SBITKOT II!
BIG BUSIUESS
Response of Auto Dealers is
". Proof fSays Hudson-
' Lrrav UaiH f-
la there sea tlment la bff .
. KxecntlTM of-tbe Hadson Uotor
Car companr, will ..tel! yom tlere
rearxf the com nan t. duruuc vblch
It will celebrate : Us. 2 lit, blrtb-
' '-, Last year tbe executives ; plan
ked to malce 1921 the biggest year
- In tbe eompanra history. - thus
- making the "majority year" a real
' celebration. -From., the heads of
' departments down to tbe men: on
v the prodoctlpn Jlne; 'field aertlce
' ' nW dlitrlbntora , .dealert, aalea-
men and aerrlc men; came pledg
es to work towards that end.
The tint . Indication ' that the
pledge has jbeen kept was offlclal-
. - ly made knows when thousands ef
men from all prer the country, and
from the" orefseas countries which
- HBdsoa-Essex' serves; went tor De
troit to see what the engineers;
artists and workers lat the factory
bad .done as their part . in that
program. . 7, J T.
" What they saw pleased . them.
Hudson was introduced; to them
as Tbe Greater - Hadson.' It was
more beautiful, bad higher stan
dards of performance, was more
economical, faster, roomier,- more
' comfortable and .bad 64 Improre-
: ments. Essex 'was christened the
Challenger, because,: said the men
who created it, t could snceeis-
r fully-, challenge anything In the
- field. In speed, eomfor,t roominess,
- fast "get-away,, brakes,, economy,
' durability and 'valuer Essex, tbe
Challenger had 7T Improvements.
The men who were to play their
part in the field In making tbe
. 21st year a glorious success liked
. tbe cars. They undertook t do
their part wit them.
' And here is how they have per
formed so far: ' : "
Within tea days of the Intro,
duction of the Greater Hudson
and Essex the Challenger, so many
. rders had been taken that the
factory had to go ea Increased
production. The schedule was the
largest la the company's history
for January, la February It again
became necessary to speed up pro
. ductloa so well were the mea fa
-.3. . -
J- f .,t
.
t-
. .v;
1- :-:t-v
Lowlse McPbetrtdge Tbadewvrho on llarrh 17 set new endaraace flight record of 23 hours 4 mini
atew at Um Oaklaad, CaUf airport. Is' pictard bere wltb her pUm and Graham-PiUgo sedan. She
predicts that women's mflaence will brine a boat teroemeat ta tbe comfort and convealenoa of olanes
Just as it has bronaiit to the motor,
am-rBiB. ioe pnwe was turn
the field doing their job. By the
end of the month, 3 7,0 Of cars had
been' produced,' the largest Feb
ruary la the company's history.-
U
11 IS DIFFICULT
Shifting Into second gear when
starting down hill, as a means of
sarin g the brakes, has never beea
an easy task for most drivers.
Many of tbem know, that It is nec
essary to press out the clutch, pass
the gear lever to neutral, engage
the clutch again, speed up the
engine, then press . u. t Jht clu tqh
and. shift through, to second gear
In the usual way.. Their failure to
accomplish the stunt usually is fhe
result of not actually speeding up
the engine, though they may step
on the accelerator. - ' .
It requires a few seconds for
any engine to get up speed, espe
cially it the mixture la lean. In
stead of holding the accelerator
down for this brief period the dri
ver Is so eager to shift he gives
the pedal a touch and lets It go at
that. Naturally the gears clash
and ha finds he has to try all over
again. -, ' ' : V-'"'
SIFT
v 11 y.-
. crry Four in its price class, the xieir
populsr Four today.
v; tcriouapcrfcnaaECe
Continents! Zlctor,
-Ilubbcr t!ctcfr.Icurifc:rTi Ilorss Sliest TO
Tizhing Chain, Dendii Four-Vceel ,
.4 CrLcs cad many
tares found in the lij
11 i-n 1 irN.:- Y"if
-11 1 1 11 1 11 1 i
: . Ill I S3 1 S ' ST 1 'v. m 1 I I II M 1 I - ' 1 VII' .-.J ' I . --t -.
eMi .mi - -, in fc " - w . i :-r- rfj - '
2S5 NORTH CHURCH STREET
car the luxury, ease of .operation,
as tne uajaaad airport wbUe um arlatrlx was taalnc aw her plane;
IPO BEFIIffl
- - -J - .
