Capital journal. (Salem, Or.) 1919-1980, March 26, 1930, Page 21, Image 21

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    WEDNESDAY, MARCH 26, 1930
THE CAPITAL JOURNAL. SALEM. OREGON
PAGE NINE
LONG DRESSES
CALL FOR SHOES
OF NARROW TOE
tV rCV
BY GUETCHEV THOMSON
"Girls will be girls" after sev
eral seasons of apelng boys. More
than thatthey will be ladies for
even the young daughters of tMay
are going to be sophisticated this
spring more so than ever before.
Tiny girls from siae six to fourteen
want to dress exactly like their
mothers and the other grown -up3;
so their little frocks are being de
signed with higher waistlines, with
elmhily flared skirts (all with even
hemlines, of course) indeed, with
tendencies toward the molded sil
houette. rQfte of the outstanding fashions
for little Kills seems to be the jack
et dress adorably chic with abbre
viated jacket and pleated skirt often
no more than six Inches long a
blouse of white with frilled collar.
A large number of prints will be
III
worn; prints that are youthful, yet
exemplifying that bit of sophistica
tion that the younger generation
dares, with much success to acquire.
Plain colors also promise to be im
portant, including new shades in
blue, green, biege, red, and yellow.
Long and short sleeves both are
going to be good,, but in the ma
jority of cases the younger girls
will go sleeveless in the modern
fashion. Sometimes attractive little
cap sleeves will be seen, or little
capes that come down just over the
shoulder.
There are dresses In violes. print
ed dimity (both small and large
figures), permanent finished organ
dies, striped batiste, hankerchlef
linen in plain and printed designs,
and striped and figured silk and
all are smart for the tiny tots.
Coats for tots endorse solid col-
CORRECT 'frrtkcNEWSILHOUETTb
BY GRETCHEV THOMSON
Nineteen thirty silks and cottons
are presenting smart new designs
created especially for the longer sil
houette, with pattern and spacing
arranged in proportion to give the
most flattering effect to the 1930
figure.
For afternoon and evening they
are printed In flowing patterns and
soft tones which the new femin
inity demands for daytime they
display smaller patterns usually with
black or dark backgrounds and bril
liantly colored designs. In both
tvpes striking new effects are
achieved by the combination of
print with plain color the dress
of print having bands, bows, cuffs
and godets of plain color to match
the predominating tone of the
print.
A whole new group of prints is
reserved for beach costumes bril
liant in color and striking in design.
: ."O'clty sports weaves made entirely
or partly of silk are coming back
into fashion and will be important
in the sports mode, while stripes
re seen in every manner from the
shirtwaist frock to the Jacket en
semble, with stripes running up or
down or diagonally. Some of the
most striking effects are accomp
llshcd.
Even in lersev the stripe Is reco3'
nized, more subtly introduced in
self-color in diagonal effects that
have been the result of the favor
FAEfiiC WEAVE FCR
HOSIERY NEW IDEA
(Copyright. 1930. by Style Sources)
Mew York (IP) Coincident with
tho surinz openings, Schlaparelll
offered colored hosiery the tones of
course matching the costume with
which they were worn. Going this
Idea one better, is the introduction
of colored hosiery In faric weaves.
Instead of plain.
Taking one consideration with
another It is evident that stockings
are undergoing a decided change
not only in tone but in construction.
One assumes that this effort has
been put forth to discourage toe
practice of omitting stockings. Gay
socks are of course a sports factor
and are reported as being chosen
with the chic but daring shorts In
which women now appear on the
courts.
The tendency to match gloves to
the costume with which.tney are
worn is another new development
worth watching. While some kids
appear, the scales dip decidedly In
lavor of suedes in all lengths from
4 to 6 button and in pull-on moo.
els.
For evening, white, all white and
delicat Dinky beige suede are sug
gested as the newest notes but the
habit of wearing gloves for evening
has not become general either here
or In Paris. The conservative ele
ment and some of the ultra younger
set wear them however.
