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Don't be old-fashioned, Mother
suds went out when all came in !'
If you're more interested in what's new today
than the "old-fashioned way," you'll see why automatic
washer makers prescribe this modern "controlled suds
detergent for the cleanest wash in the world.
When you use all your washer turns out
cleaner, fresher, brighter clothes than
it possibly can if it's all jammed up
with heavy suds.
The way all solves that problem for you is
to do its work with almost no suds at all!
Instead of wasting its power in suds on top
of the wash water, all stays on the job down
in t he water where the dirty clothes get clean.
There all captures the dirt and hangs on
to it till it rinses down the drain, all does
this in its own special way.
"Controlled suds"
make all the difference
An automatic washer is designed to swirl and
slosh iho clothes around freely, so the stub
borncst, dirt will come out.
But the trouble with heavy suds is that
they smother this vital washing action. So
the clothes just slither lazily around and come
out half clean.
all's controlled suds do just the opposite.
Instead of working into useless lather, all pro
moles full washing action so every trace of
dirt comes out.
The wonderful difference shows up in the
whiteness of your linens, the softness of your
towels, and the clear, true colors of your dresses.
Thorough rinsing is
all-important
You know how hard it is to get rid of suds
when you wash clothes or dishes by hand.
Well, it's hard for your washer, too. Thick
suds glue themselves to the clothes and won't
rinse out thoroughly even after three or four
rinse cycles.
But all's controlled suds rinse out quickly
nnd completely, usually in the first, rinse cycle.
No dingy suds-film is left to discolor fabrics.
No harsh suds-curd remains to cause skin irri
tation. Even nappy fabrics like baby diapers
are soft, fluffy, and hygienically clean.
Washer makers urge you
to use all
When old-style foaming detergents proved dis
appointing in the modern automatic washer,
the problem was turned over to the research
chemists of Monsanto.
They came up with all ... a brand new
kind of detergent that's low in suds, but high
in washing power.
Scientifically tailor-made to give you the
cleanest possible wash, all now is actually pre-
scribed by leading washer manufacturers. '
(Some of them even pack a free box of all in
each new machine to get you off to a perfect
start.)
all saves you money and bother
You don't have to use bleaches, bluing, or
water softener when you use all.
all contains a special whitening agent that's
better than a bleach, because it's milder. And
all contains its own water softener in just the
right amount.
In hard water areas, particularly, women
who wash with all know that for week-in,
week-out economy, it's their very best buy.
You know your automatic washer is too val
uable to mistreat. So take care of it with
all, the prescribed detergent that's not only
best for washing, but best for your washer, too.
Before you switch to "wash"
Money-back guarantee
Try all next time you wash. It's wonderful!
for the grimiest work clothes, for dainty lin
gerie, for baby's diapers. It's unconditionally!
recommended for the new miracle fabrics like!
Acrilan, Orion, Dynel and nylon.
If you don't honestly believe, that all canl
outwash ordinary thick suds detergents, yourl
dealer is instructed to refund your money.
Monsanto Chemical Company. St. Louis,!
Missouri.
r r? 2 tit i
better switch to "all"