Th? OREGON STATESMAN, Salem, Oregon,' Thursday Morning, September Z8,; 1939
PAGE
4
Gaining Favor
Smooth Wool Allies With
Dressy Touch ; Flare
Held Universal
- With fitted styles in the as
cendancy for fall and -winter coat
popularity, the full skirted i sil
houette I makes a graceful ent-
Iance in both : untrimmed and
andsomely furred styles, dis
tinguished by dress-like detail.
, Chiefly, these details may be
observed in darted bodices, soft
drapes, strategically placed bows,
(flusters of tucks, the achieve
ment or a wasp waistline i and
touch sleeve newness. )
The definitely dressy trend in
coats is one of greater formality
'than ever before, while the sport
coat has Its own realm., making
both types essential to every
wardrobe. i - l -- -
Even i the casual, . ; untrimmed
maker details in a dressy mood,
although it also is seen in sport
interpretations.:
The fundamental body lines of
fcoata this fall are different than
In any previous season, because
they reveal so much in artful
earning. Eased out bodices are
strikingly new,: attaining a long.
parrow waistline.
Fall Fullness.
Every coat has something of
a nare,-' whether - it's the all
around,' uninterrupted ripple, or
fullness concentrated in front, in
back, or to the side . . . attained
through gores.; or pleats In any
one of many variations.
The woman ' who's been won
dering what to do about a coat
to wear over her bustle dresses,
is answered by the gores and urn
brella pleats which give fullness
to coat backs, which can ac
comodate the actual puffy full
ness of the bustled dress.
One of the more youthful coat
trends is the simulated, or re
movable : bolero of fur, worked
In any of the season's popular
pelts.
The affection for brown furs
has Increased this season, because
so much more luxury can be af
forded by the average woman, in
mink and sable dyed furs such as
fitch, kolinsky, squirrel, muskrat
and Bkunk. : Subtly shaded
sheared beaver is another brown
favorite whose tones lend them
selves admirably to the new coat
colors as well as black.
Significantly elegant and dressy
are this year's smoother woolens,
which, go in more for wavy ripple
weaves, pin point and novelty
stripe effects, than for curled
surfaces. i
Casual Curves.
These fabrics lend themselves
admirably to the elaborate use
of fur in lavish plastrons, tuxedo
panels, bands and borders, yokes,
and capes reminiscent of the
ISSO's. A new comer, in bustle
trend is the peplum which usually
extends from the plastroi. detail
of the bodice, in fur while yet
another variation, is - seen in
pockets of fur. " .
Flatter- collars, which rest
more comfortably on the shoul
ders and keep out of the way of
then, long bob; simplified sleeves
and accompanying muffs with
shoulder-straps are further chap
ters in the dressy coct edition
for fall.
' The fitted silhouette extends to
sport coats, in the reefer, single
and double breasted preference of
the young figure new this sea
son with trimmings of velveteen
and gold buttons.
The swagger back coat is still
the great favorite, and in this
year's silhouette a flare is re
leased from square shoulders,
falling in deep soft folds, out
ward, to the hem of the garment.
Color is more rampant in cas
ual than dressy coats with wine,
nautilus and teal blue, artichoke
greea and ruddy brown well
liked. When it comes to sport
rotors, the rainbow's the limit!
Class-Conscious Casuals
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Left: la rich Shetland, smooth as a Princeton senior. Kight: In
anbby tweed with a British look.
Beret and ScotcK
Cap Both Popular
Anything Plaid Is Winner;
Casual Brim Hat Also
to Be Noticeable
Classic In headgear tor the
daughter of the house are the
beret, off the face this year and
larger in scope; th Scotch cap
with streamers, beloved this sea
son because everything plaid Is
popular; and the casual brim
hat with a feather in its ribbon
band. -
'Rainy days will find daughter
wearing a rubberized cotton hat.
made just like a Gloucester fish
ennan'a, chin strap and all.
Little girls will often wear
simple, roll brim hats to .match
their coats either in the coat
fabric, or in a matching felt.
Older sisters, however, will
look forward to dress up occa
sions when they can set on their
pretty curls, the draped orf-the-face
berets, postillion crowns and
Dutch boy visor brims which are
In keeping with their chubby fur
Jackets, simple date dresses, and
the new Holland silhouette in
dresses, achieved with projecting
pockets.
Felts pretty nearly win the
popularity contest for school-age
hats, but there are still a num
ber of crocheted caps and tur
bans made of colorful chenlle.
And the popularity of velveteen
collars on reefer coats, brings
velvet back in the hat picture.
