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About The Oregon statesman. (Salem, Or.) 1916-1980 | View Entire Issue (March 11, 1928)
17 YOUTH, BEAUTV IN BUSINESS must be embraced In a car If It Is to have a wide appeal to the buy ing public. Mr. Northup already has launched into his work with Willys-Overland and with his family has taken tfp a permanent resi dence in Toledo. There is the kind of mu who, thinVa it a typographical error if'' the dictionary doesn't spell the word his way. Toledo Blade. SPEED EXPLAINED Engineers Say Speed Due To Fine System of Air-cooling In Franklin Northup, Outstanding De EXTRA ORDINARY signer, Takes Charge of Art Work On Cars 'EEGON STATESMAN, SALEM. OREGON, SUNDAY MORNING, MARCH 11, 1928 HIBH AVERAGE m H MM DIRECTOR W "A noticeable feature, of new JjT designs among the users of water- ooled motors is the Increase In size of radiators," says B. S Marks, chief engineer of the Franklin Automobile company. - "Engineers are frank to admit that the increase in the average rate of speed allowed by various states throughout the country and a steadily increasing desire on the part of automobile owners to pos sess a car which can be driven for hours at high rates of speed, have necessitated an increase in radia tion capacity. "Increased radiation brings w!th it the necessity for greater car weight on account of larger rad iators and the necessity for carry ing more water. This is likely to bring about increasingly rigid con struction in the water-cooled cars. "The Franklin air-cooled motor; Is unaffected in its cooling effic iency by increasing demands for greater speed on the part of the driver. ''The radiating area of the cool ing fins and the air moving capac lty of the fan kyed direct to the fly-wheel, are so co-ordinated that any increase in motor speed auto matically brings about an In creased cooling capacity, for the volume of air flowing over tht cooling fins increases with the in crease of motor speed. "The relative cooling efficieno of the air remains the same. The increase in the rate of flow of tht air brings with it ability to take care of the increcsing amount of heat in the power plant. "The Franklin cooling systeir is entirely adequate at any rate 6i speed at which the motor is oper ating and la independent of the direction in which the car is mov ing. "The water-cooled motor will overheat If the car is driven in re verse for any greni distance. Or warm days with tie wind behind the car, the water-cooled motot will overheat if it is driven for an great distance at high speed simply because the cooling system depends upon a rush of air greatei than that produced by the fan over the radiator cooling surfaces "A Franklin air-cooled motdr may be run in an enclosed room at full load for hours at a time without any decrease In the effic iency of the cooling system. It can be run Bteadily at its point o highest power efficiency with tht game result. "All computations used in de termining the rate of flow and volume of flow of air over tht cooling fins are based on condl tions of greater than marmum outside temperatures. "Increases in top speeds al lowed by state laws, increase Id the average rate of speed at which the car owner wants to travel, df not cause any necessity for recon struction of such an important element of a motor as the cooling system. " Information Service For Housewives In Berlir BERLIN (AP) Rationaliza tion, the slogan of the day in Ger many, has now been extended to household management. A newy formed league of house wives in Berlin proposed to simplify housekeeping, reduce house labor, and run the home on a business basis by an advisor informatior service. Seeing that there are about 15, 000,000 households in Germany which are run by women through whose hands passes 60 of the na tions' earnings, it has seened worth while to the promoters of the league to see what can be done to ensure that harassed housewives shall get their money's worth in all cases. There are no household problems which the executive of the leagut cannot solve. All women are wel come to advice from a trained staft on the mo3t economic ways to cook, bake, wash and clean and how to keep household bills dawn. J m A it? .iILsh Edna V. Srhuller, who nuuiigei an O.d-sniobfle retail establishment In Chicago Royal Schoolhouse" New Name Given for Paris PARIS (AP This is a "royal schoolhouse" Parisians are remind ed, through the discovery of an other heir apparent wearing out the hard benches of a lycee. The French welcome these