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About The Oregon statesman. (Salem, Or.) 1916-1980 | View Entire Issue (June 24, 1928)
Oregon Has Many Scenic Places With Unsurpassed Natural Beauty and Grandeur Which Attract Hiousands of Motorists Annually ower Tire Prices Welcomed by Motorists; Manufacturers Are Protecting Themselves Against the Future Monopoly of Raw Hiif)ber Mm. AUTOMOTIVE SECTION AUTOMOTIVE SECTION WAY BETTER THAN LAST YEAR. SEVENTY-EIGHTH YEAR SALEM, OREGON, SUNDAY MORNING, JUNE 24, 1928 PRICE FIVE CENTS MOTOR HffS HE 581 BETQURE Six Campus Favorites THREE NEW NASH "400" MODELS m SERIES CARS mm IS m Mill WK FOUND VEBY CHEAP Vutomobile Association K x?Compiles Statistics on Waahlnton, D. C June 23 There are 5S1 highway detours in the area east of the Mississippi and north of the Ohio Rivers, which lnelndes seme of the best known summer playgrounds of the nation, and shows the iinportauce of the motor .tourist securing de pendable road information in ad vance of contemplated tours. This figure is baaed on the bi monthly detour maps of the nation Issued by the American Automo bile association and used to route the motor caravan by the 1047 affiliated A. A. A. motor clubs. The maps' are based on regulai telegraphic reports from all sec tions of the country. The national motorine body J . vsviyV that 211 detours have beet. added in this area within the past 'r-ttwo weeks and makes the total about 150 more than for the sam period last year, when approxi mately 400 detours were reported. "The marked increase in th highway detours indicates tba' there is a marked degree of in creased activity in the work of im proving our main roads, but at the same time, this increased ac tivtty makes it imperative for th car owner to secure up-to-the-mln ute route information in advano of touring," says the A. A. A. statement. Constant efforts are being made )Be statement continues, to hav f fighway officials In all state maintain correct data on all de tours, their length and condition in order that the nation's moto. caravan can move with the com fort that results from carefull. routed tours over the best possible highways. igHjr The A. A. A. says that t,he de tour maps are published twice ; Wo&th and dispatched to the inter JLa.'SSKng chain of motor clubs i V every section of the United State making It possible for tourln clerks to render the latest an most correct service to the motor ist. The national motoring bod) points out that while the majorit: of detours are short and in gQO condition, resulting from a never ceasing campaign to have higiiwa lc.fetment8 maintain adequate and safe detours, the motor vaca pni?t should keep in touch witl otor clubs for late road informs tiuii while touring, and shouli check up from point to point V riake certain that he is in pov ttssioB of the latest Informatioi regarding road conditions and eon s t ruction work. Resources in 25 ? Years Crown From Few Thou sand to Millions Detroit. June It The Ford Mo tor company has Its twenty-fiftl birthday Uday. 1 This silver anni veraary comes at a time when th company baa the largest numbe of men employed In 1U Detro! plants since it was first organized on June IS, 1903. The end of tht quarter-century finds the gigantic task of retooling the company' plants for the production of th n?w Model' A car neartng coniple fJon, and with an inreeaaing rate of production from day to day. - Within Its existence of only 2; hmmww His f BIRTH MIOSIS 34 years. the resources of the Ford otor Company have grown from an original Investment of a few thousand dollars to hundreds of millions. The first little factory covered less than a quarter of at acre. The Detroit plant area of tht company today Is more than 1500 acres of f round. The 311 employ e who operated that first factor, have multiplied until today mort than 200,600 people in many coun tries ate to be counted on the Ford payroll. In tbj United States alone there are twenty-six modern plants. In South America, Cuba, Mexico. JBFSPe. Egypt and Japan, foreign offices or associate companies are located. From the plant of the Ford Motor Company of Canada, Ltd.. the .British Empire is sup plied, with the exception of the British Islee. where other great plants are located. The company during Its first rijftar produced 1,70 S ears. But la