Cannon Beach gazette. (Cannon Beach, Or.) 1977-current, July 28, 2017, Page 6A, Image 6

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    6A • July 28, 2017 | Cannon Beach Gazette | cannonbeachgazette.com
Grant to finance wayfinding signs BUSINESS
DIRECTORY
for emergency evacuation routes
L AWN C ARE
Where to go
when the Big
One hits
By Brenna Visser
Cannon Beach Gazette
When it comes to surviv-
ing a tsunami on the North
Coast, there are a number of
signs that tell you where it is
safe and where it is an inun-
dation zone.
But what about the signs
that help you get there?
“We’ve got a sign that
tells you that you’re in dan-
ger, and a sign to tell you that
you are safe, but we don’t
have enough signs telling you
how to get there if you don’t
know where you are going,”
Clatsop County Emergency
Manager Tiffany Brown said.
Providing more wayfind-
ing signs to guide people in
the right direction while they
are on an evacuation route is
one problem Brown hopes to
solve with a recently secured
$30,000 state homeland secu-
rity grant.
The grant, which should
be available by October, will
fund what Brown calls the
“Tsunami Evacuation Sign
System Assessment” proj-
ect, and will focus on adding
more signs as well as creat-
BRENNA VISSER/CANNON BEACH GAZETTE
An evacuation route sign at the end of Pacific Way in Gearhart.
ing a geographic information
systems database to track
where evacuation route signs
are placed throughout the
county.
“A wayfinding sign would
help in a situation where you
aren’t from around here, and
it’s the middle of the night
and you are at an intersection
trying to remember where to
go,” Brown said.
The evacuation routes
and high-ground locations in
Clatsop County were previ-
ously identified by way of a
community planning project
led by the state Department
of Geology and Mineral In-
dustries in 2012, Brown said.
A limited number of signs
were installed to reflect the
newly established inundation
levels and evacuation routes
designed in 2013, however,
and the stakeholder group
tasked with defining where
signs were needed found
many of the routes had inad-
equate signing because they
were stolen, damaged or out
of date, Brown said.
“It’s about getting an in-
ventory about signs we have,
filling in gaps of where we
still need them and then cre-
ating this GIS database so we
can maintain all of them,”
Brown said. “Right now it’s
hard to determine what is
missing because we don’t
have a baseline.”
The county does not have
clear records of how many
signs exist and where they
are placed along the 90 estab-
lished evacuation routes. Part
of the grant will include hir-
ing a planning consultant who
will work with 15 stakeholder
groups from school districts,
homeowner associations and
representatives from five cit-
ies to perform an initial as-
sessment of route signage to
identify wayfinding gaps.
The consultant will then
make final recommendations
and create a database for sign
types and locations intended
to make future system main-
tenance and additions easier,
Brown said.
“If you live here, you are
aware of the hazards in the
place you’ve chosen to live,”
Brown said. “If you are va-
cationing here, that reality is
not something you necessarily
understand. It may be our only
shot at saving their lives.”
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Community weighs in at public forum Laurelwood Farm
C ONSTRUCTION
Changes and
expectations
While many of the job
qualifications remained the
same, some items, such as
community forums and com-
pensation, have been adjust-
ed. When Kucera was hired
in 2014, the community infor-
mally interviewed him in a re-
ception for a meet-and-great.
Some community mem-
bers said the format made it
difficult for multiple people to
have access to the candidate,
so this time around the city
has decided to hold a commu-
nity forum in the fall where
people can submit questions
in a more formalized way.
“I think people will feel
their voices are heard this
way,” city councilor George
Vetter said at the work ses-
sion.
City councilors also de-
cided to raise the salary from
$110,000 a year — what
Kucera was paid and interim
city manager Jason Scher-
merhorn is earning — to a
salary range of $115,000 to
$130,000 a year, as well as
add a housing allowance as a
benefit.
Jensen suggested raising
the salary range to stay com-
petitive with other similar-
ly-sized, tourism-drive towns,
which he said pay their city
managers between $110,000
to $153,000 a year.
He also suggested the
housing allowance as way to
help achieve the community’s
goal of having the city manag-
er live in town with premium
home prices.
