eniesman, )inm, ure.; ftunday, March 13, 1955-(Sec. 2)-7
This Spring, It's the New lower Line' That's to Be Featured in Footwear for Men
Effect Seen
On Formals
And Casuals
r -n :
Strange they didn't think of it
long ago. The new low cut makes
ill the difference in the world
with a look of men's spring foot
gear. It's gracef uL It's easy. It's
light looking. And this light look
is complemented by lighter soles,
finer detailing, a slimmer silhou
ette. . '
This is strictly in ; line with
men's fashions which go in very
definitely for -natural shoulders,
easy but not exaggerated body
lines, narrower trousers. The
whole effect is one of ease, style,
let us even say elegance in the
most conventional of town fash
ions.
And the "low-line" is not re
stricted to town fashions. It has
affected the whole? range of
hoes from casual to formal It
makes the high cut shoe look al
most as quaint as grandpa's con
gress gaiters, when worik with
spring and summer clothes.
Some Good Examples :
Here are a -few examples to
show how widespread is the
vogue for the new low cut shoe.
The wing tip is still the big
town and business favorite. Also
the U and straight vamp. They
are conservative, correct, in line
with the trend toward a strict
. line of demarcation between lei
sure and town and formal shoes.
However, they achieve a much
smarter, more youthful, more up-to-the-minute
look with the new
low line. Cooler looking too, in
line with summer suits.
This new styling prevails in all
sorts of materials. -Among the
leaders in the field, men's shoes
in lightweight calfskin, especial
ly in two-eyelet design, is a big
favorite all over the country
This perhaps a little more youth
ful than the wing tips.
Important also the cordovans
which have advanced from utili
ty to high, fashion, partly because
they are so smart with the blue
and grey clothes of spring. These
come in wing tips,' U-wings, moc
overlays and plain toes.
There's news in two-eyelet low
topline shoes with suede fronts
and quarters in calfskin. To be
really up-to-the-minute, these
make use of such combinations
as contrasting brown tones, or
light grey with charcoal.
Campus Likes Fashions
There's a general feeling that
the craze for dark clothes and
accessories in the men's field has
not yet reached its peak. Lots of
men have nofyet tried a suit in
charcoal gray, black-brown or
black-green.
Style-makers don't seem to feel
that the approach of spring is
going to see any let-up in this
dark picture for spring town
wear and black, charcoal, dark
est brown and blue will all be fea
tured. Perhaps it gives added ex
citement to the colorful casual
clothes for casual and weekend
wear. .,
Youth has adapted these staid
fashions with a bang.. Look at
any college campus for low cut
shoes, in black or dark colors,
dark suits, black or charcoal rain
coats or toppers. In fact, youth
was the first to adopt these fash
ions, along with the low cut shoe.
The moccasin front is now a
staple. It too features the new
low. lines and is most popular in
polished leathers, although some
prefer the cashmere-soft grains.
There are also some suedes trim
med with alligator and lizard. The
new moccasin types, like the more
formal shoes, feature the slim,
trim, tailored look rather than
the more casual air.
On Toothful Side I
Also on the youthful side is
the plain blucher, a style which
caught on several seasons ago
and is now stronger than ever
with youthful wearers. The low-
line top has 'added to the style
appeal of these shoes.
SMART, SOPHISTICATED COLORS FEATURE the New in
Shoes for men as in the instance of the two-eyelet blucher
above with charcoal grey mudguard and trim in buckskin.
PIN-STRIPE PATTERN for
Spring on screen printed leath
er, features open toes and a
sling back louis heeL
Flowers Now Trim
Smart New Shoes
Right from sunny California
came the first rage for flower
trims. Starting with flats and
casuals, in fabrics and woven
straws and straw cloths, their
freshness and young look quickly
caught on until the vogue for flow
er trims is nation wide.
It isn't restricted to casuals
any more. Some of the prettiest
party shoes, particularly the open
sandal types, add a cluster of
blossoms on the vamp for that
new feminine look.
Some of the blossom trims are
really wonderful delicate cer
amic blossoms in Dresden blues
and pinks, with gleaming green
leaves. Some are made all of
jewels rhinestones, fake sap
phires and emeralds for dazzle.
Pearl-finished blossoms match the
shoe, pick up the new luster tints.
A far cry from these exquisite
trifles, but just as smart in their
place, are the flowers in the new
hot colors, made of felt, exotic
straws or what have you, in the
blazing hot tones of orange, vio-
et, pink or Oriental yellow. Some
times it's just a single huge blos
som planted on a wide open patio
or cabana backless sandal in linen,
canvas, cottons or straws..
