The Oregon statesman. (Salem, Or.) 1916-1980, January 02, 1927, Page 13, Image 13

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    SUNDAY MORNING, JANUARY 2, 1927
Ul
Stage Conservation Contest Lane County Ford Dealers
T
His Work Makes Driving Ess ,
IFFERED EMPLOYES
I
22.000.000 AUTOS
STIMULATES SALES
GtXeral r M6tors Company
Makes Annual Offer of
Seven Per Cent Stock' !
Passenger Cars Number 19,-
illnusual Roomy Accommo
465,675; . and Trucks'
2,876,791? Gain 11.2
cations of Chrysler 60
popular With Public
THE OREGON STATESMAN, SALEM, OREGON
Reports SKatv
Gefieral
Increase
Automobile Indusiw fqr
Year
1927
SOW
pi
SHOWS OVER
sn
cm
-r-
t
Alfred P.xSloaa, Jr., president
of General Motors has issued the
"oiiowinr state ment regarding :
tne corporation s offering of stock
to employes: . . ,. "
"General Motors" is making the
fourth annual offering of Its 7
preferred stock to the employes of
the corporation nd Its subsidiar
ies. Subscription; books close
January 31, 1927. Ail employes
are entitled to subscribe, at $110
a share; payment to be made in,
full or in eleven monthly install
ments. "
"Employes- may" subscribe in
amounts from one share up, Uri
ii0 case more than 10 shares, de
pendent upon their wage earn
ings; the total value of the" stock
subscribed for not to exceed one
third of the year's wages.
"As an incentive to employes to
retain their investment In, the
7' ,' preferred stock and as an in
ducement to remain with General
Motors an extra payment of $2
a share a year will be made in
addition to the regular dividends
of $7 a share. 'The first extra
payment of $2 will be made on
February 15, 1928, and will con
tinue for five years, provided the
employe retains his stock and re
mains in the General Motors v ser
vice during this period.
"In addition to' the' means' of
saving offered to employes
through the corporation's Savings
and Investment Plan, the direct
ors, recognizing the difficulty the
person of moderate means encoun
ters in making wise investments,
have decided to again offer em
ployes an opportunity for Invest
ing their savings or surplus earn
ings in such a way as to share in
the profits of the corporation
while enjoying the security af
forded by its l'f preferred stock.
The directors hope that through
this plan, employes will be assist
ed in accumulating an estate and
Mill find an added incentive Tor
remaining with the corporation
and contributing to its success."
'1 PALIUIA CONDUCTS
TESTS ON NEW CAR
Appearance -of Erskine Six
Causes Great Surprise
Here and Abroad
INDIANAPOLIS, lnd. Special)
Speculation that has been cur
rent this week as to why Ralph
.Let-aima, tne racing star and a
member of the Studebaker engi
neering staff, was driving a com
petitive make of car on the In
dianapolis' speedway was cleared
up yesterday when it was learned
that De Palma was conducting
special tests n the new Erskine
Six. Studebaker's new 2 1-3 litre
car. j
The competitive faake car pilot
eu Dy Uel'alma was In reality an
Erskine Six chassis equipped with
a camouflage body. The race driv
er was at, the trak to carry on
certain tests amplifying the work
he has been doinac at the 800-acre
Studebaker proving ground near
South Bend.
