HOJIE AND FAKM MAGAZINE SECTION
Specialized Delivery for Farm
BY GEORGE F. WHITSETT,
f the. International Harvester Com
pany of America.
WONDER is expressed by som
that motor trucks are becom
ing used on the farm. Many
who are unfamiliar with present rural
conditions imagine that development
is peculiar to the city and that farm
ing conditions are the same yester
day, today and forever.
It is inevitable that as the nature
of farming itself changes, the ma
obines of the farm will display a cor
responding change. Agricultural
need always precedes the machine
which fills it.
Tell me what kind of farming a
man does and I will tell you what
kind of delivery he uses, or will use
within the next few years. The farm
er who has graduated Into some one
of the numerous specialized forms of
farming the kinds that put fertility
back Into his farm, and daily profits
into his pockets will find motor
truck delivery necessary in his busi
ness. The New Regime.
There appeared' recently in the
Pennsylvania Farmer an account of
ono instance of motor marketing
which nicely ilhislrates the new re
Rime. S. L. Kestcr, of Clearfield
County, Pennsylvania, lias used a
motor truck to his profit and con
venience for two years In conveying
his produce from Homestead Farm to
market.
"He produces fruit, berries, garden
products, butter and eggs," says the
account. "The products are carried
more safely and arrive in better con
dition than when hauled In a market
wagon. About one-third as much
time Is 'spent on the road and one
tram Is dispensed with. Towns that
were practically out of reach by team
are within easy distance by motor
truck."
The writer prefaces his remarks
on Mr. Roster's delivery success with
this statement: "The number ot
users of tho motor truck for market
ing purposes Is rapidly increasing and
their success bids fair to make this
method the popular one for convey
ing farm produce to market. As a
saver of time and horses it Is eco
nomical."
Economy Arguments.
And this Is the age of all ages,
and the year of all years, when econ
oniy is an argument. With shrapnel
shooting the price of horse flesh sky
ward the specialized farmer, as well
as the city merchant will' listen to
arguments for economy. Financial
and economical crises are beneficial
in that they force us to substitute for
our extravagant ways, methods which
will stand the test of profit and loss,
When we consider the advantages
1 -
A TYPE OF VEHICLE ISKI'TL.
HI UAL DEUYliHY Ob' MILK,
of farm marketing by motor as com
pared to the advantages of city gaso
line delivery, it is hard to see why
the city man beat his country brother
to the method. The man In town has
better streets and shorter hauls, yet
he was first to adopt motor truck de
livery. But the difference is fast disap
pearing. . Rural competition is in
creasing and ways and means for In
creasing the speed and decreasing the
cost of delivery are becoming as pop
ular among the orchards, lettuce
fields and poultry farms of the coun
tryside, as they are among the manu
facturers, wholesalers and retailers,
who make their deliveries over brick
pavements and asphalt.
Bringing the Market Nearer.
The man who raises berries and
fruit soon comes to wonder how he
ever managed to stay in business with
his old-fashioned methods of delivery.
His motor truck enables him to rise
later in the morning and get to mar
ket at the customary time. It en
ables him to gather his tender fruit,
such as berries and peaches, in the
cool of the day, and get it to market
or shipping point the same afternoon.
It not only moves him up closer to
his customary market but puts him
within easy striking distance of other
markets.
These conditions apply with equal
force to the producer of truck and
garden vegetables. The motor truck
makes the raiser of radishes, green
peas and roasting ears master of his
early morning marketing. It lets
him get as much sleep as every man
deserves, and yet enables him to get
into market before it already is
glutted. It makes him Independent
of local buyers, and enables him to
go where he can get the best prices
and conditions. Furthermore, It en
ables him to get there more easily,
quickly and economically.
Every man who produces milk,
cream, butter, or cheese to any ex
tent Is, or soon will be, the owner of
a motor truck. It gives him the
power and speed necessary to make
quick deliveries in the cool of the day
and cover, if necessary, long dis
tances. The motor truck as now
built will travel over all kinds of
roads in all kinds of weather, and
will encounter any hill. The motor
truck has become an all-year propo
sition aud one which will relieve the
dairyman of the tortures of slow and
tiresome delivery.
Motor Truck on Farm to Stay.
The poultry farmer Is a natural
member of the motor truck club and
finds that his business can be handled
with alacrity and economy by the aid
of gasoline. It enables him to mar
ket dally, when desired, and to an-
swer and to fill special orders on
short notice. It makes a full-fledged
business man out of the otherwise
handicapped poultry farmer.
A farmer need not be an all-fruit,
all-vegetable, all-dairy or all-poultry
farmer to come in under the classifi
cation ot those who need specialized
delivery. Being engaged in several
lines of specialized farming does not
keep a man from being a candidate
for specialized delivery.
No one need be surprised then to
observe an Increase in the number of
motor trucks purchased for farm use.
