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About The Oregon statesman. (Salem, Or.) 1916-1980 | View Entire Issue (June 17, 1928)
lore Improvements in1 Automobiles Are-to Be Announced This- Week; Other Announcements to Fotlow ofFiner -Cars atLow Prices1' oxmmer tias Arrived and U,UUU.UUU Automobiles Will Answer the Call of the Koad Gods; Motor IX omads Will Lay Up Health X AUTOMOTIVE SECTION mm AUTOMOTIVE SECTION WAY BETTER THAN LAST YEAR SEVENTY-EIGHTH YEAR SALEM, OREGON, SUNDAY MORNING, JUNE 17, 1928 PRICE FIVE CENTS ft? Buick at the Pyramids Chevrolet Halts Beside a Barrel Cactus lilll I III! JIUIIIUU T TO BE F 1 Mm SE SlBEB mm ws nnrnmn mmmmm i i mi n miii ? T:: ? 1 AVOMBIE 1 x Tt Tribute to Chapin Record by Directors; Big Nevy Mar kets for Trucks Alvan Macauley wu elected President or ut National auio nrnobile chamber of commerce at Its annual meeting in New York. The retiring President Is nor", Chap- ln. chairman of the. Hudson Mo- tor Car company. Mr. Macauley, who Is president of Packard Motor Car Ncosapany, has also been for many years a tfjfector of the chamber, .lie is chairman of Its street traffic com mittee and a member of its taxa tion and rubber committees. . Many progressive steps hare been taken under Mr. Cnapin's admin istration, the board of directors stated in paying tribute to his Ber , There has been strong coop eration with motor associations abroad, worldwide use of motor transport has reached a new high level as indicated by registration figures, and the passing on of the excise tax repeal to the custom ers of the industry has added new impetus to the current motor markets. The other officerselected were: Alfred H. Swayne (General Mo tors) first rice-president; A. R. Brskine (Studebaker) vice-presi-dent. passenger car division; A. J. Brosseau (Mack) vice-president, commercial car division; H. II. Rice (Chevrolet) treasurer; John N. Willys (Willys-Overland) secre tary and Alfred Reeves, general manager. In addition to the officers. the board Includes: Walter P. Chrys ler (Chrysler); Robert C. Graham (Graham-Paige); Charles D. Has ting (Hupmobile): Fred J Haynes (Dodge Brothers); C. W. Nash (Nash1); William B. Metzger (Federal); R. E. Olds (Roof; Wal tor C. White Whlte)?tUy D. Chapin (Hudson.) Colonel Charles ciiEion is nonorary presiaent. The devise ways and means to further broaden markets in this country and abroad, in addition to present activities, a Trade Pro motion Committee was apointed. headed by Alfred P Sloan, Jr.. president of General Motors, and including Alvan Macauley, presi dent Packard Motor'Car Company. C. W. Nash, president Nash Mo- Xfrs Company; John N. Willys, president Willys-Overland Com ,ny; WalteT P. Chrysler, presi dent Chrysler Corporation; A. R. Ersklne, president Studebaker Cor poration; Edeel Ford, president Lincoln Motor Co.; and Roy D. Chapin, chairman of the Board, Hudson Motor ear Company, .New and larger markets for commercial vehicles were predicted at the Motor Truck Members meet ing in the afternoon. The retail (CMtaml ptm 14.) TO QE VERY COSTLY Places Found Where Even One Horn Qoes Not Ahs-. wer Safety Needs ' -i "You pay for good roads wheth pr yon have them or not," is i statement quoted by Dr. B. B. Mc- Danlel, president of the Oregon "State Motor association, at' a cent gathering of highway earth ast asia. Dr. McDaalel then read from an article in which it is disclosed that the farmer paid more for not having good roads than he would have to pay if he had the finest hard surfaced roads obtainable. The figures, compiled by trans portation authorities of the state of Iowa, demonstrate that the transportation bill over dirt roads was equal to all of the corn., oats. wheat and barley crops in the state. -The cost of operating 699, 000 motor vehicles registered in Iowa in 192C is estimated at I314.S08.000 while the value of ,the four principal crops- that year raa- S3 13,3 67.000. . 9 Ih order to reduce this transpor tation bill, Iowa is spending twen ty-eight million dollars la 193S for improved highways. Engineers ad vocate bard surface for all mala highways nsT gravelled roads for light traffic, To demonstrate the savings to be made through these Investments, the followtaf figures are given: v V-Vc.-Iowa spends rone hundred and twenty million dollars annually for new automobiles. The averagre.Jife of a motor vehicle operated, on dirt road is given as 5 years; on gravel, as 6 years; and oa paving DIRT ROADS FOOT! T years. tC XimmU UL) I SSk- J A party ef motorists la a Chevrolet landas sedan recently Jemneyel fat, lower .CaBfermla, Art ceaa Texas and 5ew Mexico, tor the pnrpese ef lecattnr sad studying the different ipeeles eff flowers aa4 eaetas which are foaa4 oa taa Assert. Tas party Is shown here kaltei ketlde the specie ksowa as the ixrel Cartas." ' On ID STYLE F Price Consideration Not Major Factor Says Presi dent of Company DETROIT, Mich.. June 17.