Capital journal. (Salem, Or.) 1919-1980, April 11, 1938, Page 21, Image 21

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    Monday; April 11, 1938
The Capitol Journal, Salem, Oregon
Nine
A Five Point
Program is .
Suggested
By Mary Darls Gillie
Home Furnishing Editor, McCtU'
Magazine
Today we are making kitchen
history. The French lead In fash
Ions and the English may Influence
our furniture styles, but American
engineers, architects and designers
are showing the world what a kit
chen should and can be.
Don't be deluded by the appear.
ance of the shining streamlined
rooms which confront you on mag
azine pages, In stores and In model
homes. These kitchens are as em
cient as they are attractive. Indeed,
it takes far more than a pretty
color scheme and rows of cabinets
to make a modern kitchen.
Engineers have been on the job.
They have watched women go
through their daily kitchen routine
They have held a time clock on the
movements Involved In the prepa
ration of thousands of pies and
cakes. They have tallied up the
dozen and one tasks that are done
in the kitchen. Now they have pre
sented us with a kitchen planning
formula which Is practical, which
works, and which anyone can use
Here Is the Formula
There are five Ingredients In to
day's kitchen planning formula
which should be considered In the
following order:
1. Oood modern equipment. In
cluding refrigerator, range, sink.
and possibly dishwasher and water
heater.
2. Efficient arrangement of ma
jor appliances.
3. Adequate storage.
4. Easily cared-for surfaces.
5. Attractive color scheme.
Certainly there can be no quar
rel with the Orst point. To keep
foods fresh and to cook and keep
things clean are the main opera'
tions of any kitchen. There have
been such revolutionary Improve'
merits In the equipment Involved
In these tasks that to get along
without these new appliances not
only Increases the labor and time
of food preparation but also affects
the quality of the product
New modern appliances then are
the first step in any kitchen refor
matlon. But according to present
kitchen standards the location of
any appliance is part of the serv
ice It renders.
Translated, this means that nine
times out of 10 the new range or
the new refrigerator should not Just
be stuck in the same place a the
old one was because that's the easi
est thing to do. If you are going
to get the most out of it, place
your new range or refrigerator
where it should be to serve you
best, even if you are not going to
renovate completely. This may
mean putting in a new convenience
outlet, but that's a mere detail
when you think of the wear and
tear it will save you.
What to Put Where
The perfectly Insulated modern
lefrlgerator should be In the kltch
en proper, not on the back porch or
m a pantry where your old iasn
loned Ice box may have been. Even
If your kitchen Isn't one of the
ideal sort, and there are doors and
windows In the wrong places. If
you' plot and plan you can work
out a way of placing the refrlger
ator near the back door where it
belongs, ready to receive groceries
as they are delivered.
Beside the refrigerator should be
a cabinet with a counter top at
least 36 Inches long to use for food
preparation, and Incidentally, If
the preparation counter la to the
right of the refrigerator, the refrlg
erator door opening should be on
that side too. so that things can
be taken out of the refrigerator
and onto the counter without
winging around the door. No com
binaural of appliances will save as
many steps as this one.
' Next In order around the room
should be the sink and then the
range. Two drains on the sink are
almost a "must." Lacking It, of
course, a wheel table will da A
serving counter or table by the
range is a convenience, but not as
important as the preparation coun
ter by the refrglerator. If any ap
pliance must stand against a wall
by Itself, the range Is the one to
choose for that location, and of
course. It Is Important to have di
rect and easy access to the dining
room from the range.
Get SUrted
Perhaps you can't remodel your
whole kitchen, but If each new ap
pliance Is put In the right place the
time will come when you can fill
In the intervening spaces with cab
inets, and thats when you will be
called on to know your own mind,
or at least your requirements.
Roughly, the amount of cabinet
space you will need has already
been calculated. That Is. If you
live In a three bedroom house you
will require at least 36 square feet
of upper cabinet space. If you have
Dflse cabinet beneath these upper
reblnets except where the sink and
range stand, you will have enough
storage. Roughly, add six square
feet of upper storage for each addi
tional bedroom In the house.
Thus far only upper cabinets and
base cabinets have been mentioned,
and not a word about tall storage,
which Is gaining more and more
backers. Tall storage, cabinets 13
to 18 Inches deep, extend from
celling or drop celling to floor, and
are not Interrupted by a counter.