The incident emphasizes the ex
treme secrecv that has character
ized the development of Studebak
er "s new car. which will toe intro
duced at the National Automobile
Bhow In New York Jan. 8. Not
withstanding the fact that the
Erskine Six has been brought out
in Europe, where it made its de
but at the Paris Salon in October,
no details of its design or con
struction have been made in the
United States, vV'
So closely guarded was the Ers
kine Six that even Its appearance
in Paris was a complete surprise
notonly to the American public,
who had no inkling rthat Stude
baker was preparing another car,
but to the industry as iwell. Al
though at least 15 models have
been developed, the Jasttwo year
and have been . under i tests for
months on the Studebaker prov
ingf ground;3 ever aV has -been so
"welt disguised that vStudebaker
has scored a cbmpIete"scoop" In
withholding its plans until the
car was announced InTaris. In
fact, so carefully guarded were all
its details that only one photo-
graphjof it,r smuggled -from (Par is
has made its anncarance in. the
American trade press.V4"v:
Have! Garage Windows Open
Before Starting Automobile
lie sure that the windows and
doors of your garge are open ere
starting your automobile, cautions
a bulletin issued by the: National
Safety Council, which reminds mo
torists that all gasoline, engines
when running; generate carbon
(monoxide gas,; Scores of motor
vehicle owners have died as re
sult of breathing a small Quantity
of this odorless gas which cannot
;-e-seen.,-Fresh . air- alone ram
; .v. rt sH5 irl ' '2eJ,
ilJMMt - Jwx -f,, r; ,j 1, i ,1,1 m, ium-t r" Urn rn mi i .--, - r, -
The judges right to left
MAKE ELABORATE
S
Marmon Company to Have
First Public Display of
Complete Car Line
The first public display of the
Complete line of Jlarmon quality
automobiles, which has been
rounded out by the addition of
the Little Marmon, powered with
an eight-in-line engine, will be
made a the New York National
Automobile Show beginning Jan
uary 8..
Four , separate exhibits, be
lieved to be one of the largest ar
ray of fine cars ever assembled,
will be displayed in New York
during show week. Altogether
40 Marmon automobiles and
three chassis will be-shown.
In the Grand Central Palace,
where the show proper .will be
held, the company will exhibit
three Little Marmon and three
Series 75 body styles, both stand
ard and custom built, and a Little
Marmon chassis. This display
was selected by officials of the
company as representative of the
entire line, including the new
small straight eight and the large
Marmoor se well .known for . the
ast 25 years as a precise, luxuri
ous automobile.
Six cars will be shown In the
Hotel Commodore, including
three. Little Marmon" standard
body types, two Series 7 5 stand
ary styles, and one Series 75 cus
tom-built body.) Custom-built
body styles will predominate in
the Marmon display at the Hotel
Belmont where four custom-built
Little Marmons, two custom-built
Series 75 cars, and one standard
Little Marmon will be exhibited.
Special preparations have been
made at the showrooms of - the
Marmon Automobilel company o.
New York, Inc., the metropoli
tan sales branch of the company.
Display facilities have been en
larged to permit the showing of
22 different types of automobiles
and .two chassis, ; thus assembling
the complete line of Marmon mo
tor cars.
Just : prior to the New York
show, the Marmon company will
show its fall line in Indianapolis
for the benefit :of between 00
and 800 sales representatives
who will gather for the annual
convention January 3 and 4 which
this year has been set aside as
the "Inauguration of the Little
Marmon." Many distributors
and dealers will attend this meet
ing and will depart immediately
after the sessions for the New
York show.
The Marmon company also has
made elaborate preparations for
the Chicago riatlonal show, and
other motor car displays through
out the country-
Jerry Newton Called Real
Champion Bean Consumer
If: P. S. Gannett, chief of the
Gannett Motor company, gets any
kick" out pf watching th -prize
Salem Chevrolet" sales staff eat
beans, Jerry rewton. head or tne
Newton Chevrolet agency in Sa
lem," will get a lot of. satisfaction
himself. Jerry, according to his
friends.' is the champion bean eat
er of the Pacific Northwest. Salem
lost to Eugene in the "turkey-
bean' selling content. ; The Eu
ne bunch will eat the turkey
and , Salem the beans, at the ex
pense or- the Salem men, as the
result in which Kugene- won.
Eugene Daily Guard.
SIMPW2 TIIKFT IX)CK
' Drill a hole in the clHtch pedal
lever close to the floor board, ami
inart a. tiadlock in the hole. Of
course the car could bestowed
but it-could not be driven under
its own power, as done in the .ma
jority or thefts. . .