- (Special) "Quality, performance and style are the three outstand ing demands of the motor car buyer today," declares John A. Nichols, Jr., president of the Fal con Motors corporation, builders of the Falcon-Knight line of Knight engined sixes. "Of course price consideration also enters in to it but not to the extent of a few years ago when that alone was the major consideration. "In the production of the new Falcon-Knight Six we have paid careful attention to style, quality and performance while in the matter of price the Falcon-Knight Six through its recent price re (Contiaaed par IS) . ' BUYERS THE DE LUXE FORD m 'l m This Is the new Fordor sedan of the Model A Ford line. It will be on display In dealer showrooms shortly. The Fordor sedan is the de luxe tive style of sterol! effect and Is all car of the new Ford passenger car line and has many features that are new and exclusire in low priced ears. It Is distinctive from the other Ford passenger cars tn exterior appearance.' ' The "cowl sweeps down In a graceful curve from a-1 raised panel at the windshield to a narrow belt moulding which runs from the front of the hood on a straight line back and around the car. This gives the body a i long:, low effect. Another feature that adds much to the exterior appearance i is the roll belt effect below the windows, which rolls down to the narrow moulding. The top and1 rear quarter have rounded corners and are covered with a pyroxylin coated material of a tan shade, in pleasing contrast with the body colors. There is a ventilator in the lower panel of the cowl on the left aide, for greater driving comfort. The 'Interior of the car has a strikingly' rich and inviting ap pearance. The trimming is of light brown effect with deeply cushioned seats upholstered in! soft brown hairline cloth," a high. It effective combination. . The cushions are- of the lounge style with overstuffed plain panels. Arm rests in the rear compartment are another convenience. Seats in both compartments are 'deeply cushioned, wide and most , com fortable. The attractiveness of the' interior Is further enhanced by lh use of embossed panelling oa the doors and around the ends of the seat in the front compart meat.' This Is a decidedly distinc tive touch, such as might be ex pected, only in custom built bo- dtoew JLa , oral bow light. la the rear compartment and a flexible i robe rail are other pleasing and serviceable features. The bar wars ts all nickeled la a eonserva- Celebrates Anniversary Banquet Employes Eugene Eokerlin. Jr.. owner and manager of the Salem Super Service Station give a banquet at the Marion last night to all em ployees of the station. The ban quet was in celebration of the sec ond anniversary of the station which was opened at the corner of High and Ferry two years ago last Friday. The Salem Super Service Sta tion was the first super service station in Salem and has proved to be a popular place on account of the service offered. The idea that a car owner could leave his car and have it washed, greased, tire service, battery service or fill ed with gas at one place has proven not only a time saver butr a convenience that would build a large patronage. Mr. Eckerlin stated last evening that he appreciated not only the business that he had developed but most of all the friends he bad made. He stated that he enjoyed the business and had built up trade on good service at fair prices. He believes that all his customers are his friends. 'j: c ' ot uniform design in with 'other trimming. harmony DOWN THE ROAD ,- ----- -vs?rn ffF375iBS wmmwwj mit t H (tiAMi mz v -........v When words speak Loader Than Actions ' " . - 'v"-j ----.rv - Al , .-:.-x-:-i'-:::-A!ij:-. k:;:.;.::v: x- OWDSKEDH TO Tires Should be Carefully Checked and All Old Ones Replaced The fact that the Western Auto Supply Company. through its more than one hundred and fifty wes tern stores can offer a distinctive service to automobile owners is one of the chief reasons for its success, according to the belief of j Willis Clarke, local manager of that company. "We believe that our company offers a service that no other com pany in the west can duplicate, a service that should mean a great deal to every car owner," says Mr. Clarke. "When the motorist equips his car with Western Auto tires he can start out on his va cation trip free from all tire wor ries and ready to fully enjoy his travels with the guarantee and service of the world's laregst auto accessory concern to back his confidence. "Recently we reduced onr al ready low, tire prices Just in time for summer vacation requirements and since that announcement has appeared in the newspaper thou sands of automobile owners have taken advantage of the additional savings offered and have pur chased Western Giant Wear-well tires. In selecting these tires they are secure In the knowledge that however far from home their su mer fishing and camping trips may take tflem, they