lis
SECTION THREE
Pages 1 t o 8
- . ' , 1 '
:::clies
c:
CLEAN. A NOD VIGOROUS
It
f
k SEVENTY-SIXTH YEAR
SALEM. OBEG0N, SUNDAY MORNING OCTOBER 31192 '
- Tr..cn ray:: c
Motorcycle Economy Test
'HICII
New Service StaticmOpexis
'I
JiLLL
IV
IIMDUCERS SATI8FY
mm
I
. . (.,
'4'
i National Distribution Secur-
Plant Soon to Rank Among
Most Modern and Up-to-date
Factories
Under Examination Machine
Makes, 30.6 Miles :'Pr
Gallon of Gasoline
ifedmiroufrh Good National
: Avoid Tro-- - - V
.y - Advertising
I'
r
'i ' .' ; ' . . . ... X' ? .
s
,rr- '
mm
EO
IVHIPPET APPROVED
FOR US ECOSV
" y.mi. i - i f
V5
V
'IL
li
'Nationally advertised auto ne-
ls-Ities nd conveniences are the
-isr. owner's Bafest bay, no article
t""'popuIar demand to which na-Ly?fi-wide
publicity is given, can
IMaln its position in the market
; ' " ml - . . - - . . . . a . I
effort- toward improvement," says
Walter Rydell, local manager of
Western Auto Supply Co.
.Manufacturers who seek na-
), their -sales efforts with national
: advertising:, know that when they
create a widespread demand for
their goods, superior quality must
. be there to prove their printed
: assertions if they would hold pub-
' t lie favor. That is why articles one
f sees, advertised in the Saturday
i Evening Post and other widely
r read, periodicals with supporting
local- newspaper advertising are, j
y on their .merit, always, leaders in I
: their, respective fields."
'.'The tremendous salts volume j
of, such -articles aa Schroder tire;
gauges, . valve , inaldes . and caps.
. Malco windshield wipers, S. & M.
spotlight, National Madza lamps:
for cars and homes, Neverburn
" brake lining, Hassler stabilizers, j
V Champion park plug and count-
Vs other leaders among acessor-
and supplies ha been attained
.through more than printed oloims
V?ft-each of thw articles has indi- '
Tf vidual points of superiority to lis- ;
tinnnlah if frnm other similar!
merchandise. . and the telling of ;
these feature tirough tlie media
nf the printed page has educated :
the pahlie to a point vrhpro they '
demand the best always. The man- :
nfacturer who maintains the pop- j
ularity and sales of his , product j
does so only by constant improve- j
ments and enhanced quality. j
"Western Auto," says Mr. Ity-
- . . 1 i 1 A. 1 1
fpbwxijnlnsil growth to thd satis-
customers who have put-chased
nationally advertised goods from
them, and realizing this Ihey have
constantly added to their large
selection" of accepted brands of
merchandise until today. their
wr shelves hol4-prctlarry every, trt
S -tide that 13 uppermost In popular
demand' , t ; - "
"Motoristi.ln purchasing ao
I reaiorles and supples, should bear
f i in miua ine iuil win uauai
I 'X adverUsed goods ar always safe
0Jest and most economical, because
1 JfjufluaBtity production economies
cause every arnue is ausoiuiei
guaranteed by the manufacturer.
7hen, besides, this warranty of
satisfaction, there l fheidded se
curity of "Western Auto's" iron
clad guarantee, augumented by in
telligent willing service from any
of our nore than 150 stores in the
west, regardless of the store from
which he purchase is made."
RADIATOR, FEB
Experienced Mechanic Is Se
cured to Carry on
Work.
One of the latest evidences
that Salem is growing is the new
department of radiator, fender,
and body work at O. J. Hull's Au
to Top Shop on South Commercial
street. Mr. Hull and his patrons
are very lucky in being able to se
cure such a high class and thor
oughly experienced mechanic as
Art Bashore. who has been work
ing at his trade for the past 14
years in the cities of San Diego,
Los Angeles and Seattle.
