DAILY GrARD. SATIRDAY. SEPTEMBER 1808
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Welcome Next Week To
The FRIENDLY
STORE'S
Exhibit
Of the Newest Creations in Fashionable Fall and
Winter Wearing Apparel for Men, Women and Child
ren, Stylish Dress Goods, Silks, Waistines, Trimmings. All here for your inspection U I
Winter is approaching. Already we feel the need of warm and more comfortable garments, and as the more prudent buyers know, i
is always best to make selections early, Variety, styles, yes and even values are best at the beginning of the season. Never in the history of this
store has there been a bigger or better assortment of Beautiful Merchandise. No where in the country is quality superior. This is substantiated
by the hundreds of buyers who have visited the several departments since the fall shopping commenced. To all the compliments that have been
paid us upon our splendid stocks, we can only say we are keeping abreast of the times. Eugene is growing, so is this wonderful shopping home
We are sparing no effort to make this, as it has always been, Eugene's ideal store. We promise the best values, the newest styles, prompt service
and absolute satisfaction or your money returned to you.
We Welcome You To This Fall OpeningWelcome To Look or Buy
Beautiful Tailored Gowns worth up to $35, On Sale Next Week for $25
no of tlio miiton'M nifwtt fiiNlilotuihlo tuflorctl kviih; mmiio plain,
Htrli'tly tiillortil iikkIi'In; oIIh'ik rbilionili'ly lint ardsllcall '
Ii'IiiiiiiimI In linilil, vclri't and buttons; Jncki'ls :M to 1.1
Dh'Ih'h Ioiik with jmHiiIn or.NtraiKlit. Koine liavo IVrKiaii
VfNtH, otlitTH 4loiill and nIiikIo hmiNttil, Initton. SkirtN
moNtlyt plain goivil with fold of material or triiiinuil to
liuifcli Jacket. Tlio Ihm of collection of the. iicivcNt moilelN
wo hnvo over nIiowii nl one tlint f C
iiiid olio prlrn &J
Htlll othent In velvet mill fine Chiffon llroadtlotli, 1ievtm
trlpofl, etc; plain eolorN and lioautifiil inlvlures; wml anil
IIrI" flttiiiK KiuineiilM; all luind tailored
heavy HtltchhiK, 75, (in anil ....
$50
Black Long Coats $3.50 to $35
I o.r ns of Ioiik black ToatH iiukIm of litfbt wrlKbt Krsiy niul
rblffmi Broad loth ami -1h'1o(. The values urti sui ris
liiK. tin- H(yh4 ait 1 1 in v'ry ncwOst; nt'ini ami tiKht-flttiiiK,
no to 51! iiu'luft loux, NtniiKlit ami rlrotiUir skin cft't.N,
plain ami trliiiintMl; tlio riiTH miiK" fnuu $11.50 to $:i5,
but wo call your HK'cial attontiou to (bo
luro hIhwIiik at $10.50 ami
Dress and Walking Skirts Made
of Voile, French Here, fine llilffon, 1'anunm, etc., trimmed
with Inittoiui and wit material; the price are all sHvlal
at $t.in (o V'J.H).
$12
Children's CoaLs
$1.50 to $18.00
Tbo ju-iros sliow that wo have the lowest
jtrircs as well as tbo best. AVe have them
all atul can suit everyone ami while the low
prices lend, some to think they aro cheap,
we enn assure you tliat it is in price only
the $1.50 Coats are in mil better than $12
Coats shown out of town; they liavo style
ami fit. The better ones are nuule f fine
clot lis ami arc excellent values. Hear skin
values $2.50 to $10
$7.50 Silk Petticoats, colored and black $5
il down colored mid hlnrk Hllk lVttlcnatN, 1(1 inch flounce; I roiiniN of
Man folilx, tailor Hi Itched flounce; In made very full. .Tlio Hllk In flue,
Hoft Taffeta, tlio kind that doca not crack or Hplit; $7,511
valucN, well y.1.00
Beautiful Black and Colored Messaline Silk
Waists $5, $7.50 and $10 each
Jiint receive! by express, two tin .en black Mewsallno Waists, tailored ami
elaborately nuule witli laco and net trlmmltiK all have buig sleeves
ami art tlio correct Myles ftir (bis fall ami winter.
Wool Batiste and Albatros Waists $2.50
A blK niiiRe of colors, pink, blue, navy, reeii, nMl, KT',y, vtc. with pleats
on the shoulder ami front ami back. Some are embrobleretl; all
hUcn, price, each $l!.5tt
$1.25 Outing Flannel Night Gowns $1.00
$l!.50 OutiuK I'iannel Muht PrewM's, nuule of extra heavy, very nappy flan
nel; come In pink, blue, while ami a larue aort incut of neat triiHs
ami chocks; tbnv Myles of neck, roll ami soft collar ami V-hIuuhmI
Skirt, to i yartls wlile, tvular 1.-5 ipuillty, each $1.00
Annual Fall Sale Knit Shawls and Scarfs
25c, 50c and $2.00
AOOO pioccN of knit nMHb, scarfs, mIuimIn ami fivc(iuitn In wbite, llnck,
pink, blue nml mixed weaver; ituuU from silk, wool ami tiienerlMI
mn; plmn ami fringed sIkc? and emls, women ami children's knit
Jacketii, $:t..V, $5.M and $0.50 ech.
Munsing Underwear for Women and Child
ren, Union and Single Garments
INunilet anaortmoiit of the relehrnted luiMln)( I'mWnoiir, for which m
an wdo nitinta. In to Ih found now m onr llimicry ml 1'nikYi.ear
rounter; all grade. In nhlle or natural.
