THE OREGON STATESlIAir. SALIZI, OREGON, SUNDAY HORNING, NOVEUBER 0, 1C2? V ., . 7-S i f rrv -a.""-. vV'. .-- - on J -1 READ EBS REPLACir 'S JfULMi'lBEi L AVrilers and Musicians Doing Noteworthy Work In Pre 3 4 paring Programs FANS? FAVORITE SPORT ON RADIO IS FOOTBALL, ANNOUNCER FINDS J (" r ' When radio was la its infancy, broadcasting called for the talents . ' of men with ready wit and Inborn flow oFJangnage-te- serve as" im ': presarlo of. the microphone. They had carte blanche as to the con , . ducting of programs. ' : 2 They are , the anonuncers, . be- loved or tolerated; as the case may ; ' be according to ; individual likes, V and dislikes. Surely they'played, j and are still ' enatiBgY Important : '. foles. '-UVS ; y Bat the number of announcers in the accepted interpretation of i that designation i decreasing- : ; Due to the necessity of prepar i lag and rehearsing every j item of I "ay feature program In ' adrance, J jaanyanouncera really have be - come fust readers. Everything they ; f if ,omen - from ,. a- typewritten I shet. Thus, the Job -requires a : voice whiohl register distinctly, st rather than any gift of : oratory ,; ; i t This is not saying that men, of S special qualifications ;wlir not be drafted for -microphone 'service, y points .out Alex Eisemann, cnair man of the board of the Freed- Eisemann Radio Corporation. The situation Is Just the reverse Only well-educated men. can ,. qualify, for example, the. announcer must fee thoroughly versed In musical terms . and , the pronunciation of foreign names, not to omit ability o give , instrumental or tocal sp ies in an emergencywhich last contingency : aonHes infreauently pon the chains',' where' special ar- iistjpare always available in such ! gaps. - V. .: V - -. Emphasis is .laid. on the contin uity. Each program follows a cer . tiin pattern or conreys a specified I idea.-i-.Listeners will agree, think? ' Mr. EJsemann, that; the .writers,' andLiausiclans.are doing notewor ' thy work for the attractiveness I X The Quality before the Name ' J .' goes ON . . lit does not Zenith build a radio receiver to sell for less than 1100.00? ZENITH has the laboratory the engineers, the organisa tion and the financial re sources to build any kind of radio. Then why not'go below the 1100.00 priceT . . TUB Answer is that the Zen ith standard of quality can not be built into a receiver of lower price. Zenith will not put Us name to a receiver that is not hlchly selectire, power ful, faithful to the entire tone cala and wrought with surpass ing skill and durability. - PERFORMANCE comes first in Zenith- there is no com promise. The S-tube set has six working tubes instead of five working tubes and one balancing - tube. Instead of three condensers the -tubeset has. four the 8 .and 10-tube sets hare tire and six condens ers "cspectirely. .;'":is - IN every detail the same ex acting standards are carried :ouk.. Zenith costs more but it does more. Hear Zenith and you will agree that Zenith la unsurpassed. n-i- .'"'-w ' k . :' s - :.-.-:'- :;-:: , : ' 'V-3..-x,;--''r::--'-.i.-. - BU.E FLuHCE coassmiiFiivoiis PHDGH1L1 CIBBOF SHU FOB THOUDLE Proposed Interchange To Be '.Watched With.'Consid- -j ' erabie .Interest . ' Ml Old Sol Gets . Shady Reputa tion With Radio Experts ; For.Troublemaking . . V 2f ZENITH MODEL 14 A. sensitive; highly selective - tube receiver of - remarkable . . . - . a Yr;n quality , ana rwie. : cabinet is : of walnut veneers with ornamental : overlays and panels of beautifully figured maple. - The doors do not stand open Hie wings, but fold back igalnst the sides of the cabinet, out ef riew. Model .14 will bring yon all that is fine In radio. vV For Battery. Operation 1195 ' , Completely. Electrical $275 ' MIsar One Tomorrow . , . CU1 or phone for Tree ' - Demonstration : V". Salem MusicXr' ; - Company;': -'.v. n'ih'-.-.