4A | THURSDAY, JANUARY 30, 2020 | COTTAGE GROVE SENTINEL Cottage Grove Sentinel 116 N. Sixth St. Cottage Grove, Ore. 97424 NED HICKSON , MANAGING EDITOR | Opinion 541-902-3520 | NHICKSON @ CGSENTINEL . COM The First Amendment C ongress shall make no law respect- ing an establishment of religion or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press, or the right of the people peaceably to assemble, and to petition the Govern- ment for a redress of grievances. “I never considered a difference of opinion in politics, in religion, in philosophy, as cause for withdrawing from a friend.” —Thomas Jefferson (1800) USPS#133880 Copyright 2020 © COTTAGE GROVE SENTINAL Letters to the Editor Policy The Sentinel welcomes letters to the editor as part of a community discussion of issues on the local, state and national level. Emailed letters are preferred. Handwritten or typed letters must be signed. All letters need to include full name, address and phone number; only name and city will be printed. Letters should be limited to about 300 words. Letters are subject to editing for length, grammar and clarity. Publication of any letter is not guaranteed and depends on space available and the volume of letters received. Letters that are anonymous, libelous, argumentative, sarcastic or contain accusations that are unsourced or without documentation will not be published. Letters containing poetry or from outside The Sentinel readership area will only be published at the discretion of the editor. Political/Election Letters: Meeting the challenges faced by community papers Recently, I had the op- portunity to speak on the challenges faced by com- munity newspapers like the The Sentinel, as well as the Siuslaw News, where I am also the editor. Truth be told, commu- nity newspapers have been hit particularly hard by the economic challenges con- fronting local journalism, which raises questions about whether these legacy papers dating back more than 100 years still serve as the lynchpins of local reporting in their commu- nities into the future — or whether other types of news outlets will step up to take their place. Harvard University’s Neiman Journalism Lab recently conducted a study that explored which types of news outlets are the most significant producers of journalism in 100 ran- domly sampled communi- ties across the U.S. The study produced an inventory of all media out- lets located within these 100 communities, and gathered a week’s worth of news stories found on these outlets’ home pag- es (which was more than 16,000 stories in all). Each story was analyzed to determine whether they met each of the following three criteria: 1) Was the story origi- nal? 2) Was the story local? 3) Did the story ad- dress a critical information need? The results showed that, despite the economic hard- ships that local newspapers have endured, they remain — by far — the most sig- nificant providers of jour- nalism in their communi- ties. And while there had been predictions that online-only journalism would compensate for the cutbacks and closures af- fecting local print newspa- pers, the study showed that those expectations have fallen well short of predic- tions. The study found, for instance, that while local newspapers accounted for roughly 25 percent of the local media outlets in the sample, they accounted for nearly 60 percent of the original news stories collected in the 100-city sample. In fact, local newspapers produced more of the re- porting in their communi- ties than television, radio and online-only outlets combined. When the results were compared, online-only news sources accounted for just 10 percent of orig- inal news content within their communities. Media and Journalism. This has led to the rise of “ghost papers,” which are papers produced out- side of their communities and patched together with canned news. In many cases, communities across the country have been left without any local paper at all. Number 2 in this unfor- tunate trifecta: The two-edged sword of social media. On the plus side, social media has allowed smaller newspapers like this one to be more relevant and time- From the Managing Editor’s Desk Ned Hickson Guess where 60 percent of the remaining content came from? That’s right: Community newspaper sources. Over the course of the last 10 years, the newspa- per industry was hit by a trifecta of challenges. Rising cost of newsprint. A months-long spike in the price of paper, driven by federal tariffs on Cana- dian suppliers, slammed newspapers and drove the costs of news print into double-digit increases be- ginning in 2017 and lasting through late 2018. Newsprint is typically a publication’s second-big- gest operating expense after labor. The result was a wholesale cutting of journalists at newspapers across the country. According to News Me- dia Alliance, nearly half of the 272 newspaper pub- lishers surveyed said they had laid off news staff as a direct result of newsprint price increases. In addition, some 71 percent said they had also cut back the number of pages they published each day. Publishers reported an average annual newsprint cost increase of $176,818 Over the past 15 years, more than one-in-five newspapers in the U.S. has closed, with half of those closures occurring in the last four years. And for the papers that remained