THE COQUILLE VALLEY SENTINEL, COQUILLE, OREGON
PAGE ELEVEN
PANORAMIC VIEW OF THE COQUILLE MOTOR CO. GARAGE AND THE COQUILLE SERVICE STATION AT THE CORNER OF TAYLOR STREET, LOOKING Ur SECOND.
THE COQUILLE MOTOR CO.
LINCOLN-FORO-FORDSON
The authorized Ford Dealers es
tablishments have become recognized
the country over as among the great
est assets of the communities in
which they are located, and in no
community is this more true than in
the Coquille community. The Ford
Products are handled exclusively in
this community by the Coquille Mo
tor Company of which C. A. Baer is
the manager. This is one of the best,
down-to-the-minute automobile sales
and service establishments one will
find in any community of like size to
this one.
<
Mr. Baer is a keen and loyal busi
ness man, who( is thorough in his ef
fort to give his every customers that
satisfaction that will not only retain
the patron’s .business, but such as will
make the customer a loyal one to the
establishment and a constant booster
for the Ford products.
The Ford products have come to be
too well and favorably known to need
detailed comment to point out their
superior worth and high value at
their selling price, and the class of
service which follows every sale by
Mr. Baer has been such as to add
to the popularity of this line of pro
ducts.
The building which is occupied by
the Ford agency was designed and
constructed to handle the exceedingly
large business which it now enjoys.
The display room is one that is light
and of ample size to permit not only
displaying the automobiles and trac
tors, but to allow room for customers
to inspect the machines. The parts
department is also a large one and
is stocked with a complete line to
take care of every need of the own
er and user of any of the Ford pro
ducts.
The garage and service department
is in keeping with the sales room and
parts department. In the design and
construction it follows the latest de
velopment and is a model daylight
factory working plant.
Every bit of equipment that will
tend to make the work output or
make the handling more economical
has been provided. The mechanics
that are employed are all efficient
men who have specialized in working
on Ford products.
Each has been
trained either in one of the Ford
company plants or under a mechanic
who has had special departmental
training in a Ford plant, which has
fitted them as experts in their par
ticular line of work.
The Ford Motor Car Company to-
day, after being established only
about 20 years, is ranked as one of
the leading manufacturing organisa?'
ti'ons of the world. This company;
under the leadership of that great
genius, Henry Ford, has probably
done more to lead manufacturing out
of the rut of custom than any other?
In fact, they have, in more ways than
one
revolutionized manufacturing
both in methods and in their treat+
ment of the individual workman, in
a much more substantial way than
ever before.
■The Ford company from its very
start assumed a position of leader
ship in the production of a good au
tomobile at a price which every one
realized was a reasonable. The Ford
car is selling today at a price lower
than ever before, a reduction in price
having been announced a short time
ago on all models of Ford cars. The
continued improvement of the Ford
automobile and. the constant lowering
of its selling price has not only made
it the universal car but has influenced
the quality and price of all automo
biles, and the Ford automobile stands
out today as one of the greatest
values at its selling price that has
ever been produced.
Another of the Ford products that
is a pronounced leader in its line is
the. Fordson tractor, the little tractor
with the .big accomplishments. The
ready adaptability of the Fordson to
all kinds of tractor work, its low ori
ginal cost, together with its power
and sturdiness and its low cost of
operation and upkeep, has made it
the leader of the tractor industry.
The newest of the Ford products,
the Lincoln automobile, is destined in
its class to outrival the popularity of
its companion products. The Lincoln
is the last word in high class auto
mobiles and is meeting with such a
buying demand that the sales under
the Ford management have increased
to such an extent as today to be be
yond the factory output.
In connection with the repair de
partment a well equipped paint shop
is maintained for the painting of
automobiles at most
reasonable
prices.
In concluding this brief reference
in our Anniversary edition to this
worth while establishment and its
genial and popular manager, C. A.
Baer, it is done with a wish for ç
long continuance of the business sue
cess and growth he is so deservedly
enjoying.
COQUILLE MACHINE SHOP IS
EQUIPPED FOR ANY SIZED JOB
One of the leading business con
cerns which stands out with promi
nence is Gardner’s Machine Shop lo
cated on Hall Street. This establish
ment is conducted by Charles W.