The 'new department has been
built by Art Bashore, and handles
all classes of radiator work with
speed and efficiency. One of the
outstanding features of the equip
ment Is a specially constructed
V '"chemical vat for cleaning the in
fr and outside of radiators.
reby insuring
Lt iency.
complete cooling
other innovation Is a device
soldering the tubes of a
radiator. s
Wrecked bodies and fendera are
a specialty in this new department.
Within . the past month ' several
wrecked cars have been repaired
V and have caused much comment
V because of the fine workmanship.
- Jlr. Hull expresses ' himself as
Wore than pleased with the, busi
ness done, and as VO. J." is a Mis
sourian himself he says that he
f$iin a position to show anyone,
regardless of -what tate they hail
BODY II STARTS
V;1 4.
Ralph II. Kletzing, Harry Wl
A quart of gas in the tank of
one of Harry Scotfs Harley-David-son
motorcycles carried Ralph H.
Kletzing of the Statesman Pub
lishing company over 39. G miles
of Oregon road in the recent
Newspapermen's .Motorcycle Der
by. This gave Kleting twelfth
place in the national contest which
was hel.l in cities s.attettd over
tiie I nited Slate.-.
.Much of the credit for this
achievement goe to Harry Scott,
the Salen. cycle man, who select
ed the machine and equipped it
for the trial which was held Sep
tember -7.
Starting from the fairgrounds,
KletzinR rode to Hubbard and re
turned on a quart of ;as, which
was measured and poured into the
tank by Chief Rafferty of the
state traffic service, who tlien
sealed the tank before the start.
tllenn Hurling,, Hurley-Davidson
dealer Mt Toledo. .Ohio entered the
machirte that took highest honors
in this contest in which -H4 riders
1YSH1S
31
Many Are Extremely Com
mendable, Others Do Not ...
Meet Requirements 1
"Demand is the mother of com
mercial venture," said George O.
Brandenburg, general manager of
the Oregon State .Motor associa
tion, in commenting upon the
number of roadway establish
ments springing Into existence
that it tn tho tnntnriiit tnnrinp
th hie-hwftv, nt in,,ri.. "Farm !
houses, old taverns that served as
stage stations in the early days to
lapse almbst to 'decay with the
discontinuance of the old stage
lines, to be remodelled into tav
erns for the. accomodation of mo
torists, residences and all sorts of
abodes have been pressed into ser
vice to provide accomodations for
the present day tourist trades."
erns are extremely commendable, j
lending as they do an atmosphere
of comfort interuripgled with a
spirit of the pioneering transpor
tation that embodied mu"h ro
mance and adventure, and today
these places prov4de excellent ac
commodations after the- over
hauling. The deplorable situation
that has resulted from an .ff ort
to exploit the motor tourist is the
fostering upon a motoring public
accommodations that are a curse
and a hazard instead of being ac
conmtodations. "It is the contention of the mo
tor association that a strict super
vision should be given all places
catering -to the public, that the
public might bo protected from
unsanitary, unwholesome, and of
tiines filthy conditions that are
found in altogether too many
roadside establishments that ad
vertise meals and lodging for
those who may pass by their door
and be forced to accept accommo
dations through mishap to their j
motor, or on account of the late
ness of the hour.
"The number ot complaints
forthcoming indicate clearly that
in a great .many instances these
roadside stopping places are not
equipped to take care adequately
for the traveling public. In many
instances the conditions do not
rerae- anywhere near modern re
quirements. "In.. many cases, the 'room and
bath' ' advertised .simply means
one , dilapidated old bath in a
house of ten rooms. In but few in
stances does the tourist have any
knowledge of who Is running the
place,:. what previous sickness (he
place jtmay have harbored, or
whether; he can depend on getting
rpnreiooa .ana uniainiea waier.
This situation , is aggravated, by
'Gyp' outfits which start many un
qualified " people In. the ; business
B01T01B
AW
Scott, Chiief T. A. Raffety
participated in : ilifferent cities.
