SECTION THREE
Pagea 1 jtQ 8
Automotive
Better Home?
I
r
7 i 1
CLEANrrANID VIGOROUS
SEVENTYSEVEKTri YE Alt
SALEil, OREGON) StJNDfAYMbHNING SEPTEMBER 18, 1927
PRICE FIVE CENTS
ROADSIDE IB;
. . ,
Resentment :c of i Farmer
Against City Todrlst Dis
appearing As Revolt"'
OLOSfBllE BREAKS
MAY ENTER STATE FAIR fcACES
VETEH ATJTJF DM
: TBIIEKS ERTEHED
lleeianical Dependability Most Vital Asset to Safe Fligbt " 1
TSas Donald Douglas; Bidder of Round-the-World Airplanes
itiste
. .
Beats All August Marks,
Second Heaviest Month
5 in Sales History
Fast Drivers Billed for Events
on State Fair i Auto ;
Race Program .
II . A. X V V .X A. X -M- "V XV X"V X JV XV X. a X V..X
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-j V.vv4:.iit -WASHINGTON
fc c Sept. it?.
Roadside markets hare done at
roaring business during 'this tour
ing season and a conservative es
timate places at 1100,000,000 the
produce that motorists ' will buy
direct from the farmers in 1T27.
This estimate is based on re
ports from road cars of he A. A.
A. 'and from many of the indivi
dual clubs of the national motor
federation. Reports disclose that
while roadside marketing has re
ceived more intensive - develop
ment In some states than , in oth
ers, the growth of the movement
is essentially on a national scale.
"This is an aspect of the na
tional business created by motor
ing that is assuming major im
portance," Thos. P.. Henry, Pres
ident of the American Automo
bile Assocation, declared. "At
the present rate of .:' growth it
should become a half-billion dol
lar business within a few years."
Mr. Henry called attention to
the fact that in order for the
farmer and his cash, customers,
the motorists from the city, to reap
the full benefit from the facilities
afforded by the roadside market,
certain abuses had to be elimin
ated. He said:
"The farmers, as far as our re
ports indicate, deal honestly with
their clients and it is not their
fault if dishonest traders from the
"city rent corners at country cross
roads and sell to unsuspecting
motorists produce purchased in
city markets) and at much higher
prices than that' produce could de
mand in the city. V
"This is still going on but it can
easl J be eliminated if all the
mates follow the example of states
finch as New Jersey, Massachus
etts. Rhode Island, and others, in
Jwhicll, roadside marketing' associa
tions have been set up.'.These or-1
ganizauons win not oniy increase
Easiness but they will be able to
elimfnate Xbe.dIfcoest trader."
jThe A.A.A.; executive believes
that roadside trading has done
much lit the - past few years to
modify the lingering antagonism
of the farmers toward the city
motorists. There is still, however,
he says, room for improvement in
their relations.
"NO class of property owners,"
he said, "is more jealous of the
rights of property and the BanctHy'
Inherent in such rights than the
American farmer. Bearing this In
mind a It is not at all surprising
that the occasional depredations of
the unthinking city motorist into
the rural community provoked the
fierce' resentment of the' farmers.
"This has . been rather unfor
tunate, from the standpoint of the
(CeattanAd on pjr 2.)
iHwnuup
.pOflLliLIG
Solution of Trans-Oceanic
Traffic Lighter-than-air, :
says Seiberiing
AKRON, Qhlo With airships
Jumping to foreign - ports -while
Colonel ' Llndeberg campaigns for
more, domestic airports,' Charles
W. , , Seiberiing recently , elected
president of the Akron criapter'1I
the . National Aeronautic association.-
believes ' that this city ot
rubber industries should be the
center of '.the lighter-than-alr
'craft;- industry. "rl '":A::t
J While public Interest at present
Is centered largely'in the airplane,
the president of jthe Akron afr
club, . who is vice-president of the'
Seiberiing Rubber company, de
clared today that "trans-continental
and trans-oceanic dirigible
routes are not Just a probability
bnt a certainty that will be real
f? Vwithin another ten years. The
4iglble of the future will be
00 feet long, be more luxur
iously equipped than- the most
: modern Pullman cars and sfeam
; er and will cut traveling time be
tween distant points In two. , -"Akron,
which .is the homeof
the dirigible, should be the center
of ' the industry in the United
States. This , city. Is already . the
headquarters for the, large : cap
tive balloons made for the Army
and Navy. '
"A good landing field Is essen
tial to the industry and all those
who work for a municipal air
port , are etrlvicg to make Akron
one of the most prominent air cit
ies in the United States.- ' .
