Tdk of the Road end Meat af
the Day for Motorists cad
Outdoors Folk
ilfrfccftere cuf Industrie!
fom Campaign; News of
The Farm and Field
Automotive Information
The New OREGON STATESMAN. Salem, Oregon, Sanday Morning. April 21, 1929
PAGE NINE
SECTION
V
ml BROTHERS
HOSTS
H
AT
AUTO S H 0 W 1 N G
23,000 Dealers Cooperate
in National Week for
Oakland-Pontiac
In conjunction with a national
program participated in b:" 23,000
automobile dealers, the doors
swung open Saturday on a special
display of new Oakland and Pon
tlac Sixes at the showrooms of
Vick Brothers, local dealers.
This display ties in with the
General Motors spring showing, a
suge cooperative undertaking pro
Tiding for dealers handling all
makes of General motors cars in
the United States to place more
than 125,000 automobiles on ex
hiblion from April 20 to 27,
George Vick, of Vicks Brother
stated.
"Tha idea behind this national
showing is to acquaint motorists
with the newest developments In
motor car styles and performance
during that season of the year
when they are vitally interes-ted,"
he continued. ,
The General Motors spring
showing comprises the largest
simultaneous exhibition of new
automobiles since the inception of
the industry. ( Thousands of new
Oakland All-American Sixes and
new Pontias Big Sixes alone will
be used during the week, solely
for display purposes.
"Our own showrooms at High
and " Trade streets, have been
especially arranged to provide all
Interested local citizens with a
concrete and informative concep
tion of the latest trend in smart
color combinations and" body styles
as well as new engineering de
velopments that provide respon
sive performance at all speed
ranges. Special shipments of cars
have been received from the fac
tory to endow the exhibit with a
wide variety of body types dress
ed In brilliant spring color com
binations. "We believe our exhibit will
prove of especial interest because
both lines of cars have features
new In the industry. This is keep
ing with the Teputatlon establish
ed by the Oakland-Pontiac organ
ization for being first with many
new developments that since have
been widely , adopted by other
manufacturers.
"Notable among the features
contributing to the fame and pres
t'ge of our cars are the cross-flow
radiator, Duco finish, four-wheel
brakes, the rubber-silenced chas
sis, oil and fuel filters and air
cleaner, crankcase ventilation and
depression beam headlights oper
ated by foot control. The new
Oakland All-Amerlcaa Six also
was the first car to bring the custom-like
Landaulet Sedan, with
a soft folding top over the rear
quarter section, .out of the high
priced class.
"This new body type also Is
being shown In the latest Pon
tlac Big Six. There are seven
body types tn the Tpntiac line
and eight in the new All-Amerl-can
series, the 15 models offer
ing distinctive style and perform
ance features at a price range of
from $745 to $1375, -f.o.b. the
, factory.
"Features common to both
lines in the smart new bodies ,by
Fisher are the adjustable driver's
seat which may easily ana quickly
be set to accommodate the height
of any driver;, ebony finish instru
ment panel flooded by two shield
ed bulbs; harmonic balancer and
counterweighted crankshaft to
provide for easy, vibrationless
performance;, larger, fleeter and
more powerful ngtnesfew Oak
land Internal-expnd1ng;reather-proof
four, wheel : brakes, and
Hotchkiss drives.
"Four Lovejoy hydranlle shock
absorbers and fltfeiVpririg covers
packed with lubricant to insure
freedom from squeaksand ease
of riding for "many -jmlles, are
standard equipment with ' the All
American and are fitted at the
factory for slight extra cost on
the new Pontiac Big Six.
"Ample provision has been
made in our showroom to accom
modate a large numbet?of guests
durinfthe week. W anticipate
a high attendance of motor-minded
people In view of the unusual
character of the showing.'
"Pupila are given a certain
task to accomplish each week or
month, but not driven to study bo
many minutes reaelr dayon each
subject," says Also Secor, editor
of 'Successful Fanning" writing
In the April Issue in explanation
of the individual-method of In
struction for rural.' schools. "No
one Is held back by slow ones.
Each one Is playing a game each
day against his own record, and
that keeps him keyed up' to his
best. He Is not allowed to get
away ahead on one study and
away behind on some other, but
If be can keep all- bis studies
running even, he can go Just as
fast as he, pleases."
They Like New High Compression Oil
First Ford's Record Proves Good
R. H.
Innuin, right, local manager for the Shell Oil Co. Is seen shaking hands with Ray DeMerritt,
sales manager for the Douglas McKay Chevrolet Co. as both men agree that the new Shell product is
quite the right thing for the high compression type of motor.
Heard Along
Auto Row
Of special interest to Salem mo
torists is the announcement of the
arrival of the hew Ford' jTown
Sedan. A model 'was delivered to
the Salem dealers yesterday
morning, and is now on display
in the show rooms of the Valley
Motor company. This beautiful
model has a number of distinctive
new features, and will be' avail
able for orders within a short
time.