-.r-'-v'-Tei. TCI Phillips Carlin, at. the .microphone, and Graham McNamee, with the glass,1 are broadcasting, a big college football game. : Mr. Carlin says there is more genuine enthusiasm and color In the broadcasting of a football game than he has been able to find in either baseball or boxing, j J of such programs, which are be coming one of the most delightful features of radio. : : i ,But-rtherprsonaiity of" the an oounceris not so important these iays' as jar-;as the so-calied de luxe : progjrams are' concerned-:..': t l ne anonncer .as we anew mm In othersvdays is retained in the handling pf big news events.' r He becomes a reporter of the air and must hare .the ability to convey a verbal picture of all that he sees and hears. Notable chronicles of big ' happenings : have come thru the ether and millions owe a debt of appreciation to the men? who have served Ihem. ' Efficiency and preciseness, how- sver, - in most of the feature pro grams,' replace the informality of ather days. J It must be so,' In the natural"' growth of ; broadcasting. especially when It -is considered that 10,0 Off persons might be'lls- Jening. - j . . . While radio is becoming more dignified,lno one can say: that It has lost any of its romantic touch. Antipodes! Enthusiastic v Over Foreign Broadcasts Hard Test of Singer's . Voice-Found With Radio Interest Jn radio In ' the anti podes ? Is- at? fever heat, reports Arthur Freed, ; Vice-President of' the Freed-Eisemann Radio Corpo ration,. ' from mall : just received from- Australia and New Zealand. .' Australia has created a 7 Radio Research Board, 'constituted - by the - Commonwealth Council for Scientific and Industrial Research. Dr. J. r Pf 1 Madison,- Professor ' of ElectricalJCngineering at the Un iversity of Sydney, 1 visiting Eng-S la n d for an inq ulry in to British I broadcasting methods, in his cap- aclty as chairman of the Board. I ' Six relay- stations for Sydney programs r and thirty. . subsidiary stations of low power, are to be constructed in New South Wales. .Besides rebroadcastlng KDKA. and WGY, Australian stations have relayed programs from '" the Dutch station PCJJ, , also .'"using short waves. - ; i ' ' ' ' '----;:" WASHINGTON. (AP) ing singers who want to test their voices j severely " should seek ' to broadcast i gver the radio," says Edouard Albion, director of the Washington National Opera Co The voice which goes best over the radio is almost always the best voice, Mr. Albion thinks-- Broad casting tests fullness and. clarity without regard to persona. . -"Radio has also helped national appreciation of music tremendous ly," he says. but we now" need to go further and provide outlets for creative expression which should result from increased appreciation. "The public turns more r and Haore from discordant Jazz on the radio- to classical .music. This has always been so in Europe; and one evidence is the ' abundant music Europe has contributed to culture Wider appreciation of good music might result in the development of a . characteristic -American music, and the radio should help : this. But encouragement and outlets; such as the radio might provide. are necessary - in aaauion to na tional appreciation. , ;r Washington AP The Federal Radio Commission approves and will watch .with . special interest the proposed Interchange of pro grams of American : and . British broadcasting stations. - ' . . In the United : States it is in tended , to ' operate . between, - the hoars of 7 and 11 p. m., eastern standard time, throughout the en tire year. British chain programs will - be relayed Thy ; short t wave beam across the Atlantic to a sep arate receiver on. Long Island or in New Jersey and rebroadcast ov er the -red or blue network. - Of ficials hope to inaugurate this in ternational -- service within ninety days.--. t -; Read Admiral Wl H. O. Bullard, chairman of the commission, says be hag informed Dr.' Alfred N. Goldsmith, chief broadcast engin eer of; the Radio Corporation ' of America, - that the commission could grant the request for a wave length of 27.207 meters or a frequency Of r 11,020 kilocycles. Admiral Bullard said that channel was clear and apparently no troub le . would develon from srantins its use; r ' V: ;:,; .- i . As to the request for ""wave length of 18,715 or frequency of! 16,020 kllocylces, the admiral said that ware length was in the classification of -"Public ToU Ser vice, Mobile and Government Point to Point . Ha n crested tfiat the i i . 