MORNING REGISTER, EUGENE, ORE., SUNDAY, AUGUST 12, 1928
PACE I
II
Liiinn to Present
J, 7 Body Typos ,
RECEPTION
I "T"" ". i-tl mMIi
and 1""
I. imo Hindi1!". Hi"
". U i( Old-niol.il
"5 inblls. Tl'"
l.... la in i ..
IT. ivwi .niiou
C.na "''h c'",",",'
,,, connKl" of til"
l ..... r.iailsl.r,
f1"' . a. Ill" "'
Rmrnl in . -
." and
" c" .nan "lu.uoti
F.,.. nound, md un-
Lion !" n(,w r
L,n of
knr i.
A. luie Old.mo-
I n parllculnrl: !'"'
...inrminrt ana 09- .
I P" ..... I'
fc, HIM! BOttwn ...,.
j, lull I"" "'""
t, at 1U. n."1"11" -
ilti til "I" "''
lib. Th. lo Pr
Ji la .!! ,n,
rid". Th. ar.
I u a rlfld jo.ltlon by
n Blind bar holder
mpporll mo i'
f" .
.... ir.it mint "d
L( thi lndu. aport
L onr.iloor ledan Ui
C.p houilna. hood allls.
I ihlill rr croi. n"
I..A i.inii Hi rod havo
lu In color to harmonlno
L. n.iih Dlack onamol
koi to flnlili thou paria
lui roidiior ano pn-
buck trs.tm.nt. In wi.
Ihi spen can. lva an
kb of imartncM.
koul of tin ipara ur
Irtir to th. fendor wall.
li:id iddlni a trunk rock
i tqulpmont on ma oo
i Thli rack li foldlna.
mm town In poilllon
bunk or folded up afalnat
C-.irtir. In alihr cm,
ihi Ixauty of tno rear
Ulan riaUnf I'scd
(it mln-biam head lmnpa
hromlam plalod aa are
lor thill, bumpera and
tutor trim. Chromium
ta introduced Into the
taduitry more than two
I by OUimoblle. It give,
.rilllant flnlih which la
I br ruit or corroilon.
prima are anca.td In
id In thi da lux. Una.
i a double nurnoaa bv
thi clean, trim annenr-
lw ... .... . .-
1M1 W IUU BIIU III VIIB
H qulitneu of operation.
qwlltT'of heavy mohair
m culm la uied for the
1 of the cloned body
i Ibi landau the Inalru
I la of burled walnut
mptlonal care hoa been
lulinlni the Interior fin
i l lull modeli.
blue U tha domlnatlnu
hi la luxe landau, Ixn
n It tucd ai a ronlrant
moulding and Lorenda,
itrlplni.
Ion roaditer It flnlalied
pl train Orinoco
in. thi belt panel at the
i loeuat cream.
Ooope li cinaay
of brown dlitlngulnh the
Port coupe. Crockett
said on tha upper panels
" brown on the lower.
Jl to In loeuat croam
i aon Mini.. .
PJjWIn and golden yel.
I lUH
hi.. v",-uor aennn la
of Blrmlnnhom and
3Ml, T" 'hoe tone.
'" London omol.o
d cream alrlplng.
bidu of ,ra, ,hui
rmorlal-r,
C"!. " th. e,,ril .,.
,'' Una al hn. ai
Of Mi. ..........
' ftacl ,1. ,ro,u ,
W.r.HV"Joy hydmull
p , ,h "' vlalon r.:r.
'p. .no ;ut?m"" "
' 0M.. . .. .
