Talk of the Road and News of
the Day for Motorists and
Outdoors Folk
Agriculture and Industrial
Slogan Campaign ; News of -.
The Farm and Field
Automotive Information
Salem, Oregon, Sunday Morning, October 21, 1928
13
OUT
OF
SECTIOM
1
AUTO
LICENSE
OFFICE READY
Task of Moving 55 Tons of
Equipment" Faced in
Present Week
T Bv J. P. PiRESCOTT
TORTY-PrVETons of filing
Ml cases will be moved from
the Ferrv street! offices when
-the state automobile license
bureau moves to its new quar
ters on Twelfth street oppo
site the supreme "court build
in? this week. ,Contained in
these 226 filing cases will be
more than a; million listings
renresentinz -the four way
check kept : on automobiles
owned in Oregon. The num
ber of piece sto be moved will
be brought to at least 381 oy
the desks, tables, chairs, type
writers and other articles of
ireneral office equipment,
there being 40i typewriters to
mm
be moved irom tne oia oinces
Four 16-hour day are expect
ed to be occupied with the
change in whicbvtfie records
for 1927 an3 28 -and all the
equipment will be moved a
distance represented by. more
than eight city blocks and two
building stories'. -Jr?-.-
Two and a bait tna of paper
were used In prtntlai-.tb appli
cations for license for J 928 and
the weight of paper; used In tbe
last three years has-., averaged
more than two tons. AH this balk
of paper la contained, in the files
of the automobile; department to
be mored Into the netr- building.
In addition the three supplement
air listings for 1928 will be
transferred.
License Plates Ready
The first consignment of 1929
plates hare been received and are
already stored in the new quar
ters. With the exception of truck
ing all the work of moving will be
done by the staff of the depart
ment, according to present plans.
The 250,000 passenger autos
and trucks registered in Oregon
this year are listed four times
each in the flies of the bureau.
The certificate of title record is
the bulkiest, occupying 175 cases
covering 926 square feet of floor
space. Alphabetical files of all
owners, giving a condensed de
scription of all cars, are kept in
82 cases. The listings by license
number and by motor or serial
number fill 15 and four cases re.
tpectlvely. The total floor space
covered by these cases alone Is
more, than 1200 sqquare feet
Car Record Complete
Cars may be traced by any of
three clews through the tiles now
in use. Many owners, in the ex
citement of finding their car miss
ing, will forget to .report the li
cense number or a' clear descrip
tion of the machine and it Is only
through the alphabetical file that
the lacking information can be
obtained without an almost end
less search.
The reporting of plate numbers
alone, after an accident, causes tho
greatest use of the files for ref
erence, bat this use is taken from
the central office to a great ex
tent by numerical lists In the pos
session of all municipal chiefs. In
(Turn to page 15, please)
PUBLIC IS INVITED
ramus
Drive the car yourself.
This is the- invitation featured
for the autumn season by L. 0.
Lambeth. HudaoB-Xasex dealer
and by dealers throughout the
country.
"Only by personally.. sitting be-
aiad tbe wheel and driving an au
tomobile can the motorist ac
quaint himself with the special
performance features that charac
terize that particular automobile,"
aid Mr. Lambeth.
"IiTany people bu automo
biles." he continued, "because
they have received special demon
stration rides, with others at the
wheel, in prepared demonatrators
that deliver exceptional power and
sped, only to find themselves dis
appointed in the performance of
the automobile that is delivered
to them.
"Many motorists who have en
Joyed their first ride in the Hud
son Super-Six have commented
with enthusiasm on its perform
ance. Motorists will find it
smooth, fast and reliable, a won
derful road car. Furthermore,
tte present Hudson mode! is de
livering from 15 to 18 miles to
the gallon of gasoline, a fuel
economy unequalled in cars of its
weight and power
, "Because of , our active busi
ness we find It possible to offer
exceptionally f o4A; alloarance
deals in- fact we are offering mo
torists the hest appraisals and
terms in our . history,. -.
TEE UMYEROTY OF OR
EGON
Attractive Campus- Views
and
Glimps
es of Student Groups
W ptm tit. ,
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if:
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THE University of Oregon is par
ticularly fortunate In possessing
an attractive campus, one which
provides pleasing contrast between
the fine old buildings which bespeak
tradition in their every late Victor
lan feature, and the new. modern
structures, which reflect the utility
and simplicity of the educational
building of the present period.
While the university has not been
able to keep pace In its building
construction with the rapid In
crease in the number of students,
its various departments are housed
for the most part In adequate and
comfortable quarters, which will
be enlarged as the institution con
tinues to grow.
Approximately 10 acres make
up the campus in the. east part of
Eugene. The buildings now in use
are the Architecture and Allied
arts' buildings. Commerce Hall.
Condon Hall. Deady Hall, the edu
cation and adjoining university
high school buildings, hails of reel,
dence, including Friendly. Hend
ricks. Ifary gplller. Susan Camp
bell halls, Thaeher cottage, and
the new men's dormitory, , house
hold arts and extension building,
Johnson hall. Journalism building,
library hall. HcClure haO. MoArth-
nr court, men's gymnasium,' Wo
man's building. Sociology building.