will always be near another of our more than one hundred and fifty convenient ly located stores; where, if their tires should need servicing, they will be promptly cared for in the full spirit of our 'Customer Is al ways Right policy and oar guar antee that assures complete and (CeatiaaaS pf 1) EQUIP 1G1ES OF GDRBE SPEED Kaibab Forests) Bryce and Zion Canyons Opened to Tourist Travel la the distant geoloaical past long before man began his up-b.ii: battle sgainst the lower animate and the still mort bitter elements the great Colorado started Its ero sive carving through the colorful rocks that mark the table land of the American cob tin eat. Today puny man is conquering the Grand Canyon of the Colorado at a point where there is no n res ent means of spanning the ureal river serve by a make-shift ferry for a distance of more than five hundred miles either up or down stream. The 1500 tons of structur al steel that is being woven into this vast, spider-web like work has had to be carried by motor truck across more than a hundred miles of rocky desert from the nearest railroad. The span itself will be nearly 500 feet above the stream and it will seemingly, bang; in mid air for the bases are concrete-filled tunnels burrowed back into the ?olid rock of the vertical walls.1 1 Recently the site of this great structure was visited by an Oak land All-American Six. furnished by tbe Oakland Motor Car Com pany and dTiven by L. W. Moore oi mat company. Moore was ac companied on the trip by WiUard S. Wood, well known amateur pho tographer and writer and an expert on the lore of the desert and moun tain country. They made the trip from Flag staff, Arizona, more than 100 miles across the desert where the roads are rough, narrow and, In places, dangerous at tast to the (Comtinoed oa p 13.) Welding E' LECTRIC welding Is one of remarkable strength, durability and low cost of the new Ford Model A car. And tbe story back of the welding operations employed tn the manu facture of the new Ford is one of the wonder tales of modern Industry. la his preparation for the new with his characteristic keenness, saw that welding was not only the world's best assembly method, but was the keystone oa which rested the further derel- -I 4. The camel is no longer the only ahipof the desert, a this picturetaken at the pyramids in Egypt, shows The Buick in the foreground is only one of many in reg ular desert service, forjrvhich its famoui scaled chassis admirably fits itj FLINT, Mich.. June 17. The breaking Journey. Through British motor expedition which French Indo-Chiaa, a part of left Pekin last summer in two' Bnick cars, with London as Its destination, is now on tbe last leg of its. long Journey, according to word received from the travelers. They have traversed Jungle, des ert, and mountain, and are now in Europe, speeding toward the channel, with comparatively fine roads under them. When the expedition reaches London, it will have traveled one third of the distance aroand the globe. The trip has been notable not only for the great distance covered but for the hazards en countered along the way. Floods, snow, and sandstorms have threatened the expedition, some times delaying its progress, but never turning it back. A recent article in the London Times, from that newspaper's Bel rut correspondent, sketched the experiences of Major McCallum and his companions in their trait- Revolutionizes the secrets of the model, Henry Ford, J By FRANK BECK Siam, down the Malay Peninsula. and througn India, Baluchistan, and Persia was the stlffest part of the trip. In paany cases the "road" was mere track, with rain and snow to aggravate the diffi culties of following it. Despite the heavy odds, the Buicka performed nobly, accord ing to the Times. The expedition is now somewhere between Con stantinople and its destination, the longer and harder portion of its route behind it, and. the Journey, which has no counterpart in the annals of motoring, almost at an end. Practically all the machines, from small automatic drills to pon derous presses, used in the Olds- mobile factories are operated by individual electric motors. This eliminates overhead shafting and belting, thus providing additional safety for employes. Ford Car opment of the best manufacturing methods bow la use. Accordingly, Mr. Ford literally mado his Detroit plants the most remarkable welding laboratory la the history of industry. The above chart shows how welding has been employed in the manufacture of the new Ford to replace wherever possible the older methods of Join ing by the use of bolts and nuts. There are a total of lin metal welding operations need la the making of each new Ford car. ' in on PIQD BY GROUP For added service to Its dealers throughout the east, the Peerless Motor Car corporation announces the establishment of, a wholesale branch which will be located at Sll West f th street. New York. Mr. C. M. Zimmerman has been appointed branch manager. Mr, Zimmerman Is entirely fa miliar, with the requirements of wholesale work In this ' district. having been wholesale manager for the Cuttlng-Larsen company,; for mer Peerless distributors. He is well, known to automobile dealers in this sectionof the ocuntry.. Mr. Zimmerman, has surrounded himself with a well-rounded organ ixation which, win form a direct link between the factory organisa tion in Cleveland and its dealers in this section of the country. : The branch building Is large and well - equipped, providing i ample space for warehouse stock of cars and service parts, - ?