Tall storage cabinets accommodate
a much larger number of utensils
and everything Is more accessible
than In the type mentioned above
A Ull storage cabinet. 18 Inches
wide, next to the range, offers by
tar the best method of storing pots
and pans. One section should be
allowed for hanging frying pans
and pots. However, there should be
one or two shelve at top and bot
tom for roasters and things that
cant be hung. In a large kitchen
another such cabinet for storing
staple groceries la a great conven
ience, also.
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Frigldaire Presents New Range Adding another appliance to Its
Frigidalre division. General Motors this year present an electric
range featuring enclosed surface units and a chromium control
panel with time signal, clock, coo km aster, extra outlet, etc.
'inis year uenerai Motors
New Models
Make More
Ice Cubes
Major problems of modern hos
pitality which the 1938 automatic
refrigerators have met and solved to
an inspiring degree of satisfaction
involve the all important little Ice
cube.
First was the problem of providing
a sufficient quantity of ice cubes
on fairly brief notice, to meet the
exacting requirements of this era
of iced drinks, iced appetizers and
iced desserts.
Second was the problem of mak
ing it easy and simple to extract the
cubes from trays into which they
are frozen hard and fast. There was
another situation here which re
quired some engineering also and
that was the problem of getting the
tray Itself out of the freezing com
partment, without the aid of a chisel
or an Ice pick.
Fatter Freezing
The ability of the new refrigera
tors to provide ft sufficient quantity
of ice cubes when and as needed is
taken care of in two ways.
In the first place, refinements in
refrigeration design, as being dis
played this year, have greatly in
creased the tray capacity of the
freezing unit.
In the second place, the improve
ments the engineers have made In
the cold making mechanism, plus
the controls that they have devised,
insure the ability of the new re
frigerators to make more ice cubes
faster.
And because refinements in the
cold making machinery have been at
the same time aimed at reducing
cost of operation refrigerators, the
production of more ice cubes in a
new 1938 model Is no more costly of
current than the production of smal
ler quantities In the older models.
Added Convenience
With the increased ice making
capacity. Incidentally, has come
convenience which is of great value
to the housewife interested in mak
ing frozen desserts.
Some of the ice cube trays may
be looked upon as reserve trays for
use In making lee for party occa
sions. When not so used, they can
be allotted to the making of des
serts and still the family will have
all the te cubes it needs.
The problem of extracting the fnst
Cor
poration la adding to Its line of re
frigerators a new and attractive
Frigidalre electric range. Before
the new range was designed, 7500
housewives were asked "to tell what
they would have in an electric
range if they had the final say-so
before It went Into production."
According to General Motors, this
Information had such a vital effect
upon the design of the new range
It Is being Introduced as one "the
women of America designed."
Among the features thus Includ
ed, the following may be listed:
three-heat control Chromolox ful
ly enclosed surface units, which
permit even heat distribution and
easy cleaning; a full size even heat
oven with rust proof Interior; non-
tilt, positive-stop oven shelves;
accurate thermostatic control of
oven heat, which prevents fluctu
ating temperatures, and a smoke
less broiler.
With Frigid aire's automatic time
control, it is said that the house
wife can place her entire meal in
the oven, leave the house for the
afternoon, and return to find the
dinner cooked.
Frigidalre claims to provide
ceptionally economical cooking in
the new range, especially on
count of the cooking units, which
are said to "use one-third less cur
rent on low heat than conventional
units."
frozen cubes from their grids has
been tackled In a variety of ways
by the various designers, with equal
success. In some instances a simple
little lever on -each tra-y, which may
be flicked up with finger pressure,
brings the grid up, spreading It as It
comes, and the cubes are released
In other instances highly flexible
grids which bend easily provide the
release power.
Whichever methed Is employed on
the refrigerator one buys, it will
come as a distinct relief to the fas
tldious housewife who sacrificed
fingernails in the past and need
not do so any more and to the
harried husband who want their
ice cubes in hurry and who no
longer need an ax to chop em out.
For Tall Bottles
Coupled closely with improvement
in the supply and extraction of ice
cubes is the additional attention that
the refrigerator designers have
given to the storage of Ull bottles
of beverages.
