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THE-OEEGONTAIEIASC SALE2 :OK&GQ'X
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Dodge Brothers - Products
Gaming in Popularity in '
Europe Reported
Business in Europe is generally
Kood and prospects for the future
are . bright. according, to Donald T.
Stanton, manager of export sales
for; Dodge Brothers, Inc. Mr.
Stanton has Just returned from a
two- months trip on which he via
ited Dodge Brothers dealers in
over. 25 leading cities in eight
European countries and his com
ments on conditions are of partic
ular interest.
"Evidences of returning pros
perity are to be seen. In practi
cally every coiuitryTlsite, Mr.
Stanton says. -; .particularly is
this, true In the . north European
countries, Norway, Sweden, Den-
Fmark and Holland. Germany too
seems to be making rapid prog-
ess, and everywhere factories
which have been" practically clos
ed since the war are now starting
to operate again.
"American built automobiles
are-gaing'in popularity everyryear
and; Europe seems destined to
take, a constantly Increasing pro
portion of the output of our fac
tories. Dodge Brothers business
in Europe has been very, good this
year and when,. the new Une of
lower priced fours now being in
troduced in the United States is
put on the market abroad I look
for; a very considerable Increase
in our sales there."
Mr. Stanton states that Dodge
Brothers European dealers are
particularly enthusiastic about
Dodge Brothers six cylinder line.
Tha.dealer at Stockholm received
his . first six while Mr. Stanton
wag visiting him and after trying
it out he cabled an order for 50
additional cars to be shipped im-.
1 mediately.
Among the cities visited by Mr.
Stanton were London, Liverpool,
-Manchester. -Rotterdam. The
fllatue, Copenhagen, Oslo, Stock
be a handsome, car. Experiments
have been made with a wide" var
letty of color schemes and body
designs formally introduced with
in the next -fewi weeks, we shall
be able to say , that it, is the , best
and most moderate priced auto
mobile we know how to build."
1 Edsel B. Ford
President Ford Motor Co.
1 1 iiisiiii 1
IDE BY Fill
SUNDAY MORNING, AUGUST 14i 1S27
3:
WOMEN DELIGHTED .
WITH NEW BUICKS
(Continued from pig 1.)
obair at home? These are the ques
tions which Buick body engineers
Bought to angwer, in planning the
new Bulck.
Buick engineers discovered that
there was no valid reason why a
motor car interior should lack
any of the comfort and luxury
of a fine home.
Even if Buick for 1928 offered
no improvements except its vastly
more luxurious interiors, it would
have tightened -Its hold upon the
feminine heart. But Buick's new
luxury is only one of a host of
refinments which perpetuate
Buick as the world's outgtanding
motor car value.
An engine vibrationless beyond
belief, more powerful and more
silent than ever, makes Buick
operation delightfully simple, em
ancipating the driver from all con
cern with things mechanical.
A new and simplified instru
ment grouping locates all dials
within a small radius on the dash,
where they may be read at a
glance. And every control is
within easy- reach of the most
diminutive driver.
Viewed from, ingide or out
Buick ever has represented, in
power, stmina and reliability, are
found here in superlative measure.
and with these is combined a.de
gree of luxury, beaty and comfort
nothing short of sensational.
IflhoUn, Hamburg. Cologne, Paris.
-t "1 BaTcelona. Madrid and Seville.
EDSEL FORD SAYS
NEW CAR FINISHED
(Continued from page 1)
South Africa.
"We knew little about the vary
ing effects of climatic conditions
in Boston and in Colon, upon auto
mobile motors and other equip
ment. We had yet to discover
that; carburetion at sea level pre
sented one definite problem, while
carburetion at very high altitudes
presented an ; entirely different
problem.
"Many of thesa difficulties were
first brought to light by people
who had bought our cars and used
them under those diverse condi
tions. These people put their cars
to tests which we could not have
foreseen and could not have dupli
cated. in that day. We had to
remedy faults as they were dis
covered by the car owners in ac
tual use.
"Tin twAntv veara of manu
K'kJt acture have taught us that the
only god automobile is the auto-
T'J mobile which will do what it is
designed to do wherever it as
put to work. The experience of
those twenty years has taught us
also that the public of today
knows more about automobiles
than ever before, and expects
more of them.
