June 1, 2016 The Skanner Page 7 News Russell Simmons Repays RushCard Holders, Pushes For Credit Card Reforms By Stacy M. Brown NNPA News Wire Contribut- ing Writer R ussell Simmons is just starting to regain a little normalcy in his life. He’s back at yoga and the hip-hop and business mo- gul is even able to run some er- rands without worrying about whether a disgruntled Rush- Card holder might verbally at- tack him — or worse. Simmons never hung his head despite mounting crit- icism that rocked the music impresario when his innova- tive pre-paid RushCard expe- rienced a computer glitch last fall that prevented hundreds of thousands of card holders from accessing their money. “I took full responsibility. It’s my card and I made sure to reach out to cardholders per- sonally and I reached into my own pocket to help people with their rent, their medicine or whatever emergency that may have come up,” Simmons said. “All I knew how to do was to make good on it and try to make the people that were damaged whole again,” he said. Simmons has done even more and he continues his push to have the underbanked and the underserved beneit. “My mission is to eventu- ally see that when someone pays their rent on time, pays their light bill on time, that these things go on their cred- it reports,” Simmons said. “It should be and if I can’t get reg- ulators and the credit bureaus to do it, then I will have to start my own credit bureau.” If that sounds like a bit of a stretch, Simmons points to his starting the RushCard as proof that real change can happen. “I was irst. No one else did this until I came out with my card,” he said, noting that he’s not just the face of RushCard. Along with his American Ex- press and other items in his wallet is his own RushCard that he regularly uses. “Look, we were the ones who invented this and what I don’t like is when people refer to us as a celebrity company,” Sim- mons said. “All of what Amer- ican Express is doing, all of “ for eight years on a RushCard -- why can’t you get a mort- gage? I think that’s a travesty. I think a lot of the big companies like MasterCard, the Visas, the others that do the processing and infrastructure work; a lot of us could come together and force them to accept this infor- mation on credit reports of the world,” Simmons said. As Simmons pushes for changes in policies in the cred- it industry, he’s leaving the door open for starting his own credit reporting agency. In the atermath of the much-publicized computer glitch – which Simmons still It’s my card and I made sure to reach out to cardholders personally and I reached into my own pocket to help people with their rent, their med- icine or whatever emergency that may have come up what Chase Manhattan did, we did irst. We’re a virtual bank. The other thing is that we didn’t build this company to make money when we start- ed and, really, I didn’t think it would become a business but it did and I go to work every day to try and improve the service we provide.” Simmons said his ight for credit building is an uphill bat- tle, but it’s a battle that can be won. It’s as much part of his life as yoga, he said. “You pay rent every month refers to as a “tsunami” – the business leader provided free service to card holders for ive months, sacriicing all of his company’s proits to do so. He also reached a more than $20 million settlement from a class action lawsuit iled against RushCard, be- cause of the glitch. “I’m glad to do it. I had put aside $25 million,” Sim- mons said, noting that VALERIE GOODLOE/NNPA NEWS WIRE Mogul says he hopes to see more inancial services for unbanked and underbanked customers Simmons said he’s going to spend a lot more money in the Black community, in peacekeeping programs, and on art education, following the settlement his company reached over the class action lawsuit over the well-publicized computer glitch that afected thousands of RushCard users. the card isn’t just for commu- nities that have been forgotten and underserved by banks. “There’s no reason why small businesses can’t use a Rush Business Card. We just add- ed a feature, just now where if you lose your card, you can turn your card of instantly through an app. Then you can turn it back on.” Simmons continued: “This card should be for aluent people as well as underserved community members and it should be the wave of the fu- ture for millennials. This is the bank for millennials and the growth rate for our com- pany is 70 percent millennials, when it used to be single moth- ers. Millennials who don’t like banks are coming in our direction and we haven’t even begun the branding exercise to speak to them.” Simmons said that he didn’t mind paying the $20 million settlement. “I don’t mind paying the $20 million. I don’t mind that that was our cost. I am going to spend a lot more money than that in the community, in my peacekeeping programs, in RUSH and art education,” he said. Simmons said so much more will soon be announced and he’s conident that RushCard holders and others will be pleased. 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