The Oregon statesman. (Salem, Or.) 1916-1980, August 30, 1953, Page 21, Image 21

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A
Statesman, Salx& On Sunday, Aug. 30, 1S53 Soc. 2 3
CLO
IMP
IN
TOWARD SCH
TMES
QRTANT
ZEST
01.
' The excitement of new clothes
tan work wonders in 'giving the
most active, play-minded ' boy b
much' happier attitude toward
school's re-opening. Junior looks
forward to that momentous firt
bell" with more zest than re
luctance, when he knows he?s
"all set" with togs his "crowoT
will approve; ! I
A boy's new pride in his own
appearance can readily spur him
to better school work throughout
the year. Especially when, as
now, the "neat look" carries ove
from the "man world" and key
notes the clothes trend for the
younger generation, from first-
; termer to college senior. I
Gone, without regret, is the
"sloppy Joe" of yesteryear, rt
placed by the trim, trig "man's
.man" look. This new emphasis on
neatness tends to encourage ja
more alert, responsible attitude
toward studies and stir a whole
some pride in chalking up good
school marks. f
Best Selection Now j
. Preparation for giving a boy
the powerful stimulus of new
school clothes begins with a care
ful checkup of everything he
vaars, starting with shoes and
i
M
Little Sue learned a
lot during her first
year at school. Eag
er to g back, she's
" doing what she can
to get ready fixing
covers out of heavy
wrapping paper and
some cellophone to
protect her books.
It is fun, too, she
says. :
i
i
if- "v
f
inif- T iirv hum
galoshes and working up to hats . "out-growns" eliminated, - mother
and caps. I and son axe ready to fill in- the
With all the "worn-outs" and I gaps, and round out a back-to-
school wardrobe that both can
view with pride and satisfaction.
. .- Shopping will be done early in
drder to command the best selec
tions and widest range of sizes
for perfect fit f t.
Minimum requirments in boys'
outerwear add up to something
like this: Two suits, one for hard
wear and one for' dressy oc
casions, two sports jackets, two
colorful sweaters, three pairs of
trousers, three' pairs' of" shoes
(one for dress, but all sturdy),
one topcoat, one overcoat, one
zipper all-weather surcoat, one
ditto jacket, eight shirts, a warm
cap, a hat, gloves, socks, neckties
and scarf.
Many Variations
The spare jackets and extra
trousers supplement the suits,
providing the lad with countless
variations in attire. ' They also
afford an opportunity ta "rest"
clothes adequately between wear
ings, and thus greatly prolong
their span of usefulness.
The wide choice ' of wearables
available sets up n excellent op
portunity to teach a boy the es
sentials of good grooming and the
importance of wearing the right
clothes at the right time.
Parents Can
Irispi
Tidy
re
Habits in Kids
NEW YORK (INS)-The young
ster!, who washes his hands,
brushes his teeth, and remem
bers j the part behind the ears
without a domestic explosion is
hot, as some mothers might sup-
ply been lecLj gently and pleas
antly, into a habit that has be
come as natural as e a tine
breakfast or going to bed. A little
thought ' about young needs and
reactions can make the leading
easier.
Blake; it Easy
First, the business of keeping
himself clean should be made as
easy as possible. Nothing can be
more discouraging to a little boy
or girl than being expected to do
something that's beyond him.
Hand-washing becomes a gigantic
task if the basin and soap are out
of reach but a small step-stool
makes it a breeze.
J
MMMHMMMMK.:': Tw IT Tl TT fill I lilfTM I Mill I III II M
Storm coats top teen agero interest when they think of wintry winds
to come during the school term. For practical wearability choose
those that are treated to repel water. This model with curved
lapel mouton collar, lamb's wool lining.
Dadand Lads
ILook-Alikes in
New Clothes
.? i ' '
"Men win look like men" this
fal regardless of age or scholas
tic! niche, from nursery school to
un!versltyVEven among the kin
dergarten crowd, the cowboy and
the space cadet are losing ground
to jthe "little man" who dresses
likjB his father.
The mounting popularity of the
"xrian's man" look is reflected in
boys' clothing that is styled like
a man's, down to side vents and
the last buttonhole. The only dif
ference between the first-termer
and bis big brother on the college-campus
is a matter of size.
Their jackets and slacks are cut
alike, they choose the same pat
terns and ; colors, they like the
same details and accessories.
the "miniature men" trend is
equally appealing to the small fry,
and their parents. Son gets a
"bang" (and a new sense of re
sponsibility, as well) from dress
ing! like Dad. i
MISS
COED
fkA&hv (SUD3
o I ..
L"J0
i
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m
II
WJf JJL VL
AIL-WEATHER FASHIONS
f ij v '
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' - -V V ; A
jl , l 'A
-mm
I
JOHNSON'S
Is Your
Headquarters
For All
Sherbrooke
Coats
.ftiyy At Left . .
the coat youll enjoy . . .
' in corduroy!
You'll wear it again and again
. . for it's easy over everything
with its belted back, deep flap
pockets. Of Crompton's
Corduroy, fully lined and
Cravenetted.
Sizes 8 to 18.
$25 jockey cap included.
erbrooke
All. WIATXtt. FASHIONS
SUB
FEN
4iiiaWa!i... v y ' nil
I Top your best impressions with a Dfftn canHgin W
W rfi . fuK fishioMd ef t world's finest I .
B Imported cashmere. Tender care has been lavished i
I More colors than we can fest 34-49 22,95 ft
j Short-Sle.eve Slip-on .' i . 16.95
GIRLS!
Be Sure to Visit Johnson's Sub-teen Shop
Where You'll Find; All Your Favorite School Clothes
COATS '.' ! . DRESSES . . . BLOUSES .. . . SWEATERS
Flair for fashion by
mdf
-SWA- -Vi'rFm ! '
' II X: HWk '
See the Complete
tine of
Jonathan Logan
At Johnson's
Wonderful wool jersef
with a flsir for i
fashion designed by
JONATHAN IjOCAP.
Shirring springs from
arched yoke acroa
front and; back.- it
Shiny black button
closing with patent be9
to hold Waistline in '
place aq added plus
is the attached
taffeta petticoat! '
Sizes 7 tollS $19.91
YoU' May Have Up to
,5 Months to Pay
At Johnson's p
is
Open Fridays 'Til 9 P.M.
; JUMPERS, . . . SUITS: ... .. . LINGERIE
464-QtDfe