Most delighted return of all
Is that Of the "beaver hat," Its
furry ' texture a perfect accomp
animent to tweed coats and suits,
and a matchmate for trimmed
garments.
Furniture Given
American Flavor
Although the Windsor chair
originated in England, it has a
distinctly American flavoring due
to the many developments which
Yankee cabinetmakers have made
from this design.
Many Interesting old chests are
seen in. the early houses in New
England and certain characteris
tics denote them as American
products. Stools and benches
of the ; simple Puritanical type
are still found in tbe oldest
homes, and there are several
types of chairs, other than the
Windsor, which originated here.
Among these is the Brewster
chair, : composed entirely of
turned! spindles with wood or
rush seats and tlun the Carver
chair, an arm chair ' with the
front posts topped with wood
en balls.
Home Should Fit
Needs of Family
Place for Everything the
Folks May Want to Do
Is Planning Coal
Throughout the fall and winter
months, the family life will be
centered around "the living room,
and there must be a spot or two
for everything the family may
want to do. If mother is a
good planner, she'll arrange a
center of Interest, the fireplace,
or conversational group. If there
is a fireplace, this may be
flanked by a pair of sofas, love-
seats, easy chairs, a pair of
lounge chairs opposite a sofa, or
other similar ensembles. The
center of Interest may be a sec
retary or an attractive window
or group of windows.
A pair of cotte and-or end
tables with lamps will take care
of . the lighting situation and
add a note of completeness to
the group.
The family "bookworms" will
be given their favorite spot, too,
with a lamp that gives adequate
light. These "nooks" can be dis
tributed throughout the room, so
that there Is no "sitting" out
while mother sews in Tommy's
favorite reading corner.
of the household is carried on at
a kneehole desk or a Gorernor
Winthrop secretary, some means
should be provided for writing
thank-you letters, and planning
the next day's menu.
Back in the corner of her
mind mother has. kept a special
place for the colors that she
knows should be added. A good
decorator can giro mother some
belpful hints about the colors
that make small rooms seem
larger and large rooms smaller,
or. she can keep in mind that
red, yellow and orange reflect
hospitality, cheer and warmth;
violet, green and blue -add. cool
ness, quietness and dignity to the
room; -hile black reflects so
lemnity, white purity, and gray
softness- and serenity. . .
Colonial House
Entrance Recipe
Here is a room recipe for an en
trance hall for a colonial bouse.
If it is quite small, as colonial en
trances often sTre, the lower part
of the wall may . be paneled with
vertical boards painted a gleam
Ing white while the upper wails
are coated a soft creamy ycilow.
This serves as a good background
for colored prints, landscapes, old
maps and pictures ot historical
figures. A pair of ladder back
chairs and a Chirpendale card ta
ble may be added. Above the ta
ble may be hung a mirror framed
Whether the writing program in mahogany.
Turning' Window
Shades Obviated
Old-time housekeepers . know
the trick of "turning" window
shades that have grown grimy
at the exposed end," but new
time housekeepers have learned
that a great many window shades
can be given a soap and water
treatment that makes the turning
unnecessary. Of course mar
of the new shades, come w'fh. a
guaranteed washable finin- which
can; be sponged off vith luke
warm suds and dried with a clean
cloth.
For other tvpea of window
shades, then Is another process
which often works wonders
particulrrlv if the dirt has not
been allowed to become imbed
ded Make a bowl of "dry suds."
bv melting one cup of packaged
fr shared soap in fire cups of
water. When it has cooled and
reached a firm Jelly-like consist
ency take a small quantity and
whisk It up as you .would egg
white.
Apply some of this lathery
foam with a brush to a small
area of the shade and brush
with a circular motion. Remove
the suds with clean spongei
t wrung out tightly in lukewarm
water.
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Influence of Two
Fairs Noticeable
Most of the recent changes
made in modern styles can be
attributed directly to the influ
ence of the two world's fairs. In
most Instances, the i modern suits
are streamlined, even the hard
ware being eliminated to keep a
smooth, unbroken surface. Small
section chests that may be used
Individually or in a series, have
gained popularity. : Bleached
woods are becoming . less pre
dominant, their place being filled
by the-natural woods finished to
enhance their real beauty. Pear,
apple and. cherry- wood have
proved that fruit trees not only
contribute to the meal, but actu
ally go into the making of the
table Itself.
