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About The Siuslaw news. (Florence, Lane County, Or.) 1960-current | View Entire Issue (Sept. 2, 2015)
SIUSLAW NEWS ❚ WEDNESDAY, SEPTEMBER 2, 2015
Florence Area Business Beat
A service of the Florence Area Chamber of Commerce
September 2, 2015 UPDATE
Welcome New Members!
Call or visit these new Chamber members and tell
them you’re glad they joined!
Three Rivers Casino Resort
101 Things to Do
Burns’s Riverside Chapel
Driftwood Shores Resort
Florence Heating & Sheet Metal
Fred Meyer Stores
Oregon Pacific Bank
PeaceHealth Peace Harbor
Sea Lion Caves
Shippin’ Shack/Siuslaw Signs
Spruce Point Assisted Living
TR Hunter Real Estate
The Siuslaw News
Be sure to thank these
members for their investment
in our community!
For even more information on
other exciting local events, visit
Florence First Friday:
Come, enjoy music, shopping,
and dining in Historic Old Town
Florence and the Antique District
during the extended shopping
hours this Friday. Many shops and
restaurants will be open until 8:00
p.m. with special First Friday prices
Business Aft er Hours:
Chamber members and the public
are invited to Business Aft er Hours,
an opportunity to network at a
local business, exchange business
leads and tips, and learn about the
business that is hosting. Sept. 3rd –
TR Hunter in commemoration of
their 20th anniversary; September
17th R&R King Logging- details to
Th ird Th ursday of each month at the
Best Western Pier Point/Bay View
Bistro. Lunch is $12. Come enjoy
food, friends, and fun! Meet area
business leaders and fi nd out what’s
going on in the Florence business
September 17 Topic:
EMV Credit Card Security.
EMV (Europay, Mastercard, Visa)
technology can help protect your
business from card payment fraud.
October 1, 2015 is the date for the
Card Brands’ Liability Shift . Aft er
this date, your business will be
responsible for all losses if you
process a transaction using an EMV
chip card on a non-EMV terminal.
Are you ready?
DATES & EVENTS
11 Chowder Festival & Wine Walk —
Historic Old Town
11 Veterans’ Day Parade—Historic Old
Florence Holiday Festival—City Wide
Ken McDougal Photography— Ken sells
nature, scenic, and wildlife photos for home
and offi ce decor. He sells locally, nationally, and
internationally at kenmcdougal.com. 541-590-
Attention Current Members: Act Now!
Your membership renewal is due now. Th ank you
to the 65% of you who made the deadline!
The Siuslaw News
Th e Florence Area Chamber of Commerce
works closely with, and relies heavily on, our
partnership with our local media members; one
of them being Th e Siuslaw News, a life-long
Distinguished Sponsor of the Chamber. Much of
what the Chamber accomplishes on behalf of our
membership is because of the support Th e Siuslaw
Th e Siuslaw News and its predecessors, the
Siuslaw Oar and Th e West, have served the coast
since the 1890’s. With a circulation of more than
6,000, the Siuslaw News is one of the main sources
of local news and other information on the central
coast, and an active supporter of many local non-
profi ts and community events.
Many employees are engaged in numerous
community projects. Th ey have held board
positions with the Florence Area Chamber
of Commerce, Florence Rotary, PeaceHealth
Hospital Foundation, Friends of Florence, Water
Team International, Boys and Girls Club of
Western Lane County, Relay for Life, and the
Florence City Budget Committee. Th ey were the
recipient of the Chamber’s 2012 Siuslaw Awards—
Community Caring Award.
General manager Jenna Bartlett says that
publishing the local newspaper is an honor and
giving back to the community is a privilege. Th e
Chamber is grateful for their ongoing support.
