S outhern O regon M iner
The Paper That Has Something To Say—And Says It!
ASHLAND, OREGON, FRIDAY, MAY 5, 1939
OTOERSMMED
FOR NEW SEASON
fUEHN oregon fish are de-
•niing »
K*’“* <,f “I*'
BK-Iit it appears, with «ports-
Suffing their creels with hot-
I well iw angle worms.
<
f
1
yoinen's dresses continue to
m, it won’t be long until
I be wcating hems for col-
1
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1
Ly j»eople maneuver them-
[ into a ye« position so they
ky no
111
L ix>«tofflce detriment is »x-
Lntlng with a new stamp
fcg machine, and it won't be
[before the machine age ha«
bpcl a licking device that
1st you ent chocolate candy
[ »ruling your mail.
1
1
1
Br<H>klyn dermatologist «ays
women should shave to re-
thrir schoolgirl complexions
and ruin their dispositions
111
fool, generally,
thinks he only
la a
used
fellow
to I n
111
b hear a lot of talk about
|C th*1 country back to the
In». but about the only induce-
| w<* could offer 'em is the
Mance of war [taint at every
kr drug store.
111
|political job depends on your
| while a |H>litical office comes
I the right amount of poll.
111
pilE 1939 neason of the Oregon
Shakespearean Festival asso
ciation wns officially begun at the
ansix lation's annual meeting Tues
day evening. May 2, when officers
•md directors for the coming year
were elected and general plans
ror I h<- summer's work outlined
While in every case officers of
last seriMon were reelected, it was
decided that the office of vice
[»resident and director, which had
lx-<-n held by prof. Angus Bow-
mer, should be divided into two
separate offices and Porter J. Neff
of Medford wus elected to fill the
newly created office of vice presi
dent It wax also decided that the
chairmen of the ticket committees
In Medford and Ashland should be
members of the executive board
an<l Mrs Etta Schilling and Mrs
James Stevens were appointed to
fill these offices In Ashland and
Medford, respectively
There was Mime change in the
board of directors, however, which
is now composed as follows: Mr».
Mabel Mack Porter J Neff, Mrs.
Rupert Henry, Mrs Almus Pruitt.
Miss Gertrude Butler, Mrs James
Stevens, Mrs Alex Sparrow, Mrs
II Chandler Egan, Mrs Margaret
Patrick. £ H Hedrick and Eu
gene Thomdyke from Medford and
Mrs Etta Schilling', Robert Ikxlge,
W. H la-vcrette, J W McCoy,
Walter Redford, Frank J. Van
Dyke. Mrs Ramsay Benson, Mrs
Harvey Woods. Rev J. H. Edgar.
George W Dunn and Angus L.
Bowmer from Ashland.
Ashland Elks Plan
Fun, Camaraderie
For Annual Picnic
|u better to have a democratic
Lnnicnt’s hand in your pocket
Member» of the Ashland Elk«
I to have a dictatorship thrust lodge. No. 944. Wednesday night
circled to «end special delegations
■le into your hands
to Klamath Falls. Medford and
1
1
1
Pax« lodge» to invite Elk»
lark Wood has taken to filling Grants
from
those
to participate in
k\>«ton leader with bum lim the annual point»
picnic
be held at
it, and we'd write a deroga- Jackson Hot springs to June
4
one about him, only we can't
Inter-lodge ball games, track
le it rhyme itecause it would
event», swimming contents and
ill truth and no poetry.
other stunts will add merriment
1
1
1
and puffing fun to the day's activ
i>w that the New York world’« ities and to whet appetites for the
1 has opened. Il seems appar famous picnic dinner to follow.
ent loyal San Franciscan«
J. C. Hamaker headed a delega
k<l a good bet when they tion tO Klamath Falls kraft
Id to |>aint a large figure 8 on Triuraday night, P P. Whitmore
r rival exposition's sphere
and I R Frideger were appointed
an Medford delegates, and Exalted
Ruler Frank Van Dyke was dele
gated for the Grants Pass invita
tional journey.
Roseburg and
Lake view lodges also will be ln-
vited to attend the picnic.
—O—
I.AI DN FAIR EXHIBIT
FSduates of Ashland high
"Congratulations for a great
bol will meet at the home of and glorious success.” Such was
bnm association Secretary Beu- the comment of Mabe) Russell
IHervey at 7:30 o'clock tonight, Ijowther, 430 Siskiyou boulevard.
r 5, to complete plans for their Ashland, during a recent visit to
Ml banquet and get-together, the Shasta-Cascade Wonderland
brdlng to President Clyde Dun- building and exhibits at the Gold
b Other officer of the group, en Gate International exposition
[be present tonight, is Sylvia on Treasure Island.
