MORNING Kr-UIS I t-K, !
WO
ICE
j T-fc,VWi T'Wift is the Most
jteyor -v ia w TO THIS COLOSSAL
' " 'y WHEN OPrOK 1 UIN1 1 i urLuo ivy.
Stupendous Value Giving Event ot the Year
EditOrial
Storckccpcrs consider July a dull
month. To progressive merchants
lulv is a. month "togo and get
-cm'." yt there are two ways
to so and pet 'eni i one to slash
off a lot of riff ra'ft-cliear, finer- .
ciiandise especially 'IxwSht ior
Such purposes and the like; the
ther method is to givtf llie pub
lic real ami . ttfle Junctions on
the very choicest of your stock.
We arc "taking the second" course.
By doing so we- intend to still
further fortify ourselves in the
' good graces of Lane county s ,
people.
PEOPLES CASH STORE
is, yd. lie.
27-Inch Ginghams,
f Were(.49c.. ' In a -wide assortment of
plaidsi, checks and; stripes. ,
140-Inch Voiles, yd. 19c .
'JVorthc.' Special; offering in light
ijmd dark designs, excellent quality.
40-Inch Organdy, yd. 19c
;Rcgular 39c grade. An .unlimited-variety
of shades. Extra good value,
j ?puy all you want..
l8-Inch Toweling, yd. 19c
jiiReal 29c value. All pure linen. An
''''excellent quality for tius event. ,
Impure Silk Pongee, yd. 89c
ii;Soid in inanv stores for 1.50 the yard.
jt his is absolutely all pure Japan silk
j jpongee. - ' :. . . ? ...
&Mnch Muslin, yd. 13c
Regular 22c quality. Golden West,
,"4itu- grade, soft finish, bleached Mus
lin. Big value. f
I Muck towels 9c
Were I5c. Size 24x14 Huck Towel of
Ijjiigh" grade 'cotton.'" No limit to the
ifcuantity-. H- ,,,.
SPORT JACKET
in sizes to 42. Al? vShted ;colors.
Tuxedo-models. 4SL) QQ
Special at.. ,. M0mm19
Kacucai race
Reductions
Coats
$21.50 Values Now Go for $1J$
$18.00 Values Now Go for $1J.8S
$14.50 Values .Now. Go for $ 7.65
i
Dresses
$16.50 Valuei-Juced to $10.45
$18.50 Value Hcdw4 to Jl 1.65
,$22,50 .Values ducciAp"$l6.95
SUMMER
SALE
Sale Begins , ,
S A TURD A Y
July 1st at 9 a. m.
With such radical reductions as this store has never
before seen. Reliable, seasonable merchandise cut m
many instances below today's costs to stimulate sum
mer buying, v ....'- -
Sale Begins
S A TURD A
July 1st at 9 a. m.
Drastic Mark Downs
on-
GINGHAM
DRESSE
Lovely. Gingham Street Dresses, very becoming
ly trimmed with organdy to match, and such a
variety of stunning designs. You'll be proud to
own one now, especially when the prices have
been so greatly reduced. Come in, give these
pretty dresses the once-over. We know you will
like them.
.$6.95 Values, now $5.15
$5.95 Values, now $4.20
$4.95 Values, now $3.65
$3.95 Values, now $2.65
Amazing Reductions
on Summer
M.ide of fine quality materials so tremendously slashed in price that
profits are no longer visible. The lowness of these prices will ama.e
you the moment your eyes feast upon these lovely blouses. Mind
these arc all of regular stock.
$2 Pretty Voile Waists
Now 83c
Daintily trimmed on collar, cuffs
and front with checked gingham
ruffles.
$4 Jap Silk Blouses Will
Go for $2.95
Of fiue washable Jap silk. Conic
with ruffled collar, cuff and front.
Crepe de Chine Waists
Now $2.65
Were $3.95. Conic in a wide ar
ray of shades all trimmed with
lace front.
Silk Tricolette Over
Blouses Now $3.15
Kegular 4.75. Very prettily em
broidered, Many shades to
choose from.