Exciting Newer
Wedgies Special
"Wedgies have come a long way
from their utilitarian start. To
day they're the shoe that you
pick to highlight a special cos
tume the shoe that lends flair
to everything from shorts to
patio dance frocks.
There s a line Italian nana
around in the opened up look,
the lighter construction, the dra
matic handling of strap treat
ments, of colors and leathers. The
platform is less cumbersome.
style feature making use of new
materials, color contrast and
other devices to add chic to the
shoe . . . as well as the comfort
for which wedgies were originally
designed. .
Colors, are wonderful. Scarlet,
bright -cornflower blue or paler
wedgewood, soft mauve pinks
pale greens and yellows in plain
or lustred kidskins, the new
creamy , anilines, suedes, paste!
dark or bright, polished leathers
in beige to brown. In fact, in
this particular category, shoes
can really go the limit in fashion
excitement
Not all the wedgies are so
frivolous. There's still a place
for the classic ties and oxfords,
pn higher platforms, but these
too combine smart styling with
the maximum of comfort
They come in basic black and
navy, and there's a strong lean
ing toward the natural, beige or
neutral brown shades. Here again
red is a favorite, with the very
bright spring shade in the lead.
i
UNUSUALLY LOW CUT is
this raised seam moccasin slat
ed to be a style winner this
season iff smooth orange toned
leather.
U M I
A
A
TAKK
ttK&ATH&A in
airy, mocassin style shoes for
spring. Here nylon and grain
calf are blended to provide ease
and comfort
Sweden reports that a record
339,769 non-Scandinavians visited
there in 1934, most from Western
Germany (103,545) with Americans
second (65,878).
Avoid Athlete's Foot
Best way to avoid athlete's foot.
which has recently been declared
not contagious, is to wear ventil
ated shoes during the warm
months, according to advice from
the medical research field. Chang
ing shoes and socks frequently,
also is recommended.
- ' J
H
1
J
CHARCOAL GREY CALFSKIN strikes a high style note
among men's shoes as reflected from this low cut,' ventilated
blucher with ciicular tip pattern. Casual, comfortable. ;
Tribute to America
Work Shoes Smarter
Each year delegations of shoe
industry executives from many
foreign lands tour American shoe
factories to see bow the United
States produces the best footwear
in the world.
Industry Large ' j'
More than half a million peo
ple are employed in the design,
production and selling, of shoes
in this country.
Newest in !
Shoes for ,
Men Colored
t - - ' ;
Will men wear pink shoes?
They have accepted pink: shirts,
especially for wear with new and
popular charcoal shades in cloth
ing. .The New in Shoes this sea
son include not overall pink foot
wear, but pink with black, with
navy and with charcoal
Other newest style footwear
highlights for men include black
calf with green suede for a two
eyelet oxford and yellow calf
with red soles and - piping in a
blucher.
Soft shrunken grains are now
very high style in 'black, navy,
darkest brown and charcoal.
The new lower topline is'being
used pn everything from footwear
for active sports to town and
dancing shoes.
Matching mesh in brown, black
or navy is being used for wall
last 'effects in slipons, with the
wall of mesh and the vamp and
quarter of calf. ' '
The pure white leather slipon,
cut like a . slipper and ' with
punched cut-outs and with black
sole and heel is here for men.
Pigskin is going high style on
men's footwear in wing tip pat
terns and dark town colors. Char
coal polished calf with matching
suede is an elegant town wing tip
treatment
There were 1,484,000 marriages
in the United States in 1954, 60,000
fewer than in 1953.
i:
Giant Strides Taken in
Shoe Comfort for Men
The effort to get mes feet out of leather cases and !nfn
thing both smart and comfortable for warm weather soes on anac
l .:- : t- ...n
cuu una spiiug ik u icon; triuug soinewnere.
Mesh started the balS rolling. And the shoe of mesh-and
still has great popular appeal, with particular interest in the natural
or wneai mesa coamea wiia oiacx or Drown. This is a shoe for
laie spring or summer, a popu
lar shoe, but one that no longer
has any reat style significance.
The smart man, who- wants a
good looking town shoe' that he
can wear early, and right through
summer, is going for the . new
models in perforated or woven
leathers which have a tall-tailored
smart au while allowing
the foot to breathe.
American Designs
Many "of .hese shoes are Amer
ican designs. Others originated
in Italy . or Spain, where men's
footwear is 'a matter of great
interest to all concerned, !