"The building and testing of
these first new cars is costing
millions of dollars. But it will
give us the complete assurance
that we are offering the public
a' car tested and proven as a new
car should be.
"Some of the things we have
discovered already in the tests of
these new cars are Interesting.
- "We have accomplished with
them a speed of 65 miles per hour
which is slightly higher than we
had expected.
"Wp have found that they can
be driven for hours at an average
suecd i of more than fifty miles
per hour, without discomfort to
driver and passengers and with
out harm to motor and other
equipment.
t7new cars was driven 110 miles
i, V in two hours. During the first
W I ' 4r 1. . I I - J! .. 1 .1 O T
mlles..t The car covered exactly
56.1 miles the first hour of the
trip.
"This test was- made over aver
age read conditions. Part of the
routed lay through level country
where, the roads were steep and
winding. The day oon which the
tc was made - was somewhat
warmer than the average summer
day In this part of the country,
but the motor was not overheated
during the run and examination
of the motor at the conclusion
of the run disclosed no ill effects
,The car consumed less gasoline
and oil' during the test than any
other ; of our previous models we
have put to similar tests. . The
ignition, cooling and carbueration
systems performed j perfectly dur
Ing the trip,
"We have, tested this new car
many other types of auto mobiles
and found that it su masses all of
jL rfing and acceleration. Tho ; tests
more flexible; than we-bad -hoped
for In the early stages of design
"We havolinown from the be
ginning that th.newrordmreuld
superior to those or loreign coun
tries and that not only will they
receive greater enjoyment by
'seeing America first" but cause
their money to be circulated in
their own country instead of being
drained out of it by other lands.
Incidentally the tour has dem
onstrated that the pleasures of
motoring into the national parks
may be had at comparatively
slight expense by owners of light
cars, such as the Chevrolet, which
in this case has prpved its riding
comfort, stamina and dependabil
ity under the most exacting road
and climatic conditions. When the
tour is completed a summary of
routes, road conditions and tour
ist accomodations will., toe issued.
PARK-TO-PARK TOUR
EXTENDS TO OREGON
(Continued from page 1.)
Eighty Hour Non Stop Rec
ord Achieved by Will
iam Fiegel in Texas
Running in low gear and with
out stopping for eighty hours and
fifteen iyiinuifs a r rnuKiui
Sedan driven by its owner William
Feigel cohered 1,000 miles over
the Houston. Texas Speedway
from Thursday morning, July 15
to Sunday 'afternoon. July 18,
breakiag all ' known records for
continuous Icf.w-gear opera uuu.
Time and runni conditions were
checked by a .representative of
the A. A. A. , ;
Throughout the run the weath
er remained warm and sultry and
the Houston tracA was heavy.
Speed for the thousand miles was
12.4 miles per hour,, an average
slightly higher than tiiat made in
the 100-mile low-gear-run staged
in connection with t'ne ,20th Anni
versay in which 185 Fra,nklin cars
chalked up a group avers ge speed
of 12 miles an hour.
Mr. Feigel's speed, hwever.
for the first 100 miles was" in ex
cess of 13 miles per hour shoeing
an "even .13 miles for the first" 24
hours -ini which .time he covered
312 miles. In 48 hours 584 miles
were checked off with a clock
average of if. 17 miles per hour.
Driving fatigue began to disap
pear :it this point, and Mr. Figel
figuratively gaining his s'jeond
wind, increased 'his speed for the
next 42 hours and 15 minutes for
an, avtiTage of 12.4 miles perj hour.
.Gasoline consumption for the
first 4.8 hours running amounted
to 64 gallons or 9.1 miles jer gal
lon. FMve pints of oil were con
sumed in the first 58 4 nules.
The run was conducted by Mr.
Feigel with the co-operation of
the Ke'ley-Trost Motor Company
of Houston.
NEQN LIGHTS USED
ON stations; HERE
(Continued from page 1)
service Department will : service
the illumination -completely frost
the Mexican to the Canadian bor
ders, a fleet of trucks being main
tained for this work.