I. yi y, ' ... .... ,-
. Mechanical dependability is the one vital asset to safety in
'fifght, according to Donald Douglas, builder of the planes
which fleuf around the world in 1925. Mr. Douglas, president
of the Douglas Aircraft Corporation, of Santa Monica, Cal
is shown beside a Dodge Brothers roadster, also I widely
known for its dependability, holding a model of one of the
huge three-motored planes hi is now, building for the Gov
eminent.
PRIZES FOR SAFETY
IDEAS TOTAL S10GQ
American Road Builders'
Association Seeking Means
of Saving Lives
Prizes totaling 11,000 we're of
fered by the American Road Build-
ersr
association' for the best ideas
for reducing the number of .high-1
way acciaenis occurring eacn year.
The contest, which is being held in
connection , with a national safety'
campaign, is open to everyone. It
Will cloise midnight November 15.
More than 114,000 persons have
been killed and nearly three and
a half million injured during the
past five years as a result of high
way accidents, the association
stated in explaining the need of
such a campaign. Last year the
accident toll was 25,302 killed and
7r!,060 injured, 'and the economic
loss resulting from, accidents was
1938,875,500. The figures have
been mounting steadily for five
years. '
The American Road Builders
association, which is the world's
largest organization representative
cf the highway industry, bts in
augurated its safety drive in an
effort tO' start the accident fjgures
on a downward path. The contest,
designed to bring out new ideas
f6r safety, 4s,an important part of
the campaign.
First prize in the contest is
$500. There will be nine other
pilzes, totaling $500. The awards
are offered for "the best workable
plan that will decrease street and
highway accidents. The plan?'
the association explains, "may be
a complete comprehensive ' thesis
covering the : entire subject or a
mere description of a single' Idea
that would contribute to highway
s&fefy. The' plan must be practic
al and capable of being, put into
operation at reasonable expense."
Winners will be announced; in
the press and by radio January 11,
1428.j during the annual conven
tion and road show of the associa
tion in Cleveland January 9 to 13.
A report compiled frOm the idea's
submitted for the contest wffl be"
presented to the convention.
250OO Service Stations -
Now Operating in Nation
The' Oreeon motoT' assocIa'tfon
polnst out' that the 'huge Increase
In the number, of gasoline filling
stations has caused a flood of in
quiries regarding the number of
these stations" that are noif in ex
istence. "; i . 1 : 'ii- -
One of the larger oil companies
made a" recent survey of gasoline
filling stations and their survey
shows that " there are now more
than 250,000 such' stations operat
ing in the' United States. This
company is also authority for the
statement that five years ago only
12,000 stations were in existence.
In 1926 motor vehicles con
sumed I' 9,7 M 3 5,560 gallons of
gasoline. This business, distribut
ed equally among 250,000 filling
stations, would give each an aver
ArA al Af 39.160 callonr. Every
station would hive an average pat
ronage of 8s motorists, -each of
whom would purchase about 450
gallons of gasoline annually. ' --
-SAi-2 jvr.pfc-
Vancouver to" Oiympia
Longest Concrete Road
The longest strip of r concrete
road in America lies between
Oiympia and Vancouver, Washing
ton, says the' Oregon state motor
association in a recent news item.
This distance is 135 miles: .There
are five other continuous stretches
of concrete more than one hundred
miles long.
In Missouri the road between
Kansas City and a point west of
Columbia is 125 miles in length,
and the road between Neosha and
Springfield, ,102 miles long.
In -Minnesota thoading ryn-!
ning from Rock" creeK -to Knife
River is i 12" miles T long" and ( the
read from Ancka to Brainard, 110
miles long. In "Wisconsin the road
from the State line south of Trues
dell, around Milwaukee to ,Waup
un, is 11S miles.
The State of Washington has
long been an exponent of concrete
roads and rapidly other states are
following its example. -
Have you ever played bridge on
rubber?.
