CO I lege (Continued) field? You will no doubt find allege Springfield, Mass., offers such a pro- 3. Send. for catalogs. Make a list of
- - - . ff a For examnle. if Phil Wain. If Ann is interested in ranch coUeges that seem to offer what he or
wants to go into youth or community management, Colorado A. and M. gives she wants,- at the price you can afford,
service work, Springfield College in that training. and send for their catalogs. If these
conducive to serious study, or the co
educational college because it is said
to promote a more normal attitude
toward the opposite sex?
I s tour youngster confronted with
similarly confusing questions
in trying to choose an alma
mater? If so, you can help him ar
rive at a wise decision.
Miami University in Oxford, O., re
cently conducted a survey to find out
why its 1,900 freshmen chose Miami.
Perhaps the answers from neophytes
at this university might help your
, favorite freshman.
The school's location was the pri
mary reason students of either sex
gave for selecting Miami. For the
young women, the size of the univer
sity and its beautiful campus were the
next-biggest factors, while for the
young men, the institution's business
school and the comparatively low
costs were most attractive.
Other things that .influenced the
freshmen to choose this particular
school included: their parents, stu
dents at the university,- graduates, and
publications describing the institution.
Interestingly enough, the university's
faculty, its admissions counselor, and
the students' counselors in high school,
were said to have had little influence
on their decision.
Here are several suggestions that
will help you and your high-school
senior choose the college best suited
to his or her needs:
1. Consult competent counselors.
Many high schools have college coun
selors who can be of great assistance.
College representatives also are pre
pared to answer questions about their
own schools and can direct your
youngster to information on other in
stitutions. .
2. Study college guides. The guides
list all the colleges in the country and
give pertinent facts about each. Is
your son interested in a specialized
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That's why they design and develop every Atlas tire,
battery and accessory with extra value and extra
stamina built in.
Atlas Automotive Specialists actually set tire per
formance standards higher than for the tires that
came on your new car. These experts insist Atlas
tires must have extra traction, extra skid-resistance,
extra mileage. They test and retest-in the labora
tory and on the road to make certain all Atlas prod
ucts meet their rigid specifications. Vet with it all,
you pay no more than for ordinary products.
do not answer your questions, write to
the colleges forTnore-information.
4. Visit college campuses. Urge your
son or daughter to visit several col
leges that sound desirable. Every
school has a -"tone" or personality all
its own. It isn't such a bad idea to
"fall in love" with a college.
5. Use your own judgment Don't
choose a college simply because a rel
ative or friend strongly recommends
it, but don't pass up their advice al-
! ,
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IT HAS TO BE "BEST" TO WEAITHIS NAME?. .
When yon see the Atlas name on an automotive jmdnct, yon
know it has proved its superiority beyond doubt to die Atlas
Automotive Specialists. In competitive mileage tests, Atlas tins
consistently demonstrate their outstanding performance.
FIELD TESTS GO ON CONSTANTLY...
To prove the outstanding performance of Atlas prod
ucts under fi extremes of driving and weather
conditions, they are being continuously road-tasted
'round the world.
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PRODUCTS THAN ANY OTHER BRAND. . .
Ask your local Atlas service station dealer to show
you the famous written guarantee on Atlas tires and
batteries. ..honored on the spot at more than 38,000
service stations in 48 states, Alaska and Canada.
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BBSW.-
together. Aunt Emily or that.favorite
teacher might have a point.
6. For the husband-seeking coed.
Some colleges are better for this than
others. If this is one of your daugh
ter's reasons for going to college,
double-check that guide book. Some
schools have lots jnore men than
women!
Help your son or daughter to choose
the right college, and you will be sure
that your favorite freshman has a firm
foothold on the ladder of success.
Many
Good Books
Available ,
to
Help You
Select
the Right College
Here is a list of directories and other
books containing helpful informa
tion about colleges and college schol
arships: ,
General Information
"Accredited Higher Institutions."
Bulletin No. 3, US. Dept. of Health,
Education, and Welfare, Washington,
D.C.
"American Universities and Col
leges." American Council on Educa
tion, Washington, D.C.
"College and Private School Direc
tory of the United States and Canada."
Vol. XXIV, Educational Bureau Pub
lishing Co., Chicago, I1L
"College Blue Book." Christian E.
Burckel, Yonkers, N.Y.
"College Handbook." College En
trance Examination Board, Princeton,
NJ.
"Fine's American College Counsel
or and Guide." Prentice-Hall, Inc.,
Englewood Cliffs, NJ.
"How to Prepare for College En
trance Examinations" by S. C. Brown
stein and M. Weiner. Barron's Edu
cational Series, Inc., Brooklyn, N.Y.
"Industry Cooperation with Educa
tion." Studies in Business Policy, No.
34, Industrial Conference Board, New
York, N.Y.
"Lovejoy's College Guide." Simon
& Schuster, Inc., New York, N.Y.
Scholarship Aid
"Financial Aid for College Stu
dentsUndergraduate." Bulletin No.
18, U.S. Dept. of Health, Education,
and Welfare, Washington, D.C.
"Scholarships and Fellowships
Available at Institutions of Higher
Education." Bulletin No. 16, U.S.
Dept. of Health, Education, and Wel
fare, Washington, D.C.
"Scholarships, Fellowships, and
Loans" by S. Norman Feingold. 3 vols.
Bellman Publishing Co., Boston, Mass.
Family Weekly, April 20, 19SS
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