3 ) (: c, IQSUioaw, Satan. Ore, Thur., Oct. 11, "St
I hit
intangibles Give The
Waldorf Distinction
By MAXINE Bl'REN
Statesman Wemaa's Till
Even the small client who walks into New York's WaldorfAa-
toria Hotel feels the excitement of that fabuloui hostelry. It ii
America' best-known hotel, and hai a reputation of fashionable
ness. held by no other in the world.
Thii reputation comes not because it Is the tallest hotel In New
York, or because it grosses more yearly revenue, or has a better
bank balance than any other. It it probably due more to the fact
. that the Waldorf-Astoria has through the years made many of the
tradition enjoyed by other less-known but probably just as fine -
hotels.
- The original Waldorf opened in IMS at Fifth Avenue and Thirty
third Street, on the site of the William Astor mansion just torn
down. It was alongside the mansion of disapproving John Jacob
Astor. but shortly the Astoria hotel was built on that site. la 1897
the Waldorf added the hyphen and the Astoria.
Through feast and famine the hotel continued until finally in
1921 It closed its doors. However announcement was made (two
days before the stock market crash i that a new Waldorf-Astoria
was in the making. It opened again on October 1, 1931 on Park
Avenue. Though it ran in the red for several years, it finally
weathered the storm to emerge better than ever.
ORIGINAL MANAGEMENT
German-bora George C. Boldt was Hi first mfnager and Swiss
Oscar Tschirky the maitre d'hoteL Before the days of the Waldorf
high society entertained at home or club; women seldom ate la
public. Soon through the promotion of charitable causes, introduc
tion of cultural attractions, catering to social rivalries, the team
of Boldt and Oscar sooa lured the city's most important hosts from
home to hotcL
Fabulous parties were now being given at the hotel. The Bradly
Martin Ball of 1807 was said to have cost S369.J00, the Guggenheim
dinner of 1899 $250 a plate.
But subtle publicity wasn't all that worked toward making the
Waldorf-Astoria the meeting place of socialites. Many new fortunes
were made at the end of the 191 h century and the new millionaires
were taught how to spend their money by Boldt and Oscar. One
man said that the Waldorf-Astoria "brought exclusiveness to the
masses." .
Many inovations to the hotel business were introduced at the
Waldorf. Room service was first given there. Floor clerks were in
troduced, men were allowed to smoke in public dinlngrooms first
at the Waldorf, and It was first to unction smoking" by women in
public. The first plush rope was teen at the Waldorf-Astoria.
LONGTIME SERVICE
' Some 100 employee of the hotel have been there the entire IS
years, another hundred for the past 10. There are 1,100 to 1,900 per
manent employes with many others called extras. Normal occu
pancy of the hotel is 2.200 with makes almost as many employes as
patrons. Close to two-thirds of the total $22,000,000 gross last year
was realized through food and beverage sales .while the average
1,000 room hotel la said to gain about half through rooms and half
through food-beverage sales.
The hotel can be set up for thousands at once. The grand ball
room for 1,000 people with adjoining quarters opened up for another
thousand. It has nine restaurants (two offering big-name entertain
ment) and Innumerable rooms for private parties. The famous Pe
cock Alley is a place where there's a fashion parade every day of
the week.
ITS CUENTEIXE
The Waldorf-Astoria is a stopping place for prosperous com-
' mercial travelers who, like all patrons with baggage, enter en the
Lexington street side. It caters to people of distinction (Henry Ca
bot Lodge, Central MacArthur, Herbert Hoover) who enter by pri
vate elevator to their apartments in the towers. It is a recognised
social center, attracting the city's upper crust in decollete and white
ties, who sweep past the doorman at the Park Street side and
through the large and beautifully decorated west lobby.
Guests, ne matter how obscure, feel the excitement of the bote!,
lor they may ride the elevators with a turbanned potentate, a wonv
, an In the slender gown of the Chinese, They may rub shoulders with ,
a prince or a smocked representative of The People. One seldom
sUnds for long without hearing French or Greek or Japanese, One
floor is staffed entirely by Spanish-speaking help. . -
Many have come and gone, but all must surely remember the
Waldorf-Astoria. ' . - . ' . . .
At Oregon
Vrmerrrrrr
I VI M w WW i I 1 1 I Vj
Dates Are, ;
Announced
Br BARBARA BONIFACE
Statesman Cerrespeadeat
Naw Officers of
Unit Installed
department of Oregon, Marine
Corps League Auxiliary held a
staff meeting at the home of the
Oepartmeat President, Mrs.
George Pro. on Sunday. A special
guest was Mrs. Phyliss Clayton of
Oswego, a past national president.