- ' : " SILENT SHIFTING
. If a driver will depress the
clutctav-shift from low to neutral
then from 'neutral to secondh and
release clutch, this double maneu
ver 'almost' invariably assures !
MS
OW
lent shifting: . V ...
f William Bell, Judge G. F.
Announce Winners in Paige
Detroit Motor Car Contest
DETROIT. Mich., Special.
Winners in the Paige-Detroit Mo
tor Car company's .slogan contest,
hi which there were more than
402,000 entries, were announced
today as follows:
i First prize, 10.000. to J Luth
er McFarland, Cairo; "AV. Va.
Secjnd prize, a four-door sedan,
to. Mrs. Walter F. Halleck, New
Berne, N. C.
; Third prize, a four-door sedan,
to F. A. Dragoun, Peoria, 111.
The prizes were, presented to
the winners the day before Christ
mas. McFarland's winning slogan is.
"Built to win without, within."
"Satisfaction mounts with ev-
ery mile was the second prize
winner, while third prize was for
"Commands respect on any road."
These three slogans were se
lected as the prize winners by the
board of judges, consisting of Ed
gar A. Guest, Detroit's nationally
known writer of verse; Charles
'. Brooke, president of the De
troit Adcraft club and of the Bet
ter ' Business bureau, and Harry
M. Jewett, president of the aPige
Detroit Motor Car company. .
Storage Garage Solves
Many Parking Troubles
The increase in the number of
automobiles and the limitation of
down town parking space has
brought about a need for exclu
sive storage garages. The Fire
Proof Storage garage, convenient
ly located one block from the new
bank building
is helping to Bolve
the problem.
This garase offers day nd
night service and so makes its
easy for all patrons to come and
go when they please. The busi
ness man may drive his car to
town and leave it at the garage.
This will relieve him of the worry
about finding, a parking place and
then the necessity of obeying the
parking time limit. Also the de
preciation, which a car suffers
when left outside, is greater in a
year than the storage cost.
In addition to" the storage serv
ice the garage is equipped with
the very latest Washing and greas
ing equipment. People may drive
their cars in the garage Jn the
morning, and have them washed
and greased before evening with
out having them stand out in the
weather part of the day.
Cemeteries are filled with mo
torists who contest the right of
way, regrets the National Safety
Council.
DOWN THE ROAD
rSkJj THE MORNING
I
' - ' '"'" "J- V -t
Skipworlft, Edwin Bailey, Elbert
'Fords Line Up for Start at Cottage Grove
IS
J
lUihcnOwsr
The winner of the gas conser
vation contest staged by the Ford
dealers of Lane county, Decem
ber 1. was Clint William, a
oung ignition expert of Eugene.
He drove a standard 1926 Ford
roadster at the low speed of ten
n.ilcs an hour, passing successive
ly all of his rivals and going
nearly five and a half miles be
yond his nearest competitor, lie
thus re-enacted the old fable of
the tortoise and the hare, in mod
ern form and with a few extra
frills. He made the astonishing
record of 51 and 88-100ths miles
on a single measured gallon of
gasoline.
The contest was staged under
the most rigorous conditions with
five of the most prominent men of
Lane county acting as judges. A
purse of $250 was hung up. divid-
ed into ten prizes, with J100 as
first prize.
Forest Finley of Junction City
took second prize, with a record
of 4 6.45 miles. Mrs. J. C. Neely
of Eugene won third, prize, her
record being 44.88 miles.
The contest was started in Cot
tage Grove and followed the Pa
cific highway through Eugene
and Junction City, thence toward
Corvallis by the West Side high
way. Twenty-three of the entered
cars passed through Junction City
before stopping, which is 37.5
logged miles distant from Cottage
Grove over the route followed.
Seventy Fords in this contest, as
logged by the certified speedome
ter on the judges car made an av
erage mileage of 34.98 miles.
