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About The Oregon statesman. (Salem, Or.) 1916-1980 | View Entire Issue (Nov. 27, 1927)
FREE! . . i . . To 'encourage earlfiihopplnf -Wednesday we will give absolutely free to the first 100 costcmers purchasing- $2.00 - worth f or ' more, a handsome ; i . . Daytime Frock until 100 Frocks hare been siren away. - t I . BEGINS WEDNESDAY AT 9 j if 'A Store for Women mm tf 166 STATE STREET OALEII : budgetj Buying Plan Details of which win be explained in page advertisement appearing I n Monday's Capital Journal, and Tues day's Statesman. We're after in creased volume and we're going to get U. - " In Order To Mark Down for the Introduction of a Policy Throuhoi Many Depart of Lower Prices ' m aBmB T 1 v. - j - - - v a ... - - m m - . ... nllSSSSS 11' - V - - -s X B 1 . I a -a X WnmT i li ' II 11 K" 11 . s r t a a a . a, a a ' a - mmmm e ' - - November 28th and ZVtn , jj SEE OUR VVUNUUW DISPLAYS j '--V r-e- 0. : " - We Want Greater Voluihe and ? Wffl?SSE-. ItKy- j Wtoii" Of tower Prices WITHOUT LOSS OF DIGNITY OR PRESTIGE AND BY SELLHTfr MERCHANDISE OF THE HIGHEST CHARACTER AND WORTH. A; Brief History of Kafouryl Bros. Way back in June, 1915, a email store was started on liberty Street by, Ka foury Bros. From this modest . begin ning has come an institution that nas 'grown .to be a part! and parcel' of this trreat communlr, with ambitions and plans that wiD make! the name known and revered at One of the dominant fae tors in Salem's mercantile hfitory. The little store on Liberty Street was occupied a bare six months, its instan-' taneous success demanding larger Quar ters so the business was removed to 416 ; State Street i Kafoury Bros., had secured a ten year lease on a building there -but after being there four years they had to look t Br a still larger store , to accomodate their fast-growing busl, ness, so, in 1919 they moved to-466 State Street; wbere it developed into" 'one of Salem's leading ? department stores. ; : In 1921 the store was completely des troyed by fire, but even this disastrous catastrophe could nQt stop their march ot progress and out of . the ashes there arose a still larger; store, : with new. . modern equipment, u new . stocks, ; and also a complete Downstairs Store; - Continuing their rapid progress, a silk shop was opened in Portland in 1922, one of the brothers going to that city to operate the new venture. . - A feature of importance started in 1929 was the introduction of the Budget Buying: plan an eai7 and convenient credit plan enabling purchase to be' -paid for out Df income. -' rolloirtas tWi period ei rtpld txrvuAen ep tn erowniss aobi?emtat ia XS37, vnsa tvsxj Brcj, purchase the feuU4iPS sits wnt occupied fes Veily Mctef Cj, locstsd Ciiemeketa and iDth etrctu, with a frmt&f ot 13 teei on Uizh ad 1M twt oo CbemefcetA. TW allocation Ja iesttetd "ii fee the future hove cf RWouiy Eros, The rwUation of their creams Cf a m9dsm ! Deptrtmant Btorc on Calunli BuslMt Corn. ; : . Iff a simple problem in economic. Our overhead is fixed, but vre are equipped to do two or three times as much business without adding to cotts Greater yolume will mean we can offer better values and lower prices. So that our customers, may learn of and profit by these lower pricer we bezjn our carapaiglt for volume with sensational reductions and without deviating from our established principles upon which the business is built. The idea of greater volume and lower prices is not new. it has been adopted and has proved successful in many of our largest cities and it is not ' surprising that Kafoury Bro&T cae cf Salem's most pfoaessivo De partment Stores, should embrace this opportunity to further .widen tho scope of their service to the com munity at large. This change in cur business i policy was Kia4a after hours of oxUbcrtttioh end only .. whext we thought w6 had eccthing bntcr and blffffcr to offer in cur field of service. We epsiider it our duty as a public serving institution to adept new policies and now ideas when they are for the benefit of the general public. i - We are after crrcater volume of business volume without increase of our "overhead expense. Volume without lo:s cf dignity and selling inferior merchan dise. Ai tn institution of prominence in Salem, cher ishing only high Ideals, ours is not a store to resort to any selling scheme, lacldng the foundation of an honest and sincere purpose. 5 I i i- ;, i i': i WEDNESDAY MORNING, NOVEMBER 30TH, AT 9 O'CWCK, WB WILL DGIN A TREMENDOUS C ABIPAING. FOR NEW CUSTOMERS. We say tremendous advisedly, and we feel justified In T43ing such a strong word, because it will be an event without precedent in the community. We want new customers to learn of the great savings this store can provide for now and at alffuture times: We want our $14 customers and friends also to profit by the gener Ous redactions and thus cement the friendships now existing. In short, we want all Salem to Iook to Kafoury Bros, as a store dedicated to their ecmcc 0 personal entity with a mission to faithfully serve and fulfill their daily wants at the lowest prices pos sible xbrmerchandise of dependable worth. The downstalrf store, as heretofore wUl play an im portant part in maintaining a policy of lower prices. The whole ijorejs filled with standard cuallty mcf: chandise especially chosen with regard to personal needs for women and children, in addition, a tro tnendous array of new and suitable things for the Christmas trade. Never were we. enter prcparca ior Supplying holiday and gift merchsndso than now. to commence tne gut During scsscn wiyi sucn cn ciicv Ive and varied cssorfincnt of gift find holiday novel Iies, coincident with the introduction of n newphn for, ower prices, should turn all cyea toward Kafoury Jrcs. on Wednesday and every day during December. The Budjget Buying Plan This new cKarsro convenience has been In existence "some time at Kafoury Bros, but we wish at this time to emphasize the importance of making the most of the privilege. It is a plan whereby responsible people can make their purchases, taking full advantage the: big savings provided by the vol ume'eampaign and pay for their purchases out oi income inj.0 weeldy.payments of equal amount Cash, regular charge or budget buying prices are ex actly: the same. r ! ' Tuesday 9 a paper will broadcast the sensational: savings offered for this great campai for volumes Watch for itand be ready to come early on Wednesday STATE STREET Mm-: mi STATE STREET tTIie Volume 7 Gamp atgri Begins i Wednesday, November 30 th at 9: A. M. -7 7' -.0 ' 7 72L J i ' f