- ; 1 . "There is.no question bat that the "establishment of IthU- direct factory branch will operats to the atmoet satisfaction of the Peerless deaJer." ay Mr. Zimmerman. "Certainly It will speed up service between the factory and its oatlets fa the east, kni we sincerely be lieve that service to dealers Is as aecessary a part of the automobile . business as serve to the ear own ers themselves. , A. A. A. Points Out Changes in Review of Travel Facil ities This Year Saaitfcv, GeoersJ av Aatosnoblle AsencUrfioe Washington, DC, Jane 1 Summer is already here and. the Road Gods are calling. More than forty million people in eleven mil lion cars will answer the call. Ev ery vacation region, wooaianoa and lakelands, moantatns and' shores, will receive their quota of this veritable outpouring of Amer ica. This vast army of, motor no-1 mads will distribute billions of dollars along the highways of the nation before the first. snow. falls All the favored rerreatloaal areas and the communities located along the highways leading thereto will benefit enormously from this mo dern Midas touch. But more im portant still, a large cross-section of the American people will lay up that annual replenishment of health and happiness that has be come a very real, though per ha pa intangible factor in onr national progress. Barring a sinister mood on the part of the fickle weather deities, touring conditions druing the 19 21 season should be better than ever before. There are many reasons why this should be so. Motoring services have been co-ordinated, developed and extended; roads hare added to and improved; ag encies catering to motor tourist patronage have sought to better the standard of the commodity they sell; cars are on .the "whole better equipped for long-distance travel; communities everywhere are more keenly alive to tbe im portance of maintaining health standards requisite to the needs of a nation on wheels and final ly, the 1928 motor tourist himself is better able to apply the lessons of experience to those fundamental things that make or mar the pleas ure of the tour. While these and other factors will affect the individual dividend from this year's motor Outing, tbe coordination and extension of mo tori a g services on a nation-wide if not world-wide, basis, by the American Automobile Association, is by far the most importatn factor in the touring situation today. It is not surprising that this should be the case, since service has come to be recognised as the Sesame of the Open Road Just as it Is the. watchword of healthy business the world over. , Through the gigantic federation of 1046 automobile clubs constitut ing the world's largest motor fed. eration. there is now available a motor tourist serviec capable of dispatching the road caravan of (Coatiased a 12) . "400" Series Car Will be Un- veiled at F. W. Pettyjohn Co. Salesroom The new "400- series Nash has been the center of public Interest and attention for weeks past, will be displayed to the. public for tbe first time on Thursday, June Jl, at . the salesrooms , of the F. " W. ' Pettyjohn Co., 3C5 North Com mercial street, and at Its Albany branch the following day. The Nash contemplated. an en tirely new-type motor ear has been a generally established be'ief throughout the automobile world and developments have substan tiated the prediction ss revealed in the new "400" series 'Nash which .will be on exhibit Thursday at the local dealer's agency. These new cars are of surpassing beauty. In three series snd four wheelbase lengths. New and startling fea tures are encorporated In the new Nash which easily place these fin cars In advanced leadership. . Officials of the F. W. Pettyjohn Co. in an interview Saturday stat ed that the Nash factory had carefully prepared a unique and -extensive announcement campaign ' which Is crysUlizing now and will culminate in the final announce ment' of the new type motor, cars by- Nash "on' Jun e21, throughout the entire natlonr- . .. , . Tinal details- of this announce ment ' campaign hays not been communicated by the state distri butors and the dealers are await ing; With tremendous Interest and expectancy, the unveiling of this entirely new-type motor car which. Is expected to create a : precede: -la the motor car field - HB MODEL 16 THURSDAY