Mrs. Clayton gave a report an the
iii Jii;!L i , Bt . ilPrtment officers were instruc-
wu welcome university alumns to ted of their duties far the
. . . - "
Homecoming weekend, November
9 and 10. Among those devoting
year,
Following the meeting the new
tlm fa. In avant will k JuHvi.fi! - . . t.
Louiks, acting as chairman of the 1 installed by Mrs. Clayton, They
nance committee. I include Mr. wr iw r..i,w.
TheSephemore WhUkerino.
which features the presentation of
Joe College and Betty Coed, is
scheduled lor October 20. It will
Include the winners of the beard
growing contests which started this
Wednesday for all sophomore men.
Friies will be awarded for the
longest or bushiest beard, the most
oriainal beard and th hnus with
the largest percentage of bearded 0' Mont R- MnIlrt Saturday,
sophomore men. ! October IS at St. Paul's Catholic
The winners of the first two i Church in Silverton. was honored
contests will be shaven on stage al brWfl1 hower given by Miss
ountig tne intermission of thei01" noma or. ner
include Mrs; Mary Tuss. president:
Mrs. Muriel O'Harra, senior vice-
president; Miss Golda Wheeler.
junior vice-president; Mrs. George
Pro, secretary treasurer; Mrs.
Frank Millett, chaplain; Mrs. Dave
Furlough, historian; Mrs. Ray
ww . l. a . . . fi f
unieman, outer guard,
SvbUmlty-MIss Elisabeth Leelae
Stuhr, who will become thntHe
Albany to Da New Homo
; IX i
." . ? it
; . v )
i t s
Committees fcr
Year Announced
SILVERTON - Mrs. Barry Kro
ner, newly installed president of
the Silverton Lions Auxiliary, pre
sided at the. first fall dinner meet
ing; of the club at the Silverton
Cafe. Other officers sre Mrs.
Maurice Schnorenberg, secretary;
Mrs. H. A. Moll, treasurer: and
Mrs. Vaster Seydell, vice-president.
Reports were given on the vari
ous activities sponsored by the
dub during the summer.
Mrs. Kroner announced her com
mittees for the ensuing year as
follows; membership, Mrs. John
Becker and Mrs. Ralph Adams:
ways and means, Mrs. Helen Sher
wood and Mrs. Normsn Nybus;
publicity, Mrs. Clifton H. Dicker
son; sunshine, Mrs, Clifford Alm
quist and Mrs. Bruce Billings; wel
fare, Mrs. Ted Burian and Mrs.
William Block; social, Mrs. Vestor
Seydell; historian. Mrs. Frank M.
Powell; telephone, Mrs. George
Christenson and Mra. Mae Higgin-
Juniors Planning Fall Fashions Benefit
Preliminary plans .r the Salem
Junior Woman's Club fall benefit
fashion show on October T were
announced at the Monday night
meeting held at the clubviuse. The
To Assist at Meeting
Final plans for assisting In the
fall meeting of Capital District
Garden clubs te be held at Stay
ton on Oct. It were made at last
week's meeting of Lansing Neigh
bors Garden dub at tht home of
Mrs. Lloyd Keene. Serving on
registration will be Mrs. Rex Pef
fer and Mrs. H. Willard Cole.. As
sisting other Stayton committees
will be Mrs. Ernest E. Walker,
Mrs. Jess Llnsy, Mrs. Robert Bal
lard, Mrs. Glenn Larkins and the
club's president, Mrs. Ralph Hein.
bothom; hostess, Mrs. Harley De
Peel and Mrs. Ernest Ekman;
gifts, Mrs. Clarence Morley, Mrs.
Ernest Southmayed and Mrs. Wal
ter Wiencek.
affair will be held in the Oregon
Room at Meier and Frank's at
8:15 p,m. Theme of the show, of
which -Mrs. Robert Gordon is
chairman, Is "Autumn in Oregon."
A dessert will be served during
the evening.
A panel discussion on federa
tion, club history and projects wss
the featured program of the even
ing. The moderator was Mrs.
Richard Allen and on the panel
were Mrs. William' Hicks, chair
man, Mrs. John Humphrey and
Mrs. William Ferguson. Mrs.' -ob-ert
Carey, club president, ended
the discussion with a talk on junior
club work.
Mrs. Melvin Lien, junior state
chairman of the City Beautiful
committee, gave a talk on the use
of litter bags to help keep the
city and state clean. Mrs. Clark
Carlton, also a member of the
Chy Beautiful committee, encour
aged members to plant shrubs and
flowers to help beautify their
homes and the city.
Hostesses for the evening were
Mrs. John Ericksen. chairman,
Mrs. Maurice Cohn, Mrs. Forrest
Walker. Mrs. Donald Griswold,
Mrs. Stanley Wolcott and Mrs.