Sari Aiken,, sporting editor of the
Toledo - News-Bee, without any
previous experience rode Durling's
machine and nosed out his nearest
competitor by a scant ainertenths
of a mile. Aiken's mileage was
astounding, being, an average of
191. niUes per .gallon or 47.9
miles on the quart allotted to him.
Second place went to ('harles
Vest of the Kansas City Journal
Post, who rode his mount exactly
47 miles on the quart, averaging
1SS miles per gallon. Third place.
and a handsome silver trophy
went to Floyd Ciymer's entry, Da
mon ;Gallof 'the Denver Rocky
Mountain News.
By riding the derby these news
paper men learned that the motor
cycle is a useful and economical
form of personal transportation.
Those who held opinions adverse
to the motorcycle soon proved to
themselves that the motorcycle if,
easily handled and lacks the ele
ment of danger so oilen credited
to it.
S
MEETING CUBES
People Become More Criti
cal; NclU Content With
Jazz at First,
CHICAGO.. Oct. 30. (Special)
This year is witnessing a rad
ical change in the programs, of
broadcasting stations. The publie
i3 no longer interested in hearing
"just something" over the radio.
It is now demanding special fea
tures headliners. It is following
the trend of the PollcV that haS
made vaudeville a success.
These contentions and conclu
sions are from Kelly Smith, direc
tor of the Stewart-Warner Air
Teater, Station WBBM, Chicago.
"The day of the broadcast that
served as an initiation of radio
has . passed," he said in discussing
the heory.
"When directors of broadcast
ing stations first started to formu-
(Continued on page 8.)
DOWN THE ROAD
PROGRAM
a- IN THE . rf- ?r mt& '
summer1- x &X' 0
fhP
FALL ' A- vff1 - m iTf: VjrlT?. . V
In line with the production ex
pansion., program of -the Nash Mo
tors company, made: necessary by
the greatest demand for Nash cars
in tha history of th company, a
large addition to the; plant of the
Seaman .Pody corporation of Mil
waukee, has Just been completed.
The Seaman business, owned In
naif by Nash Motors! is devoted
entirely to the building . of . en
closed car bodies for the Nash Ad
vanced Six, Special Six and liight
Six aeries.
The addition to the Seaman
plant is a five-story building of
stel and concrete construction,
173x100 feet. It is identical in
construction and design to the
other Seaman buildings of .which
it has been made an integral part.
Installation of equipment to be
used in the various departments
in the new building is welFunder
way and when this has Deen com
pleted the plant will rank as one
of the most modern and finest
equipped automobile body factor
ies in the world.
The entire first floor of the
building will be devoted .to de
partments for steel storage square
shearing and rotary shearing; on
the second floor will be machinery
for stamping of small metal parts
; while the third floor departments
j will be a continuation of similar
metal processes. The fourth and
fifth floors will be devoted to the
enlargement of upholstery and
j trimming departments.
I The 114 per cent increase of
J foreign business shown for the
j last fiscal year, ending November
I 30, 1923, .with continued and con
sistent increases during the
months of 1926, has made neces
sary the erection of a new build
ing at the Kenosha plant which
will be devoted exclusively to the
preparation, boxing and railway
loading of Nash automobiles for
export.
The new building is to be one
story In height. 600 feet longuid
100 feet wide. Running wfthitt). 80
feet of the rear of the bulldjing
and located exactly in- its center
will be a spur track and on each
side of the spur and running, par
allel to it, the boxing assembly
line.' Directly above the spur track
and along its entire length wpll be
a traveling crane which lifts the
completely boxed automobiles
from the assembly line to the
freight cars.
CA1HLLAC PARTS INSPECTED
Of the 8000 craftsmen employed
in the Cadillac plant, one out of
every fifteen is engaged in the in
spection of manufactured parts
for the purpose of maintaining
standards of accuracy and quality.
A silver trophy was awarded a
Chevrolet touring car in a Japan
ese non-stop road run between
f Osaka and Tokyo, a distance, of
414 miles.
