect would make many a younger
Without endangering the health of those depending on
man "sit up and take notice.” His
Oregonian.
face charms you with Its kindly.
you or seriously impairing your earning capacity, even of
Carelessness on the highway costs ' thoughful eyes and sweet understand
your home merchants and surely not of the bargain price
lives and damage to property and It Is i ing smile. One has hut to look at
dealers of the city stores. These p ice saving devices are
time the courts upheld the law. That him to see that he has gleaned a great
will be one way to hold down yiose deal from life— that he has met hap
only for your own undoing.
prone to do thslr thinking after piness and sorrow alike with wis
Do not be deceived, these fine phrases bode no good
someone Is Injured, instead of before. dom. a wisdom that, aa years have
—Hillsboro Argus.
gone on. has Increased because of his
for anyone except those who want to unload their burdens
1 Increasing understanding of himself,
upon some one else.
"What’s the Matter With the
of others, and of Life itself.
Moon?" asks a headline In the Lit.
His is the face of the philosopher,
Keep your money just as close to home as possible in
Dlge. Can’t say. Haven't been up
the thinker, the student of human na-
these times, possibly you mrght get a chance at it again.
there lately.—Weston Leader.
j ture. Not only hie books but hts
France Is in less danger from an -thoughtful. Interesting fnee. shows
We are busy now taking our known losses and it
unprovoked assault than a provoked that he has delved deep Into the
would be only human to try und have you share them with
one, if her militarists continue in the myriad phases of human life. A n d
us. Your interest is to take on just as little of these as
In "The Kentucky Colonel.” this
saddle.—Weaton Leader.
sterling author has given to the
possible.
world the beet of that which he has
Farm Flock Needs Care
The farm poultry flock to be prof learned.
itable muat have careful attention In
Bilious Headache
selection of stock and care of the
When you have a severe headache.
birds, reports O. Crum, of the O. A. C.
Experiment station. Very little neg a disordered stomach and consttpa-
lect. he says, may result In weaken lion, take three of Chamberlain'«
ed vitality. The male bird la half Tablet*. They will correct the dis
“ T ht fits! o f GvoJ S trik e "
the flock, he considers, nnd muat he orders of the liver and bowel*, effect
ually curing the beadach*.
of right stock and good vitality.
We extend to our pa
trons and friends our
best wishes for a happy
new year.
: TUM-A-LUM LUMBER COMPANY ■
Do Not Buy What You Can Get
Along Without---
H erm iston P rod u ce &
Supply Co.
STA NG EBY & G A ST
UMATILLA, ORECCN
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PIONEER EMPLOYMENT CO. 5
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W i t h t w o big offices
P E N D L E T O N and P O R T L A N D
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la prepared to handle the business of
Eastern Oregon better than ever before
Our Specialties
Farms, Mills, Camps, Hotels. Garages, Etc.
We Negotiate Leases and Rentals
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P e n d le to n O ffic e
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