- r ." '..""'."roken
?proval .i. aunming
''Tr "S !m,0',,"
Ul' "mo It
"lln. ik " en,lrolV nw
Wl h".lomhln-' t-
a... "4 llll
'0T OWamnhn
ti
." were ,.,,,
Ip."r"lln nV. "oi(fn.
ri u nlw 0,-
llc, " a lntroilucod
i In
iht
,0rlni
I , "Or Body corpora-
Cam .. "
b"'hlJ lr' " ry ,l,rt
Oldsmobile Adds Line of De Luxe Models
IH ' i '? r.Ag -OTiiigaifariiig!,,'. llt
Upper left, Dl.limiihllc l)c I.uao 4-dxir Scdam Hljlit, OUimohlle De Luae Landau. Center, Oldimobllc De Luxe
RoaiUter. Lower Ml, clmimlum laled headlampi and radiator ihell on De Luxe modelii Center, extra wire)
whecli carried In fender wclln Hlght, iprlng coven and Hydraulic Shock Abwrbcr
Klvon filial npprovnl by thu oiih'l.
neera.
At Ita Introduction crlllca pni-
olalmrd It the fine enr of the low
price field. Ita public a-cf plnnco
an hn ffituitPd by tho fnrt that
aalea havo been llniltiMl i.nly by
production faclllltna. iuirltia: the
flrat eoven ninnilia of mora
than 00,000 Olilaniobllea were ah1
ped from th factory. At no time
durlntr that period did pruducUun
meet field r'ltilremcnta.
Ainiltlonnl jirnilucilo- I'Htr;
now permit the Inlrodurtlon of (be
lo luxe lino an nn addition to the
aaven atandard body typea.
MOVING DAY FOR PUNT
OAKLAND .MOl'dlt COMPANY IS
CNCiACKO IX TltANSri:il
Dili Kiixlne Ptniit at Ponllnc.
IMU'liluan, llclnit C'lintiurd to
Ita New IH'nilon
Movltn day, that bone of hoiiaa-
A'lvea forced to Van the transfer
of their effect, from one apart-
mant to another, hna pnrtlciilnr
alanlflcance In Ita application to a
great automobile concern.
Approximately 700 machine.
aeliihlng upward, of ftn.ono pound.
each are the prlnclpnl "effect."
which nialntennnce enxlticcni of
the Oftkland Motor Car company
are now moving rrnni the oM Oak
land engine plant, at pontine,
Mich., to tha new group of Onk-laml-l'ontlno
biilUllnca nn the eilKe
of town.
rial car. arc being urd for the
tran.fer. Mighty millwright., edec
trlcnna, ateam fitter, and enrpen
lera are buay on both enda of the
moving line one group dl. mantl
ing machine, and the other fitting
them Into place In their new loca
tion. Seventy flnl carload, will lie
moved.
New nullillng. Arc Modern
Thla tran.fer la In accordnnco
with company plan, to centralize
manufacturing opcrntlnna In tho
recently ' coinplotcd Oakland and
Pontlao factory bullillnga. which
are aald td ha tha mo.t modern an.l
beat equipped In tho Indintry, Oor.
don Lcfobvre, vlco-prcaldcnt, atnt
ed, Tha machinery being moved I.
uned to htilld engine, for all Oak
land all .American alx niodoX
Abaut 9000 workmon are affected
by tha tran.fer.
Aa aoon aa the old engine plant
la vacnted, It will ho completely re
modeled and equipped with new
machinery for the manufacture of
chn.nl. part., according to Mr.
T-Hjfohvre. Thla mnvn will provide
work for 1600 additional men, he
aid,
tTndor the new management, the
Oakland and Pontine engine mnnti
facturlng operatlona will be carried
on aide by aide. Incren.ed effici
ency due to the pllmlnnllon of In-tor-plnnt
tranoportntlon coata, will
reault.
r MU 1,U K-i 0At
JZnJXiriJyeJ MayazineJbr CarOwntr
IDITBD BT 1 ,
-WILLIAM ULLMAN
1
An
Ilcudllghla are not the only
thing about an autoutoblle that
glare.
e
Won1! Work, That'. All
What', wrung with this Idea?
&k a motoring expert or the pro
bono publico variety, aottlng forth
the Idea aomewhat a. follow.:
If there la a filling elation on
tho Corner, connecting with both
.treeta, and the light at the Inter
action U red, nhy not muke a
right turn by cutting through the
nation1, drive or to go atralght
ahead, cut through the drive and
get back onto tho original' thor
oughfare by making a right turn.