Pongee Blouses $2.15
Were $.5.75. Of pure silk Ponge e
trimmed with many colors in
gingham checks.
Marjory Waists $2.20
Were $.!. Eiuc washable quality
Voile Waists with organdy col
lars and cuffs.
j Canton Crepe, yd. $2.55
IWas $2.95 yard... High grade silk and
'swool in a large variety ot. shades.
import Silks, yd. $L35
jj$1.85 quality. ' A wonderful selection
;jof -lustrous shades in nc.y sport silks.
ijSilk Taffetas, yd. $1.39
'Regular $1.5 value. Extra fine qual
i'aty Silk Taffeta. Almost every color
, jin itherainbpw.
-Silk Mesaline, yd. $1.29
k36 inches wide. -Fine grade of silk. .
ISNumerous shades 10 chose from.
!?Silk tricolette, yd. $L35
i is
": Really worth $2 yard. Special in a
;'.36-inch Silk Tricolette; 10 shades.
jsport Silks, yd. $1.97
(jOur regular price was to $2.75 the
' : yard. Jn washable corded silks and "
Jatin designed., ;.
"t Jap Crepes, yd. 27c
"Standard imported quality. Regular !
."42c seller. . . A i
Checked Crepe, yd. 37c (
5 Rtgiilar 49c." ' Iji arge and small''
lUbecks,,,,.
36-Inch Percales 18c
In light .and dark; also fancy patterns.
Striped Shirting, yd. 16c
In many; colojed and striped designs.
Tissue Ginghams, yd. 59c
Values to 75c in a large assoitincnt
of checks. . .
Checked Organdy, yd. 43c
A large choice in large anl small
checks.
Dotted Swisses, yd. 49c
In imported hand tied Dotted Swisses
of fine quality.
Fine Cretonnes, yd. 19c
Comes 27 and 36 inches wide,
pretty designs.
Many
Windsor Crepes,' yd. 32c
Plain and flowered designs, all colors
.desired.
35-lnch Challies, yd. 21c
Pretty flower designs in fancy challie's.
Ladies' Unions 23c V
Full range of. sizes. Many styles to
choose from.
Ladies' Vests lie
Fine summer Vests of good quality,
,a.Jl styles.
Prices Slashed for
Mid-Summer Sale
Millinery
No especially bought hats, but our own good styles. Pop
ular sellers all season. Here you can easily afford a
new glittering hat to finish out the season.
LOT 1 Consists of sailors, felts and trimmed hats sell
ing regular to as high as $3.50. Buy them QC5 '
now for w 9 w
LOT 2 Consists of high grade straws and fancy models
in Sport Mats, that only 5.00 could buy 4 , JJ1"
X M J
formerly. Now
LOT 3 Consists of Crepe and Organdy Hats of exclu
sive design, very daintily trimmed. B C
Values to $10.00 now .-. 9'Hra40
especially
10-qt. Galvanized 50c Value Large Cake K very Piece 20c Value
. W A TER- 'KITCHEN cy' lVh ALUMINUM Lc.ti.cr
, PAILS t BROOMS- . SObaAP' . CK-rk
Qc 1 17 c 3c 89 c 5 c ,
Fibre Silk ,
SPORT
SWEATERS j
in ' many stunning.
' shades. Values to-$6.50-
mm
Mid-Summer Sale o
MEN'S WOOL SUITS
MEN-At 9 a. m today we start a sensational selling of high grade men's Suit, ,cl, as
you have never dreamed of. Real, honest woolen materials, true and fine tailored ,r
ments such as you would expect in suits twice the price.. That's the kind you will be sur
prised with her.' Hut thc second and greatest surprise will be our nrices
MFN'Q P1IDP urnrvi rut uiAnr... . 1 . : - prices, . .
,i u., 7iuvj.cn nunaitua in, many'
choice colors. Values to $35.00 can be bought during
our great Midsummer Sale at
Men's and Hoys'
BATHING
SUITS
$1.00
. Udie' .,
Batliinir Suits ,
V PRICE 1
(Snniples)
All Others Reduced
. 25
OUR GUARANTEE GOliS WITH EVERY, PURCHASE DURING
SALE
PEOPLE
s cme mm
The Why-
This is midsummer. Surely you
will (hi. I Mime line tiling! you will
nerd In-fore summer is over; llien
icsl lusuieil you cannot buy it lor
less chrwlu-ie.