5l National Broadcasting company try to'f indranother suitable wave length in the. "relay broadcasting band." , ;: - Dr. Goldsmith had informed the commission that at least two short wave lengths will be required to enable British' reception of Amer ican programs. He said the trans-! mitter for the service will deliver 20 ; kilowatts of . power modulated telephonically. It will he Installed at Boundbrook, N. J., in the "same building as the present transmitter of WJZ. : .' - , Church Broadcasting " t Raises Wave Problem . CONGESTION ON THE AIR Washington; (AP)f-conges- t ion on the air has occurred only In the United States, Canada and Enrope. In Argentina,'. Australia and Mexico the number pf stations has not created a serious problem. Reasons are the availability of the full wave band and lackr of broad casting outside cities.' " ? j - "The programs will be sent, not for broadcasting' to the public, but! as an adreBsed message to the Bri tish Broadcasting - Corporation's corresponding receiving station in England, and the service is regard ed - as a point to point service. said Dr. Goldsmiths "It fs entirely possible that commercial arrange ments' relative thereto " will : be worked out, and in any case, the program will not be available for t J. Gibbons, i. rebroadcastlng purposes except by those to whom it is addressed.' "The purpose of this restriction is to - make certain . that the re broadcastlng shall be - conducted by responsible agencies capable at giving good ' service to the public abroad, and In such efficient fash ion that a fair idea of the nature and quality of American, programs can be gained by the public in for eign countries." . Washlngon AP Old Sol Is get ting a shady reputation with the radio experts. The old boy. it seems, occasion ally goes on a tantrum and bom bards the earth , with electrified particles .which disturb "the . radio atmosphere.' This, scientists be-. Here, is often responsible for poor reception or 'fading. -Jl, - r Dr.- ii.' W. -Austln, of the Bur eau of Standards, who is making a special study of phenomena, says there Is" a relationship between solar activity and radio waves, but scientists have discovered no good means of measuring these effects. ' "While the observation work thus far must be considered to be in the preliminary stage., it seems probable that, the relations of so lar activity and radio phenomena will be found to be. as .worthy of study as those of solar activity and terrestrial magnetism,", said Dr. Austin. . . . . . . .. "The most severe magnetic storm ' of Uhe year was ' recorded at the magnetic observatory of the United States Coast and Geodetic Survey at Cheltenham, Md.,- Oct. 12. It was reported as generally a bad night for radio reception. Signals were very weak and . faded out. Amateurs were able to hear only a few short -wave stations. The signals of the moderative wave European stations, however, came in with great strength. "The conectlon . of magnetic storms with radio was first defi nitely established by Espenchied. Anderson and Bailey in the work of the Bell Telephone, company in preparation for the establishment of a trans-Atlantic telephone ser vice. They found that -magnetic storms - greatly decreased the strength of night - signals and slightly increased the daylight strength. This effect , was more pronounced at a-wave length of 6,000 than at 17,000 meters. Since terrestrial magnetism is known to be closely Connected with solar activity, a -similar connection with solar activity was to be expected. Dr. Pickward in a recent paper has shown that such a relation ship exists. . ' "We aw Just touched the sur face in the studf of these phenom ena," Dr Austin concluded. . WASHINGTON (AP) rThe fed eral radio commission has receiv ed convincing evidence of the rap-f id growth of stations broadcasting religious teachings. , -; k- Reduction of the power of Sta tion WOQ, operated by the Unity School of" Christianity at Kansas City, and of the wave lengths of Stations WBBR, New York, and WORD. Batavia. 111., was followed by a deluge of complaints. ' The two latter stations are operated by the People's Fulpir Association," . Other, stations In this" class are WKBW, Buffalo, operated by the Churchill Evangelistic Association, WHAP, New York; operated by the Jesuits, and RXDS, Independence. Mo.; operated by the Church of the Latter Day Saints. " ' A suggested solution of ' the problem - is that . the - commission set aside special channels for the use - of - religious broadcasting. Since these stations generally broadcast over only a few periods in. the week, it is believed that a satisfactory -arrangement-'- could thus be made. . Sambo I want a razza. '-Clerk Safety? ' . Sambo No, sah; I wants it fo' social pubposes. The Pathfinder. British Wireless r.!an Killed While On Duty Daventry, -England AP TM first fatality in five years of Brit ish : broadcasting has occurred. William Miller, a maintenacce en gineer, .was accidentally electro cuted. " -V-V-;.';,,' -'. " The acident happened at Daren try's .high-powered experimental staUon.' MiUer was "throwing in" a high tension switch carrying 10, 000 volts.; He was seen to lean over a guard rail" aparently with the object of making an adjustment.