THE CAPITAL JpiTRNAL, Salem. Ore
ALMYS'-HSST UAUTY!
i1!
No Fuss No Confusion
Drive in and park - Safe and Secure!
Ferry & High St s. or Commercial & Ferry
Walk to Penney's and Shop Leisurely Save Liberally
Have Salesperson Validate Your Parking Ticket
It's as Simple as That - Take Advantage of It
AWME R SAKY
FIRST QUALITY ALWAYS - Means Exactly That!!!
-It meant that at Penney's, every day in the year you will find nothing but the best in merchandise. No
"seconds"! No "slightly imperfects"! No "factory rejects"! Nothing less than the best is good enough
for Penney's. You, Mr. and Mrs. Customer, tn HTnd on Penney't to nroW-V vnu wlh the "best fo,
less" erery day of your lives, :
STORE HOURS 9:30 a.m. to 5:30 p.m. - Friday Night Till 9 p.m.
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Wrfnwda April 15, 1958
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ANNIVERSARY FEATURE
SMART DENIM CASUALS
00
They're fully lined with
rayon faille, have feather
weight cushion-crepe
soles and heels, snug
elastic g o-r e t.. Wheat,
blue. 6-11.
DOWNSTAIRS STORE
ANNIVERSARY FEATURE
COMFORT CASUAL
50
5-9...AA-B
Comfort casual at a low
Penney Anniversary price
. . . Sturdy, leather with
buckle attachment for
good fit. White, red, for
Summer saunters!
DOWNSTAIRS STORE
ANNIVERSARY FEATURE!
BOYS' PRINTED
PLISSE SHIRTS
Penney's celebrates In a
way Mom can appreciate!
Bright new designs that
won't wash out In quirk
drying, no ironing cotton
plisse. Short sleeves.
Sizes
6-16 i
MAIN FLOOR
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j ANNIVERSARY FEATURE!
I BOYS' 80Z.
DENIM JEANS
What a buy! Regular 8-ox. a
'3 Sanforized' denim with V
S orange stitching, rlvet-re- K
,;S inforced construction.
! Heavy duly zipper and
& anap fastener front.
1
4-12 H
MAIN FLOOR
THIS BIG EVENT
STARTS
TOMORROW
MORNING
AT 9:30 A.M.
160 N. Liberty
SALEMOREGON
ANNIVERSARY FEATURE'
NYLON PLISSE
YARDAGE
Specially styled for Pen
ney's with your fashion
needs in mind! At a
thrifty Penney price!
Choose from many pretty
colon, -
Yd.
MEZZANINE
1 ANNIVERSARY FEATURE!
i GIRLS' RAYON
; KNIT GOWNS
Feminine and dainty and
very grown up looking
with shirred nylon
trim lace Inset elas
tic at waist, neck and
sleeves. Pink, maize, blue,
white. ......
SECOND FLOOR
1
Sim
2U
51st ANNIVERSARY FEATURE
PAIRS ALL FIRST QUALITY
mmmm.
J' , i, W r T
'
60 Gauge
1...
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nnin
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FIRST QUALITY NYLONS
- mm 11-!
By IH II II HI '"" IMIIWIMDIIIIIM
PAIRS FOR
Penney's First Quality
60-gauge 15 denier
Superb value offered now as part of our Anniversary
celebrationl Filmy sheer, these full fashioned nylons
re top quality to give you good fit, lots of long
wear. In Bewitch, toasty taupe or Mystery, neutral
beige. Buy now for Extra savings! 8'i-11.
MAIN FLOOR
And, Remember! These Nylons Are ALWAYS FIRST QUALITY!
SAVE! ON THIS ANNIVERSARY FEATURE
ROUGH-TEX DRAPERY
YARDAGE
it r
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i i - DOWNSTAIRS STORE
H . : : : ' : ' ' ' I -J
2
YDS FOR
FULL 36" WIDTH!
Penney't has purchased striking floral prints in
crisp, new spring shades just for this event. Be in
early for this outstanding money-saving feature.
Vat-dyed colors. f
DOWNSTAIRS STORE
SAVE! ON THIS ANNIVERSARY FEATURE
TOUGH COTTON KHAKI
TWILL SETS
coMPim p.
Pants Shirts
25 1.75
SCIENTIFICALLY PROPORTIONED TO GIVE
YOU EASY-FITTING COMFORT!