In - a, test ,made to prove the
claims f the Willys-Overland- for
.the new, European type light car,
,the Whippet, for which a gasoline
economy of 30 miles to the gallon
; was. given as .standard operation,
!the representative of I one of the
leading publications of the coun
try recently established a per
formance of 20.6, miles per gallon.
;The test was made under the
personal observation of William
;Leininger, a petroleum engineer
connected with the Pierce Petrol
eum corporation,-and the car used
was a Whippet sedan secured
through the St. Louis branch of
Willys-Overland.
The mileage on the speedometer
of this car showed " that it had
been driven 1074 miles before the
test started, and. that the motor
had been thoroughly run in. In
order to give a fair average, the
course selected for the r"un in
cluded an uphill climb followed
by a return down hill over the
same route. Road conditions were
perfect, the surface of the road
being bituminous macadam. The
car carried three passengers and
was driven by a magazine writer.
It was conducted according to the
methods approved by the Society
of Automotive Engineers.
The carburetor was drained, the
i gasoline disconnected from the
the vacuum tank, and a connec
tion made through a rubber hose
which led downward from the gas
oline reservoir supported by one
of the uprights at the left end of
the windshild to the carburetor.
The quart of gasoline officially
measured with a graduate was
poured into the auxiliary fuel
tank, and the car was started and
allowed to run until the gasoline
was exhausted, the tank being fil
led again with another measured
quart. , ,
On the uphill trip the Whippet
showed a performance of 28.8
mUea to the gallon while on the
downhill.., txl the prformaaee
was S2.'4 miles to the gallon, or
an average of 30.6 miles per gal
lon. Neither the clutch nor the
brake were touched during the
run and the average speed was
between 20 and 25 miles per
hour. ,
In commenting on this economy
test, the writer making the run
says: "The first appearance on
the market of a car making seri
ous economy claims among the
light makes of cars which consti
tute the vast bulk of automobiles
is an item of news of the first
importance to the petroleum in
dustry Willys-Overland have re
cently placed on the market the
Whippet car. Their advertising
claims for this automobile . a fuel
performance of 30 miles to the
gallon of gas. This represents a
tidy advance on the average per
formance of cars in their weight
and class. The tendencies now
(7ontinod on pae 8.)
located at Corner of North
- Many have been : the new im
provements and business enter
prises that have developed , on
North, Capitol street in Salem the
past two, years including the new
Parrish high' school building and
the Miles Linen Mills.
Now' among these and numer
ous other valuable improvements
comes - the new Spanish design
stucco gas and service station of
Messrs. Gower. and Ritchie, ad
joining the factory of the Capital
City Bedding Co., Inc., whose
building was' moved east on an
other lot on Market street to pro
vide a site on the corner of Capi
tol and Market streets xfor the
new service station. This removed
a dangerous ; blind corner at a
prominent intersection as the new
service station and grounds ad
mits a free, unobstructed view in
every direction.
"This new service station is mod
ern in design and substantial, in
construction, being of Spanish ar
chitectural design and of stucco
finish. ;In connection is an auto-
Drivers to Be Educated to
Face Difficulties and Not
Run From Accidents
WASHINGTON, Oct.. 23. On
its own behalf and on behalf of
the 842 clubs affiliated with it
throughout the country, the Am
erican Automobile association to
day broadcast a strong appeal urg
ing relentless warfare on the "hit-and-run"
drivers everywhere.
The appeal, which went out un
der the. name of Thos. P. Henry,
president of the A. A. A., was
based on reports which show that
this particular brand of lawless
ness and cowardice has not re
ceived In the past , the attention
which its deserved. Hence the
need of an organized campaign
by the motorists generally to do
away with this species of driver.
Mr. Henry's statement pointed
(Continued on pMTe 2.)
By FRANK BECK
MOTOR CLUBS WAR
ICKtESS DRIVERS
f
Capitol and Market 8tretJ - -'
mobile ' accessory ' department.
grease station,-air, water and con
venient rest
t rooms. The huildinga
.d. are well lighted and
ags and corners wilKbe
and grounds
Planted to flowers and rnimlJSt
.t.w.w - 1 certain .of this; is r tor.'
