Capital journal. (Salem, Or.) 1919-1980, March 08, 1950, Page 3, Image 3

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    Capital Journal, Salem, Ore., Wednesday, March 8, 19509 -
USE PENNEY'S
CONVENIENT
LAY-AWAY
PLAN . . .
SELECT NOW,
PAY LATER
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V V
EASTER
FASHIONS
START
AT
PENNEY'S
NOW...
Short
Coats
MAKE PENNEY'S SECOND FLOOR
YOUR EASTER FASHION
SHOPPING HEADQUARTERS
Are
FOR EASTER
RAYON SHEEN GABARDINE
FULL RAYON SATIN LINING
New, Easter shades and simple
tailoring make this an outstand
ing short coat . . . and, at only
12.75, it it a terrific value! Sizes
10 to 18 .
PENNEY'S SECOND FLOOR
12-75
NO W- .YOUR EASTER FASHIONS!
EASTER
FASHIONS
START
AT
PENNEY'S
EASTER
FASHIONS
START
AT
PENNEY'S
SUNBURST
RAYON SHEEN
GABARDINE
A 0
A4T U 1
if
.if'
Short
Gabardine Coverts
and Sharktics
19.75
All-wool short coats in gabardine,
covert, and stylish sharktic ...
in full styles. With details like
complete rayon satin lining and
perfect-for-Easter shades of grey,
red, skipper, pink, aaeia, or black.
10-18.
PENNEY'S SECOND FLOOR
0
I
NEW-FOR-EASTER-SUITS
IN BOTH BOXY AND FITTED
LONG COATS
Suit pictured is a versatile casual
short slim jack may be worn
separately. Also in fitted style
. . . both styles have interesting
and attractive button treatments
and pocket designs. Sizes 10 to
20 in lovely new Spring shades.
16-75
PENNEY'S SECOND FLOOR
C5
All Wool Gabardines Too ! New Shades
No wonder you want it . . . this coat is a
honey! Fine pure wool gabardine and smart
sharktic fabrics, well-styled with Barrymore
collar, tlare-style back, cutts . . . and well
made with rayon satin lining, hand-finished
buttonholes. In Spring colors. 8-18.
29-75
PENNEY'S SECOND FLOOR
Fitted long coat with the
becoming "sunburst"
back . . . You'll want one
when you tee the colorful
Spring shades in this ray
en sheen gabardine.
19-75
PENNEY'S DOWNSTAIRS STORE
Gorgeous Easter-Wardrobe
SPRING COATS
Textured Coverts and Pin Check Sharkskin
Part wool, part royon coverts and gabar
dines in a big, glorious array of Easter
shades! Pin-check sharkskins, too! Boxy
styles in all sizes.
PENNEY'S DOWNSTAIRS STORE
19-75
Vy
ALL-WOOL COVERT
And GABARDINE COATS
WOMEN'S LONG COATS IN EASTER SHADES
Here it is! 3-button front, rounded
Barrymore collar, plain cuffs, yoke
back . . . and in 100 pure wool
sheen gabardine or covert. Spring
shades, and navy. (Including the
new, luscious shade to set off your
finest Easter wardrobe; PANDA
BROWN.) PENNEY'S SECOND FLOOR
$25
SHORT COATS
All-Wool
Short Coats
Sheen
GABARDINE
10.90 9.90
WRINKLE-RESISTANT
i
100 pure wool unlined Sprint;
short coats In a grand new array of
Easter shades. Two slash pockets,
Hare back, sizes 8-20.
PENNEY'S DOWNSTAIRS STORE
FULLY-LINED SHORTCOAT
"UNIDURE" processed for perma
nent resistance to wrinkling! Gen
uine calisheen gabardine fabric
Fully lined and at what a price!
Slash pockets, no cuffs, one-button
closure front. 8-20.
COMPARE QUALITY, COMPARE STYLE, COMPARE PRICE
YOU'LL HAVE THE PENNEY BUYING HABIT!
i n m mil ll l . ,, " ""
V