Tilting shelves, half shelves and
shelves which nestle appropriately
alongside the freezing unit do the
job.
Kitchens
Now More
Attractive
By Lee Roberts
The man in the street msy scoff
at the idea of art In the kitchen.
But the woman who hangs dainty
curtains at the window, and who
has been In the habit of buying gaily
colored household wares In which to
put things that must remain on
bare and open shelves, will get the
point.
It Is all a matter of making those
surroundings in which one spends
long hours as pleasant and attrac
tive as possible. And this Is a point
at which the makers of the modern
household appliances may Justifiably
step forward and take a bow.
For the modern refrigerator, the
modern electrical range, and even
the modern washing machine, de
signed in keeping with the functional
theory of art, are truly contributing
an entirely new and delightful at
mosphere to woman's workshop.
Easy on the Eye
As someone has remarked after
viewing the new streamlined ap
pliances offered the public today:
"They make the old kitchen look
like a crazy catchall." For not only
are the new appliances easy to op
erate, but also are easy on the eye.
They reflect good taste. They auto
matically provide the Inspiration for
a planned and symmetrical kitchen
which means an efficient kitchen.
The gleaming white surfaces of
the refrigerators blend perfectly
with the gleaming white planes of
the electric range. The fact that the
range is electric and gives off no
smoke means pure white may be
used without fear of dirt. All the
planning of the modern kitchen Is
conceived around these basic ap-
1
J is ,J-iwsii':'ri;-it
- Self Contained Here Is the new
Bendix Home Laundry, a self
contained automatic unit which
delivers clothes thoroughly
cleaned and damp dry.
A new type of electrically operated
home laundry machine, entirely au
tomatic in its principles, has been
presented by Bendix Home Appli
ances, following a survey of the re
qulrements of some 10,000 house
wives.
The Bendix home laundry Is self
contained in a white enamel cab
inet that makes it convenient for
placement in the kitchen or the
bathroom.
All the housewife has to do Is to
put In the clothes, add soap, and
adjust two dials. Operation is en
tirely automatic from then on. After
about 20 minutes, the machine stops
by itself but not before first scour
ing itself clean. Clothes are left in
a damp dry condition.
The new laundry will handle a
long ns nuirh as n1n pounds.
ftipjdajre Electric Range
. . . MORE ADVANCED COOKING AND BAKING FEATURES
THAN IN ANY OTHER 2 RANGES COMBINED
ii
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f AS LOW AS
('114)
Come Ut. 6&ec4tu4 2wt-
aAef
COMB INI Sm How Prigidsir.'t
'Brmn-Hr' Om ml. baking
anc.rt.inti.a . . ."Sp..rf-f
Unit, cook smit- 1mi eon . . .
Thmrminr" Cooker cor. .
lot Urn thus f mul
"8PERD.HEAT" K.NCl.OSP.D COOKINO
UNITS
3 COOKINO SPKEDS
"LOW.UOW" HEAT ON EVERY UNIT
l-PIECE PORCELAIN CABINET
1-PIECB STAIN-RESIST1NO TOP
RfT.vtrP rntiTirT Rwrrruira
ARMORED WIRINO
UTENSIL STORAGE COMPARTMENT
"EVEN-HEAT" OVEN
"EVENIZER" HEAT DISTRIBUTOR
SMOKELES8 BROILER
LARGE 8TAINLESS PORCELAIN OVEN
NON-TILT 8LIDINO SHELVES
SHEI.F-TVPE OVEN DOOR
FRONT nPRNINn AWN VRNT
HYDRAULIC OVEN HEAT CONTROL
PLUS All The Outstanding P.torM which
arc .ith.r standard equipm-nt, or optional on
doom models:
J "THERMIZFR" COOKER
"COOK-MASTER" CONTROL
" WARMING DRAWEROTIME-SIONAL"
J CONDIMENT SET COOKINO TOP 1-AMP
Hogg Bros. ACE
325 Court St
Phone 6022
l n ,ri ji U ; r3fr. ilil . l rim
I I I' Ull THrVf in I .tarrr- nr'it)ilillj I I V
You can do on usual things with Frigldaire'a new freezing units.