Gardner, who is a first-class mechan
ic who is fitted by wide experience
and a natural ability to successfully
handle all glasses of machine shop
work, and it is a well known fact that
every job undertaken at this shop
is handled in a workmanlike manner.
Only first class materials are used.
Every piece of work undertaken is
handled with expert care, and the
customer is charged with only the
time necessary to be consumed and
the exact material used.
This machine shop is the best and
most complete plant of its kind in this
section. It is equipped with turning
lathes, punch machines and is prepar
ed to undertake any and all kinds of
machine work from the simplest, most
exact dimension work to the heaviest
of machine work.
This shop also has the most com
plete acetylene welding outfit in this
section. Mr. Gardner’s experience in
welding has been such as to qualify
him as an expert, and in his effort
to meet the demands of this section
in Welding he has in his shop equip
ment for the welding and repairing
of automobile frames, blocks, cylin
der heads and such other work as
may need welding. In fact,. this es
tablishment is locked to to handle a
large portion of this class of work
for garages and automobile owners in
this district.
In the selection of his employees
Mr. Gardner has been most careful
to the end that he has a corps of fin
ished and well trained workmen. He
has surrounded himself with the most
efficient mechanics to be had—men
who are experts in their special lines
of work. They are each of them
equipped by knowledge and exper
ience to undertake the work that is
entrusted to them, and turn out the
high class of work that has built the
reputation of the establishment.
There is no automobile repair or re
building job that cannot be efficiently
and economically handled by this es
tablishment.
In listing the concerns that stand
out in foremost leadership in this dis
trict the Gardner Machine Shop must
be given a position of prominence in
its line, and Chas. W. Gardner is a
man deserving of recognition as an
asset in the citizenship of this dis
trict. He is not only a live business
men but a booster for Coquille and
Coquille Valley. It is, in fact, such
men and establishments that main
tain Coquille in its position of leader-
Finest Service Station
In Southern Oregon
The Coquille Service station, lo
cated at Taylor & Second Sts., is one
©f the finest and best equipped sta{
tions in the State, and the people of
Coquille &r.e to be congratulated oh
having a service station of this cali
ber.
Walker Bros., the owners of this
■establishment, take particular pride
in. keeping ..the place up to date in
appearance, and equipment, and dur
ing the .past year have expended $8,-
000.00 ip. improvements so as to en
able them' to take care of their fast
growing business in the best and
most efficient manner.
Thi§ station is one of the few in
Oregon that really give complete
service. In addition to gas and oil
a full line of automobile accessories
is handled, also a complete line of
the famous Goodyear pneumatic and
solid tires. The battery and vulcan
izing departments are in the hands
of experienced and capable men. Free
crankcase service, car greasing and
washing are other features of this
business and satisfaction is guaran
teed.
As progressive citizens, Walker
Bros, can be numbered as among The
live assets in the business life of this
community. They realize their busi
ness growth and prosperity depend
upon the growth and prosperity of
this district and are always willing
¡and ready to do their part in any
effort to improve business or living
conditions of Coquille and the sur
rounding country.
A. W.,Chapin & Son
Carry Large Stock
The Chapin & Son cash grocery
store has come to the front in the
business life of this district so that
today it occupies a very important
position in the commercial field of the
community. This store is located at
the corner of First and Taylor
Streets irf the heart of the business
district ’
Messrs. I Chapin are experienced
grocerymen of long experience and
are of that class of citizens who nev
er shirk a responsibility or fail to do
their full part in every movement
undertaken for the progress of the
section in which they live and do bus
iness.
This store is one of the city’s larg
est mercantile establishments in point
of floor space and in volume of stock,
carrying a full and complete line of
staple and fancy groceries, fruits and
vegetables.
The personal attention here given
in meeting the wants of the custom
ers assures the patron a service that
is always pleasing and in every way
satisfactory. The aim of this con
cern is first and foremost to develop
its business through satisfied custom
ers. In order to do this, care is ex
ercised in.the selection of goods car
ried in stock, and the aim is to sell
only dependable merchandise at a
price that, on comparison, is always
found to be most reasonable.
By being conducted on a strictly
cash basis this business ha's elim
inated Certain expenses and also. the
losses due to credit extension. This
makes possible the prices quoted and
has been the means of attracting
much of the success the establishment
has acquired.