If expense is no object, the
handwoven leather shoe, in which
all fashioning and fitting is done
in the handling of the leather
without lasting is really a tri
umph. And it has inspired some
very handsome shoes in which all
or the major portion of the vamp
is of laced strips, so well styled
that the shoe is a perfect, accom
paniment for town business suits.
Tans and browns are favored
in shoes of this type, but black
is smart, especially with the
charcoal and off-black green and
brown flannels and worsteds for
business wear. And t ft ere are
also some good looking shoes in
navy blue calfskin.
In perforated shoes, another
way of getting ventilation plus
style, the most popular models
show a perforated section in the
vamp with plain edge. Brown is
the leading color, but two tone
combinations are also popular.
In other models, the entire
vamp is perforated, with plain
quarter, this perhaps having the
style edge, since there is more
and more interest in the plain
toe effect
While perforations and woven
leathers were originally intro
duced for reason of coolness and
comfort, they have caught on so
rapidly that many shoes now
simulate the effect with em
bossed leathers. These may be
no cooler than regulation shoes,
but they are riding on the fash
ion band wagon, showing how
these new air-conditioned shoes
have appealed to the public fancy.
In real summer styles, the
classic tan and white spectator
gets the new look in a two-eyelet
blucher type with perforated
vamp and quarter of white buck.
After-School Shoes
Also Important
Often there is so much eoncen
tration on so-called "school shoes"
that it is sometimes forgotten the
youngsters wear shoes after school
as well, though shoes for each pur-,
pose actually lead two different
"lives."
The reasons are clear on re
flection. During school hours the
child is much less active while in
classrooms. But after school play
is quite another matter.
Spent on Shoes .
It is -estimated that about 1V4
cents of the dollars spent by con
sumers goes for purchase of shoes
annually.
500 Million Pairs
The American public buys ap
proximately 500,000.000 pairs of
shoes a year, about 100.000,000 of
which are men's shoes; 231,000,000
lor women.
Army Gives
WorldTour
PITTSBURGH (JP) Should
Mrs. Marie Ruckman coin the
slogan "Marry an American Sold
ier and See the World" she should
not be blamed. Mrs. Ruckman, an
Italian, met her husband, Chief
Warrant Officer Albert Ruckman,
when he was stationed in Italy
in 1944. They were married a
year later.
In 1945 the couple came to
America, where their first child
was born. Shortly afterwards
Ruckman was transferred to Ger
many where the couple became
parents again.
Ruckman was ordered to Japan
a short time ago. En route to
join him, his wife stopped off in
Pittsburgh, was naturalized as
an American citizen and prompt
ly left with her children to join
her husband in the Far East
Oil Delivery
Not Wanted
CHICAGO (JP) The order
read: "fill 'er up" at 6211 N. Ber
nard St, the home of the Nor
man Bermants. Albert Berg, fuel
deliveryman, removed the outside
cap for the oil storage tank and
delivered 250 gallons of fuel oil.
He knew the place; he had de
livered oil there before. It was
just routine.
He realized he was at the Jo
seph Slonim home, a block
away, at 6111 N. Bernard St, too
late to prevent damage to a base
ment playroom.
The Slonims recently convert
ed to gas heat and had removed
their storage tank but left undis
turbed the outside hose connec
tion.
America's Electronic ORGAN
. . made Better by Baldwin
W v bf ay Springtime!
AX" CP .'4 . j I
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- L it?
Luster Calf in: 3 Pfjf k
p "V f W !
nannum X . 1 '
. ... v 4. ' r ti
Anuine kmij inz III
Wedgewood,, - Glisten. I . gT") f
n i o'w riL
i :N.r jr J I'' I ;
5s
177 N(ortt Liberty Street
NO EMPTY
u
m
V
FOR THIS GALl
I
v i m
You can hardly find an empty pair
of saddles any more, especially when
they're Polly Debs. Seems like they're
always on the go . . . at school, sports,
picnicoh, just everywhere. Drop in
soon for bright, new Polly Debs saddles.
; . i - : - '
' :,-t
The Boot Way o Go!
SHOES fO
OYS AND OlltS
C&ances are your children are on the
go most of the time. They need
- r long wearing and good 'fitting
shoes. They need Pre-Tested
Poll-Parrots! Top-grade
materials from heel to toe, plus
our careful fitting, make Poll-
Parrots a real shoe value. Many cute
styles and colors from which to choose.
FT
519
Court St.
44252
GREEN STAMPS
WE GIVE AND REDEEM
Green
Stamps
EXCLUSIVE AT
- Shoes -..
466 State St.