In the double-compartment model pictured above you can store
two chickens indefinitely. Note Prifldalre's convenient cold con
trol at top of unit.
pllances. Cabinets for kitchen ware
are links between them. Color often
Is Introduced in the door handles
and control knobs and panels of the
appliances, on floors and at win
dows, to brighten the scene,
Basle Designs
But basically the art of the new
kitchen design Is found In its utili
zation of simple planes and lines
to a purposeful efficiency, and in
the elimination of extraneous and
ornate devices from such things as
stoves, for example, which once used
to be adorned with vast ugly nour
ishes dully noticeable around short,
squat, curving legs.
Ray Patten, an authority on ap
pliance design, points out, for ex
ample, that the first electric ranges
were remodeled gas ranges, that both
were put on high legs probably be'
cause the designers had a hangover
from the days when space '
needed under the kitchen stove for
coal or wood.
The new design of appliances has
resulted In great saving of space
which In turn has brought about a
step forward and take bow.
I
HOME MtlNDRY
WASHES . . RINSES . . DUMP-DRIES . . AUTOMATICALLY
HOGG BROS.
Appliance Store
325 Court St. Phone 6022
CAPITAL JOURNAL WANT ADS SATISFY THE WANTS
OH' ill!
on Current... Food. ..Ice. ..Upkeep !
ShVE ALL 4 WAYS...
..or ifou ma if not Save at a
It's t city-wide tenjation-this new Frigidair with the new
Silent Meter-Miser! The talk of every local housewife who hat seen
it! And the greatest all-around money-saver in Frigidaire history.
For Frigidaire with the new Silent Meter-Miser saves more than
ever before on current. ..food. ..ice. ..upkeep! Saves amazingly
more than ordinary refrigerators frequently advertised as "bar
gains" which may waste your money through a single "hidden
extravagance". Because refrigerators that lave only one, or two,
or three wayi can lose enougn, fourth way, to wipe out all their
other savings. You must save all 4 wayi or you may not lave
at all! And rngidaire aott save All 4
Ways and gives you proof before
your eyes, before you buy!
So go to your nearest Frigidaire
Dealer's. Let him show you why
Frigidaire with the new Silent Meter
Miser offers you greater savings all 4
ways. And let him show you, too, the
many features and advantages that
only Frigidaire can give you. NEW
"Double-Easy"QuickubeTrays through
out... NEW Moisture-Seal Hydrators
...A NEWLY-STYLED 9-Way Adjustable
Interior-with NEW Close-Bar Sliding
Shelves... And many other exclusive
Frigidaire conveniences.
Dramatic Proof demonstrations of
Frigidaire's 4-way savings, and color
ful Spring Showings of new models,
can be seen now at your Frigidaire
Dealer's. You're invited !
S )): NEW SILENT METER-MISER I
3 r IjR'a IRES
'riiMtif It it4t hf Gnrt Mnttm. Ifth
or ihii MOMplat before ou bur ffrif
tor. Ii'i your guinmtxj of qtultrr ana apad
hilirr. FriiuUir coat to you nth a 9-Yor Pro
ttcuoa Plan oo the Mated -in mchaaiai, backed
by OtMf tl Moton.
''.:', L'.'' ' J
... - y
lllNMl
U2S MORE m 6rUiif CmH
Meet the NEW Miracle Maker of
Cold! Seres up to 2) mom on elec
tricity than even the current-saving
MeierMiser of 1997! So anmingly
simple you can't doubt its ability to
give long, economical, trouble-free
service. Completely sealed 1 Auto
matically oiled and coo led 1 Comes
with 5-Year Protection Plan backed
by General Motors. See proof of
its money-saving simplicity at your
Frigidaire Dealer's today 1
Mw- iouiu usr QUICKUBE TRAYS
I. MLEASS CUBES INSTANTLY-JAVB
oMORIICl Onlr one lever to lift,
and cubes are released 2 or s trayfiill
All-metal for faster freezing. Ends melt
ing waire under faucet.
X. TRAYS COMB mil AT FINGER
TOUCH I . . . with exclusive Fngidaiie
Automatic Trap Release. Every tray, in
everyrnodel.a niw" Double- Ess"Quclc
ube Tray! No ecber like ill
KI(S IBI&.
APPLIANCE STORE
32$ Court St. Ph. 6022