-- :." ' :. ..::'. ;' . Electrify Yoiir Radio let njz n Liberal Allowance on Old Equipment Call for Free Demonstration E. H. BURRELL Battery & Electrical Service 464 N. Liberty Si. " PHONE 203 MAKES RADIO STATIC UNHEARD A iLmDlel kmaiinr drieo hur' ben in vented by O. H. Geppert, M-799 Hewitt BWc De Hoines, U., which fitter 50 to 90 per cent of ctktie la rdio receiving et. Not enly that, but when .rutic 1 not h'4, yea. esn . Inereee row Tolnate tremendoiulr. nrtnr la ore distant atn tieaa, uti 80 to 40 per cent a betteriee, eliminate local station from nmntnr in. five year et at leart one more ttage ot Works n all radioai earn be attached in- tuitl uTtat without chance to let-1 Mr. Oeppert want agents and la willing I ta tend a n-coit cample. Write him te-J day. AdTertiaement. : Chamber' of Commerce', Finds FJew Radio Use The Chamber of Commerce of Festus, Me., -a - rapidly growing town a few miles from St. Louis, baa found a new tree for radio. IA receiving , Bet,.' instead of radio broadcasting, is going to advertise the charms of Festua. In the most prominent ahow window of the 'town they hare in stalled a" console Kolster of the latest design with a power speak er, It has been seen and heard by more than 10.000 inhabitants of the community. Five thous and tickets are-being sold to the boostera of Festua, one of whom is to be awarded the town's radio set at a public celebration, i The proceeds will create a fund for newspaper and magaxine advertis ing, and before lpng, according to the Chamber of Commerce, fascin ating Festus will find itself fain ous. . v . RESr; A ICII r C BEACOX wasi;.:wT ..WASH i : Research - : the radio planes by t-e dards at. rtllsfonte, mental LlAs are (AP) Researc T Q N. (AP) is- conducted s. on re beacon for air Bureau --of . Stan- lir. Expert being con ducted there and at College Park. Laboratory work. has been started toward refining several elements of the eaulrrsient used la-beacon flights in order to adapt the beac on further t3 cct-.r;ercUl rrr'a- IH I .. , ..V. iJ7 U V.-.i.r 4-'- II - f - fV S'. ....... - M All Electric Operation iWith Zenith Performance Only $275 ZENITH MODEL 14B , ; , Mddell4E ! V';. " 'I THe cabinet is of selected walnut .yeneer with' beauti t fully finished maple overlay. . , , A specially made cone speaker behind the ornamental r, grille," . ay - " s ', : - The doors do not stand open like wings," but fold back ' against the side of the cabinet, out of view. Other Electric Models as Low as 5130 Zenith" has bridged the years in quality and In low prica, with ? thia advanced all-lectrio set. i . ;.. 1 Extreme simplicity of operation -worka from yonr light socket with no more care than the lights themselves, using A C tubes. No batteries or eliminators, - no testing, no recharging dry throughout.-- I ; .. -Six tubes . and' every tube .a working tube equal to .7 in many sets; Super selective, powerful range, single dial control. Lifelike in tone quality. . A lasting sitisfaction, completing th musical equipment of your home. - Models range from 9110 to 12.600. including 6, 8, and 10-tube aeta. for battery or electric 'Operation. ,: DeLuxe sets In hand made,- au- thentlc period cabinets. ; v. v ' tKv De Phone nei Radio Headquarters 175 So.IIi-h BRING THE HIGHEST-PRICED ORCHESTRAS INTO YOUR HOME Want an evening of music? Then you don't have to take this particular station's music or that just because it meets your radio's whims'. With the FADA -yon ccn command the very finest on the air! In other words, you and not the set, choe.s3 your program. " " Fada Radios are trnc-toned, easy to operate day after day, moderately priced -have proved themselves in the home of thousands of satisfied users. Fada, the Radio of tomorrow is here nazv w $3.15 The world has never known such nearly perfect radio performance as Is now availablo thrcuh Fada Ilarmoaated Reccpticn. All our experience had not prepared C3 fcr czzh a revolutionary advance in radio er.-lr.xcrir :j. We wantyou'to hear it whether you are in tl.s market for radio or notit's so increditly Sii-crior Co ordiziary radio. - Come in when you can make it tclay. Easy CyLC Tcrma v- 1 ,