During the coming fall' and
winter months, the perennial ad
mirers of 18th century furniture
styles will again back their
favorite. Modern styles may come
and eo. but -to thousands 1 of
homemakers, furniture ! bespeaks
the graceful charm of the period
nieces. Modernized versions of
Sheraton. Heoplewhite and Adam
designs are shown In both wal
nut and mahogany. Light tin
ishes in standard cabinet woods
or the use of light woods sach
as prima vera, etc. replace much
nr tf neriallv ApKimeA "Swed
ish . modern" pieces of ; the past
season.
Organdy and Lace
Neckwear Winner
Not In i a long time has fashion
decreed a type of accessory which
is so universally flattering as the
white organdy and lace neckwear
now In vogue.
Since rough handling in laun
derinr may tear the fabric, many
women are finding that the safest
way ot keeping these accesso
ries fresh Is to shake Uem in a
fruit-jar of -lukewarm audsy wa
ter. If the excess . moisture a
soaked up In a turklsh towel, the
collars can. be Ironed immediately.
"All fcrtv need " a supply " of
sweaters one or two lightweight
wool sliDovers to wear under
their coats, and a couple of coat
sweaters lor Py. Tnese wiu
nrohLblv. be nreferred i la shades
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Where Good Fashion Costs You Less
PRICEB THAT; WAT TOO!
SUITS
$19.75
Come in tomorrow and look over our new Fall line-up
of Townclads. Here are styles and fabrics to suit
every man's taste, tailored up to the exacting Town
clad standard to assure you of LASTING perfect fit
and smart appearance.
Austelle Dresses
... bring you everything r woman could
desire in a tine dress . . Authentic
style, lovely fabrics and superb work
manship. You'll find the new fashions
first in Austelles!
$g90
MIRRA-LINE DRESSES 4.98
Exclusive new one-of-a-kind frocks.
jtiivn iiEiiiiv unrioariS
Newest styles always at a modest price. jC
is
Style and Value Leaders!
Neto Fall and Winter
So this time you're
going to buy a GOOD
coat! . . . then here's
real news!
Genuine CameFs Hair , . '
TOPCOATS $
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24
Sounds Impossible, doesn't it? But seeing Is believing. Here is the
coat that affords you the greatest amount of warmth for the least
amount of weight. (Camels must withstand intense cold at night
as the desert quickly loses Its heat after sundown.) Penney's puts
the price of these superb coats within the reach of all. Buy on Lay
away if you wish.
.Also, Just Arrived!
Townclad Overcoats
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Coats
1475
Casual or fitted self-trimmed coats!
Beautifully furred dress coats! Quality
fabrics, tin est linings and interlinings,
newest style details! New arrivals every
week. See them.
Other Fall Coats, 7.90 to 24.75
Lovely New Shipment
Chenille
Hostess Robes
Wrap around style. Ex
tra full circular skirt....
Fine all wool fabrics in the
new styles and colors!
OTHER ALL WOOL OVERCOATS, 14.75
$Q75
Get Acquainted
With TKese Better
Quality Penney
Brands
Towncraft Shirts.
Marathon Hats
Towncraft Ties
Sport clad Sweaters .
WaTerly Caps.
Armorfoot Socks
Majestic Garters
Towncraft Belts and
: Suspenders each...
.1.49
.3.98
.98e
3.9S
98e
5c
-25c
.98c
Hyer Arch-Support
OXFORD?
$5.90
In two styles supple, fine
grain calf shown above, or
genuine kangaroo. Both with
patented correct balance
rubber heel that won't run
over. It you're accustomed
to wearing a $10 shoe, try
these. You'll f not be the
first man who switched to
Hyer's for good. ? "
Flattering New
BLOUSES
Ideal team-mates for your new
suit or skirt. Rayon crepes, taf-.
f etas, satins.
L9C
Betty Co-Ed
MILLINERY
New Profile lines, berets,
high-hats. Everything that's
new!
1.98
. Claudia
Featherweight
FOOTWEAR
This style is in calf and the
new elasticized gabardine.
3.90
THE ULTIMATE
FULL-FASHIONED
HOSIERY!
GAYMODES
Join the thousands
of thrifty women
who have discov
ered Gaymodes
sheer, clear beauty
and their low econ
omy prtees. A
weight for every oe
casion. .
59c.79c-98c
Childrens
3-Piece
GOAT
SETS
3.98
100 pure wool
melton cloth coat
with matching leg
gings and cap.
Separate Coat
2.98 1
New Leatjier Handbags 19D
Smart Kid Gloves.... 190
Celeste Fine Footwear. J&9P
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j. c. penxex co., rxa
Participate in the "
FallOpeningP
Registet at Penney s
Today Between 9 A. M. and 5:55 P. M.
of tan and. brown, in spirited pat
terns