A similar contest was staged in
Salem on the last Saturday of
September, 192 6. Only new cars
were used in this contest and of
..11 . U .. .
an luiiifciiug me iivn ac vias
27.1 miles. Thf winner made!
31.6 miles to the gallon.
-v ' ... r3n y J
JUVVT.
s
.Illlli W Hll.'illl W UlilWHii .' :-., ,
Bede and I. O. Hall
Some Sure Ways to Lose
Your Auto License Today
Mandatory suspension or revo
cation of licenses granted motor
vehicle operators and chauffeurs
is provided in the model act, sug
gested at the second national con
ference on street and highway
safety, which the National Safety
Council hopes will be adopted by
I'vry state of the union, as its
pasage should mean a reduction
in thft number of accidents. Here
are the causes for which licenses
will be revoked:
1. Manslaughter resulting from
the operation of a motor vehicle.
2. Driving a vehicle while un
der the influence of intoxicating
liquor or narcotic dr&s.
3. Perjury or the making of a
false affidavit to the department
under this act or any other law
of this state requiring the regis
tration of motor vehicles or regu
lating their operation on high
ways. 4. Any crime- punishable as a
felony under the motqr vehicle
laws of this state, or any other
felony in the' commission of whth
a motor vehicle is used.
5. Convicition or forfeiture of
bil upon three' charges pf reck
less driving all within the preced
ing twelve months.
6. Conviction of a driver of a
motor vehicle, involved in an ac
cident resulting in the death or
injury of another person, upon a
charge of failing to stop and dis
close his identity at the scene of
the accident.
It is a foolish motorist, who
boasts of all the fresh air he en
joys while driving and then goes
home to sleep in an unventilated
room nbsprves the National Safe-
J ty Council. '
New Ycsr .
Motor vehicles in use in the
United Sates now number ap
proximately ,2?,342.457,
Registration of passenger and
commercial cars last year showed
gain of 2,254,000 or 11.2 per
cent over 1925.
Paspenger cars registered nnm-
btr 19,495,676. an "increase of 1,
831.793 or 10.3 per cent over the
previous year.
Commercial vehicle registra
tions total 2,876,781, a gain of
4 21.688 or 17.1 per cent over
1925..
While sales in the United States
in the paat 12 months were the
largest on record, the percentage
of registration increase was the
smallest ever recorded. This was
due to two factors:
1. The unprecedentedly large
number of vehicles taken out of
service. I
2. The fact that as the total
in service increases the rate of
gain decreases. This shrinkage
may be expected to continue " until
the number of vehicles taken out
of service each year equals or ex-;
ceeds the number sold.
With domestic sales of passen
ger cars for the next year spprox
Imateing 3,525,000 and with a
registration gain of only about 1.
fSO.000 it is obvious that some
thing like 1,6'j 5,000 cars were
taken out of service. It -should
not be assumed, however, that all
of them were scrapped, for the
number of cars which have ac
cumulated in the hands of dealers
since last January must be de
ducted from the total. It is prob
able these dealer stocks will ac
count for 600,000 or 700.000.
Scrutiny of the registration
gains by states indicates that
j rosperity was more widely dif
fufed i throughout the country in
1926 than in any recent year, for
there were few outstanding per
centage increases, even in the
south or in the grain states. Auto
motive business, apparently, was
about equally good everywhere
New York retains its leadership
with a total of 1,818,765, a gain
of 193.000. It now has about
half as many motor vehicles as all
the rest of the world aside Jrom
the United States.
California still is the empire
state's closest rival with 1,614,
479. Ohio is third with 1,507,
500: Pennsylvania fourth with 1,-
4X3,054: Illinois fifth with 1,
370, 5Q0: Michigan sixth with 1.-
rl24,S69 and Texas seventh with
1,063,600. Michigan and Tqxas
are new-comers in the more than
a million class.