open, the number of journalists working for them has been cut in half, according to re- search by the University of North Carolina’s School of ly by providing us a way to share important informa- tion and news stories on a daily basis by posting them online and sharing them to our social media sites. The downside is that social media has ushered in an age of unverified in- formation or opinion pre- sented as fact. The result has been a general mistrust of media as a whole when it doesn’t conform to a spe- cific narrative. I can tell you that near- ly a quarter of our time is spent investigating or dis- pelling rumors that begin on social media. While social media has provided small newspa- pers with an impactful way of getting information out to the communities they serve, it has also made our job as journalists harder by introducing another layer of information that needs to be clarified and — more often than not — dispelled through additional re- sources and investigation. The third challenge journalists face: The politicalization of news and blurring of opinion with fact. This actually began more than a decade ago with the advent of cable news and the 24-hour news cycle, which has ea- gerly been filled with news “analysis” and opinion programming. The result has been the tribalization of informa- tion as people actively seek — or are tagged with — the news that best supports a specific narrative or polit- ical leaning. Coupled with social media, the distrust of journalism at the na- tional level has trickled down to even small com- munity newspapers as po- litical divisiveness on both sides attempt to pressure local news to reflect a spe- cific narrative. So, how has The Senti- nel and other community newspapers survived? And what does the future hold for community journal- ism? Since becoming manag- ing editor at The Sentinel a little over two years ago, my goal has been — and continues to be — a simple one: To provide the commu- nity with the sound of its own voice. Arthur Miller once wrote that “A good news- paper is a nation talking to itself.” I feel the same applies to a good commu- nity newspaper. It should be made up of reporting that reflects facts and per- spectives from all sides of the conversation, along with the opportunity for individuals to express their viewpoints in letters and editorials through the Opinion page. We need to celebrate our achievements as a commu- nity as well as recognize our failures by being both chroniclers and watch- dogs. The fact that we have received complaints from both republicans and dem- ocrats, liberals and con- servatives for leaning “too far left” or “too far right” (sometimes on the same day) tells me we are some- where in the middle — which is where we should be to remain objective. I think that is a big part of why we have survived 131 years and why, over the last few years, we’ve thrived and grown despite the challenges. As for the future, though the number of legacy news- papers has declined, those like The Sentinel, Siuslaw News and our neighbors at The Chronicle remain because they have yet to be displaced as a vital source of local journalism. And if the Harvard Uni- versity study I mentioned earlier is any indication, the emergence of on- line-only and “ghost news- papers” as comparable sources of local journalism still appears to be a very long way off. Election-related letters must address pertinent or timely issues of interest to our readers at-large. Letters must: 1) Not be a part of letter-writing campaigns on behalf of (or by) candidates; 2) Ensure any information about a candidate is accurate, fair and not from second-hand knowledge or hearsay; and 3) explain the reasons to support candidates based on personal experience and perspective rather than partisanship and campaign-style rhetoric. Candidates themselves may not use the letters to the editor column to outline their views and platforms or to ask for votes; this constitutes paid political advertising. As with all letters and advertising content, the newspaper, at the sole discretion of the publisher, general manager and editor, reserves the right to reject any letter that doesn’t follow the above criteria. Send letters to: nhickson@cgsentinel.com HOW TO CONTACT YOUR REPS Oregon state representatives Oregon federal representatives • Sen. Floyd Prozanski • Rep. Peter DeFazio District 4 State Senator PO Box 11511 Eugene, Ore. 97440 Phone: 541-342-2447 Email : sen.fl oydprozanski@ state.or.us (House of Representatives) 405 East 8th Ave. #2030 Eugene, Ore. 97401 Email: defazio.house.gov/ contact/email-peter Phone: 541-465-6732 • Rep. Cedric Hayden Republican District 7 State Representative 900 Court St. NE Salem, Ore. 97301 Phone: 503-986-1407 Website: www.leg.state.or. us/hayden Email: rep.cedrichayden@ state.or.us • Sen. Ron Wyden 405 East 8th Ave., Suite 2020 Eugene, Ore. 97401 Email: wyden.senate.gov Phone: (541) 431-0229 • Sen. Jeff Merkley Email: merkley.senate.gov Phone: 541-465-6750 S entinel C ottage G rove 541-942-3325 Administration Jenna Bartlett, Group Publisher Gary Manly, General Manager... Ext. 1207 gmanly@cgsentinel.com Gerald Santana, Multi-Media Sales Consultant... Ext. 1216 gsantana@cgsentinel.com Veronica Brinkley, Multi-Media Sales Consultant... 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