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The Herald
r Ik oat olfe at Monmouth, Omoa, under U
f( of March 1 17.
K1C1UKD B, SWENSON
Editor A Puklitkw
MONMOUTH. OREGON,
ISSl'ED KVERY FRIDAY
FRIDAY. JAN. 2. 1920
The First Step
Toward A Home
Oi Your Own Is
A Bank Account
In hundreds of ways men are inventing plans to
induce you to spend your loose change.
The only way this money will do you any per
manent good is in maintaining a bank account.
Put money in the First National Bark to acc inf
late tor future need.
tex :
Subscription fUtti
One yew II, PO
Six month) ' 75 els
Three months . . 60 eU
aooo
doqco
TbOmGoc&feiEitor
We Wish Ail
Our Patrons A
Happy and Prosperous
New Year
Mountain States Power Co.
MONMOUTH OREGON
Read your own Herald a5 prer
OtrMessasCe
Uieer
r
D
o
0
, Not one happy day, but three
hundred sixty six-a long year brim- .
ming over with happiness-is our
New Year's wish for you.
Willamette Valley Lumber Co.
Phone Main 202.
Monmouth, Oregon
For any thing you want or don't
want try our bargain column. It will buy or sell for you.
L..t.
ITiTF
MONMOUTH MARKET
11 Kinds of Fresh Meat
Fair treatment to everyone
Highest Price paid for Stock
J. B. Hill & Son Criffa Bld-
W" " East of Hotel
I"l-I"I--l"I"I"I"I-I--I--I"t"I--l"I W"ti-H -H-H-I-H 1 1 IH..I..i..i..m-1-I-I-M-H-H
Monmouth
Meditations
( ioc51
Sweden profited during the war
through the German demand for
iron ore and other commodities byt
now finds the German marks paid
for the goods arc greatly deprecia
ted in value. Ihe German mark,
in other words, made an easy mark
of Sweden.
We complain of the extravagance
of the workers. But such arc our
mental processes' that It is the de
sire for xthese , things that cause
people to work at all. Luxuries
kewme necessities and the urge for
tVm speeds people t work when
work itself is distasteful to them.
General Ludendorf, it is asserted,
can not speak a word of English.
But there came a time when he
understood the language of the
English and American guns quit J
readily.
Socialism may be define J as Bol
shevism that has recently been
treated to a shave 'and a shampoo.
This week the ttac'iers are in
Portland passing resolutions to the
effect that their wages must be in
creased. Next month the editors
will met at Eugene to contrive
means to raise Uie extra money re
quired to meet the h. c. of I. The
wood men are combining to ra se
fuel prices because of increased cost
of production due to a general rise
in prices. Dealer in woolen and
cotton goods are boosting prices to
meet increased production costs;
farmers plan increased charges for
grain and live stock because of
higher production costs. No one
is satisfied. We are like a group of
prisoners chained in an endless
circle traveling at steadily increas
ing speed, each trying to avoid the
toes of the man behind and the
heels of the man ahead. How long
can wj keep it up?
Capital and labor seem to have
one aim in common our money.
The common laborer is said to be
going crazy over diamonds. It
might be well at this juncture to
call his attention to other cards in
the deck. The spades, for instance.
The luxury of today becomes the
necessity of tomorrow." This is one
of the saving facts of civil'zation.
Luxuries! If Queen Elizabeth could
have lived in the commonest of
American homes she would have
thought it a marvel of luxury.
Running hot or cold water, electric
lights, window panes, cook stoves
they woi 1 1 have appeared the work
of wizards. William the Conqueror
and Alfred the Great knew nothing
about chairs or beds. When the
feather bed came into use it was
long denounced ssan enervating
luxury. The measure of the lux
uries affected by the ancient Per
sia is gained when one writer
asserts that they wore gloves.
It was told in the time of Henry
VIII that houses with chimneys
were becoming too common so as to
weaken the physique of the house
dweller and that oak timbers were
demanded for dwellings and where
as of old the men were of oak with
willow houses, now the houses were
becoming oak and the men of willow.
A group of farmers and news
paper men are today at the Agri
cultural College discussing adverti
sing which is a question that is ac
quiring year by year, a greater im
por tance. We once knew a farmer
to sell his farm through a want ad
in a rural (newspaper at an expense
of twenty five cents. This was an
exceptional return on a small invest
ment, but it represents a ratio of
what is too often expected by the
advertising patron. Because he is
not satisfied to accept a return com
mensurate with the investment, the
cry arises that it does not pay to ad
vertise. It has been said that any
one can buy goods but that it takes
a bright man to sell them. It
might be said that unless goods
were bought wisely not even a
smart man could sell them. But
good advertising will often atone
for lack of wisdom and skill both in
buying and selling. The sooner the
average farmer considers his avoca
tion as a business the sooner will it
reach the position it merits. No
successful business can be conduct
ed without advertising. Not all
advertising is done on the printed
page, although this is the most di
rect way. Printed stationery is
the messenger which exchanges in
formation with distant associates
and this is frequently a most potent
selling factor. The time will come
when scientific advertising will be a
necessary factor in the successful
conduct of the average farm. .
Our Wish
EDW. J. HIMES
Civil Engineer and
Surveyor
Phovt 673 318 Urtni S. Dl!u
tt, HA! Yes-Yes,
4 This Is
IHE NINE TWO0 ! !
Hearty Appreciation and Very
Best Wishes for
A Happy New Year
MADI A KT 0 CAW
m vj i Li n oc o j rv i
Monmouth's Urgust snd mot complete Confectionary and Book Btort u
n
i. - jj-.i m-iJ-iui ujijsbw
F. W. LEONARD
Boot and Shoe Maker
with many years experience.
Repair work promptly and neatly dona
See me in Boulden building next door to Herald shop
MtrtmtmmtfMt
:
INSURANCE! .
On City or Farm Insurance on three or
five year policies, we take notes pajable in
yearly installments.
Bonds of all sorts sold.
Let us place your Insurance with old, reli
able companies.
GEO. W. CHESEBRO
IfHfMIHIHNimMHIIIIHHNHISHimiNftmH
tea
fir tltrur
Are extended to you In this New Year. May It
long be remembered for It's happiness and cheer
C. C. Mulkey & Son
mm
m
1 -
New Year
Greeting
Permit us to express our sincere
appreciation for the many favors from
our friends and patrons
during the past year,
j We wish you, one and all,
JV Happy and most Prosperous New Year
CITY MEAT MAB.KET
Thanking one and ill for 'past
favors we extend thecompllments
of the season and wish ' you
A Prosperous New Year
P. H. JOHNSON
GeUht 6nulnvjR
and Avoid .5T(fVM
X)j?$yr Every Caki
Has Your
Subscription
Expired?
Come in and
renew it next
time you are
in town. :
9