F nineteen vears of nroduction of the Model T alono it made fifteen mil lion ears of this one model, and as so any aa t.000 cars have been pro I (Cetlwi ea f I-) ' The new Nash Ambassador on the Advanced Hz 130-inch wheelbae chassis Oetstandin? amonf the salient features of the new Nash "400" Series are twin ignition (twelve spark plugs instead of six), high compression motors. Bohnalite alu minum alloy pi9tons with Invar Struts, famous Nash 7-beariog crankshaft with hollow crankpins, centralized Notary Spray Pump Connected to Tractor! j A new rotary spray pump for ise in spraying hop vines and for rchard work is now available in onnection with a "Caterpillar" "wo Ton Tractor. This pump is Flies To His Lieutenant H. A. Sutton. U.S. A. (right), hts N tbjeauplane he used in his hurry to get the car. ) Show Rooms and Sites Leas ed in Foreign Countries; Prospects Bright By James Houlihan New York. June 23. Home from Europe after an absence of no re than a month. W. C. Durant, received among other welcomes. he s'epped off the transatlantic liner Berengaria la?t week, news ?t fT be day of hH arrival the Elisabeth. N. J. plant had broken ell previous daily production rec ords in its entire history. Durant ou'put that day amounted to 701 Dnrant Star fours and Durant Sil ver Anniversary Sixes, or better than a car a minute. Nor was this all that greeted Mr. "n rant on hU arrival. He was jnb Hant over the record production narks of other factories on this -ontlnent, the combined total of vhicb surpassed 20,000 cars last nc-nth. and in the fact that regis ratioa figures handed him show ed tremendous Durant gains since v departure. He had much praise for our own western section and was deeply impressed with Durant activities out on the Pacific coat. Mr. Durant announced the ac quiring of a large building in Par 's for European Durant distribu tion headquarters, and that he had leased, for thirty years, a show room. on the Chalhps Elysees. He was also enthusiastic over the pur chase of a manufacturing plant near Berlin, and stated that these new additions were necessitated by the overwhelming demand for There is an ever Increasing de Durant automobiles, and to facil itate Kuropean Durant deliveries, mand for American cars In Eu rope, the executive declared. "The growing numbers of American built car owners is manifested on the street and boulevards of all the large centers. To those who' have visited Europe, this condition will be more apparent, as it was to me on this tour," he said. Business conditions generally in the countries be visited were good It has increased the volame of the h in MAKES NEW RECORD . i-iiiiii n I, ,77,, n ' yjassateg. &mm" Z - Left chassis lubrication, hydraulic shock absorbers on all models, and newly designed Salon bodies. The new six-cylinder models, which are described as the finest cars in Nash history, will be viewed by the public for the first time on June 21st. driven by a power take off from f :the rear of the tract or hv the same method as a power pully for belt work, and in no way interferes with the draw bar of the tractor, This pump is being made for the Loggers & Contractors Machnery Co., "Caterpillar" dealers, 345 Center street, Salem. Oldsmobile OltUmobilc coupe and Mr. Durant stated, with every In dication that the people there, in the main, are as prosperous and happy as we in the United States. The automobile has had much to do with this prosperity, he added. "It has brought the farmer clos er to his market. It has given Eu ropean people a better understand ing of activities in their neigh boring cities and communities, and ha offorded them an opportun ity of knowing better the. people! and the country in which they live, Tentinued ea pftg 12) DOWN THE ROAD The new Nash Special Six 4 -door sedan The new Nash Standard Six 4 -door sedan OFFERED ON COAST Natural Beauty and Grand eur Unsurpassed in Scenic Spots of Pacific For variety of scenery, access ibility by good roads, perhaps no part of the United States offers as many allurements to the motor ist as does the Pacific Coast. In this land of the great out doors which is within the compass of the average motorist's vacation period, the scenic wonders of the world are grouped into a vacation land supreme. Here is natural beauty and grandeur unsurpassed. To motor in comfort over the 10.000 miles of paved boulevards which cover this vacation land Is not only the equlvalatofa-trlp abroad In your own great home land, but is to know the romance of your own Pacific Coast. To pick out the most entrancing scenery encountered would be as difficult as for the camel to pass through the eye of the proverbial needle for who can say the moun tain, with the noble trees which clothe its sides, is more wonderful than the ocean; the mystic appeal of the desert more charming than the orange grove, or that the mountain lake has greater charm than the rushing river. Each baa its own individual appeal. 