SANFORIZED! CAN'T SHRINK OUT OF
COLORS VAT-DYED TO RESIST FADING!
SMOOTH-LINED DRESS TYPE COLLARS! -
REINFORCED AT ALL POINTS OF STRAIN!
EXTRA LONG TAILS STAY TUCKED IN!
RUST-RESISTANT ZIPPER FLY FRONTS!
LONG-WEARING SAILCLOTH PANTS
POCKETS!
Won't shrink more than 1
MAIN FLOOR , .
Penney's Magic
Orion Priscillas
ANNIVERSARY SPECIAL
944
"x81"
" X 81"..
. 14.SU
Magic decor ... mafic to care
for, too! Resists sun, mildew,
fumes . . . dries quickly . . . keept
shape! No shrinking. 6" ruf
fles. White. !
TODDLERS'
POLO SHIRTS
ANNIVERSARY SPECIAL
2 , JE
Soft two-ply combed cotton in
your choice of cute young pat
terns . -. .ribbed knit neck, but
ton .shoulder for easy dressing-,
"Pastel colors. Sizes 1-4.
SECOND FLOOR
BIG 22 X44 bath towels!
CANNON QUALITY!
Pi
NNEY-PRICED! 5 :1
Penney's celebrates its 51st Anniversary
with a bang-up terry bargain! Famous
Cannons in luscious colors to harmonize
with your bathroom decor, in quality
that gives you sponge-like absorbcncji,
long-lasting wear. Thick terry means
moisture stays in the loops, keeps towel
from getting soggy. Firm undcrweave
means long life through tugging, wring,
ing and scrubbing. Buy in ensembles,
MEZZANINE
.36e
.14
16x26"' face towel .
12x12" wash cloth .
FULL SET $1.16
Made for us alone!
Thick fluffy pile!
Close-woven underweave!
IN 8 SUNLIT COLORS:
Lime Light Forest Green
Pink Lilac Lightning Pink
Radiant Rosa White
Rocket Blue Sun Gold x
ANNIVERSARY BUY
BE HERE
EARLY FOR
THIS FEATURE!
ALL WOOL COATS
Large selection of all-wool
checks and suede flannels, ,
Be the talk of the town in 1
your new fashlon-rUM cost '
from Penney's. All sl nd ,.
patterns to choose from.
SECOND FLOOR
Penney's puts an
Anniversary Price on
MEN'S PURE
NYLON SHIRTS
r 11
99 v. fl
' t f I j"n (tl ( 1
ft Ml j s1 ft fi?l
I . h i 1J i . ,!1 "fi PI
Mil , rf-MJ
ll ' h I, .ill
2 for 4 P a
. I
YOUR i
CHOICE
Now . . . right when you want 'em most ... at the
beginning of the season . . . Penney's has out
standing quality pure nylon sport shirts at a big
saving! Eoiy fo wash, fast drying, need no iron
ing! Buy oil you need for summer . . . now! S-M-L.
MAIN FLOOR
THURSDAY
APRIL 16th!
1 BsSiri ...s.
35npc. "Encor3" Set for6!
&4
Tgr , "7'lWI,TI,ll'sit ' ' ' 1 ' If 'sSSSM.
with Serving Pieces!
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t
PENNEY'S
DINNERWARE
SPECIAL!
IN GOLDENROD AND BROWNI
IN GREY AND BURGUNDY!
IN CHARTREUSE AND GREEN!
IN MULTI-COLOR COMBINATION!
SUPER-BARGAIN ALL-MEAL SET INCLUDES
SUGAR BOWL, CREAMER, VEGETABLE BOWL,
LARGE PLATTER! It's one of our most phenome
nal values in dinnerware! Unlimited in usefulness!)
"Encore" dishes are made an ample, adaptable size'
. . . serve breakfast for 2 or Sunday dinner for 6 willij
equal smartness. And you get 4 expensive serving '
pieces besides! Handsomely molded in sleek coupt,
shape, wonderful for yourself, gifts! '
13 OZ. Matching Tumblers, set of 8
Sparkling clear glass. Color bands to team with
fcneore dinnerware. Safe rounded rims.
DOWNSTAIRS STORE
complete!
6 EACH)
cups
, saucers mm
K- .
cups . '
saucers
Vi" bread and butters
(double as pie plates)
" cereals
(double as soups or fruits)
x9" plates ,
1 EACH:
vegaraoie DOWI
arge piarrer
creamer
sugar bowl
sugar bowl cover'