Kost, vice president.
putative date for the reassem-
K of former classmates has
P * t for May 25 in the Elks
[pie and the event i« expected
bring together grads from
by points of the compass,
-ommlttee» in charge of the
ht Include banquet place, Bus-
Newhouse and J. C. Hamaker;
FLY BY
orations, Cora Newhouse. Mrs.
- Hamaker and Gordon Miller;
HENEVER JefT Peters, the en
rrtnt. Ned Mars. E. J. Farlow.
gaging hero in the book of O.
Nutter, Eleanor Sweden-
Henry
stories called “The Gentle
f and Mrs Marcus Woods;
Mrs. Hugh Carter, Dorothy Grafter," went into a new town and
’legate, Mrs. R. L. Burdic and spread his samples of corn cure, ink
Don Hinthome; publicity, remover, etc., out in front of him. he
1 Newhouse and Glenn Pres- always took one precaution. He
made note of how soon the next train
PJ® 1939 class of graduates left.
r* Ashland high school will be
He had to. JefT never knew what
pl» of honor at the affair, ac- minute he'd have to fold up his kit
to plans.
and hot foot it for the station, with
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policemen and angry customer» in
L
I’l-AN HICK DAY
Rdcnts of Ashland high school close pursuit.
He was that kind of business man.
cavort in vnried costumes on
?r."hlck ,lay" Friday, May 12. W<- call them "fly by nights.” They
«»«r annual fun frolic.
still infest our cities
and towns, but you
never saw one of
Syd Reed
them advertise or
build a Insting suc
and Companion
cess.
r* Invited to Be Guests of the
The man who ad
Southern Oregon Miner
vertises for your pat
To See Their Choice of
ronage shows that he
the Following
has foresight and
courage. He wants
Varsity Theater
to establish goodwill
Programs:
and to remain in bus
(Friday and Saturday)
iness, and the best Charte« Roth
„GOING PLACES” plus
way for him to do
DRAMATIC SCHOOL”
these things is to send down root«
(8unday, Monday, Tuesday)
and advertise so that you may come
„JAMES CAGNEY in
to him whenever you need whnt he
OKLAHOMA KID”
sells.
(Wjjlnesday and Thursday)
JefT Peters stands for the furtive
king of alcatraz "
pnrnsite. hanging around the fringe
pill» "PARIS HONEYMOON"
of respectable society, dashing in
and taking whatever he can. giving
‘‘ease Call at The Miner Office
nothing in return, ready to (lee at
for Your Guest Tickets
-------------- --------------------------- I
IS ALUMNI EYE
NQUET PLANS
GUARD
Symphony Will Give NATIONAL
PAGEANT PLANS
Final Concert of Season ARE COMPLETED
At Junior H igh Tuesday Eve
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♦—- ------------------------------------------------------------------------------------------------------------------
y^SH LAND'S Little Symphony
orchestra, under the direction
of Ward V Croft, will deliver its
third and final concert of the win
ter season in the Junior high
school gymnasium at 8:15 o’clock
Tuesday evening, May 9, with the
Ashland Music Study club assist
ing
A varied and interesting pro
gram has been arranged by the
group of 36 musicians and guest
artists, including Mrs. D. R.
Smith, soprano; Mothersingers'
chorus, and Robert Wright, bari
tone Accompanists Include Dor
othy Stahlman and Marie Beebe.
The complete program follows,
to which the general public Is in*
vited without charge:
A. Adam - Overture, "If I Were
King.”
J. Massente "Angelus” from
Scenes Pittoreaques.
Felix Mendelssohn-Bartholdy—
"Spring Song."
Terry "The Answer," Mrs. R.
D. Smith, soprano, assisted by
I>»rothy Stahlman, accompanist.
Hahn “The Green Cathedral.”
Landen "Sunset Serenade.”
Berwald "Ride Out on Wings
of Song,” Mothersingers’ chorus,
assisted by Marie Beebe, accom
panist.
O'Hara "It's a Mighty Good
World "
Moya "Song of Songs," Robert
Wright, baritone, assited by Dor
othy Stahlman, accompanist.
I. V Beethoven “Fifth Sym
phony" in C minor.
Grety-Mottl—"Gigue" from the
"Ballet Suite.”
Ward V Croft March "Nation
al Music Week'
The program was arranged es
pecially as an Ashland feature of
national music week, which opens
Sunday, May 7.
t
«
CHARLES B
ROTH
Explains
WHY IS ADVERTISING?
Why do you prefer buying from
a merchant who advertises . . .
and why are you wise to do so?