Tho new type of illustration,
known, as Neon lighting and des
cribed, as "living. flame," was the
invention of Georges Claude and
J. de Beaufort. It has been in
use for some time in France and
England and in the last two years
lias been installed in some cities
or the United States. It is said
to be of unusual effectiveness in
display illumination and to be
adaptable for some lighting pur
poses. The light, according to
those familiar with the process,
13 produced by application of elec
tricity to Neon gas, one of the rar
er constituents of the air Though
normally like the intense red., of
the sunset glow. It can be changed,
by special process, to a clear cold
blue bordering on purple.
Neon light has the greatest
penetrating power of any known
light, it is stated. For this reason
it. is valuable in fogs and is used
it marking airplane courses and
landings in European countries.
It is said to have remarkable
brilliance in daylight.
Peace at any price sometimes
necessarily means the high cost
of war? -Toledo Blade.
MOTORIST DOLLAR
IW GOES FURTHER
Tires Give 27 Times as Much
Mileage as-They Did
Few Years Ago
AKRON, Ohio. Everything, in
this period of automotive competi
tion, has cembined to work to the
decided advantage of the motorist.
Never before has the motorist's
dollar received the unbounded re
spect that it receives todav, in the
purchase of anything related to
the automotive industry. Auto
mobile tires give the motorist, to
day, 27 times the value he re-
ceived a few yeara ago. For that
reason tirW$ are being accepted on
the same basis as other- common
commodities, according r to the
leading manufacturers. -: C
-However, it' is pointed out that
the. greater value of. tires is not
bo much the result of competition
among manufacturers as it Is the
result of the demands of the mod
ern automobile. Better tires have
made better and lighter cars pos
sible. As the tire industry , ad
vanced in quantity manufacturing
it also progressed in quality manu
facturing. Spending vast sums
constantly to test tires, and 'for
research to develop methods of
making still better tires have ad
vanced hat commodity to the same
unquestionable position occupied
by any other daily necessity, j
, Materials that go Into tires are
sabjected to constant scrutiny. In
the factory where Miller tires are
made every Inch of the thousands
of yards of cord fabric, that are
worked lnto. tires, .each, day,, goefluL
through;) 1 a- j thorough, inspect loiu"
Experts examine the uniflex fabric
by a lighting'arrangement tharfii
designed to. bring; out the slightest ;
defect In any' cord. -s Sfowlythe
huge rolls of fabric are unwound
as the practiced Inspectors search
with unfailing light for the slight- .
est ; defect that may have rbeen, i,
caused In the spinning.
The care that applies to the
cord fabric applies also to -all
other departments; - inspections
follow ; inspection; tests follow
tests and .chemists" apply their. .
knowledge that tires may be made ,
the best that men and machines
can make them.
It is estimated that the thirst
of American tourists will go a long
way toward paying Ontario's tax
this year. But "here Is one tax
you don't have to help pay If you
don't : want' to.
MONROE S. CHEEK
Complete Automotive Lubrication .
We Carry the Following Products:
Valvoline - Veedol
Pennzoil Quaker State ;
Shell Oils
Court at Capitol Phone 2295
McQUAY-HORRIS
ALUMINUM
PISTONS
i ' ' MP
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C. & L. PARTS STORE INC.
Corner Ferry and Liberty - Telephone 666
T TACATION DAYS ... Happy, heedless children playing every
V where demand your constant vigilance ... no one knows when a
laughing child may run directly in front of your car. . . and then ...
will your brakes avert catastrophy...? .
'Wever-Burn" Brake Lining Stops Your Car!
The dependability of this guaranteed brake lining is proven by many years
severe testand by the fact that motorists each year, purchase over half a mil
lion feet of "Never-Bum. '
" N rrtn-Bum" gives you perfect control of your car. ... It lasts long, and gives a sure. soft, firm
quick a&ing brake that will not slip, grab or score your brake drums.
Made of the finest long fibered asbestos . . . closely woven into a solid mass, with a base of tnugh
copper wire -. . scientifically treated and highly compressed ... it is proof against heat. fr'4ipTu
oil and grease. . . .The most efficient and economical brake lining you can use.
TO THE CAUSE OF SAFETY
M Western Auto" contributes . this
week only.genuineNever-Burn'
Brake lining at .. .