George Norris. ,
Little Boy Welcomed
FOUR CORNERS - Felicitations
go to Mr. and Mrs. George Van
Leeuwen (Elizabeth Nelson) on
the birth of a son October 2 at the
Salem General Hospital. The lit
tle boy has been named Timothy
Lee and weighed eight ' pounds,
nine ounces. Greeting the new
comer were brothers, Charles and
James, and sister, Mary. The
grandparents are Mr. and Mrs. A.
J. VanLeeuwen of Halsey, and
Mrs. Delphia Nelson, Lakevlew.
ZENA Mrs. Al Ellison ef Rt. 1,
Salem, is in San Antonio, Texas
for a visit with her son, Jim, who
is stationed there with the Air
Force, and his new bride. Mrs.
Ellison plans on being gone about
three weeks.
Mr. Bidgood
To Marry
ROBERTS Mr. and Mrs. Glenn
Bidgood received news today of
their son Craig's engagement te
Miss Alice Cook of Cincinnati,
Ohio. i .
Craig Bidgood has been em
ployed In Cincinnati for the past
two years as flight engineer for
TWA and Miss Cook is a steward
ess on the same airline.
Mr. Bidgood graduated from
North Salem High school in 1947
then attended the Cal-Aeronautlcal
School in Glendale. Calif. He ex
pects to visit here sometime in
Jsnusry. ,
FOUR CORNERS Mr. and Mrs.
Floyd Wiltoa or Long Beach, Calif,
are visiting their parents, Mr. and
Mrs. Cecil Snook of Four Corners
and the Allen R. Wiltons of Sa
lem. He is stationed at the Los
Alamitos Naval Air Station.
j .vlsijii
Mr. end Mrs. Erwin Ray Muston (Nina Mae Jacobs) who were
married September 28 at the Halbert Memorial Baptist
Church. The bride is the daughter of Mr. and Mn. I. C. Jacobs
and Mr. Mustoe is the ton of Mr. and Mrs. James R. Mustoe
or Albany. The couple will live in Albany. (McEwan Studio).
New Bethel to Give Silver Tea
On Sunday at Morris Home
A silver tea will be given by members of Bethel 39, Job's Daugh
ters at the home of Dr. and Mrs. Kenneth W, Morris, 1115 N. Winter
St., on Sunday afternoon between 2 and 5 o'clock. Funds will be used
for the promotional and educational fund of the bethel. All friends o!
the bethel and the interested public are invited to attend.
Greeting guests at the door will be Miss Barbara Morns, Miss
Shirley Beutler and Miss Sharon
At Oregon State
Salem Girls
Chosen for
Glee Club
By NANCIE OWENS
Statesmaa CerresaMdeat
CORVALLIS-Two hundred and
fifty students were auditioned this
year for the Oregon State choral
organizations, and several Salem
girls were chosea for membership
in Madrigal, the girls glee group.
Those who were also members last
year include Dorothy Stewart, Ma
rilyn Shields, Vieja Lietuvietis and
Nande Owens.
New girl chosen ttit ?ear art
Kitty Metcalf, Joyce Mount, Mary-
lee Brumfield, Ruth Hornschuch,
Carol McCandlish and Aria Lietu
vietis.
The advanced choral group.
Cboraliers, has limited its mem
bership to only 30 this year because-the
group will be working
on the musical stage play,- "Okla
homa. The speech department
and the music department will pre
sent this show to the students and
public on Nov, 28, 29 and 30.
Pam Clayton and Vicki Ward,
both of Salem, have recently re
ceived honors in the music field.
Each was presented one of the
four Oregon State Music Study
scholarships offered by the state
of Oregon for music lesson fees
for a complete year.
The Sweetheart of Sigma Chi
candidates have been chosen, and
ten girls now remain in the semi
finals. One ef these is Sue Grier
from Salem, who is representing
Forrest. Miss Patricia Morris will
pass the guest book.
Presiding at the tea urns will be
Mrs. Conrad Schild, Mrs. Joe Ro
gers, Mrs. Norman Fletcher, Mrs.
Ray Stringham, Mrs. Ove Mc
Crary and Mrs. Joseph Johnston.
Assisting will be the Misses Su
san Morrison, Marlene Mathers.
Ann Stevens, Sarah Busick, The'
ma Kline, Shannon Dyer, Pa'
Backe, Bev McKinney. Daphnr
Gchlar, Linda Tfommlitz, Laurie
Stewart, Nancie Sears. Carolyn
Beaver, Nancy and Mina McDan
iel, Marilyn Pinson, Judy Denyer,
Sue Morris, Peggy Lucas and
Edith Brown.
Meeting Held Tuesday
The Bethel held its regular busi
ness meeting Tuesday night. Octo
ber 23 was set as the date for fun
night with girls wearing costumes.