distinguish ed students, hoping they will spread the fame of France. Prince Hedayat OUah, son of AmanuUah, king of Afghanistan. was found to be a student here when his royal father and mother recently visited France. He 11k. other future soverlgns - of many countries will then go to St. Cyr the West Point of France, and ''learn all about war. Vinh Thuy, young king of An nam. is still In school here. He went back to mount the throne after the death of his father two years ago but has retained bis studies. The late King Peter of Serbia was one of the moat brilliant stu dents of the French army echool. Prince Monivong, who 'became King of Cambodia last August, waa educated In France, studied at fit. Cyr and became an officer In the famous Foreign Legion, In Af rica, to get practical military ex perience. ; Enjoy meeting people. Know" your product. Be of service. J It is more than likely that Miss .Cdna W. Schuller has patterned lier 21 years of life on the above maxims, for the substance of the statements have in no -small way rontributed to her success as as .lstant manager of the A. D. Schul er Motor Sales establishment at J324 Montrose Avenue, Chicago, j Miss Schuller enjoys meeting people, and, therefore, a sale is talf made when she meets a pros pect. Happy to meet them, this tttttude makes them happy to jaeet her and thus a goodly por ion of the initial sales resistance a abolished. We all know how jasy it is to say "yes" to a pleas ng personality. Miss Schuller is the daughter of . D. Schuller, who has an Olds jiobile sales headquarters both at he Montrose avenue address and it 4049 Fullerton avenue, C'hica ;a. He is also Interested in real state. While Miss Schuller was attend ng high school and the Uni ver ity of Illinois she frequently as- isted her father in his realty ransactions. On her graduation ast June with a B. A. degree she iecided to master the automobile usiness. First she took charge if the books and accounting with .n occasional flyer into selling ind then, early this year, she as made assistant manager of .he Montrose avenue store. , It -as a promotion predicated on last performance and ability to produce in the future. Miss Schuller finds her youth in sex no barrier in selling Olds nobfles. "She haa studied her tfork " thorougnlyandcan discuss' Motor Cats intelligently. Men, she says, usually like to alk In a learned manner regard .ng the mechanics of an automo jile, and are surprised to meet a ,-oung lady who can discuss the nany merits of the new Oldsmo ile. On the other hand women are mpressed with the beauty, style, omfort and safety of an automo bile and can be sold if these fea- ures are properly brought to heir attention, says Miss Schuller. Miss Schuller's success during he recent Chicago Automobile ihow attracted considerable at ention in automobile circles. AUTOMOBILE SHOW TO ATTRACT MANY (Continued from page 18) aid In showing off the attractive cars are being arranged. Up to Friday night when the automobile section of The States man went to press, a complete list of the entries was not available. Later entries will be mentioned in the main news section of this Is sue or in Tuesday morning's paper. The list up to Friday night was as follows: . Capitol Motor3 Inc., Oldsmoblle and Packard. Salem Automobile Co., Durant and Star. Sky Ball Piston Co. Fitzgerald-Sherwin Motor Co., Chrysler. Trumm Motor Co., Graham Paige. Marlon Garage Co., Ersklne and Studbaker. Newton Motor Co., Hudson and Sssex. Alfred-Blllingsley Motor Co., Willys-Knight. Whippet-Overland. Douglas McKay Motor Co., Chev rolet. Bonesteele Motor Co., Dodge. Vlck Bros., Oakland and Pon- tiac. Paris Creates Museum of "Word and Gesture" PARIS (AP) Slang and col loquialisms, good language and bad, and the gestures that go with the words, are to be permanently preserved in the Museum of Words and Gesture. This queer sounding place just founded by the city will be under the tutelage of the Sorbonne. French as she is spoken and written will be saved for stu dents of the future. A labora tory of phonetics will be installed and all possible data on the lan guage from the earliest times will be on tap for philologically in clined inquirlers. Just exactly what material is to be kept remains to be decided but doubtless phonograph records will take their place along with ancient manuscripts. If you think women better qual- fied than men to pick the best! andidates. look what they marry Memphis News-Scimitar. IS YOUR BATTERY ON IT'S LAST LEG? Then bring; it to us! If there is