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1C LJ ' - I
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"WESTERN AUTO"
SERVICE
A feature that saves you money
Service connections are maintained in
all cities where we have stores, so that
goods purchased from us may be prop
erly and promptly installed at a very
; low fiat rate... in many instances...
free of all costs.
OT ALL CARS:
our regular low prices O
4 ; 1.
"Never-Burii" Transmission Sets
Greatly Reduced
Genuine chatterless trans
mission lining, specially
treated to resist the wear
and heat of planetary
transmission, and Ito ab
sorb enough oil for perfea
lubrication. Set includes
thxs nieces and necessarv
rivets. . ,,c For. Fords; - ;
.1909-25 Regularly $135 On Sale at 90c
192f27 Regularly $L45-Special at :95oS?
More than 150Strs in the West
Supply Co.
if a
11 i
IHH S III
Am s m f i
m x x... . . ,v m --vJ ml j m m m m-j i
THINGS: TO : i.
iREAD OMi
3 Kelly -Springfield Made Tires
Kelly Cords
2 30x31 -$11.65
f t piy ZU.bo
32x4 y 6 ply ; 26.35
33x5 8 ply 35.80
Balloon
29x1.10 , $12.8;
29x4.75 16.35
131x5.25 21.95
j Other Sizes Priced In Proportion
We give trade in allowance on your
used tires '
Sale Price On Buckeye
Tires .
30x3 1 CL Fabric .....;........$65
CORDS
30x3 CL : . $ 75-
32x4 CL-:
32x4i2 CI 1&2S
33x5 CI. 240
BALLOON
,29x4.40 .....$ 8:40;
31x5.25? -..;.1L 1&3S ,
Correspondlngiy,t,bw;Prlce;i'v ... .'
On AU Bizes
!' If
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"Jim"
"Bill'
Smith & Watkins
The House of Tires
Invite Us t6 Your Next Blowout ; ' J
Phone 44
Corner Court and High
Telephone 796
& passenger car body types fTN O - 3 . ,
ffl (Effective July IS) W ; J X2 t r !
Coupe ... $745 hTP !
m Sport Roadster1 $?45 V J J i. JL V fel: j
in dmn unnnur m nr 111 , -
UV Landau Sedan 845
Hi De Luxe $nOL? ill
. Landau Sedan rII
Pontine Six Do Luxe Delivery, $S8S to $770.
, The Neve Oakland All-American Six, S1045
tRST to $1265. All price at factory. Delivered m
SSS. prices include minimum handling, ''j6fjrT
Jjy charges. Easy to pay on the VVV"7
oJS unra( Motors Tirhe
" ' '
These are the new reduced prices on all Pontiac Six body
types! They represent one of, die greatest rvalue' achieve
ments in automobile history! They giveypii not only, all
the Quality and value that have made Pontiac Six such a
sensational success but also the fashionable smartness
of beautiful new Duco colors! ,
Now, for only $745 you can enjoy six-cylinder perform
ance and Bodies by Fisher with all theFisher advantages
in styling, luxury and safety. This is the l6west price
ever placed on a car offering those great factors of lasting
motoring satisfaction l j j f -i M i
the lowest price at which ypu 'can obtain, tKa smooth
ness and efficiency of a six-cylinder engine developed on
the General Motors proving Ground and the high speed
endurance assured by an oiling system which forces 250
gallons of oil through the engine at 35 m, p. h. 1 '
Corne in! Learn by ride and a featureforfeature com
parison how the modern design and enriched beauty of
today's Pontiac Six have. created an entirely, ncv idea of
what you can get in a six at $7451
.. 1'.- V-
VICK BROS.
As-soctate ITIerss MUler Motor Co., Albany. Oregon; FredT IJIfjeu Sclo. OrrRon; E. . IL Taylor,..
Ibanon, Oregon; SilTerlop Motor Car Co SilTertBf Oregon ; tiv. Iorr Woodb.rn! Orrgo.s .C. i. "
Shrceve Hi Sn, Ihtllas. Oregon; Harrisburg Garage, llaiTlsburir, Ore.; Johnson Motor Sales CorUis.
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