The Ford Town Sedan Is the
ideal family car. Built on long,
low lines, it is more spacious than
the former models. It is of the
three window, four door type, and
is particularly pleasing in appear
ance with its smart French roof
quarters and its belted moulding
which runs sharply back from the
radiator and circles the entire
body.
The entire hardware is finished
in an effective scroll design in
rich bronze, which matches the
color harmony of the trimmings.
Perhaps the most outstanding
feature of this new model Is the
rear compartment. The floor is
dropped, in order to provide lull
leg room. Arm rests have been
provided on the sides, and also
th? new center rest, which folds
into the cushion back when .its
u? j is not desired.
A new model of the Nash ear
was delivered to the Salem agency
Friday. It is the Royal four door
sedan, and features the new nat
ural wood demountable -wheels.
This new wheel offers a new
facility for Nash drivers, and is
one of the latest devices on the
market. It can be placed on any
one of the 18 different models
of the Nash motors, thus offering
this new convenience on any type
of Nash automobile, at a nominal
cost.
Robert Butler, Pacific Coast. re
gional manager of the Willys
Overland Pacific Co., was a Salem
vsitor Friday.
Chrysler sales this year are
moving along in remarkably sat
isfactory fashion according to
James Fitzgerald, local dealer for
this line of cars. National dis
play week begins Sunday for1 the
Chrysler line which will exhibit
Hew models all during the week.
NeW Plymouth and new Chrys
ler' cars -will be on display.
warn Twia of yar wm.
Tmii m ipofC Em MtofcycnM
tbt "Sport l a ThouMiid Tbciny
n4 h coats m bit that ywrf!
la todmr Ut Aw ra
tfa Urn Twta tha piriiw. aa4
tfa that 192 HariavDavMaoaa.
Aak aaa mm Pay-A. Yaa-RiaW
HAIILEY-DID-Cy
Harry V.
Scott
"The Cjde Uaj:
147 S. ConunerftaL Tel.,68
NEW ROADSTER Bf
CHRYSLER PHASES
new style note that brings added
distinction to the Imperials
smartness and Individuality.
An Innovation sure to be found
to the liking of passengers riding
in the spacious rumble compart
ment. Is a windshield that, when
not In use, folds down and serves
as the forward section of the rear
deck. Easy access to the rear
compartment' is afforded by a
door on the right side.
CAREFUL SELECTION ESSEN
TIAL IN FRESH FRUIT
MARKETING
Unique In: design, strikingly in
dividual, graceful and fleet in ap
pearance, a new Chrysler Imper
ial roadster Is now being shown
to the public by Chrysler dealers
in all sections of the country.
"Particularly timely in its intro
duction, inasmuch as spring and
summer are the open car seasons
for motoring, this new roadster
will not only be well received but
will create unusual interest
wherever It Is seen,'' says J. W.
Frazer, general sales manager.
The design of the body, which
is by Locke and company, is not
ably different from any of its
predecessors In the Imperial ser
ies. The ton line of tl e body ex
tends back In a straight line to
the cowl, where it slopes into a
beautiful curve over the door and
then up across the rulted section
of the back of the seat cushion.
The modeling of the upper sec
tion or tne body ana tne lower " hem tnr tbir whih i. i.
portion, from the hood to the rear ways an indication that ther are
fender, In a sweeping curve. Is a quite meaty."
Fresh fruits in the menu these
spring days are a welcome varia
tion from the canned and stored
fruits used throughout the win.
ter months. In selecting the
fruits care must be taken to ob
tain the best possible, reads an
article in the April issue of "Suc
cessful Farming."
"There are rules to remember
when buying fresh fruits that ev
ery homemaker should remember
when marketing. One cannot al
ways Judge by size. Sometimes
the smaller or medium size Is
much sweeter. An orange or
grapefruit that has a thin skin is
always best. They should be
k J- . V .Tiff
Xfr r.vA -wiayw.
Ilia rirs H, Grammf state labor commissioner and Charles A. Lee, drirer of the first Model A Ford deliv
ered in Oregon. Since the date of delivery. February 6, 1028, the car has been driven over 20.O0O miles
on roads covering every section of the state. Total repair expense for the 14 months was $12.80 and
the average milage on gasoline was 20.5 miles. These figures were taken directly from the records of
the Bureau of Iabor
HIM
NASH DIRECTORATE
The appointment of Harold H.
Seaman, president of the Seaman
Body company of Milwaukee, a
half Interest of which Is owned
by the Nash Motors company, to
the board of directors of Nash
Motors, was announced this week
by C. W. Nash.
Mr. Seaman, who has long been
recognized as an outstanding
leader In the automobile body
building industry, has been close
ly identified with Nash Motors
ever since Its Inception, and has
played an Important part In the
success of the great Wisconsin
manufacturing organization. His
appointment to company director
ship comes at the peak of Nash
manufacturing achievement and is
considered another mark of recog
nition of the success won by the
famous Salon bodies which fea
ture the Nash "400" series of
cars.