This store depends on a large vol
ume of business at close prices which
are quoted on all merchandise han
dled, permitting quick and frequent
turnovers of the capital invested, to
make a profit on its business. Thi3
business policy is one that is proving
very popular with buyers, as it as
sures them always a fresh, new line
of goods to select from, and makes
it possible for people to live at rea
sonable cost.
It is a pleasure to devote this space
in our special Anniversary Number
to a reference to the Chapin & Son
grocery and its liVe owners, each of
whom is an asset to the city and com
munity.
Coquille is only 12 miles from the
ocean, 18 by highway,
Cwilte City Schools COOS 6 CURRÏ TELEPHONE CO.
('Continued from ninth page)
Wilson are graduates of Willamette
University*
1
i
y For three years Mrs. Rosa E.
The Coos and Curry Telephone six operators at Coquille and serves
Glossop has been principal of the
Company
is a popular service corpor this section with loc'al and long dis
grade school building. The require^
ation which, by its reliable service and tance, telephone service, which ser
ments for teachers in the grades are
high, no one but normal schodl grad reasonable rates bias built up a large vice permits the patron to get con
uates with successful experience, , if locally owned telephone company, and nection with practically the entire
possible, being chosen. In the high ÏS'contributing to1 the growth and ex outside world.
school building the departmental pansion of Coquille and the surround t The common battery harmonic
equipment of this exchange is as
Junior High .School work is in the ing territory.
The
Company
owns
its
own
quarters
modern
as any manual operated
hs-i^s of Miss LaVerne Lamb, Miss
Lena Crump and Miss Freda Cum-, at Coquille and its attractiveness re switchboard can be made.
The . operators employed are com
ming. Miss Cumming is president of ceives- daily commendation from the
petent and take an interest in keep
the local teachers’, association Miss public.
The officers of the company are ing up the high standard and efficien
Louise Mattheyer, Sixth and Seventh,
Charles
Hall, , President; Earl W. cy of the service rendered.
Miss Anna Lewis, Fifth and Sixth,
The maintenance of the switch
and Miss Martha Seebaum, First Gates, Superintendent, and Jas. A.
Sullivan,
Accountant,
and
under
this
board
and line service is in the hands
grades, are also in the high school
efficient management the company of experts and the very few failures
building. *
In the grade school building Mrs. has expanded until it is the largest in the company’s service is a demon
Launee Miller teaches Fourth* and independently owned telephone com stration of the ability and effort of
Fifth grades, Miss May Helen Helh- pany in Oregon. Its securities are these employees.
The capital investment which has
well and Miss Anne Hendrickson readily purchased locally and by the
Third and Fourth, Mrs. Bertha Dit large banks of Portland, which proves been made in the installation of this
to, Third,. Mrs. Belva Gage, Second the stability of the community, as system is one that in its size is much
greater than the laymlan would ap
and Third, Miss Jessie Cypher,. Sec well as the company.
Mr. Hall has organized a force of preciate. Though the present oper
ond, and Mrs. Inez Chase, First. Miss
Vina Cronk will take the new First efficient employees for his company ating cost is much lower than is the
grade room in the basement of the that are loyal and that are constantly case with most telephone companies,
striving to accord the general public this is due entirely to the efficient
M. E. Church South.
with
better service for which the com management and cooperation of all
Coquille is fortunate in having a
school board composed of public- pany has established a reputation. In employees.
We believe Coquille and the • terri
spirited men who are willing to sac addition to this Senator Hall is con
rifice their time to maxe the school stantly working on projects to further tory supplied by telephone service by
sys’em the best possible. The Board the advan'ement of Southwestern Ore this company can boast of one that
of ¿ducation for School District No. gon, and giving his time to further any community might well be proud
of. This community owes much to
8. iscomposed of H. A. Young, Chair community interests.
Mr. Gates, the Superintendent of that class of progressive men of
meg A. T. Morrison, and C. C. Farr.
affairs of the district are the company, has demonstrated his which ,the above gentlemen are no
in Ln® efficient hands of O. C. San engineering ability-and fitness to Ov table examples. It is with no small
ersee and direct the affairs of such degree of pleasure that we point out
ford, ¡clerk.