There la tho Idea. Now for whal'a
wrong with It!
in the flrat place, It wouldn't bo
a aportlng thing to do, and It
would be contemptibly unethical
with rc.poct to fellow motorlata.
In the aecond, filling atatlon
drlvcwaya are not public thorough
farea and by the tlma eight or ten
motorl.ta put the Idea Into prac
tice, the proprietor of the .tntlon
would roiiueal a few policemen to
arrest the tro.paaoera.
Another thing that', wrong with
tho Idea I. that ntlngllng with iraf
Ilc around a busy filling .tutflon 1.
one of the mo.t effective way. of
waiting time that ever ha. been
devt.ed.
Still another wonknee. of It la
thnt It trlca to circumvent a meth
od of traffic control thnt was In.tl
tuted to move motor vehlclea
amoothly and aofcly. Tho traffic
authorities In auch a cane, might
be Inclined to resent the practice.
Then, there la the fnct that the
light change, from time to time nnd
the motorist might find himself
hung up longer than It he atuck
lo hla original course.
Apart from these few defects,
tho Idea may have some merit.
MnylM He Know. Better
When the man ahead drives
slowly it la not always a aign that
he doe. not know any bettor. Re
cently a motorist waa noted picking
hla way glngorly over a atrctch of
road that to the casual glance look
ed smooth and Inviting. The blast
of two Impatient horns drove him
over to the aldo of the road but
did not Increase his pace. The
other car. passed at speeds too fast
for them to stop before hitting
cut thnt oxtended entirely across
tho highway. One of them broke
a aprlng, :ie other cut a tire almost
In half.
So, maybe the motoriat ahead la
driving slowly because ha knows
better than to do otherwise.
The Old Mechanic Sn.va
I'm a great believer In thla visual
education. That', w hy I was .how
In' that chap that bucket of crank-
case drainin'a when you drove up.
Hy showln1 him Just how dirty,
how thin, and how filled up with
abrasive and aludgo the crankca.e
lubricant gets, 1 figure he'll be in
cllned to pay a lot more attention
to the engine oil In the future,
You sec, one of the big trouble
with gettln' a man to tak proper
care of any fenture of the car la
that he doesn't have a picture of
what happona If he doesn't give a
hang about lakln1 care of It. The
case of engine lubrication lllus
nates the thing particularly well.
The average man think, of en
gine oil a. he .ee. It In tho con
miner at the flllln' station a nice,
green thick look In' Mould capable
of doln1 a good Job of .oparatln'
niovln' part, of th engine. That'
th way It stuns out but It doesn't
slay that way lung. A few minutes
In tha engine and the oil get. a
blackl.h color and Ita body or
vl.coslty fall, quickly under high
tern perature..
That doesn't mean that th oil's
no good after It'a been on duty a
few minute.. It will la.t a long
while after It get. hot and dlrty
lookln', hut hot nearly aa long aa
mont ear owner, aeem to believe,
I hono.tly believe that chap
learned more about engine oil by
lookln' at those drainin'a than he'd
have learned In any other way In
the same time. Aa a matter of
fact, I like the Idea ao well, I think
I'll try It on all the new cor own
er, and a lot of tho old one. who
come In here.
It Mnkc for Good Will
Jnluodlng' cars on the public In
a great rush to get the rloorn clear
ed for new model. I. passing out
of the motor car retail picture. It
ha. been practiced to a certain ex
tent and has been found distinctly
wanting in tha preservation of
good will.
A distributor In one city not long
ago found himself with 62 cara on
ht. hands alx weoks prior to th In-,
troductlon of new models. He had
to sell them and he did not want
to sacrifice the good will of the 62
buyers. What did he do? Well,
he Instructed his salesmen to tell
every prospect upon whom they
wore calling that the new models
were coming and that the fact
changed the altuatlon with regard
to the value of the cara at which
they were looking. In each case,
however, the aalesman made the
point that the present car was a
good one, able to hold Its own In
any company. With the price
concession and the success of the
car to back up the salesman's argu
ment of Its merit, the 82 prospects
bought.