“Compared to other tour-
ism cities, you are sitting
low,” Jensen said.
Community input
When Jensen and Jeff
Aprati from Jensen Strategies
opened the floor the com-
ments at a community forum
earlier this month, there was
one clear, resounding opinion
that echoed across the room:
The city manager should live
in Cannon Beach and under-
stand Cannon Beach.
“I don’t want you to
choose someone we have
to sell Cannon Beach to,”
Cannon Beach resident Mar-
ty Schwab Harris said. “If
you’re not here in the com-
munity to see how the town
operates, how can you ad-
dress issues in this town?”
The next city manager
should be visible and engaged
in the community, participants
said.
“It would be really nice to
have someone who has digest-
ed this topic and could come
in with some background,”
Vetter said.
While there are many is-
sues facing the city, citizens
at the forum didn’t necessar-
ily seek someone who could
solve particular problems, but
rather someone who respected
the culture of citizen involve-
ment and volunteer commit-
tees.
“We may be called the city
of Cannon Beach, but we’re
really between a village and a
town, and we like it like that,”
Schwab Harris said.
After city councilors vote
whether or not to approve the
description Aug. 1, Jensen
and Aprati will advertise the
position and present semifi-
nalists for city councilors to
interview. Once finalists are
chosen, they will be inter-
viewed by a panel of local
government administrators
from other jurisdictions, a
panel made up of community
members currently serving on
committees and the city coun-
cil. According the city charter,
a new manager must be hired
by November.
Pot shop seeks permit for second location
Pot from Page 1A
potential buyers interested in
his store. Two of the parties
he said are interested in buy-
ing the lease with the intent
to keep running it as Purple
Moon Boutique. The third is
Oregrown Industries, a Bend-
based marijuana dispensary.
The Design Review Board
approved the company’s re-
quest modifications for the
site Thursday evening, in-
cluding modifications to sig-
nage, door color and window
display restrictions.
City Planner Mark Barnes
said he has not received per-
mit requests from anyone else
for this location.
Atwi said he and the own-
er of the building, Gene Cope,
are communicating with all
interested buyers and will
jointly make a decision on
who is awarded the space.
If the dispensary is award-
ed the lease, the owners will
still need approval from the
Oregon Liquor Control Com-
mission and a city business
license to open their doors.
Oregrown Industries is one
of three dispensaries that have
submitted land use applica-
tions to the City of Cannon
Beach since the town voted
to approve retail marijuana
within city limits last No-
vember. The Portland-based,
recreational dispensary Five
Zero Trees has plans to move
into the former location of the
home goods store Fruffels at
140 S. Hemlock St. within the
next couple of months, and
one application will be heard
by the Design Review Board
in August about plans to open
a marijuana dispensary at
3115 S. Hemlock St.
Co-owners Kevin Hogan
and Hunter Neubauer said
they wanted to expand their
business to Cannon Beach
because of its natural beauty,
which fits in with the compa-
ny’s Oregon outdoors, life-
style brand.
“Cannon Beach is such an
iconic Oregon destination,”
Neubauer said.
The two started their flag-
ship store in Bend three and
a half years ago. Hogan said
their number one priority is
to go through all proper chan-
nels and to make sure if the
store is approved it will fit in
with the aesthetic and the cul-
ture of the town.
“We like to do things
the right way,” Hogan said.
“That’s what made us suc-
cessful.”
Until the decision is made,
Atwi said to expect business
as usual.
“We’re still Purple Moon
until otherwise,” Atwi said.
“I’m not opening another
Purple Moon for sure, but I
haven’t decided what my new
venture will be.”
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City from Page 1A
The draft of the job de-
scription, which will be voted
on at the Aug. 1 city council
meeting, said the city prefers
a candidate with at least five
years of city management ex-
perience and an advanced de-
gree in public administration.
The new city manager
will be expected to facilitate
policy priorities like keeping
community character by limit-
ing expansion, developing the
South Wind property, afford-
able housing and addressing
emergency management and
aging infrastructure needs.
BUSINESS
DIRECTORY