As the kind of materials marketed
change, the means of marketing will
differ. The more farmers who be
come engaged in specialized farming
of any sort, the more farmer owners
of motor trucks will there become.
What Is more, motortruck delivery
holds as its grows. More than 90
per cent of all who take up motor
truck delivery keep it up and never
go back to the ways of their fore
fathers. The motor truck builds up
the very businesses which demand
it, and, therefore, becomes a self
perpetuatlng species.
WOOD TANKS
For Water, Oil, Wine, Mining
and Cyanide.
Wood Pipe for Irrigation, City Sys
tran, Mining rower Plant.
PacificTank&PipeCo.
275 Oak Street,
Portland, Or.
Ifiinrfl
Ajrainfit
DROUTH
Prepare your soil to retain moistur na
produce blRger crop yields, by making a
perfect bed ntth the
IMPERIAL PULVERIZER
t-1- .k. .... I. 11 - k A- Mil.
levels and pulverizes the topsolL Does
the ork o( 3 Implements all in one trip.
J buying more Implements
OaVcS saves tiro extra trips over tho
piuweu grouna.
Send at
Petermn MfK.
To., 178 Klver
t., Krnt, Ohio.
for our booklet
I Gos Packets
SEED
Northern Grown, Thoroughly
Ttwi, Reliable, Frwh, the
biwc Grow' kind, worth 11.00. Cost you only 12c. ThaTi
air mat Imp expf nse paj.l by us.
Ht,B(it first, eirly Urortte,
rtrbtp, l?it ptrlft turn btftder,
(rrt, Bt UM Variety.
fuenatMr, Furttarljr vhlt.
-tlurt, 1adrr.Iwiys .
OnloH. fit-rat jMdrr tKt rd.
PBinnip, Brit, Msoath tad iwt.
RadMt, Surlct Tirolp, white Up.
TaBaU,Bet citra f arly, smooth.
Send us 12 cents, ittmpi will do
with rh order we Include a
oon of tiood Pooltrr. our
Hasrtollj maiulna, dvoifrd to rpK.al crops alio a Copy
or oar new dooi, lOHwaiTC c armina;. nnta tomgnt.
Shorewood Farms Cov Saugatucki Mi oh
LOWEST PRICES
assured for you on high -class
plumbing supplies, pipes and fix
tures if you fill in and mail this
coupon today. No ODllgatlon in
curred. Stark-DavUCo.,
Enclosed find rough sketch and
specif lea t tons. Give me approxi
mate WHOLESALE COST, and
tell me how to Install It myself
and save tho plumber's bill.
Nil me .,
Address
$150
PER MONTH and EXPENSES
Salary or Commission Intro
ducing our Kins It u tier Sep
arator, Troducca best gradt of butter from
cream or milk, sweet or sour, In less than I
minutes, lletalls 15 up. Write for free &m
pie and salary proposition, le King Mtg.
Co., Ipt. 233, Chlraco, I1L
ARTIFICIAL LIMBS
Guaranteed to fit and Rive comfort to the
user, OHBC.ON ARTIFICIAL LIMB CO.
4t3 Wnahinrton St., Portland, Or.
UP i
i!Wf ',
THE MOORE
STUDIO
ELKS BL'ILDIXG. POIITLAXD
ARTISTIC PnOTOCnAPHT
AT
MODKUATE PRICES.
Copy of this advertisement
presented at The Moore Studio
will entitle the holder to spe
cial reduction on all styles of
work, together with a 7x11
photo free of charge.
FREE LESSONS IN
r-A
Given With Our Courses In
BOOKKEEPING AND SHOKTHAXD
by Mail.
STUDY SUCCESSFULLY AT HOME
during the Winter evenings under
the personal instruction of our ei
perts and get a practical business
education at little cost
ALL BOOKS -AND SUPPLIES
FREH.
Write at once for full Information
and free sample lesson.
CENTRAL
COMMERCIAL
COLLEGE
Central Olde.. Portland. Oregon.
f-fILL
MILITARY
ACADEMY
A Sleet Non-Sectarian Boarding and
Day School for Boys. Military Dis
cipline; Small Classes; Men Teachers.
Careful supervision secures results
that are not attained elsewhere. Send
for catalogue.
, 821 Marshall Street. Portland. Or.
Slightly Used Musical
Instruments at Half
Send for Literature Free
Full line of all makes of cornets,
trombones, brasses, stringed in
struments, pianos and organs in
first-class condition at half price.
State what instrument you want
when writing,
McCurdy Music Co.
rnmnieBTrallli Bldjr., Portland, Or.
Wanted
rami. Stork rtnnrhrs. City Prop
erty, lliiaincs Chnnves
To Soli and Exchange
Si'i'il 10c for my list of 150 properties.
a W. McCOY
332 Chamber of Commerce, Portland, Or.
Q LINK'S
T EUSiNESS COLLEGE U
Portland, Oregon W