The distributor Is confident that
everyone of the 62 Is still a pros
pective customer when their pres
ent cars wear out. He has kept
their good will.
Pushing Latest Fad
Motoriata In dlatresa formerly
were towed. Nowadaya, In a great
many cases, at least, they are push
ed. Almost universal us of the
bumper la responsible for the
change.
There are several thlnga to be
conaldored In connection with the
new development, one of which la
of primary Importance: namely.
that a car will pull con.lderably
more than It will push and with
much less strain on the machine
doing the heavy work. Where
grade, are Involved, the wiser tmng
Is to use the tow rope.
Tubes Are Longer lived
Although It seem, so long ago
that he will have difficulty In re
calling It. the average motorist
bought more Inner tubes back In
the day. of the high pressure tire
and during the earlier part ot
th balloon tire era.. Federal fig
ure. reveal that last year only 1.20
tubes per casing were aold. In
1926. the rate was 1.4. Account
able for the Improvement Is the
greater facility In repairing both
tires and tube, and the further
fact that low pressure tires are
lake la In vary good condition, ac
cording to highway workera.
The road from Medford to Crater
lake also la In first-class shape .1
though some Improvement work 1.
being done on this ro.d t pre.ent
nd there ane one or two ahort
ess hard on the tubes.
r e
Same as In Cooking
Women know that aluminum 1.
used for cooking utensila of a cer
tain character because It la an
excellent conductor of heat. That
la one of the very best reason. .hy
automotive engineers have adopted
It for pistons and, to a limited
tent, for cylinder head. In the
cars these same women drive.
Copyright 1121, Ullm.n Feature S.rvlcl
CRATER ROAD IS GOOD
WAY AROUND RIM OF CRATER
IN GOOD CONDITION
The road from Klamath Falls
via Klamath Hot springs to Crater
CROSSING MISHAPS DROP
nrcnr.AsF, op rorn rr.n cf.st
SHOWN HY RK.OORPS
Although tho number of auto
mobile. In oporntlnn throughout
Ihe country Inoren.ed five per cent
In 1027, the number of fntnlltle.
In grade crossing accldonta show
ed a decrease of four per cent, ac
cording to figure, received hy the
Oregon 8tnto Motor no.nclntlnn.
ThL decren.p wna In the faco of
an Increase of ten por cent In tho
number of fatalities from all
onuses.
It. la , c.llmntcd thnt there was
ono fntnllty duo to tho operation
of motor vehicle, nn tho highway"
for each DIM vehicle. In npernllnn,
wlillo tho grndc ornsnlng rntnllllo.
wna ono for ench 11,716 motor
vehicles,
Huge Auto Production
Motor vohlnlo production In the
United Blatoa Inst year totalled
1,678,071 unit., report, the Cali
fornia Plate Automobile association,
nnd whulcsnle value, Including
Pnrts and accessories wo .4,347,
800,78. ,
GENERAL MOTORS
TRUCKS
De Luxe Delivery
powered by the
PONTIAC
Slx-CyllnderEniln
stretches where on way traffio Is
necessary. After (nterlng th na
tional park aom construction work
will be encountered which results
In one or two short detour, to the
old road.
The road around th. rim of the
crater la now open and In food
condition. Th road from th rim
to Diamond lake I reported In fair
shape.
' A tan ton truck has th right-of-way
If you're a wli driver.
i ,
Lowest price at which a
6 -cylinder truck was ever offered
Four wheel brakes . . Improved, new series
Pontiac engine Ventilated crankcase . .
Duco AnisK Modern in all equipment .
Only vast resources make such values possible!
Chas.it
'585
With screen body $760
With panel body... $770
F.O.B.Pondic,Mlch.