PLEATS RETURN FOR
TRIUMPHAL ENTRY
Copyright, 1930. by Styles Sources
New York, (IP) One proof that
straight skirts are altogether out ol
the present consciousness is that,
wh?n the moment arises to intro
duce some change from fares that
hve been the chief influence in
skirt trvles. the alternative is an
other method of producing fullness
in skirts The moment seems to be
right now. and the substitution 01
lered it pleats.
The interest in pleats Li In a way
unexpected, even though houses
that have always been partial to
plenta made them conspicuous in
their southern resort collections.
The majority of style offerings,
however, were in flared style.
The fact that pleated skirts have
been observed at Palm Beach in
appreciable numbers is one of the
interesting rewards of a survey of
fashions there. Slmulataneously
with that observation came the ear
liest reports from the Parts oprn
Inrn also showuu an attitud- to
footer pleats.
Paris. tJf Three-quarters and
elbow-lenath coat and jacket sleev
. rs for sprint and summer have
brought fuller and more elaborate
lower sleeves for dresses and
accorded the moussa cloth of sim
ilar type.
The feminine and romantic trend
in dress has inspired the revival of
embroidered batiste. This crisp cot
ton is sponsored in allover eyelet
effects of allover florals or many
prefer the conventional patterns of
leaves and dots, while others are
favored in solid but delicately done
embroidery. It is identified not only
with the more formal mode but
dressy silk suit.
Cotton meshes promise to develop
into an important cotton fashion
and are enjoying popularity in both
the weave simulating the knitted
and the lisle version. Both types
are much featured in blouses which
in many instances are made more
feminine by pulled sleeves, ine
woven mesh has already made a
name for itself in tailored suits and
is approved in such dark colors as
black and red brown and to some
extent in navy.
In the tailored suits and sports
coats, tweeds win as the leading
fabric heavy weaves combining
multicolored effects with white are
favored for coats while sheer, loose
ly woven tweeds and lacy weaves
interpret suits, covert appears re
peatedly in suits and coats while
wool crepes in pastel and high
shades, heavier than dress crepes,
are seen in both dressy suits and
coats. Suede-like fabrics and solid
color basket weaves are first in
fa-si lion for the more formal types
where fur trimming: Is sanctioned.
ors In bright tones, of which the
red range is'outstanding. This in
cludes the brick shades, and rosy
peach. Rough-surfaced tweeds,
sometimes in rubbed effects, are
favored. Many of these coats are
trimmed wit,h touches of handwork.
A recurrent treatment Is bands of
pintuckinsr. arranged in lattice ef
fect, and set around the neckline
and down the front, outlining the
pockets or bordering the sleeves,
Other models endorse delicate cut
out motifs of contrasting colors.
Coats for older girls use colorful
tweeds, frequently in two-color com
binations, while some models are
trimmed with encrusted motifs in
one of the ground colors. There
is an interesting group of imported
wool fabrics, featuring tweed and
basket weaves, which advocate color
ful modernistic motifs in Jaequard
treatments. Scarf collars are used
on some of the models.
Hats for both tots and older girls
match the coat In color or fabric,
or In both. The straw hats usually
confine their similarity to the color.
with fabric hats are either entirely
of the coat fabric, or trimmed with
it. Lacy straws are emphasized, in
poke styles, and in models with
small brims folded back off the face.
Hats for girls also reveal the face.
in the manner of the models for
women, but more simplv styled.
"Long dresses call for a longer
vamp and narrower toe in shoes,"
said E. W. Acklln, manager of the
Foot-Health Shoe company, which
is a "radical departure from the for
mer styles of the past few years.."
Acklin is displaying ties and plain
pumps, which are regarded by his
company's style experts as extreme
ly good this year. Srt oxfords are
piain, as are all of the better grade
shoes sold in his shop. Dress shoes
have a 2 4 inch heel, and the shoes
for tailored and sports wear have
either military or Cuban heels.
Sun tans and light bleges are the
leading shades emphasized in the
new shoes, with satin or kid slip
pers dyed to harmonize the gowns
for evening wear, according to Mr.
Acklin.