1111 shore. If the urge calls you to the sea- you may park your car at (ContiaaeJ ptff 12) ITS NOT : mi mmm Exclusive "400" Type De gree of Efficiency and Comfort The F. W. Pettyjohn company of Salem had a splendid display of new Nash automobiles on their floors Thursday morning, when the general announcement was made concerning new models. These models attracted a great deal of attention and their artis tic lines, coupled with the effi ciency of the rrripontnt parts of the machines make them cars of real merit. Am -ng those on dis play were: tv Advanced Sixes, two Four Door Sedans, two Spe cial Four Door sedans, and two Standard Nashs. Twin-ignition, high compression engines, and custom finished. Sa lon type bodies led an imposing list o'f advancements new to the American automobile industry when the Nash Motors Company formally introduced its exclusive (Continued on psge 14.) Contest Winners and Their Victory Six Slogans ...... M iff fW a fJlHEfour major winners of the $20,000 Dodge Brothers contest have been selected i from 340,000 answers received from all over the world. C. C. Michael (upper left) of Colorado Springs was awarded the SI, 000 grand prize with "Making a Good Name Better". F. R. Shoemaker (upper right) of Erie, Pa. was second. Mrs. W. R. Price (lower left) of Carson, Wash, was tied for third place with Miss Florence List (lower right) of Bay City, Mich. There were 350 other winners of prizes. UEIR FOREST vv.- AM lllp The men are Clifford L. ("Brick") Mitchell, freshman football coach. Bill Monahan, student body manager, and Clarence M. ("Nibs") Price, head football coach, all of the University of California. Each has just bought a new Buick, the car which a campus census shows to be the favorite among the student body at Berkeley. Flint. Mich.. June 34 Youth's exacting demands for style, per formance and reliability in motor cars are most fully met by Buicks, a census of automobiles at the University of California would seem to indicate. The census was conducted by the daily campus newspaper, and it showed Buick an overwhelming favorite among cars of its class. Jast as in the world at large. its competitors, its conquest of this college campus has been almost By FRANK BECK complete, says word from Berk eley. In fact, only one other car and that in the lower price class. outnumbers Buick here. Buick's prestige among the stu dents at Berkeley has recently oeen enhanced by deliveries to three men, outside the student bo dy itself, but highly respected by the students. These men are Clar ence M. ("Nibs") Price, head foot ball coach. Clifford L. ("Brick") Mitchell, freshman football coach, and Bill Monahan, student body (Continnrd on pf 12) '"Making a Good Name Better." That's the prise winning slogan in Dodge Brothers $20,000 con test to find the best one describ ing the Victory Six car. Of the 340.000 slogans sent in from every state in the union and many foreign countries. C. C. Mi chael of Colorado Springs. Colo rado, submitted the winning one by unanimous decision of the Judges. Michael has been award ed $1,000 first prise, and checks have been mailed to the entire list of 354 prize winners scattered. over 44 states and Canada. The thousands of answers sent In became a staggering task for the officials of Dodge ' Brothers who have worked eonsjantly since the closing of the contest. March 31 to obtain a slogan that most appropriately described the Vic tory Six performance. Contestants had to ride in the car before they could submit slo gans and thousands of reactions to the Victory's phenomenal per formance made the task of select ing the best one difficult. . It required official notification from Dodge Brothers to convince Mr. Michael