For bridge players who like to
smoke while they play, and for
others who desire refreshments,
or "what-have-you, the Seiber
iing Rubber Company has produc
ed a new card table cover 'called
Kemi-suede, which is not only a
fine table top for card "sharks"
but which is waterproof, ink proof
and proof against all "what-not"
stains. ' '
This is one of the newest, edi
tions to the 30,000 rubber -products
made in Akron. - -.
DOWN THE ROAD
IT, . J'. V'f ; :tfr ' ;
i -,; i . ' " ,
Oldsmobile broke all previous
August records last month, ac
cording to !a a from, officials of
Olds .Motor Works. - Total factory
shipments of Olds mobiles not only
exceeded any previous August
record but was also 1 the second
largest month in the entire history
of the company. ,
Shipments so far this month
and the schedules for the re
mainder of September, presage an
other record will be broken. The
schedules equal the total of the
record breaking AuKUst Just
passed' and are considerably high
er than those of last September,
which was the record month of
1926.
During all of August the Olds
mobile plants were working at
factory.capacity and the receipts
of materials, in spite of this record
production the company found it
impossible to fill all orders, more
than 3,500 car orders "remaining
unfilled at the end of the month.
The same record production is be
ing maintained this month.
Retail sales conditions practic
ally in every section of the coun
try are excellent, according to D.
S. Eddins, vice president and gen
eral sales manager1 of Olds Motor
Works. Both the Atlantic and
Pacific coast sections .are increas
ing their orders for cars. The
same condition applies through
the lake region, with Chicago and
other ; centers reporting increased
business. ,The middle west, in
cluding ' the grain area also' la
showing marked , Improvement,
taking the increase in Oldsmobile
sales as a criterion.
Ground has been broken and
construction work is now under
way on the $3,000,000 expansion
program which will- Substantially
jn.crease
Oldsmobile production.
facilities:
With Oldsmobile factories work
ing at capacity without- keeping
pace with orders, these additional
manufacturing facilities and build
ings are greatly needed to permit
the factory to cope with the In
creasing business.
Overseas Sales Largest
General Motors Reports
In the first six months of this
year the sales' of General Motor's
cars to overseas dealers were the
largest' in any half year in' history,
according to an announcement by
Alfred P. Sloan, Jr., president of
General Motors. The total in the
six months ending in. June was
92,452 cars and trucks compared
with 63,797 in the first half of
1926, an Increase of approximate
ly 44.9. Sales in the first half
of this year exceeded those of the
last half of 1926 by 37,458 cars,
or more than 68.1.
Secxxifj Is;
Ray;Lampkin. ,18 2T6 dirt track champion of the world: 1M may start in the autoracesat te Ore
ite fult Mdriday, Sept. .26 his 'entry depending- on 'whether on not. he ! ifalnk1 possession of- the
son State
Wisconsin Special, with which' he
DRIVER DETERMINES
SERVICE TiBE GIVES
Heat and Speed Also Greater
factors Than Material, :
Says Dealer
Amazing revelations from road
tests on auto, tire treads demon
strate emphatically that, regard
less of tread quality, the lift .of a
tread is dependent .far more on
three other, factors of wear than,
on the quality, of the tread, ac
cording to Russ Smith, local Miller
tire dealer. Heat, speed and -the
driver determine the life of a tire
tread in a variation 'of about 600
per cent, tests have proved.t
Miller tire engineers have' dem
onstrated that, standard tires, un
der.various conditions of heat and
cold, vary in tread wear to' the
startling totar of 600 per cent. The
same standard" tires, : driven at
reasonable speed, in - cool wet
weather, by careful drivers, and
interchanged at frequent intervals,
vary only five per cent in tread
wear. ,Thus, the net result shows
that speed, climatic and driver
conditions account for a variation
up, to 600 per cent, while proper
eeaditkras, show la variation of
only five per cent. .
Treads made from rubber stock',
which ' is far inferior to rubber
used in any standard . tire tread,
were tested in cool weather at
reasonable speed and were. Inter
changed " on the wheels, making
records of 12.000 miles. The same
quality treads tested at high
speed, in hot weather and without
being interchanged on the wheels,
were worn out at 2,000 miles.
All these tests were made on
treads Over the highest grade Of
carcass construction. Manufac
turers claim that the life and
stamina of a tire is in the carcass
and offer as proof statistics showing-that
only five per cent of all
tires are discarded with the tread
worn out.