While these figures make esti
mates necessary for the closing
weeks of the year, a similar com
pilation made a year ago by
MoToR showed a margin of error
of slightly less than 1 per cent on
the total and only 1-7 of 1 per
cent on cars. '
FROSTING FOR HEADLIGHT
LEXS
A temporary frosting on a head
light lens may be acquired by ap
plying a thick lather of sapolio
and water to the inside. It will
serve efficiently for several
months. For a permanent frost
ing, coat the inner side of the
lens with orange shellac.
By FRANK BECK
:
Testing OIdsmob?le it eY, ifeering
ciual-rie Unn! Mour Proving
ground.' . -
EIGHTS DOMH
HEW YORK EXHIBIT
International Character of
' Show Indicated by For
eign Entrants
The rapidly growing vogue to
ward the predominance of eight
cylinders among the world 8 fin
est motor cars was strongly em
phasized at the 20th annual New
York Automobile salon, recently
held In the Hotel Commodore, j
says Dubois Young, "president of
the Hupp Motor Car corporation.
Some 100 cars, worth $1, 000,000
were displayed, in j prices ranging
up to nearly 20,0j00.
The Chicago edition of the sa
lon will be held at the Drake ho
tel in late January 1 and early
February,- co-incident with the
National Automobile Show In that
city. f
"These salons, with their fine
custom coachwork, de raxe Inner
vations and chassis features, hot
only indicate the vogue amor
the finest custom creations, but
influence the trend which is to be
taken by practically every make of
car manufactured," says Mr.
Young. "It is, therefore, excep
tionally gratifying to note that
eight cylinder cars predominate
this year more than ever, both In
number of body models shown
and in manufacturers and carros
siers who exhibited. One eight
cylinder manufacturer actually
provided 12 chassis.
"The international character of
the exhibit is indicated in the fact
that ' the leading motor cars of
France, Italy, England, Belgium
and Germany, as well as the ma
jority of the leading Americas,
makes of fine cars, were shown.
Coachwork was exhibited ba such
outstanding authorities as Diet
rich, Brunn. de Causae, Le Baron
and Fleetwood, f
"The dominance of eights in
such a setting is a conclusive In
dication of the vogue they are
creating The roan who can af
ford a fine car naturally insists
on the topmost chassis principle
W,E. DM
EASTERN FACTORIES
People Enjoying Heated Cars
Would Never Be Satis
fied With Others
W. E. Burns-Dan Barns (not
brothers-the same man), has just
returned from hi trip east, where
he has been in the interests of
his business.
'The thing that interested me
most in looking over the cars in
the -east." said W- B. Burns-Dan
Burns, ;is the fact that cars there
are equipped with greater com
fort. Practically every car is heat
-ed. No one there thinks of strag
gling along with a cold car.
"And people herewho have en
joyed a heated ear-would-never
go without- The .cost of a heater
W so very "lit tie compared' to the
measure it gives'.?
. Dan Burns, who has just re
turned from an extended visit to
the different equipment factories'
in the east., says that one would
be amazed at the new" equipment
that is. now being turned out to
recondition cars,
"It is now possible, continued
Mr, Burns, "to recondition a mo
tor so that It will ran every (bit
as good as new.; The tools' that
have been devised with which to
do this almost passes the compre
hension of a person not actively
interested. -
Smith & Watkins Increase
: Sales ancjjService Room
. Smith & Watkins located at the
"orner.of Court; and High streets
have added to ; their .sales and
serviccrooin taking on the space
formerly- occupied by the Valley
Parts company; 1 This, gives tbem
50 iwr. cent more display room
and considerable moro space for
motorists; to d rive in With this
additional room.i Jim Smith, head
of the firm,- states that the com
pan y will have" mnch better room
to display 'their stock of tires and
tabes : and will have more direct
connection 'with their repair and
vulcanizing department, ; Smith &
Watkins are distributors for the
McClarenTires and Tabes. They
handle shell gasoline and all the
popular brands of motor oils, and
greases. Two - pumps . are kept
busy serving the public, one on
S VISITS
- Hls!r ttreetrend: ose oa Court,
' 'Xn unprecedented demand for
theTphryrler Model "50". laten
fbtir cylinder model from the
plahtsvof the Chrysler Sales Cor-. '
ppratten. that has exceeded all ex
pectations of company officials .
continues to test the production -facilities
for this model In the
company's Detroit factories.
