6 BEAT
IGA Stores From Coast to Coast Are Individually Owned and Operated by
the Men Who Operate Them. Every IGA Store Is a Community Builder in
the Best American Tradition.
INDEPENDtNC
MAI
4
Regardless of Competition
IGA Stores Will Bring You
... in fact, as sales continue to increase (which further reduces operating cqsts) IGA
Stores will be able to bring you even lower prices
This may surprise you
IGA't operating cost, both wholesale and retell, are at low, or lower than
those of any other system in the food industry today! Because of this, IGA
tores are able to sell merchandise at rock bottom prices every day of the
week ... not just weekend or during special sales events, as many do . . .
and the more IGA stores soles increase, the more operating costs are reduced,
making ft possible for IGA stores to sell at even lower prices.
This, too,
may surprise you
ISA has demonstrated and proven conclusively that the different segments
of the food industry ... the farmer, the manufacturer, the wholesaler, and
the retailer ... each operating his independently owned business ... by
working together harmoniously, efficiently, and intelligently, can achieve
lower aggregate operating cost than wot aver dreamed possible. This has
reduced considerably the spread between what the farmer gets and what
the consuming public pays.
As for the farmer, IGA believes in his getting good, sound prices for his pro
ducts ... because with high incomes, farmers can buy great variety of
things in endless quantities . . . which helps to create more employment.
How the "IGA team" benefits You
Supported by thousands of independently owned stores that make up its
nation-wide membership, the IGA headquarters organization is operated
not for the profit of o few individuals, but for tha express purpose of quitt
ing its wholesale and retail members through better business methods,
accounting short cuts, greater efficiency in operations, modern store en
gineering, and powerful advertising ... to continually bring lower and
lower prices to you, tha consumer.
Yes, your neighborhood IGA retailer and many others like him across the
country are constantly working together as a team, aver striving to bring
you the best for less.
IGA believes
in free enterprise
IGA believes in the system of free and independent enterprise because
America has always been nation of small businesses. IGA believes in tha
independence of the farmer, the independence of the wholesaler, and the
independence of the retailer because IGA has learned that by closely work-
ing together, with one common objective, these indepndnt factors in tha
food field make the most efficient medium of production and distribution
ever developed.
IGA also believes in the system of free and independent enterprise ... the
backbone of our great notion . . . because it feels that America must con
tinue to keep open wide the door of opportunity for its boys and girls to hara
businesses of their own. .
THESE INDEPENDENT BUSINESS FIRMS
teamed up to make EMERY'S IGA FOODLINER possible
Best Wishes for Success Congratulations from Congratulations ... Congratulations to Jack Taggart
in r n . f And the tmerys
. TIMRFI) IVarrPh iJnrfhvPff OnYour Beautiful Store On Completion of the
S INC Inc. ' W" .ffS
Pleased to have furnished wood Paving and Parking. Lots LuHDLLI Ui. MB H l-1
3400 H.W. Yeon Ave. Portland Center 1160 Wallace Road West Salem ZJS
Congratulations to Emery s Congratulations to Emery s Congratulations i0fs 0f Luck to Emery s
TOM and CRAWFORD 7&mSSfi SALEM STEEL &
HERBERT DAME DOOR SALES r OMPAHV MIY CO.
Builders Crawford Doors WllrHlll Reinforcing Steel
422 Clleg. D,i,e 3785 Harvey SI. 3tStM
Good Luck to Emerys fc Condons to Emerys C, '
KARNES ELECTRIC MAm mi IMf GAMBLE-HAWKINS lj HEATING
COMPANY MARTI COMPANY
mmtZ 3165 South Commercial , .'l!: M9'5 '" , on.d Gi0!,ow
1006 Tile Road - Jil7 N.W. 14lh Portland 1085 Broadway
Congratulations to Emerys Conuo, t0 , Hearty Congratulations to
Matthews Refrigerator nKM miinr""
&DoorCoS SUNBEAM LIGHTING E. A. JOHNSON
rro.dt.F,ish,h.Mode,nRefriser. COMPANY Floor Covering and Tile laying w,,!;1!,.
5103 S.L Powell Portland miM ty M eric fa Mel Salem