that he has been awarded the $1,000 prise on the contest. "The money will help me own my borne much sooner than I ex pected to." said Michael. "A man with a wife and two children cer tainly cajt use this money to good advantage." Michael Is 26 yean of age, and is employed as a distributor for a bakery company. "The Victory Six contest Inter ested me from the start, because I drive a commercial ear made by Dodge Brothers in my work, and I have never been disappointed in Its performance. A demonstra tion la the Victory Six Immediate ly convinced mo - that It was a 1 CO tea ea - ' Touring Club Statistics Show That $3.21 Per Day Aver age Per Person If you're one of the fresh thous ands of greenhorns planning to be gin your first long motor tour dur ing the vacation holidays, what follows may offer you a modicum of wisdom gained from experience, even if you do as you darn please about the matter, says the Chrys ler News, publication of the Chrys ler Sales Corporation. One fact is that those who fel the urge of the wide open spaces 'an wander along the road cora 'ortably in a motor car day by day "as cheaply as they can live at torn," the paper continues. 'Touring club statistics indicate .hat for one year the average tour ist car carried 3.66 persons, and each of these campers spent an iverage of $3.21 a day for food, helter. amusement, general nec essities and running eipenses. For economy, those figures speak for themselves. "Your personal tastes and the efficiency of the automobile you drive will, of course, govern whe ther your operating expenses ex ceed or drop below this average of S3. 21 a day.' The case of one man who made a 4,500-mile Journey with his wife and 7-year-old son is indicative of how much can be accomplished at an astonishingly low price. This tour, lasting five weeks and two days, carried the party through 12 states and into 36 camps between New York and San Francisco. Their operating expenses were $245 less than $7 a day for all three, and no effort was made to economize. The cost of a return trip by au tomobile would have amounted to little more than It cost to make ihe one-way trip back to New Jork y the shortest rail route. The amp outfit for three, serviceable for many years, was purchased for 5200 neither a minimum nor a maximum figure. This equipent filled throe duffel ags and overflowed onto the tnn teau floor and into the space 4e leath the rear seat. Two of the iuffel bags were borao osi the run ting boards with the small suit ase in which were packed the gro ceries. The tent was of the marquee or imbrella variety, eight feet square ,ind nine feet high, with jointed ole. Nine blankets were carried. (CntiBd ss U.) Continued Fine Performance Long Life and Freedom From Trouble Told Voluntary expression froa :hrysler owners everywhere, born if their enthusiasm for the re ults secured from their cars, re zeal that this newest motor ear or Tanltatlon has consistently engin eered, designed and produced ctrs combining durability and long life with exceptionally low mainten ance and operating costs. Though the original Chrysled ars are today only four years old, "ompeny records show that many -t them have already exceeded 100.000 miles. J. W. Fraaer. Chrysler sales manager, points out that a consistent 2S, 000 miles or more annually has boon necee tary to turn-up this mileage. ' Ernest C. McCallon, of Port land,. Ore., is believed to have driven a Chrysler farther than any other person, oven including factory test pilots. Several months ago his M70" sedaa had already covered 1(7.000 miles. His total repair bill for that distance,, in cluding four valve grinding, was less than $30 for each 10,000 miles. . " Jack C. Wheeler, of Oklahoma City, is running Mr. McCallon good second. His "70" sport roadster, at 133.000 miles was de livering "from 17 to 23 miles per gallon of gasoline," ho -writes "I can still operate It with the sani , results as the first year I ran it. I figure that the car. allowing for everything, has not cost mort than 3c a mile to operato." y la my estimation there Is no ear that will sarpass the Chrys ler." says U" P. . Mickelboro, of Richmond, V,'"i own a f70" phaeton and have received better service from It than from an er ear I have' owned. I has been driven llt.SSS miles up u . 13) ' CHRYSLER KEN e o on t -ft - 4