Capital journal. (Salem, Or.) 1919-1980, September 14, 1953, Page 13, Image 13

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That's right! The best way for you to test any gasoline Is
IN YOUR OWN CAR-ON THE ROAD-WITH YOU AT THE
WHEEL Performance on fhe road is the final test of a gas
ofine, and on that basis you cannot buy a finer gasoline
than New RICHFIELD ETHYL.
Nearly a million drivers like yourself test New RICHFIELD
ETHYL every day. The verdict is overwhelming: In grueling
stop-and-go traffic and at steady highway speeds: No other
gasoline excels fhe road performance of New RICHFIELD
ETHYL
Laboratory engine tests, an important step in the proper
blending of top-quality gasolines, must be balanced by
equally high performance on the road. In the vitally Impor
tant field of road-rating and road-testing of gasolines,
Richfield has been the West's pioneer. Performance on the
road has been refined into every drop of Richfield gasoline
you buy.
That's why we can say: For quick starts on cold mornings -for
sharp acceleration when you need it-for long mileage
and smooth anti-knock performance, plus protection against
rust and corrosionfor all-around road performance you
just can't buy a finer gasoline than New RICHFIELD ETHYL
If you want the best that money can buy, you want New
RICHFIELD ETHYL.
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