C. L. DUNN MOTOR CO.
Phone 2271
971 Oak Street
SYMBOL
NEVER MEANT
MORE
In body design as in mechan
ical excellence, the new Olds
mobile represents a brilliant
interpretation of the fine-car
ideal for Oldsmobile' new
bodies are Fisher bodies . . .
and never in history has the
Fisher symbol carried greater
significance.
In their bold, refreshing
grace is expressed the whole
new spirit of our times. In
their artfully executed re
finements, their rich appoint
ments and their exquisite
finish, it revealed the artist's
appreciation of lux
urious detail. Yet
for all their beauty
and fineness, Olds
mobile bodies by
Fisher have the in
herent soundness
TKMSOOR SEDAN
. . b. Inuring
925
Spars Tirm Ejftra
which always appeals to
those motorists who demand
enduring worth. ,
Body frames are built of
selected hardwood care
fully mortised, glued, screw
ed and bolted. Over this are
applied panels of steel a
resilient combination assur
ing maximum strength and
freedom from drumming.
In itself, this achievement in1
fine body building is worthy
of widespread approval. But
combined as it is with new
performance abilities, new
steadiness and new
stamina it stamps
the new Oldsmo
bile nvr.i wrieJmiwfr.
ly the fine car of low
price the choice of
thousands ofbuyera.
Oldsmobile 1
F. E. CALKINS MOTOR CO.
837 Pearl Street, Eugene, Oregon
KLECKER-AMORT CO, 549 N. Jackson St, Roseburg, Ore.
THE
FINE
CAR.
O P
tow
PRICE
10 Big Reasons
why Chevrolet is -
TSrst Choice of the Nation
With over 750,000 new Chevrolets on
the road since January 1st, today's
Chevrolet is first choice of the Nation
for 1928. Come in and see how com
pletely this sensational automobile
provides the ten great factors which
automobile buyers everywhere are
now demanding.
The COACH
'585
t DESIGN
TotUr'tC
Miaat in nrarjr detail of dttmgn.
t. APPEARANCS
Todaty't ChsjvralH wovitfaa tftt
wmtrnlem beauty erksinud
proportion far wtttcn FaaahtiT Botfitjf
miM.jwlis.il fmeam.
1 FEATURES
cal of the ones csmv, todiy
Gsfole Ifj efwirwbet ncsvocsi
V tlM WOrtd'tt flfMSjfc iUXaVtesJal lo1"
4. PERFORMANCE
Cbcvtxilet ekfnsudxkfj' psjnonssWBi
la th. malt ml a wIti mm hud
motor noN power to
GANNETT
. Motor Co.
942 Olive St.
Phone 627
. pati and acewtety coootaf bal
ancad rooprocattac parts
a. COMFORT
Tlia Dlsjsjcf Bcttst? feavtoBa)
h Duut on a iv r
eaulDoed with four amm
elliptic prlnca eat panllaT t tha
frame and with aeat eoaaJoni pre
Tided with deep, raaUkaat apris,
. HANDLING EASS
jTost eaav of caartrol CSieTotet das
atajn iooocporata a 1U1 bail bearing
etrcrlnsy rear, amoolh hiftinjj
dutch and b ottocUiJsi I
whailbrakaa. .
f. ECONOMY
Chevrolet ewf
m esjor tftl
' oparaoaa.
Attn
l MAINTENANCE
Clevrotct anJoiwjwtfwye rev
ft. RESALE VALUE I
Chevrolet' naele ahM la aags
ally high becauea Cherralet'S
racced coaetruettca aatw
tnouaanda of mike of de
M PRICE
Chevrolet effers theea WautlM
modern cart at um
TV Caai varsfbla
&CU..,..'695
istfiKSlS
...675
AH vrUm lm.m. RIM. MkJa
i MBTCaM Pneej
TCek..585
Tlx Cm. .595
.TfcsDm
Tlur ndd. Ik. Im binSllas mmtt
QUALITY AT ! LOW COST