Manufacturers claim that these
tests demonstrate, unequivocally,
that speed, driver and weather
Conditions are much greater causes
of premature tread wear and tire
destruction than the quality of
the tread.
Bellevinrj
wants-to hang upsome'new'western records. : ' - : '
Who Should Be Blamed
if This Girl Were to Be
Crushed Between Autos?
1
f
- ink
.is
: That' pedestrians are 5 fo blame
for many accidents is admitted by
the .safety - council which .deplores
the; fact, r or instance, pictured
above Is . a girl , crossing' between
the machines, instead of trsing the
street-intersection. Of course,' the
driver of the machine ahead shonld
make " sure that nobody is in the
rear of hlsf car ere backing tip, but
many motorists neglect to take this
precaution. Accidents of this char
acter can be prevented by pedestri
ans crossing at the right place and
by , motorists always making sure
that nobody may be Injured; when
thm car. I backad ,m-' - -.- ':
Emeiency. Brake -Should
Be Used Once in a While
The . State notor -association
points out' that too many drivers
lose their facility in using their
parking or; emergency brake be
cause of the efficiency, and con
tinued use of the service brake.
"".."It does not pay to become tot
ally unfamiliar with the emerg
ency brake system, however. The
time may come when both brakes
may be needed to bring the car to
a stop. Frequently when this mo-,
ment arrives, this brake is found
to be altogether; inadequate.
Had the discovery been made
through theoccasional use of the
brake the necessary repairs or ad
justments could have been made!
The motor association advises
testing, out the emergency brake
periodically, so as to eliminate any
chance of failure in an emergency.
By FRANK BECK
GHRVSLER RED-HEAD
1ETSWDFJI1)
New High Compression
Engine Strong Factor
In rteavy Sales
Popularity of the newly devel
oped Chrysler high compression
engine has been so great since its
announcement late in July," ac
cording to' advices received from
company officials by Ifitzgerald
Sherwin Auto company : that in
spite of exceptional activity in fac
tory production they are unable
to' keep pace with the orders pour
ing in on them.;
All three or the new Chrysler
models introduced inj August! the
"52", "62" and 72 are meeting-with
an overwhelming public
demand, the officials say, and the
tenor of ' urgent : requests coming
from" every part of the country for
increased -dealer allotments of
cars equipped ; with the "Red
Head" pi-oVes to J them that the
remarkable' performance of the
high compression engine has made
a profound impression on the mo
toring public; j f
Vr A large , portioii -f he Orders
belng:i received' ask for 10o per
cent "'Red-Head equipment on
cars, wanted, the officials state,
ThVnew high compression engine
is standard on air Chrysler road
stersV including the Imperial "SO'
and the three new models just put"
otf the market, and is optional on
all other cars of Chrysler produc
tion. AH owners of six-cylinder
Chryslers produced since ' July,
I9Z5, are also' given the onnor
turiity of Installing the new "Red-
Head" equipment off their present
engines. -
AUTomoone engineers have
long- wanted to btilld engfnes3 of
higher compression but have been
hew - back partly because of In
adequate national distribution of
nigh compression gasoline and
partly because to use a high com!
pressloh motor meant, to build a
car anie' to stand additional
strain." said J. W. frater, Chrys
lef sales ' manager, in discussing
his company's new engine devel
opment.
ao? tnat high compression
everywhere we are aotnr to
the adoption of high compression
engines generally thfoughout the
industry. Nafurally. the Chrvslr
corporation Is pleased that it was
ine nrsr to announce production
of a motor of the' new type.
-. "Chrysler engineers, however,
anticipated the coining of the
automobile era now opening. Look
ins forward to the day when
compression gasoline would have
a nationwide distribution, they set
about building a car strong
enough to meet the demands of a
high ' compression engine r Vnm
exa mpler the Chrysler car is built
" ' ' unusually , powerful
hridgelike crankcase webbing
-Si, taunch- rmly supported
crankcase seven-bearing Jn ii
sixes and with, special alloy Steel
valves suitable fn .Z VrV
compression fuels.
. - miner or Hieh
t SJreet' installed a
new Echo air ruaee.Thir mo t-
Isa tiU,LInd ln Salem and
iltTi, t.COntnlence to motor
wis.; The Me i a M.
