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  3. July 21, 1957
  4. Page 37, Image 37

The Oregon statesman. (Salem, Or.) 1916-1980, July 21, 1957, Page 37, Image 37

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    cereal keeps you feeling swell
... aslongasitis
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UFI IS SWILL WHEN YOU KIIF WtU ... with the "keep regular"
benefits of Post 40 Bran Flakes. And this special cereal tastes
simply delicious in fact, many eat it just for the flavor.
So it's not surprising that it's the biggest-selling Bran Flakes in the world.
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POST CEREALS
HAPPN TO BE JUST A LITRE B(r 8f