$1.25 New Plaid Silks a yard 79c
liOO yank of ihv plaid Milk, hlue, lirown, icnvn and n-d romhiiuit ion.s in
Unlit and (lark coIotIiikh; all new rich silks, Hiiltahle for WaistH mid
suits; your choice at, yurd
$1.50 Black Taffeta 36 inches wide $1.00
For Monday only o iffer this exceptional value and as there are only 3
piece, 17(1 yards, we suiwst flint you Ik- here early as Its very likely
I to ho nil sold iH-foro imii. .Soft, rich finish suitahlo for Waists,
llr-sses. Skirts or 1'olllcoats, regular 1.,V) quality, yd $l.tM)
$1.25 Plain and Novelty Suitings yard $1.00
aiMttl yards of plain and novelty Sultinu Stk-, Panaiun, 'heviot. Chevron
trics, all new and In the 1mi i-olorlnp, Vi to ,10 inches wide.
Your i
$1.00
25 Pieces Dark and Light Outings 5c yd
60 Pieces Dark and Light Outings 10c yd
!M pieces OutliiK I'lannels on sale Monday at very low prices Now Is the
time to lay In your Inter suiily; the assortment of patterns is laie,
Im lnil.M are all the plain colors and white; prices. . ,v, 8 !.;,, 10c
Lace Curtains at $1.00 and $2.50
.-ilKt siirs of these Curtains left in NottlitKhiim and Xct, in vvl.ito and cah
slmd.. 4.1 to .11 Inch. wide. fi ,lrtv ,.,lr(kl ,,,,.. , ilnlll(.lls(. u
sortmcnt of luitterus to choose from at VI. Oil and S'J..KI;
worth fl.a.1 to SM. (10.
We Are Headquarters for Blankets, Comforts
and Bedding of All Kinds
l-Vimi (he .1(c cotton blanket ( tlM. Ih,t iS.,M fine l W(M, iiUo.t,.,,
for( at IH)c liiMM. Spnw.ls, pillows, pillow cases, alH,
Inc. the lowrxt irlces nlua)-s for (lie liest qualltieji.
S-SS Yd 15c X" whi,e-
S. H. Friendly
SPLENDID VALUES IN MEN'S, BOYS'
CHILDREN'S READY MADE CLOTS
and FURNISHING GOODS OF EVRYS
Men's Hand Tailored Suits $10. CO to $40.00
We are snlendidlv isjnlv ,iro ....p.. v.,,,,. rUt uiiitf insls. as wearf sl4'
liiiw and complete slock of the liest tailored suits it is jMtssible fr rloth. '
slitch to make. Illuc sere and fine blacks, overcoats and lop coats,
line of eveniiu; dress suit-s, full dress and tu.vwlos.
Man's Overcoats $10.00 to $35.00
Crnvenettes, top coats, slwath, automobile and l'alotot ovcrraols. In tl
of Maltose, tiray. Tall, Itrowil and It luck. Full dress coats. W,-.. rJ
coaus, S:f,1.(M. Plain covert ton coat. SIO.(M) to SlM.IIO. (iemiiac l'n"J "
sizes and lengths.
Younjt Men's Suits, aces 12 to 20. rice $5.00 to $25
Ve show the young men' such an unlimited variety of styles. IkkIi ""J
iimne men s suits are made longer, with dip from. jJ
Hell straii on pants and cuffs on bottom. Illiies and black, a ''ll "
Boy Proof School Suits, 7 to 15, price $1.50 to $Wl
(;uarante.-d Hoy Proof School Suits, nuule with rclnlorcisl s.at. k"','!J
inns Kiiarantil for II months; a cap, Im-Ii or lie five with cadi ml. jj
at $1.00, $.1.0(1 $(.0(l.. Hoys' iMl.l luMits in nmlumv. seme and fa"0 I'"'"" I
. $6.00 Boys' Serges $4.05
may we place on sale KM) Suits in size 7 to 1(1. ';inc " ,,
"""" )' Kuarant.Kd; made with best linings and newct -inc. '"'J;
flap on coat ixjckcts: absolm.-lv ,.n l!.M.lar Sd.oo uit. M
Men's and Boys' High Grade Furnishing Goods, Hats. UjS
vJiuiis, inecKwear, Hosiery, mgnt kodk.
Jacket.. Rath DnW :- ll.limU
.. Munsing I nlon Suits for men. l.50 to $1.(M lir. Ix i-h'T I '"' ' ,J
il , " un1 silk " "l I nlon Suits, 2.(M f"""
c....on anil wh., shirts and drawers, .Kic to .."" f
.ini s gotr, outing, negllgix Slilrl.s. in plain, pleated a'"' r""1 '
tach.xl or ifc.tiu li.-,!; i,ig variety of iwtl.-rns; r nng,, from .1c to
XV,.?r:' " "" ncnt.s for Imperial, Stetson ant! Sterling ln! ,,1
l and ,1 luits in tJio wxvld; new bl.K ks and colors; the new h'
niai moUM1.
A naist Ihwillfnl variety of pntt.Tns being shown on our m-ck""1
-. .is-in,, at a.c. .1(r. no to I .10.
1 .111,11. silk, cotton him. (L..r.. !.!., l.l. .! .. .1- to ",'
592-594 WWomcite St.
Agents Nemo and Kabo Corsets. Wayne Knit Hosierv Mon-il- S;luP
Den, Gloves Pricsley's Ores, Goods.lmer GarrZs, Sun Tgh '
EtC.htC. Ladies' Home Tnurm Pi Horn n.fU- n ... s UIUS'
,1,,,." ,,7,,,,, uL-cr rauerns now on sale.
S. H. Frien
592-594 Willamstt
o