a chance to save It we 11 do it tell you before hand what it will cost and sruarantee our work. Service. That's USL Golden Rule We oervice All Makes of Batteries, Starter Motors, and Generators Auto Electricians VICK BROTHERS High St. at Trade Salem, Oregon IT. IR IB-IE) IT I IXd? xx WE-SJEIEIQ) ITDAE MOITf MUST BE SOLD A T ONCE DON'T WALKNOW YOU CAN RIDE - YOU WIN, WE LOSE SAVE MONEY ON THESE CADILLAC SEDAN PEERLESS SEDAN MARMON BIG 6 COUPE HUDSON SEDAN HUDSON COACH OVERLAND SEDAN 3 HUDSON ROADSTERS 3 2 BUICK TOURINGS 2 2 CHEVROLET TOURINGS 2 FORD COUPE 66 WILLYS-KNIGHT COUPE SEDAN LOCOMOBILE JUNIOR EIGHT SEDAN MARMON BIG SIX SEVEN PASSENGER SEDAN Many Other Makes and Models to Choose From TERMS GIVEN Cottage and FerrySts. . , t . Phone 409 TOLEDO. O. (Special.) Ap pointment of Amos E. Northnp as art director and chief desirner for Willys-Overland has been an nounced here by officials of the' company. This appointment brings to Willys-Overland one of the out- standing designers of the entire I automobile industry with perhaps! more individual achievements toj his credit. In an art way. than any other designer. In his new connection with i Willys-Overland, builders of Whip pet and Willys-Knight motor cars. Mr. Northnp will have complete supervision and ' direction of all designing. This will Include body styles, color combinations, uphol stery, decorative work, appoint ments, etc. He comes to the To ledo manufacturer from the Mur ray corporation of America, body builders, where he was chief de signer. Identified with automobile de signing and art work for many years, Mr. Northup has had a wide range of experience In both cus tom and production Jobs, this range embracing designing of the highest priced luxury cars down to the lowest priced cars in the four cylinder field. Prior to 1923 Mr. Northup de voted most of his efforts to design ing of custom cars. Since that time he has been prominently Identified with, both custom work as well as production jobs. He is the originator of the town-car or cadet type of automobile front, this design now being employed by approximately 90 percent of the car manufacturers today. He is credited with being the first de signer to place bright color com binations in production. The de sign making the windshield inte gral with the body also is credited to the new Willys-Overland art di rector. He was also the first to introduce metal roof quarters; the close coupled 4-passenger coupe; first to place In production the 4 passenger blind quarter sedan and) the continuous reveal above the belt moulding. Other numerous innovations which are now In vogue also are credited to Mr. Northup. In discussing" automobile design ing, Mr. Northup expressed his idea that the present day automo bile buyer demands both style and comfort and that these two factors Our Entire Stock of Dodge Brothers Four Cylinder Passenger Cars Must be Cleaned Out At Once to Make Room For Sixes These are the astounding values we of fer, beginning today, on a limited stock of brand new Fours "The Fastest Fours in America:" FORMER BKDUCKD DKLIVKKKD TO PRICE COUPE - - - $1050 $865 SEDAN - - - $1075 $895 DeLUXE SEDAN $1155 $950 CABRIOLET - - $1155 $950 SPORT ROADSTER $1175 $895 The enormous demand for the brilliant Senior and the sensational new Victory compels Dodge Brothers, Inc., to devote more facilities to the production of Sixes and compels us to give you these extraordinary offer ings to clear the decks for all the Sixes we can get. These fast Fours will go in a hurry. Only 3 Sedans, 3 Coupes, and 1 Cabriolet. Come before all are sold. BONESTEELE MOTOR CO. 474 South Commercial Street Phone 423 s mm ma Prices i-Ton Commercial - $670 1- Ton G-Boy - - - 895 l'2-Ton - 1245 2- Ton (6-cy Under) - 1595 2-Ton Dump (6-cylinder) - - 1645 (Chassis prices f. o. b. Detroit) Va-Ton Panel Delivery Car (Complete) - $770 (f. o. b. Detroit) TV To go on working mile on mile, day after day, capacity loads, all roads, all weathers . . to do this with sunrise certainty year upon year requires unusual stamina That sort of stamina in Graham Brothers Trucks and Commercial Cars all sizes is being proved constantly on the highways of the world by just such performance. And with this stamina power, speed, operating economy, low prices, service. Let us show you the right type body and chassis for your business. JBoimesteele Motor Co, TELEPHONE 423 474 S. COMMERCIAL RAH AM E)ROT HER Sold and Serviced by Dodge Brothers .Dealer. Everywhere Built by Track DlrblOB of Dodge Brother, Inc. jH"