tfc Capital Journal, Salem, Ore., Thursday, Angr. 15, 1949
IM y , With the 1948 line, Sear$ is making Silvertone S,.
( " jj) the FOREMOST name in Radio. There's only one way to do that: Not by
gfSg advertising... not by extravagant claimsbut by making wonderful radios and at prices
ffif "lSilr- ,haf r keepinB w5,h Sftar ,radi,lon! THE BEST F0R LESS! WE'RE DOING ITI THEY'RE READY v
h j, ' FOR YOU NOW IN THE NEW 1948 SILVERTONE LINE-UP1
ffefcggj ' - - "t, IT MAS 1 'SgT- ' -'iT HAS WlRE ' iSS' IT MAS ' . ''V
' T i iiiillil 11 liTTilfF .STY!.! 'iViL.- RECORDING! ' , !fCC' m- IMPROVED FMf,
.'t'V 1 'ai-.i' r ..umJluummiygg""' . -8urt Ulfcf CNi- ; - ; " , A Silvertone flrsK j I , (,', D n.w thrill In fine '
S,4Sh' illlUIllliuiiiiiii"":"'" MHliiii1--"' "" ' lip - I V. oUtty . s-r Recordt full hogr of ",. flLmS'' ;.rodio reception. '
i"! - f uuiK!- - . , cloied mohooarry.- - tTf) -'UV ' radio, retards, or' ' ' -'kVSOf ' Sharp ond cleor, -
j JS ' IJI o blnt. Hqnfrbbed V ' V-KJif- vei on one jmoH "' JL-2--"'r '- not affected By elec-
' l ,-feig'-JI533iT - to,O fltortoiBfMih., - , fft - ppol of wire, - - ' ' t?-' ' tricot disturb6nces.
U 5 TV, S - -TOMATtC-,;--SAPPHIRE'' 'r5;j.
i n - tM' CHANCER I '"T.V-V.' ' ' JEWEL STYLUS! - . fCZ '
' I " - J) -it't (ioiwyI Hon 1 '"4 gaSfc: ; '.' . It brinat but ihe Won, ' . njf
I I I VA twfcr Mrn,,6rf-tft inllllllfll i ' md low ""i' V'v ' ?FO
' - ;g5gSS' I rOtdl OBt JlUr '"" never iieord before, 'L?a'
' liy. w- - , - n'' -ofleo-Aif WrVs 4- "T". :."! - on reeordKtf handled ; " fV,
llifagtii""' - sMiSs .'-m)i P - with,r,ivrnedj y .
III a ! : J
Vf , I f K iri5aPap 1 Hill I v
1 fcS.P
AUTOMATIC
TIMING!
Buif(in lectrtc clock
tyrnit on the radio,
wire recorder, or
phonograph ooto
:moHcally oi any de-:;
Mrad im, ' t
A NEW UteUdt& MASTERPIECE, 3-IN-l COMBINATION:
AM-FM-SW RADIO, WIRE RECORDER, AUTOMATIC CHANGER!
Just close your eyes and listen. Listen to the powerful AM-FM-SW radio bring, out the hidden ,
beauty ... the high and low tones that mean greater music enjoyment. Play the new, miracle
Silvertone Wire Recorder ... put a whole hour of fun on a tiny spool of wire. You can set it
to automatically record radio programs while you are away from home you need never miss
a favorite radio program. Put a stack of 10- and 12-inch records on the Big automatic changer)
. . . notice how smoothly and quietly it operates. When it finishes the last record, it shuts itself off.'
The gorgeous 18th Century Cabinet, with its two
big album compartments,, is truly fit for a king.
Also available in an ultra-modern, blond mahog
any cabinet style. And the best part of this you
can have the new Silvertone Combination at a
price you'd, expect to pay for the radio alone.
It's truly a Mdsterpiece! It's a Silvertone for '481
"9(51(0195
EASY
TERMS
10.4 CU. FT.
SPACEMASTER
KENMORE CIRCULATING
o
L
HEATER
' Stainless steel freezer chest store
50.2 lbs. of frozen food!
: Big, full width Handibin drawer stores
1.9 bu. of cereals, potatoes, dry foods!
$New beauty of design mokes Coldspot
Kuthe briaht SDot of vour kitchen. Cold-
pspot Spacemoster cabinet with its back-mounted
unit gives you big food storage
i space in small kitchen space! Its aiant
I freezer chest, stainless steel shelves and
Mumiderator moisture-control make (.old-
spot the best choice for safe, economical
food-keeping. See this new beauty ot
Sears!
PLENTY OF
FREE PARKING
STORE HOURS: 9:30 A.M. to 5:30 P.M. Dally
9:30 A.M. to 9:00 P.M. Friday
hi 11 11 I u
New beauty in design! Harmon
izing high gloss enamel finish
baked on.
New efficiency with full saving
Zonosphere burner. Has fuel econ
omizer! It's new! It's low priced! It's a Ken
more sold exclusively by Sears!
Gives you quick, fast and penny-saving
radiant and circulating heat! Has
gas and fume-tight inner combustion
chamber. Adjusto door - and ex
clusive gives quick radiant heat.
2-qt. humidifier. Burns up to 52 hours
on 5-gals. of fuel at low fire.
Shop in Air Conditioned
Comfort at Sears
' ex, p(HW rtmey 6zai"
M
550 N. Capitol St. Phone 3-9191