Postand the hanos IVe set "a? the
desired v pressure. When the tire
pressure a be VnS
and the air is automatIcally"nu1
The new 1928 Chandler. )..
custom design bodies which are
constructed and finished complete
in the Chandler factories, spe
cial attenuon; has been paid to
secure a long, graceful. low ef
fect without decreasing the hiu
room inside. , ...
Two New Jersey
scented of havtne stolen
chickens from a delicatesKed win-
aow. it never pays to get too Jai
ma tar with, chickens.
Irying "Puddy" Hoffman of Ra
cine, Wisconsin, who since the retirement-
of Louis Disbrow, lays
claim to being the greatest of old
time veteran dirt track drivers, is
the first to make entry for the
Oregon State Fair auto race pron
gram on Monday, September 26.
Hoffman's entry came in as the
early bird aspirant for honors'to
Secretary Ella' S. Wilson of the
Oregon State Fair, and from the
date listed on the blank, the Wis
consin racing star will be seen in
action behind the wheel of a Comet
Special, one of the huge-motored
racing machines which have been
designed by the Racine racing ex
pert. ,"- ' ,
This race driver is no stranger
to the northwest. His first invas
ion of dirt tracks in this section
came in 1914, when he made a bid
to the press headlines when be
crashed through the fence at Hel
ena, Montana, during a hot battle
with Eddie Hearne and Louis Dia-'
brow, and then was picked out of
the ambulance to go back as a re
lief driver the next day, and cop
honors during the inaugural of
auto racing in Montana.
Hoffman was again- in the ben
zine fracas In 1915 at Helena, Bill
ings, and Salt Lake, and in 1920
be came west again, and this time
crossed the "great divide" to put
his skill against western drivers at
VancouverYakima, Salem, Boise,
and Salt Lake City.
Like Tennyson's immortal
brook, Hoffman goes on and cm
and each year finds him back witb
his experience against the newel
generation of drivers who hav
come to the fore with the baby,
motored' cars in the past few years.
While bearing the distinction of
being : one of the oldwt of raie
drivers, Hoffman is laying 'cluJm to
being one- - of the vf youngest- of
g r and f ath e rs, having marrieu
when" but a youth and now proud
ly pointing to his daughter, tr
whom recently' the stork's visit
brought an embryo racer in the
shape of a bouncing baby boy.
Hoffman will enter the "largo
car" class events, and the open
races at the Oregon State Fair.
Secretary Ella S. , Wilson of the
Oregon State Fair is going out for
big game for the" auto races which,
will feature the annual event on
Monday, September 26, and Is at
tempting to secure for the speed,
events the entry -of the famous
Wisconsin Special, which holds
practically all the world's records
for beach, mile, and half-milei
tracks. s
Secretary Wilson has been burn
(Continued on par 6.)
V
ETIEDKTH
LEO AT m
140,000 ; Units' -, Produced
Daily, Reports Local
Seiberiing 'Salesman
.. :;$--I : - ' .
' Current - output of automobile
tires In Akron Is over 140,000
units a day, according to a repre
sentative, of Zosel's Tire Shop. .
local Seiberiing dealer. At the
present rate of production. Akron
plants alone will produce and sell
65,000.000 casings and 75,000,000
tubesthis year. "
This remarkable output of the
rubber, companies is due, accord
fng.to the local dealerr to the in
creased '.i use , of automobiles In
business as well as for pleasure. ,
The , use .of automobiles by busi
ness men in making calls in dif
ferent cities has shown a great in
crease this year and has done
more than any one; thing to in
crease the prevalenca of two car .
to . each family. . , -
i .. The growth of tae Seibcrl'.r :?
business this year among the car
owners who have Iw?en replaci?
tires on their present car ha3 fol
lowed quite logically . the - satis
factory results 'which busise?;;
meiTTiate"" obtained on their cars
Seiberiing' coriimerciaf business.
whicS Is probably the" most exact
ing of all tire accounts because of
the hard daily usagt, has alwey
been larger, than that of any othf r
company,' as far as the percc.-tr r. j
of the f otal vol u me is concern c .! .
Tires made by the new Seiberli: -
water, cure process this year, to
gether with an. increase of ;o v-
cent In the amount of, rutjlr an ;
01,25 per cent in cotton, in er ! -tire",
: ha'vehcivjV renjjrkaLU vc.
K
In'S' qUalititJ.'