Oregon hall, university press build-
lng. musfa building, power house.
R O. T. C barracks, and Villa rd
hall. ; .
I
9- -
1-Group of newer buildine. on Univertity of Oregon campat. At left ! th Administration buildmg, and at the right two women s dormitories.
Hendrick haU and Susan Campbell hall, and the Woman'a building! In which are Alumni hall a nd the girls gymnasium. - mtiM
2. The new science bmlding, at left, the commerce building and the university library. The i cicnct juijding also housei the ggrvc lection
of the library, due to lack of. sptce in the old I ibrarr structure.,
3. Entrance to Oregon hall, in which Is the Oregon School of Law. ' -
4. A campus scene, howine' the famous aenlor bench on which none but senlort may rest. . . ' '
5. The Art building, one ot the most attractive structures on tne campus. ; .... -HPt".-:-- II? ?4 Vri.-- w.
6. The Pioneer, famous statue by A. Phimistef Proctor. This stands in the center of the campus, and depicts the pioneer spirit of the West.
7. Deady haU, the first building to be erected on the campus, and for many years the home of a 11 school nd departments of the university.
o. uraauaiing ciass a. university, june, iyo. . , , . - TT . ,
9. New menV dormitory at University, occupied for first time thlr year. This structure, one of the most modern dormitor.ee m the United
States, provides comfortable living quarters for 275 men. ' i . ,
10. Group of summer school students, 1928 term. Summer school has come to be an important part of the university and attracts students
from all over the United States. -
11. VUlard hall, the second building of the-universltyrand Deady hall in the background.
Heard Along
Auto Row
Packard Agency Here John
Krog, wholesale manager of the
Packard Service and Sales; is su
pervising the -Packard agency on
South Commercial street.
Good .Sales Reported- Hugh
Maden returning from a visit to
the Nash branch in Portland, re
ports records show good sales
throughout the state. f
Biddy In Portland A business
trip to Portland was made by Bid
dy Bishop of Capital Motors last
week. - ' v - '' ' . -l (-'S-
McKay in Rose" - City. The
meeting of all Chevrolet? dealers
In this district was attended 1 by
Doug McKay. The factory calls the
meeting' at regular Intervals 'to
demonstrate the latest "wrinkle"
in service- - -!utf.i'f,r-
LebasMMi Dealer Here Yen
Reeves, Hudson-Essex represent
ative la Lebanon was a recent vis
itor at the State Motors.
Fruit Jar Helps Sales A two
quart fruit Jar filled with nickels.
dimes and pennies is the latest
Idea at McKays to stmulate sales.
At the sales meeting each morn
ing salesmen who have made a
new car sale tbe day before shake
coins from the Jar into one hand
till they drop one. The first one
dropped goes back into the jar
and no more are taken out. The
salesmen like the idea better than
a bonus or additional commission.
Bartlett With. Pacftard The
salesroom of the Packard egency
here Is nnder the direction of
King Bartlett. Three Jobs are. on
display at the local branch which
covers Marion, Polk,- Benton and
Linn counties. , .
verton was a visitor at the State
Motors late in the week.
Xashee. Received Ten new
Nashes have been received at the
Pettyjohn branch here during the
last week.
Good Month Reportrd M. F.
Swift, manager, of the Alfred-Bfll-ingsley
j branch in Salem reports
the best month since the. rooms
were opened. "Presidential years"
don't effect the auto bussiness he
finds.
Salem Plant Praised The Ford
News, official publication . of the
Ford company in Detroit, devotes
a full page to the Valley Motor
company's plant' here. The shop
and. salesrooms, are described as
the most convenient an attractive
In the United States.-Many letters
from Ford dealers have been re
ceived asking tor floor plans, and
descriptions: - Four cuts are used.
showing the exterior, salesroom
SUvrrtpn Man Here Fred Cal
ender, Hudson-Essex dealer in SII- service floor and shop.
Corvallls Man Here Ed Brands
Chevrolet . dealer - in Corvallls,
made a visit to Salem late in the
week, stopping at McKay's.
Visiting in Portland Kirk
Wright of McKay's staff is vis
iting in Portland over the week
end.
Wilson Out of Town Ken Wil
liams was in Portland Saturday in
the interests of the Buick busi
ness. A-B Manager Away A business
trip to Portland was made by M.
F. Swift, manager of the local Al-
fred-Billingsley branch.
Billboard Plague
Denounced Again
"Beyond , the billboards lies
America", is an epigram that has
as. much' meaning In the United
States as Napoleon's terse 8tate-j-far awayj
aly," according to the. American
Motorist, official publication of:
tlon. It says:
-'Beyond the Alps lies Italy!