1'lciise note that tlirnr compara
tive prii'eii lire not hapluuaidly .
quoted o iiiish-ml you, tu falsify
your improHHion ipiite the con- i
linry, the utmott tare Imk been ,
taken by lite niliii:ifci'.nu'iit wbcr
i v it n comparative price is iiiru
tiourtl, mi (hat il will convey the
true saving offerrd you during
this most lupemloun value-Hiving
event o( (lie year.
PEOPLES CASH STOKE
Men's Work Shirt. 55c
Heavy blue i-liumbr.iv, double stitched
throuKhoiit, full cut, well made.
Heavy Cotton Sox 11c
Were 2(V pair. In fast rolnrs or black
and brown. (.( grade Cotton.
Khaki OutcralU $1.89
Regular $2.5" nuits. Of heavy klmki
goods, full cut, well made.
Men's Work Pants $1.97
Vulurs In $2."5. Made of liravy ma
terial, drcusy in apmianiT.
Men's Dress Shirts $1.85
Regular $2 50 silk mrijie wovrti
Madias llrey Shuts, many puttcru.
Fibre Silk Shirts $3.45
Real $5 vaturt in
Men's Dies Shirt.
a pure fibre ilk
Ilig biit value.
Fine Tweed Caps $1.95
Values to $(. In fine twrrd, also in
gabanline Men's Cajs. Sjlk lmiin;s.
Straw Hats 7c
Value to 25c in good quality field
straw hats.
Bungalow Aprons 89c
Uf fine count Percale, fast color, well
made.
Children's Hose, pr. 9c
in black and white; also bafl sox.
Ladies' Breeches $1.39
Heavy quality Khaki Breeches, finely
tailored.
Ladies' Hose 12c
East colors in black and brown; 25c
quality.
Ladies' Overalls 89c
Hlue chambray Overall Work Suit,
$1.50 value.
Childs' Dresses $1.15
25 (iingham and Voile Dresses, values
to $3.50.
Lisle Hose 33c
Ladies' Lisle Hosiery, black, brown
. and white.
Silk Hose 89c
Tirst quality Pure Silk Ladies' Hose.
Were $1.25. ,
Laces, yd. lc
Y .'ilucs to 25c in all widtln and pat
terns. Brassieres 19c
(jood quality Ilrassicres,
priced low.
, t Men's Athletic
UNION SUITS
Royal Court brand, of fine barred
Dimity. Rck-ular $1 (JU ff r
suit, special , .W C
Men's B. V. D.'s $1.10
Regular $1,50. The genuine II, V. 0. '
garment in full range of ie.
Meshed Union Suits 75c
Were $1.U). l-ine grade of Meshed
Union Suits for men, Hig value.
Two-Picce Underwear 43c
Sold for 75e tlic garment. Fine ribbed,
summer weight garment. ,
Ribbed Union Suits 69c
Were $1.00 the suit. Egyptian fine
Ribbed Men's Unions, full cut.
Men's "Ironsox," pr. 19c
Were 25c. A real dressy Sox for men
in a good many colors.
Mosquito Netting, yd. 9c
Excellent grade and in all the wanted
shades. .
Fine Sheeting, yd. 14c
.V inches wide, heavy weight un-'
bleached sheeting.
Astonishing , Low .
Prices on
Shoes
i
Men's EngJisK Dress
Shoes $3.98
Einc leather. Regular $5 value.'.
Men's Cushion Sole '
$4.50
Sot kid, broad toe;r$ft50 values.
Men's Brown Brogue
Oxfords $4.89
I'aney Hnigiie,dcsign, $;.50 ynlue,
Men's Scout Shoes $2.39 I
men s Heavy Work
Shoes $2.98
Ladies', One-Strap
Pumps $1.98
.In bjack nuil ton.
Ladies' Mary Janes a'nd
Oxfords $2.98
EUGENE-SALEM