: fob wo;.hj DSEDS
Louise Jhaden Says Modern
, Conveniences Make
' Flight Fun :
- Louise IfcPhetridge Thaden,
who remained aloft' is her, open
plane 22 hours, '4 minutes at the
Oakland, Calif., airport on March
17, setting a new endurance rec
ord for womea fliers, predicts that
airplaneslwlll , be made, .In .time.
to equal the comfort, convenience.
aad ease ef handling of the motor
ear, through the influence of wo
men. .." . - ' .
'What women - have done f or
the automobile they are going to
do for the airplane," says Mrs.
Thaden. "Do you remember the
bare, " uncomfortable, Inconven
ient automobiles of a few years
ago? . Wen, compare them with
this! With a gesture sha Indi
cated t a - Graham-Paige sedan
standing alongside he? plane. "Do
70a see the difference? "Women
s.;':
Vi
y-y-
Cce fcow ha vi VDURANT SIX
Ls iatunawilhiLj p
IJcsury Pdeied .-i: FUIXT EQUIPPED
Coup
other qua! f ea- -
- hpric
and beaaty exemplified la the Grah-
brought that about. Luxurious:: up
holstery, starters, easy' ; gear
shifts, color, beauty, ease of hand
ling, convenience -those are wo
men's work. ; Automobiles . now
are nicer than parlors used to be.
v "Airplanes 'used. to be Just as
bare as tbe old automobiles. . Re
member . Lincoln Beachey . sitting
on that uncomfortable wind-swept
seat out in front of his old pusher
plane? , Well, already women's
influence is being felt la airplane
design, and look at th. changes!
Now. we; have enclosed planes,
lined : with upholstery, comfort
able chairs Instead: of ' the old. J
hard narrow seats; windows that
slide open at a touch, carpets on
the . .floors, . beautiful color
schemes. . Women's Influence has
made airplanes attractive. r r.
Caravan : travel between Bey
routh, and, Bagdad. Syria, . has
beea eat down from 30 days td 24
hours by use of the automobile. ,
"To the American car la large
measure Is due the progress that
is being made in the Near. East
la various . fields of endeavor,"
says a recent communication to
the national automobile, chamber
of commerce from .Najib Chah
rburi, who .was a delegate from
Syria to International day at the
time of the automobile this win
ter. :
' t"
--. 'I '.
DELIVERED HHB
FUIXY EQUIPPED
at'
4-
SJ
- DOOn SEDAN
3:
or Sport Roeuhter
- ' L.
r?,i fv
AUWHimnaeaness
Peopl Leads
iSafewMesujre
-y'A..CW.'lCbbler- ? ---V-SeCTttary,
Natknl COnfenM " on
' Street m Highway Safety -
Kdltor'a Note: The following lathe
Uth f a.acriea of peclal artlc
FTIHE American DeoDle take a
JL-n production of automobiles rhkh has. .made .that indus
trial colossus one of. the wonders of the modern world. -Asa
nation-the United States may- well be -ealled completely mo
torminded ,and, the material benefits which have accrued to
all sorts and conditions of men, women and children are fully
apparent. The snlendor of . this achievement is not duplicat
ed, however, when even a cursory, survey is made of general
traffic facilities and provision for the training and control pi
perhaps 50,000,000 persons who drive motorehiclesJ ;
. It was . this situation . wbicc
brought Into 'being the national
conference 'on street 'and highway
safety.tTba "protection of life was
Its primary febject. Its secondary
goal was reduction of the huge an
nual .; economics loss 1 resulting
from inadequate t regulation 'and
facilities for the use of. automo
biles. Uniformity in state laws and
municipal ordinances was recogT
nixed as the only hope ' of a sat
isfactory solution of the problem.
The objective of 4he conference to
aid states and cities In, renderign
their laws r uniform - by . nuking
tbem conform with the most en
lightened thought V this, vital
subject through adoption of. the
fuadamtntal .principles ; ef the
uniform 'code - and model ordin
ance Is " far - from "heeomplishedl
Enough has been accomplished,
however, to prove the soundness
of Its proposals ;;.".t--s3.."- jr?