There will be prizes awarded for
the most, original costumes and
there will be a program.
The Bethel "adopted" grandpar
ents were announced ss Mrs. Ruth
Shreve and Duncan McDonald from
the Masonic and Eastern Star
Home at Forest Grove.
A guest was Miss Melinda Car
aban from Bakersfield, Calif.
Recent initiates of the Bethel
are Frances Stewart, Carolyn Bea
ver. Patricia Morris, Karen Kaser,
Judith Denyer, Mina Rae McDan-
iel, Nancy Mae McDaniel, Sonia
Vasfaret and Beverly McKinney.
Modern Etiquette
By ROBErTA LEE
Q. Is it obligatory to reply to
letters of condolence?
A. Yes; send brief letters of
thanks to everyone who has been
thoughtful enough to send flowers
the Gamma Phi Beta House. The 1 or personal letters.
five finalists will be chosen this
week and the Sweetheart will be
named at the dance on October 20.
dance.
Several Salem freshmen cap
tured a majority of votes in the
dormitory .elections, held within
esrh living unit.
- Kartell QuiaUd tod Nancy Dew
ton were elected secretary-treasurer
and social chairman, respec
tively of Floor i, Carson Hall.
Judy Kelt will carry out the
duties of YWCA representative for
Carson, fourth floor.
The sale of season tickets to the
University Theater got under way
this week with Linda Steele repre
senting Carson units in the theater
eamnaiini. Th tint nrcunfaHnn
K P ' the - University- players was f
parents, the John A. Franks.
Gub Calendar
(j. Is it still considered neces
sary for a man to ask permission
to . smoke when with s group of
women who he knows do not
The Lleeased Practical Nurses smoke?
Association will hold their October j A. Yes, this is still the courte
meeting tonight at the Salem i ous and thoi-gbtful thing to do.
Woman's Club at 8 p.m. Officers Q. Should the used silver be
will he elected for the coming year , left on the platter when it is be
and reports given on the conven-ling removed from the table?
tion. " 1 A. Yes.
' Wwt SilM woman' null. mt at
WM! nalwn city Hall, a p.m.
WSWS. Znfltwood Church with
Mrs. William Ftro, 14SS O St.,
1:11 pJ.
Marry Minsters with Mrs. J. I.
Wagcri. m Silverton Road. 1 p.m.
DMolay Mothara, Chamtkata chap
tar, noon luncheon, Maionle Temple.
Spiritual Sunflower Club at rirat
iDU-ituaUit Church, MS Madlaoa at..
11 a.m. to S p.m.
aolournere, Salem Woman's 'Clu.
Onaert luncheon, 1 pjn.
Salem Toaatmiatma, Golden phea
sant, pm.
eriaar .
!.-! , ewyin oaiem tiu wnn wira. Lll-
ivunury uiri, wmcn conciuoea I llan Connor, IStt S. Church at..
rs run Saturday, , , . ,1 .
i ' f . '" Woman's Club meet at cluh
nouee, I p.m.
Merry Time Club with Mn. Charles
W. Hafan, Stse Duncan Ave., 1:30
P-m-
Silver Ben Circle, Neighbors of
Woodcraft, Balom , Woman a Club, t
p.m. - .
laHraae
Willamette Country Club covered
dlh dinner. West Salem CIU Hall,
S St p m.
Miss Wilds to Tell
Of United Nations
At the meeting of Salem Rebe
kah Lodge Monday night presided
over by Mrs. Clyde Jay; vice
grand, plana were made to hear
Miss Ruth Wilde speak on her
trip - to the United Nations. The
public is. invited.
The Theia Rho girls chose Mrs.
Lawrence McClt-re as their senior
adviso' for the ensuing year.
The F. L. club will meet Thurs
f.y evening. October 11 at the
imtnc u Mri. n'celry Hunter.
Inree Liuks club will meet Fri
day afternoon at 2 p.m. at the
hail. r
rust MU CONCIIT
It '-o, a dieter's antiatptle,
I"- 'y rel.eeei itchier, stops
I-, .. t and so helps hral and
r - t - ' rhM.' euy trtr
5 i" K rtn for
Portland
Symphony
Orchestra
OCT. 14
. 1:11 PJK.
WILLAiMEITE
I'MVERSITY
r
i 1 A Tiffin l7ilTT3
US r
f i
THURSDAY-OCTOBER 11
tn-v ouj mirw i it .
TtekeM at Steven
1
1
"Coffee And" Time with informal modeling of
daytime and sport clothes A "come as you are"
hour for women with coffee and light snacks
available Oregon Room, Street Floor - 9:30
10:30 A. AA.
; FASHION MODELING
OREGON ROOM, STREET PIOOR
' 12:11 1:90 . M.
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