Company officials indicate that
present orders on hand, and f u
ture orders bid fair . to continue i
at the record breaking point for .
this" full sired car -until early j
spring of 1927. i .
An analysis for the reasons for
this unprecedented success, ac
cording to J. E. Fields, vice pres
ident In charge of sales of the
Chrysler Sales Corporation, re
veals the fact that one of the
principal factors is the unusually.
roomy accommodations " in the
Model "50." '
"Of course.' the fact that this
car is a Chrysler and. built nnder
the well knows Chrysler plan of
standardized quality -is a basic
reason for the success of the Mod
el "30, declares Mr. Fields, "and
In addition fine recognition has
been accorded by the. public to
this feature of exceptional' room
iness. - "
"Thousands of Chrysler 20
owners are enthusiastic over the
ample room for their family In
this car. Unanimously they tell
our representatives that this un
usual roominess is a principal fac
tor in their selection of the Chrys
ler 30 -
"This justifies in every way the'
ideas of "Walter P. Chrysler when
he Issued Instructions to his en
gineers on the designing of this
latest of Chryslet models.
"He insisted fliat he wanted a
light,, powerful ear-that would be
economical to operate while cap
able of the finest performance.
but that it should have, more than
necessary room for all five "pas
sengers. ' ."- ':V;r.;.:.
"That this has been completely
accomplished is proven by the
unanimous public acceptance of
the -Chrysler 5Q! concludes Me
Fields. ' -
S
inn
II
Chick Murray Makes Boston
New York'Urive.jn blind
ing Blizzard ;
In a blinding blizzard which
lashed and swept New York and
the New England states a few
days ajgo,"'Chick" Murray driving
a Whippet sedan made' the 248
mile run from, Boston to" New
York in 8 hours and 40 minutes,
for an average speed of 28.4J miles
an hour," setting a fuel economy
record ot 30.7 miles to the gal
lon. - Murray nsedj-lrat 8 -gallons
and one quart' of gasoline despite
the; fact. that. thWh!ppet eneoun-
Xeredow more than a foot deep
In many places and battled against
heavy winds all the -way. 'T ,
The run. was made without ad-.
vance preparation 'and Murray decided-
to make the test to deter
mine, what the, Whippet would do'
under the most unfavorable con
ditions.; ; "
To make - the trip. official
"Chick" -hurridly railed Bren
nan of the National Automobile
association, asking him to 'act as
ofrtcial ishserver.- v
" Trains jWere running veTeral
hours latet trolly service tiad been
suspended In many ot thf towns
and flies'" along the route and
general traffic was at a standstill.
led from Boston" to Springfield
and thence to Hartford. New Hav
en, Brid geport ah d New York. .
The blizzard force of the storm
did not break until after ."Chick
had left Hartford. The roads
were unbroken by any tracks and
theWhippet : had to plow its
Own course with the snow piling
up" over the running boards and
packing ahead of the car.
The start was made at midnight
and the finish tame just as New
Pork was shaking1 the snow from
Its feet to get I Into Its business
stride for the day.--
-The. car used .- was the same
Whippet with! which Murray es
tablished the. economy record of
31 -rallea to the ' gallon between
Boston and Montreal.
Wasfr Autos Often Advise
Expert Laundry Operators
Ramseyer - Bros.. Salem auto
laundry men, located at 544 Ferry
street, claim that those who have
fheir-.cars washed often and do
not; let" the dirt "accumulate on
them find that the finish on their
cars stay fn much better shape an i
lasU longer x" J ; -
; If the dirt and grease is all era -c
to stay -on indefinitely It trlr
the paint off with it when it '
finally r'';!t -'-
1 PET
ETS EEH
E1H