TR Hunter Real Estate
TR Hunter Real Estate is your home-grown,
independent broker on the Florence, Oregon,
coast. Th is year marks their 20th anniversary in
Comprehensive marketing is just part of the
TR Hunter advantage that gives their sellers the
confi dence that keeps them coming back. Th ey
also have a user-friendly website at www.trhunter.
com that features a number of virtual tours that
make searching for a property easy for buyers.
Th e staff and members of TR Hunter Real
Estate are also active in our community, helping
out with Florence Food Share, organizing
Florence’s annual Veterans Day parade, and more.
Th ey also helped to establish, and remain avid
supporters of one of our newest local treasures,
the Oregon Coast Military Museum.
Th e Chamber sincerely appreciates how hard
TR Hunter Real Estate markets the Florence area
to potential new residents and businesses with a
great number and variety of listings of residential,
commercial, and subdivision properties. Plus, we
enjoy their support at the Florence Area Chamber
of Commerce as a Distinguished Sponsor. Th ank
you for your support!
Rods n’ Rhodies
For the eighth year in a row, the annual
invitation-only car show is scheduled to roll into
Florence Friday, Saturday, and Sunday, September
11, 12 & 13, 2015. With more than 100 high-end
hotrods coming from all over the western United
States and Canada, as well as several local vehicles,
this year’s event is sure to be something worth
On Saturday, the annual exhibition of
awesome autos takes place from 7:00 a.m. to
4:00 p.m. on Bay Street in Historic Old Town as
the visiting vehicles line up for their free display
to the public. Th ese beauties will include high-
end custom hot rods, muscle cars, and restored
classics. Th e Saturday show is followed by the
traditional cruise through Historic Old Town at
Be sure to watch the young hot-rodders race
their creations in their own competition during
the Pinewood Derby on Saturday from 10 a.m. to
2 p.m. at the corner of Bay and Nopal Streets! Race
fees are $5 per car. Unfi nished cars are available
for $5 from Boy Scouts Troop 721. Information:
On Sunday, the outstanding automobiles
return to Bay Street from 7:00 a.m. ‘till noon,
when Best of Show as well as Merchant Awards
will be presented to those lucky auto owners.
So put on your walking shoes and come enjoy
the sights, sounds, and action of Rods n’ Rhodies.
“Come See What We See!”
AND DON’T FOREGET… Th e annual
City Wide Garage Sale including the FEC, and
everywhere around town, September 11 & 12!
Registration forms are available at the Siuslaw
News and Chamber Visitor Center.
The Florence Ambassadors helped
celebrate the official opening of Resto-
Arts at 1255 Bay St. Resto-Arts is dedicated
to providing shoppers with unique, quality
art, antiques, and vintage treasures in an
upbeat, casual environment.
John and Jean Murphey, owners of
Coast Insurance Services at 777 Maple St.
welcomed a full house during Business
After Hours on August 20.
Rhody Fest Theme Set
Your Chamber is hard at work planning the 109th annual Rhododendron Festival for May 20 to
22, 2016, with the theme “Catch the Wave.” A logo design contest will be announced soon. Watch the
Chamber’s website, FlorenceChamber.com, for details.
By Jenna Bartlett, Chamber President,
General Manager, The Siuslaw News
Area Chamber of
Florence and Central
Oregon Coast area
as a family-friendly
by showcasing the
and more. From advertising to garnering positive
news coverage, the FACC uses a variety of marketing
strategies to attract visitors to our shores and stores!
One of the ways we have been successful is
through our Uncurbed Adventures campaign.
Th rough our out-of-area marketing strategies,
visitors learn that they can earn rewards when they
shop, dine, and lodge in Florence. For every $25 they
spend with participating merchants they receive
A Thriving Community
By Bobby Jensen Jr.
Chamber Board Member, Y Marina
A few business
to focus only on
businesses. It may
appear this way
because our Chamber
has two major responsibilities: being a visitor’s
center and marketing to increase tourism in our
community so that it drives our local economy.
In reality, the Chamber is focused on the
overall strength and prosperity of all businesses.