Why do merchants who advertise
usually succeed in business while
others, who hide their light under
a bushel, fail? Pertinent ques
tions about advertising answered
for YOU, Mr. and Mrs. Reader
Preparation» are being made for
publication of assessment notice«
for paving of upper Granite, Man
zanita and High street» following
the city council’» consideration of
application» for the improvement
at Tuesday night's session.
A lout half the residents of Gra
nite street affected had signed a
petition for the improvement,
while Manzanita and High street
improvement had been given offi
cial sanction last year.
The work will be done with
county equipment, WPA assist
ance and city participation. Prop
erty owners will be assessed costs
according to their street frontage,
while the city will pay for inter
section paving.
By CHARLES B. ROTH
NIGHTS
any minute, always expecting to
have to flee.
The manufacturer or merchant
who advertises, however, serves
notice that he has become a member
of the community and society. He
announces that he intends to be your
business friend and to warrant your
patronage.
And you buy from such a man with
perfect assurance that you will al
ways get your money’s worth. And
you do.
It's possible for you to go into some
stores and find merchandise which
glib salesmen assure you is “just as
good.”
The fact that even they use adver
tised items as the standard of com
parison is proof enough that they
recognize the permanent power of
the force we call advertising.
You as a consumer get more for
your money if. in all your buying,
you avoid the Jeff Peterses of busi
ness and select whatever you need
from tlie stores of merchants who
advertise and who sell advertised
goods.
A business organization which
wants to get the most for the money
sets up standards by which to judge
what is offered to it, and in Wash
ington the government has an elab
orate Bureau of Standards.
You can have your own Bureau of
Standards, too. Just consult the ad
vertising columns of your newspa
per. They safeguard your purchas
ing-power, every day of every year.
© Charles B. Roth.
. . . are found in our new series,
“Truth About Advertising.”
Charles B. Roth, the author, is a
nationally famous advertising
executive whose close study of
a fascinating field makes this
the most worthwhile feature we’ve
ever offered our readers I Look
for “Truth About Advertising.”
IN THESE COLUMNS
TO PAVE THREE
STREETS HERE
TRUTH about ADVERTISING
W
Number 18
JOHN GRIFFIN
LAID TO REST
TNFLUENCE a cabineteer has
over the destinies of a state is
exemplified by the activities of
Henry Wallace, secretary of agri
culture. in matters affecting Ore
gon within the past few days. In
the Willamette valley he has fin
ally approved of the flax program
advocated by Senator Charles L>.
McNary for several years. Secre
tary Wallace is committed to the
plan of bonus to flax farmers for
six years, by which time the pos
sibilities of a flax industry will be
thoroughly tested. It enables the
farmers to know what to expect
and therefore whether to plant.
On the other hand he is proposing
a marketing quota on sugar, which
Is a handicap to the new sugar
beet industry at Nyssa, Ore. Un
der the proposed- regulations, the
Amalgamated Sugar company
would be compelled to carry 10.1
per cent of the 1938 produced
sugar on hand Jan. 1, 1939 past
January 1940 before it can be
marketed, although competitive
processors under the program can
market all of the 1938 sugar and
38.5 per cent of their 1939 sugar
during 1939. This means that the
processors in Oregon may find it
necessary or convenient to pur
chase a smaller tonnage of beets,
and in turn it would affect the
Income of the farmers and reduce
the employment in the fields. A
protest has been filed with the
secretary by Representative Wal
ter M. Pierce as an apparent dis
crimination against the new sugar
industry. Again, it is not gener
ally known that the "cost of pro
duction" measure in congress was
chloroformed by the secretary of
agriculture. "Cost of production”
is a live issue in many farming
areas and a number of represent
atives were elected to congress on
promises to support such legisla
tion. Secretary Wallace engineer
ed the destruction of the measure
because he feared it would upset
the farm program which is now
being undertaken. Members pledg
ed to support a "cost of produc
tion" plan are now preparing ex-
(Continued on page 6)
OLANS for the first annual
A southern
Oregon
National
Guard pageant to be held In Ash
land Saturday, May 20, were an
nounced as complete yesterday by
Capt. Hubert B. Bentley, com
mander of the local battery B,
ONG. The military pageant will
bring together guardsmen from
Battery D, Klamath Falls; Co. A,
184th Infantry, Medford; Head
quarters Co., 186th Infantry, Med
ford, and Co. C, Grants Pass, as
well as Ashland.
The event will get under way
with a 6 o’clock banquet in the
Elks temple Saturday evening, at
which time Maj.-Gen. George A.
White, commander of the 41st di
vision including Oregon, Washing
ton and Idaho, will be guest of
honor and principal speaker Fol
lowing the banquet, the military
organizations will form at 8:15 p.
m. on the high school field for
special drill exhibitions. Maj.-Gen.