Such, as every schoolboy knows,
was the terse, epigrammatic sen
tense thundered : by Napoleon to
his army before he marched over
tbe Great St. Bernard to win an
overwhelming -victory at the Battle
of Marengo. Now comes a wit with
an equally terse epigram: 'Beyond
the billboards lies America. There
is much truth and food for thouyht
in this epigram. Pnblic sentiment
is steadily mobilizing behind the
movement to keep the 'open road
actually open. Only recently, the
Supreme Court of the State of
Kansas upheld the law prohibiting
all signs except road markers on
the right-of-way of highway?.
Georgia Immediately clamped a
ban on advertising signs along Us
roads. Does it mean that the Mar
engo of the billboards Is not so
v The world owes much to chem
istry. Including these chemical
the American Automobile Associa. blondes. - -' - ,
WILirS-OVEUD
is Ba n
SALES RECORD
BROKEN Bi
400
September Total 6175 Cars
Over Number for Same
Month of 1927
KENOSHA, Wis., Oct. It.
(Special) The month of Septem
ber marked up another signlf leant
production and sales record for
The Nash Motors company, with
total of 20.606 of theincreas-
ingly popular "400" series cars
placed in the hands of new Nath
owners. '
The record, according to official ;
figures revealed today by the Nash :
sales department, is 6.176 cars:
over and above the number man
ufactured and shipped during the ;
best previous September in Nash :
history, and an increase of 8,007
cars over September a year ago. ,
Despite tbe fact that the month
was a short one in available work
ing days, the great Nash plants
attained their highest daily pro
duction during that period to stem
the unequaled tide of orders that
have swept over them from every
part of the country since the niw
series cars were introduced on
June 21. : ' j f ! '
Tottd'FigurM Large
The September achievement ,
brings the total of new "400" se
ries manufactured and shipped to
74,913. ,
"Ever since the first showing ot
the new Nash series in June, In
ternational demand has brought
a continuous procession of new in
dustrial and sales records for the
Nash Motors company," C. If.
Bliss, sales manager said in com- ;
mentlng on this period of his com- f
pany's biggest success. "In July .
the motoring public absorbed 17.- ;
884 of the '400V nearly 3,000
car's more than the number pro- :-,
duced and marketed in .the best
previous July i nour annals. Aug
ust saw more than 22,500 of the
new cars marketed an increase :
of more than 4,000 over last year's
peak and exactly 4,498 more cars '
than the best previous August in
Na Bh history. Now business in
September with but 21 working
days to create the1 record jas
brought us an increase of 63 per ;
cent over the month last yea rand '
of 42 per cent over the peak of
September on our books.
Many Orders Received
"Orders already received-for the i
current month of October show f
that it will also be a record break- ;
ing month. j
"To meet this greatest demand
ever experienced by the Nash in
terests, manufacturing schedules
have been steadily Increased, com j
mnsurate with the high quality of J
workmanship which is the foun- j
dation of Nash success, until pro- 1
duction has reached a new hia i
level of more than 1,000 cars dai
ly. The carefully planned aud i
skillfully executed expansion pro
gram, which makes this achieve- t
ment possible, may be expected T
now to adequately meet our rec- j
ord demand." . 1
THE NEW
0 n
MODELS
John N. Willys, president . of
Willys-Overland, was among the
arrivals on the Leviathan recent
ly, returning from an extended
trip in Europe where he had been
in close touch with motor car de
velopments. He reports Willys
Overlany Crossiey Co. at Stockport
England busy on the largest schedr
ule of deliveries of Whippet and
Wlllys-Knlgh cars in its history,
and says that the assembly plant
which was opened at Berlin about
a year ago is now running at max
imum capacity. The presidential
election, the peace plan proposed
by Secretary Kellogg, and the
American-built motor car, are the
three principal subjects of discus
sion in Europe at this time,:
Advanced ideas in motor coach J
design are represented la the an- ,
nouncement of new models by
Oraham Brothers, the motor!
coach division of Dodge Brothers i
corporation, featuring many Mm-!
provemente In appearance, com- -fort,
seating arrangement, motive, t
power and operating safety. Ex
haustive road tests and engineer
ing experiments hare proven the i
coaches fitted for the most eco :
nomlcal and dependable service. '
The new models are : designed i
as the street car coach seating 21 1
passengers a parlor coach seat
ing 16 passengers, and a club ear
coach seating 12 passengers. All
units are powered with a heavy
duty type of six cylinder engine .
with 'four speed transmission.
i
Controlling this speed rre tout
wheel hydraulic internal expand
ing brakes. Insuring safety in op
eration. A hand brake operates
on the propeller shaft. Roomiaeeer
and maximum vision ere afforded i
in body construction.
Beauty in color, and general ap
pearance has been emphasized on
all models, the street car coach
being finished in cream, maroon
and gray, and the two other types
in cream, brown and yellow.- In
terior appointments and seating
arrangement of all 'models repre
sent tbe latest improvements in
motor- coach design. - Safety and
comfort : of the passengers have
been considered in every detail.
The heating system is of the fan
blower type, with three rentllators
in the root and. a nether in .the
cowl.' -Adequate 'illumination is
furnished by six 21-candle powei
light of flush typo-,; .j
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