Foif a number of years the average a company as this one. He is con in this Anniversary number the
increase of thet school census was stantly in contact with the general strongest evidences which are indica
about 20, until this year, which public and the company’s customers, tive of the march of progress being
shows an increase of 136 over last giving conscientious consideration to made, and we believe we can claim
year. In October, 1923, there were the telephone service and expansion, the concurrence of every customer
and subscriber in this district in this
298 boys and 375 girls in the district as well as serving the public.
The Telephone Company employs statement of appreciation.
between the ages of 4 and 16, a to
tal of 673, and in October, 1924,
there were 377 boys and 432 girls,
a total of 809.
School districts in
Oregon with 1,000 or more school
children are districts of the first
class, and have certain privileges in
making courses of study and choos
ing text books. If the school popu
lation increases in the next few years
as it has the last year, Coquille will
soon be a first class district. If that
occurs in the next year or so, Coos
county will be the first county to
have three first class districts.
The unexpected increase this year-
has necessitated the employment of
two extra teachers, and has resulted
in general congestion in all rooms.
HANDSÔME RESIDENCE OF C. J. FUHRMAN ON SPURGEON HILL
In both grades and high school the
students are crowded to the point
that there is bound to be interference
(With the work. Four classes are
meeting in the study hall at high
school,
with
students studying
around, a condition that puts teacher,
students and thhse trying to study
One of the busy mercantile, estab ing ability, the use of a large ready
at a disadvantage.
Several grade lishments of Coquille, which can be capital that will permit of taking
and high schoolRjlasses have to meet pointed to as exemplifying the pro over ca'sh discounts and buying in
in the basemeni^rooms, and the* new gressive methods and business of this such quantities as to consume the en
class of beginriers has made it neces city, is The Variety Shop, located on tire output of various manufacturing
sary to use the basement of the M. E. West First Street.
establishments. These features have
Church South as a’ school room. With
The Variety Shop, under the per made it possible to quote selling
greatly increased attendance in sight sonal supervision of Fred Wimer, is prices that eliminate the possibility
for next year, it becomes apparent a store that has shown a phenomenal of competition and that gives to the
that the problem of caring for the growth and which under the careful customer of the store greater value
greater number will be an important attention of Mr. Wimer is daily build than would otherwise be possible.
one.
ing up a popularity second to no com
The variety of the goods handled
Schools are an important part of mercial establishment in this trade by this store is so large as to make
the life of any community, and new district. The multiplicity of goods; l it impossible of enumeration in an
settlers in considering a locality toys, novelties and the usual and use edition of this kind. We feel we can
want information on the educational ful household articles that are han give a good impression of the extent
■possibilities first. Coquille stands at dled by this store are so numerous as of the lines of merchandise handled
the threshold of an era of unprece torbe beyond our limited space to des by saying, The Variety Shop carries
dented expansion, and one of the cribe. The general business of this all of the goods usually found in the
strong arguments for this growth is store is to carry that line of goods, up-to-date 5, 10 and 25 cent stores
the excellent schooling afforded here. which is ordinarily hard to find un and in addition to these carry a large
less one is willing to pay an excessive variety stock of 'better class goods
Men are changed to coyotes after price. The ordinary mercantile es as Well.
death, the Indians of the Klamath tablishments cannot afford, to handle
Mr. Wimer, the genial manager of
tribe in Oregon) belierVe, and they this class, of goods where it is han this business, is one of the younger
have so opposed the work of the gov dled as a side line. It is a ¡class of progressive class of business men,
ernment trappers that there are more goods that is sold in such stores a? who by their activity and interest in
coyotes on the Klamath Reservation this one. at a close margin figure. In community affairs are inculcating
than in any other part of the North fact, the majority of the goods han that new spirit of life and progress
west.
dled by thi's establishment is retail that is so apparent to the casual ob
ed to the customer at a figure that server of the life not only in evidence
While $1,000,000 was paid to the is practically what it would cost the in Coquille itself but is to be found
dairymen of the Coquille valley last ordinary retailer to buy and handle in the entire surrounding community.
year, there is room for many times it. The successful handling of such
The success this business estab-
the number of cattle that now are a stock and business as this one de lishsment and Fred Wimer is enjoy
THE VARIETY SHOP GROWING IN
POPULARITY WITH SHOPPERS
rç.istured, in its fertile valleys,
pends upon an exceedingly large buy- ing is wall merited and deserved,