'Considering the krni of wea
ther Salem has been enjoying'
business this year Is unusually
good," commented Douglas Mc
Kay Saturday when he reported
his sales to a Statesman reporter.
Chrysler sales this year are
In 3
1
WE
IVeVe proud
of our
tire service
'WTHEN you leave your
V car for tire service
you're entitled to action.
That's where we shine.
In addition to selling what
we sincerely believe are
the best tires on the mar
ket today-
TT TT J
ILi M
SPRINGFIELD TIRES
we are equipped to do
first class vulcanizing
and repairing of all
kinds. When we fix a
tire it stays fixed, and
when we tell you the job
will be done at a certain
time we don'tmean three
hours later than that.
Our experience and
service facilities are at
your disposal, and you'll
find our charges very
reasonable.
Open 8, 760 Hours
...
.(Thai meanj ws sever close);
Year
0
Station. With a Clock
Pbone
DeSoto Sales in March Up
100 Per Cent Over February
With.. March deliveries more
than 100 per cent greater than in
February, sales of the De Soto
Six for the. first quarter of 1928
show atiecided Increase over the
lasttbnee months of 19?8t accord
ing to official 1 figures . just an
nounced by th$ De Soto ' Motor
corporation, a division of Chrys
ler Motors, at Detroit.
In the first three months of the
company's existence, De Soto
reached a volume of production
and distribution unequalled by
any car in the history of the au
tomotive industry.. Since Us in
troduction to the public an In-
-1 i. i - - i -creased
demand las necesslated
taking over the entire passenger
car manufacturing facilities of the
big Highland Park plant so pro
duction can keep pace .with crders ularly noted
1B1
DEM1DSBIGHT OIL
Inman Finds Shell Products
Leave Minimum of Car
bon in Cylinder
That the problem of high com
pression In the modern motor has
been largely solved by uee of
proper oils manufactured by the
Shell company is the claim of Lee
Inman. local manager for the
Shell Oil company. Support of
Inman's position is given by Ray
DeMerritt, sales manager of the
Douglas McKay Chevrolet apency
which uses Shell lubrication for
the new Chevrolet six.
"This modern trend In motors
caught many oil refintr un
awares. Knocking, engine strain.,
power loss, caused by hard car
bon, is a condition met squartly
by the refiners of Shell Motor
oils," said Inman this wetk.
"Manufactured by a new. high
vacuum process. Shell Motor oil
ftrmt as little as one third to one :
fifth as much carbm as the most
expensive oils you can buy. Th
little it does form is soft and pool
like and blows away through the
exhaust.
'Chevrolet motorists ttry
where are acclaiming Shell Motor
oil as the answer to the high com
pression lublication problem and
to keep away from hard carbon.''
1 Ray DeMerritt: iald: , "The
modern construction of motors to
day are of the high compression
type giving greater power, treed
and smoothness. This is partio-
in the new Chevro-
( Continued on page 14)
(Continued on page 4)
you
Jbverything
want or need
in a
. modern automobile
quite
There is nothing
like the new Ford anywhere
in quality and price
NEW FORD PHAETON
A roomy touring car, in choice of beautiful
colon. Windshield and windshield wings are
made of Triplex hatter-proof (dat.
UNTIL you tide in the new
Ford share its comfort
know the thrills of guiding it
easily and safely througti
thickest traffic or stepping it
up on the open road, you
cannot begin to appreciate
the value that has been built
into this car.
It is difficult to believe that
so much beauty, quiet, com
fort, safety, speed and power can be had at such a low price. It
would be impossible if thinew car were made Of anyone but Ford
Hie iow price of the new Ford and its exceptional performance
are the result of manufacturing practices and economies as
unusual as the car itself. JThe new Ford is more than a new
automobile. It is the advanced expression of a wholly new idea
in modern, economical transportation.
' For here, at a low price, is evarything you want or need in an
automobile beautiful low lines and choice of colors . a four
HoudaHle hydraulic two-way shock absorbers Triplex shatter
jproof glass windshield a fully enclosed, silent six-brake system
a a vibration-absorbing engine support quick acceleration .
55 to 65 miles an hour
typical Ford economy, relia
bility and long life.
Come in and let us dem
onstrate the performance of
this car. You'll get a real
thrill in (Hying it.
NEW FORD ROADSTER,
sdiSrr ffftat oroaniies speed
detiwt it. Cam be equipped with wmmUm
light ma&Mttmtl COM.
Alow,
gotdsteriim Phsebm, jfttt Ttiior SIn, $525 Bndnesi Coup, 52
- - Coupe, p50 r Sport Coupe, with rumble teet, 030 fordor Sedsu, $623
(AO prica . . ft. Detroit, fbf cjbrj r fnigkt mi detirtrj. Mmmftrf W $pn ttpg ftfraVj!
Valley Motor Co.
Corner Liberty and Center " Telephone 1995
e k -"