White will present faithful service
medals and formal retreat cere
monies and parade to the armory
will conclude the outdoor pro
gram, all of which is open to the
public.
'Hie evening’s get-together will
be topped with a military ball in
the armory featuring Steve Whip
ple’s nine-piece orchestra and spe
cial entertainment
The public is especially invited
to attend the banquet and dance,
as well as the military exhibitions,
Captain Bentley said.
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Active Club Swim
School Moved Up To
July 5 to 18 Session
From water-fright to a smooth
crawl—all for 25 cents a week—
is the offer being made young
sters and oldsters of Ashland by
the local Active club which has
arranged a Red Cross swimming
and diving school to be held at
Twin Plunges from July 5 to 18,
according to Jean Eberhart, SOCE
athletic director.
The Active club-sponsored event
will bring a special Red Cross in
structor here from San Francisco
who will teach beginners, novices
and advanced swimmers the finer
points of safety and effectiveness
in water. Eberhart also announced
that adult classes may be formed,
if 10 or more to a group can be
signed early.
Registration for juvenile stu
dents will get under way within a
few days in city schools, while
adults desiring lessons or advanc
ed instruction may register after
May 20 at Twin Plunges, which
will open on or about that date,
accoding to Mr. and Mrs. Ward
Croft, operators.
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BROMLEY-BAUGHMAN
NUPTIAL YREKA EVENT
John Griffin. 86. beloved pioneer I
and teller of early day adventure,
was laid to rest Tuesday afternoon
in the Griffin Creek cemetery fol
lowing his death Sunday morning
at the home of his niece, Mrs. i
Emma Davis, in Ashland.
Griffin was one of the first
white children bom in southern
Oregon and perhaps was one of ;
the most popular survivors of this
county's historic beginnigs.
The Conger funeral chapel in
Ashland's fire chief, Clinton J.
Medford was crowded with friends Baughman, and Mrs. Dorothea
as the last rites were conducted Bromley were united in marriage
by the Rev. D. E. Millard of "that at 10 a. m. April 28 by the justice
city. A hymn, "In the Sweet Bye of the peace in Yreka, Calif.
and Bye," was sung by Rev. and
Following a wedding trip to the
Mrs. Millard. Pallbearers were F. coast, they are at home at 525
D. Wagner. Lew Reynolds and East Main street.
Hugo Reinbold of Ashland and
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William R. Coleman, J. B. Cole-
VISIT TREASURE ISLAND
man and Syd I. Brown of Med-
Ashland residents who recently
ford.
have visited the Golden Gate In
ternational exposition onTreasure
Island and registered in at the
Mayor Sets May 27
Shasta-Cascade Wonderland build
and exhibits are Dr. and Mrs.
As Poppy Day Here ing
George B. Hull and Bennie B.
King.
Mayor Thornton S. Wiley this
week issued a proclamation set
ting aside Saturday, May 27, as
poppy day in Ashland. The may
or's statement urged observance
of the day as a moral and mater
ial tribute to the disabled veterans
of
• the nation.
His statement follows:
"Whereas, when the forces of
ruthless autocracy committed ag
gressions against
the United
States in 1917, the best young
men of this nation offered their
lives in the nation's defense, and
"Whereas, among these young
men were many from Ashland
who served gallantly and sacri
ficed greatly in the conflict, and
“Whereas, more than one hun
dred thousand young Americans
CHICK FARLOW standing on
were called upon to sacrifice their his head, almost, to read over
lives that America might be se a haircut customer s shoulder.
cure as the land of liberty, justice
HAL McNAIR hatting young
and democracy,
Ashland in Peter Pan plumage.
"Now, therefore, I, T. S. Wiley,
DARBY O’TOOLE inadvert
Mayor of the City of Ashland, ently going in after a fish.
believing that the memory of their
EBE DUNN crashing into a
high patriotic sacrifice should be pig pen.
kept bright for the inspiration of
HENRY (Fancy Pants) GAR
America, urge all citizens to wear NER being the victim of a cruel
their memorial flower, the poppy, plot at the hands of CLIFF
on Saturday, May 27. and give BROMLEY.
for the poppy as generously as
HERSCHEL CLAYCOMB
they are able to aid the war’s completely absorbed in building
living victims, the disabled veter a horse trailer.
ans and dependent families.
BUD GANDEE, with broken
"To that, purpose, I do hereby thumb aloft like Pilot Rock,
proclaim Sautrday, May 27, to be looking wistfully at an Elks club
Poppy Day in the City of Ash softball.
land.”
KARL OESER in the throes
of modernization difficulties.
VER NETTA SWARTSLEY
• Mias Ruth Neilson of Eugene
hitching her wagon to a turtle.
is visiting Mrs. C. W. Glenn.
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