All businesses (and individuals interested in the
future health of our community) should consider
Why I Am A Member
By Gary Foglio
Gary Foglio Trucking, Foglio Drop Box Services
I have been a
Commerce for at
least 20 years. Why?
Because the Chamber
does a wonderful
job in promoting
our beautiful town.
I personally have
enjoyed being a part
of the Rhododendron
Festival since the 1970s and appreciate
the Chamber’s focus on this annual event.
A person can get as involved as they want when
they join the Chamber. For example, in the ’80s
I started the Festival’s Saturday Soap Box Derby
one in a set of custom-made coasters with various
photographic scenes of the Florence area—and
people love them. We have given away hundreds!
To become a participating merchant in this fun
promotion, and attract new customers into your
business, contact Chamber director Cal Applebee.
With the aid of our marketing partners,
Celeste/Daniels, FACC has successfully and
signifi cantly increased its social media presence to
reach a global audience and inspire new visitation
by providing relevant information to travelers
who are looking for an exciting, attractive place
to visit. We have highlighted our area’s inspiring
images, accommodation specials, fun things
to do, dining hotspots, coming events, new
attractions, and special discounts—everything
we can to attract more and frequent visitors for
everyone’s benefi t. Common online responses
include “Looks beautiful, I need to get to
Florence,” and “Be there in two weeks, can’t wait!”
In the next few months look for an updated,
website that will make an even stronger
case why Florence is a great place to visit,
and is a great place to establish a business.
If you have any thoughts, ideas, or concerns, the
FACC board would love to hear from you! Please
contact me directly at jenna@fl orencehamber.com.
the importance of Chamber membership so they
can help guide our community’s future success.
Granted, tourism-oriented businesses are
crucial to our economy. Consider all the tourism
dollars carried up and down the Central Oregon
Coast from all over the world. Where would we
be without them? Look at them like a school of
fi sh, and the businesses that serve our visitors as
the nets that haul in a heft y catch of those dollars.
Th e more our local hotels, fuel stations, adventure
attractions, quaint shops, and restaurants “net,”
the more is distributed back into the community!
Th is is why so much eff ort seems to be spent
on tourism marketing—to attract the big catch
that feeds our community! Tourism-based
businesses need to do all they can to support
other local businesses by referring visitors to,
and buying products and services from, all
the other local businesses. Each of us needs
the support and backing from all of the other
businesses in the area to energize the overall
fi nancial well-being of Florence! If you’re not
a member, join today, and benefi t from all the
networking and cross-referral opportunities.
Be a business leader in this community!
races that began on Quince Street in front of what
is now the Florence Events Center. It was a fun
opportunity for kids, parents, and grandparents
to have a project to work on together as they built
their own cars; and visitors to the area loved it.
Th is event went on for several years, and is why
I know the level of commitment it takes to create,
sponsor, and pull-off an event of such magnitude
and benefi t for the community. Th ough this was
only one event during Rhody weekend, when you
consider all the events the Chamber coordinates,
each event is truly an accomplishment.
Chamber members, and those who have
not yet become members, can be proud
that our community comes together with
the Chamber’s leadership to host so many
quality events. It is not easy and I appreciate
their drive to make them better each year.
Florence has grown in the past 20 years, but
we still maintain our traditions. It makes me
proud to be a Chamber member and part of
a generous community full of volunteers who
pull together to make our annual events work.
Get the Chamber’s Membership Advantages
• Business Tips
• Cooperative Promotions
• Preferred Trade Status
Join the Florence Area Chamber of Commerce!
www.florencechamber.com • 541-997-3128
Have some good business advice? An event to promote? A story about your Chamber
membership? To get an article or notice published in Business Beat, e-mail Cal@
FlorenceChamber.com by the third Friday of the month. Publisher: Cal Applebee, Executive
Director. Editor: Scott Steward, Creative Wave Marketing Solutions.