: .Traffle fatalities were Increas
ing annually at an appalling rate
wben the. national conference was
organized la 1924 and while there
-" ,
:V.-bn 25,000
f 7 : ; Ji lie greatest car
e"er bmilt and sold-
- ; ' dry ' ' ' ' '
yy" Mudebaker's
iyOMMANBER
"' ' i uHinnriinwiuM i i t nr , , . 7 . f, r f
- nunandcr putrineasures thexfinest motor cars its i ?t:KfvrV
lli 6ss ,395
rTOokld,b7
: . , "Tone In Studebaker Champions' every Sunday evening 7-15 lr -7.4; br- 1 "
' ,
235 S. Ccprrchl
ess iv.
btne with . a nation-wide , effort o
ntMoote traffic eafetr and to reduce
the chaaB which ha been prwrocw by
tack ( onfform - and atfwUlfte- law
Kovemins th -peraUon f motor ve
hicles m,aJk,M jXnti' ' 4juiiv .-
warranted pride in the mass.
are ' reasons ; lor , real encbuirage
ment in the fact that the annual
increase in intbmoblle fatalities
now is smaller, both in percentage
and In actual numbers, than'tive
years agoi certainly these jchanges
do nbf Justify - any losing of ef
fort. Rather, they are a challenge
for ven , more intensive, labor to
urge all states and cities to adopt
effective " traffic control" through
uniform la'ws. . " Figures : already
f available prove what can be done.
Three Jgroupa of ststes illus
trate In striking fashion the value
of modern vehicle legislation and
administration. The North Atlan
tic states,' from Maine to Maryland
showed an increase of 76 per cent
in automobile fatalities from 1920
to 1927. The middle western states
from Ohio, to Nebraska, omitting
two for whleh .statistics are not
available show an Increase of 134
per cent during the - same period.
The southern states, from Virgin
la to Louisiana, omitting three for
SIX CYLINDERS
Prices at
to Hi
W
gnway
iMiiwi-'?iS'iiW''wiSiB8,2a8
;
...... ......
4 t.
. ;-. OKsciite RTwioii Hotel ':''v;-'fe'-'''-"-r; i"'' .
which 'Hgures ara aot available,
show an increase of 259 percent.
tThe smaller accident 1 increase
InHha aortheastern: states exists
in the face of a 17 per eent .In
crease in motor vehicle rregistra
tioB, as compared wit bj 137 per
teat . registration .Increase in the
middle west. In the south, the
registration .Increase was 2i0 per
cent against an accident Increase
of 259 per cent , : .
2Thei respectlre Z conditions in
these groups jpf states are eloquent
expressions "of Jwbat scientific
traffic control can achieve. Th5
northeastern states. ; having had
to- grapple-withr the-problsm over
a longer period, have gone furtbest
InmotorvC vehicle l legislation:
wiiUeK their ; UwssUil ?lacit'p uni
f o'rmity .in im portant ; respects. In
general .they embrace a large part
ot what' has-been : deemed, essen
tial and. has been Incorporated In
the uniform-vehicle code. All save
one or . two : of the r northeastern
states have been i thoroughly or
anltedmotor vehicle d e p a r t-
ments and all but one or two bava
mandatory examlnatioios f appir-in1i;;as5aIprereauisite-tO:
the
granting of drivers' UcenBes., V
GREASE CHEAPER TOAN lARTS
Our alemite greasins system insures proper lubri
" catiop to all working parts of your car. Grease is much
' cheaper than new parts, i .- : - - i -.':
v Complete service for your car here "
s SfMSupService ;
;;; Stktion
' Eagene Eccrline :" -
High and Ferry. ; " : Telephone 445
STRAIGHT EIGHT
the factory
;st take ori fthstt
. ..-iw-vi nciworK
111
With the summer season hot z
far: ' i tlx'.: Important qw,-v- ;
more -than ever before; to keep t ;
away from oil dllutlod and carbon f f
troubles : Thev;W;' bus
in good sfiapeT for : that vacation or "i ?
week-end4 tripahdJ "there f Ur Jpt '-i'-''
time . like- the,tpfsent t io startA'ri';.':'
grooming It. Just a. little care may'' '
save you from 'a' :raeation full of '. : - ? ..z
1 -Hera-V are; a . tew:.9gigestiofliC f oil ;C:V;r'i
Insuring trou.ble-freeLhappy.ino4 :
f'.A. Have tha motor tuned.up until,
itrpurrs jike; a racing, car .oa a r ; -
speedway." The time .and expense X, - .
o tolnglhis. rnpw ;wlll be .much - - f
less than tt you wait until afterKjV v -you
start on youiTtrlp and develop (
wabla.'iA yttiV:
Drain the oil and flusfr out the . ;
crahkease; Service station mea are V-.
glad to do this aenrlce for you free . -L
of charge. ." at
at its Brici
if g W
; - .
r"'