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About Capital journal. (Salem, Or.) 1919-1980 | View Entire Issue (March 11, 1920)
THURSDAY, MARCH 11, 1920.
THE CAPITAL JOURNAL
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rck QUATir at SALEM'S GREATEST WOMAN';
tyie snow apparel store
riday and Saturday, March 12-13, 192
Fresh from the hands of expert designers and tailors come hundreds of new models, faithfully interpreting in the minnutest details, the styles, materials and
new colors that have won first place in the world of fashion. It would be hard indeed to imagine a more complete showing of decidedly stylish Women a Apparel
including new Spring Suits, Coats, Skirts, Waists, Sweaters, Millinery and Dresses, or to assemble garments of quality that would give greater satistaction. Yet
in spite of their excellent qualities and expert tailoring their prices are moderate. But you miwt really see the new arrivals to fully appreciate their many
charms. Therefore you're cordially invited to come and personally inspect the new models, and try on as
many of the garments as you desire. Experienced saleswomen will gladly assist you and youu not pe
urged to buy. .
Portland Cloak & Suit Co,
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Hi fe' i
Look where you will, youll not
Ilnd another such (stock of handsortie
new coats In Salem. Coats for all
occasions and of every desirable ma
terial direct from America's foremost
Principally in short and medium
lengths a notable Bhowins of the new
Spring Coats In the authentic styles
for the coming season. Coats of Polo
Cloth. Camel Hair, Jersey, Velour.
Trlcotine, Bolivia and many other
materials. Attractive models with
narrow belts and shawl or tailored
collars. Also some with the new cape
back. All the very latest colorings,
Including Tans, Navy, Brown, Green,
Copen, Bermuda, Grey. etc. Special
attention directed to our line of Jer
sey Coats; some In Tuxedo models
and prevailing colors 25.00
Portland Cloak &
J - : Mil
Our showing -of the new Spring
Suits is now complete with the sea
son's very smartest models many of
them shown exclusively at this store.
Blue serges, gabardines, homespuns,
velours, oilvertones and novelty mix
tures in every desirable shade. There
Is a wide range of styles many are.
plain tailored with box" coats others
in novelty belted effects, with tailored
or convertible collars. Braids and
buttons are used extensively as trim
mings on many of the new suits.
-Black na-y and all the newest shades
are here In abundance. Prices range '
S32.50 TO S100.00
LATEST MODFXS IV VOMEV'S
- AND MISSKS' SUITS
Hvery new and worthy design from
the foremost American coat and suit
makers. Smart styles for street and
dress occasions. Novelty and plain
.tailored models. Prevailing materiuls
are Serges, Gabardines, Broadcloths,
Wool Velours, Trlcotines. etc. All
colors and sizes. Special
Friday- and Saturday...:..
Portland Cloak &
NEW SPRIVG DRKfcSES
$18.75 T0 $75.00
The vogue of Tricolette and Taffom
DreHses made with medium and short
sleeves Is a certainty In the Spring
fashion programme and here you will
find the new season's very smartest
models not only In this material but
also In the beautiful soft Satinx, plain
and flowered .Georgettes and the more
serviceable frocks of Serge, Jersey
and Trlcotine.' Our showing of the
new Spring Dresses offers wide choos
ing In styles, fabrics and colorings.
Prices' range from -
Great variety of new and pretty
Georgette and Crepe de Chine Blouses
that will charm with their newness,
In white, flesh, blsuue, navy, taupa,
nlle and peach. New models, princi
pally short and medium Jength
sleeves, every one of them, made with
trimming of dainty lace In clusters,
also pin tucks and hemstitched ef
fects. Flat collars, rolling collars,
round and v-ehaped necks, in new
variations, giving pleuslng touches of
diversity, also high- necks and low
Xi:W GKOnGETTE WAISTS
An exceptionally beautiful lot of
Georgette Waists made to tell at a
much higher price. Some are dainti
ly embroidered and finished with silk
binding; have them In all size.
Special J5.75. Other Crepe de .Chins
$37.50 S18'75 tP 7 $75- " $18.75
Portland Cloak & Portland Cloak &
Suit Co. Suit Co.
This Heason no women will worry
about the prevailing styles, the vari
ety of approved modes is very broad
embracing turbans, touues, tanm,
sailors, sport tffv.'ts and elaborate
The best conception nre to be
found here in abundance.
Black is high In favor, as are- cher
ry red and French blue and combin
ation of these with black.
Audacious wings are perched at
side and back on some of the new
models and on many of the spring
hat varl-colort-d flower cover crown
and part of the brim, Double-faced
ribbons In two colors are knotted and
hang In streamers on the bonn t and
mushroom shapes so beloved of
Portland Cloak &
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, ,-...'.. (Old White Corner)
Salem's Greatest Women's Apparel Store
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