OLD-STYLE SILK REPS
RETURN FOR EVENING
Paris M") Corded silk Tens of
changeable colorings is a new old
fashion revived by a dress house
which has made ball gowns for
three generations.
Ruby red and fuchsia purple are
developed with matching Jewelry
and wraps for the modcrng grand:
toillete of reps.
The dresses are made with ground
length skirts moulded to the hips
and then flared la wide impressed
pleats.
OVERSIZE HANKIES
Palm Beach. Fla. (av-After being
neglected for years In favor of vivid
hues, the vague in colors Is vogue
at Palm Beach. Angel blue, pastel
pink and pale lavender are prominent.
What Paris is Wearing
By K. D'ORSAV
PARIS Smartly dressed women
of Paris aro fond of turninr their
backs to admirers these day for
the simple reason that their backs
are now decorated with their most
handsome Jewela Evening clothes
that bear tho stamp of approval
from rue d la Palx, all show their
hacks adorned with some kind of
gemmed ornament.
A favorite back Jewel at the
moment, ts the clip brooch. It is
worn at the base of the back do-
cone tage, to mark the point of
deep V. This type of pin fits In
particularly well with many of the
new evening gowns, which hare
small gathers and plaits pulled to
gether at the center-back of the
waistline, giving th effect that the
buckle holds tho neckline down to
the belt.
Paris Jewelers are making many
of these clips in the forms of
crests, simulating the diagonal lines
and quartering of well-known
crests of royal Trench families. One
of these is shown In tho sketch.
Paris Turns Its Rack
To Jeweled Ornaments
These Latest Slyle Notes Courtesy of:
POMEllOY & KEENE JEWELERS
II I PR. N GIL
a c
Colorful
FOOTWEAR
'PRING, of course, is a colorful season for clothes and
(the correct complement lor the say attire or the new sea
son is Footwear that harmonizes not only with the shades of
apparel, but with the mood. Here is such Footwear that will
win feminine approval instantly approval because the styles
are authentic, the colors are correct, the leathers are sturdy,
and the workmanship is of the custom variety.
415 STATE STREET
Tfe - a M l K MF. ITA
Nf llMlff
i f 1
iTvt
The six dresses
sketched giee an
excellent idea of
the new styles in
this umisual
Spring
Showing
in Difesses
HE grace and charm of the 1930 mode has been
III captured in our new Spring collection of dresses,
coats, suijp, ensembles, examples of which are sketched
here. Here are styles that follow Fashion's dictates in
length, line, fabric and detail. Fashionable but not ex
treme picturesque but very wearable. The woman who
chooses her Spring wardrobe from this collection may be
sure of its fashion-rightness. Our collection includes
fashion for sports, street, afternoon and evening all
moderately priced in accordance with the JohnsoD
fashion-value policy.
DRESSES...
THIS event is unusually important because of
the wide variety of materials and types of
dresses ottered at this new store. There are
dresses for every daytime occasion ... all striking
ly new as to line and trimming detail. Included
are the fabrics needed In every well rounded ward
robe. In black, high colors, navy and a great va
riety of prints.
f10
AND UPWARD
COATS...
A collection of new Spring coats possessing all
the attributes of tlie new mode. Low placed
flares that give a youthful smartness .....
subtly fitted lines that suggest the normal waist
' line. These are the new coats that established the
Paris coat mode . . . copied and adapted for smart
American women. Made of soft Spring woolens
and tweeds In black and Spring mixtures.
15
AND UPWARD
SUITS...
THE woman or miss who Is first to wear the
new Spring tailored suits will be conspicu
ous for their smartness. With flared pep
lum, youthfully brief . . . with finger tip tailored
Jacket . . . with three-quarter cut-away effect and
the cape. Made of tweeds, covert and plain soft
woolens . . . beautifully tailored , , . black and
Spring colors,
$fp5 AND UPWARD
You are welcome to open a
monthly charge account
Johnson's
for
Gloves
READY-TO-WEAR
?66 STATE STREET.
NEAR HIGH
Johnson's
for
Hosiery
tioutea.