MSSC owndltChia,
experienced service station ' atten-
dants and are courteous and oblig-
ing to their many patrons and he
trfveling public.
They will make, ar specialty-: of
., ..
nH ytna imhi n-
roaa . a trtmoiiti
tires, etc ' . -: ;
This fine -new. plant -was con
structed at a cost of around 96000,
and is a valuable, acquisition. to
the Capitol and Market street dl
trict. ' ; i
The mattress. and. bedding man
ufacturing institution of Messrs.
D. Polin and E.W.; Miller has been
improved and overhauled, "and -i is
doing an excellent business on. its
new site adjoining the -newsservice
station.
PAIGE PRESENTS
THIRD B 11
Coupe, Added to Line, New
Engine Has Greater
Power Than Ofd
With' the announcement of an
entirely new line cf Paiges on the
125-inch wheelbase chassis, the
Paige-Detroit Motor Car company
represented here by the Trumm
Motor Car company completes its
presentation of three new series
of cars, having but recently
brought out a new line of Jew-
etts and new models of the inter
mediate size car, the model 6-65
Paige.
With the addition of two more
new Jewett models not yet in pro
duction, the Paige company will
be in the field with a complete
line of fifteen open . and closed
models tn three wheelbases, with
a price range for five models of
five-passenger closed cars from
tH95 to U695.
As with the Jewetts and 6-65
Paiges already . announced all
models of the new 125-inch .6-75
series axe de luxe in finish and
appointments, the Paige company
having discontinued the produc
tion ot the plainer models, because
car. for TJ-r7.nS
and comfort greatly outsold the
so-called standard models.
The traditional beauty of Paige
cars has been enhanced, in the new
series by new body linear in ac
cordance with the ultra-modern
trend toward the consistent use
of curves and rounded contours,
combined with color effects work
ed out in minute detail.
The Bame' degree ot painstaking
attention to detail, is revealed hy
a study of the interiors. The pro
ducers have .achieved noteworthy
harmony of color by using two
dominant ' tones throughout each
car, tne. carpet, upholstery -ana
other fabrics . belli in pleasing
contrast with. the trim, which
of a slngletone throughout each ae always enjoyea impwcu. uw- -model.
' . - ile confidence thanks to a twelve
Mechanically, the new 6-75 ser- -year oM repuUtlon for .avoiding
les retains thMharacterlstic Paige extravagant or spectacular adverv
features of the past. Including hy-
arauite iour-wneel .. brakes.' ?.'ne
chassis has been -lmproved,i how
ever, the most ..important v change
being an increase in engine' pow
er, the cylinder; bore having been
enlarged by one-eighth inch,' now
being 3 3-8 by 5. Inch stroke. With
the enlarged cylinders the new en
gine alloy, pistons, ihot two-
thirdrtlie weight of. the caat-iron
r'stens formerly-tiSedL The pistons
are of the consti 't caraace type,
with-lnvaf strr
stant larnetf"
of. ttcaperat-: ; -.
Clutches -1
by cushion!-
improved
fabric
(rpesUent Cn- r Collect of .
; (nic'iT Eni xi-t Qica-
r.d reruns m
fltt aa4 - V ,
not'Jtase mae
aute.Etphira.hra
thls'.morsing , joa ad c.a he
:11a inotor'car-ccideat It ' v :
;hadbfaJ-es'5ipjaye4: thl icz
IfoJe, Yet, foi ranc at a
Jaadf orgev i Worse sill.
Ignores taenia oral vit; eta f
Ioolc io ycr own car ail i
tlia-D"rate3 ara ia,' jpooi'f o't ' -
;yPosfhly-yoa.OiInk tt ! "
as ' the hraka drums id :
warm to the hand fter
el
ere.
jt ei-
?n2? h
a8ive,viaence Jthat
iu wleels
neWw
tiln X
T"vIv"
r" A6,
onj otiB ,
fS?11?!
tion. That Is it rwU-I t
are.free.CWhlle this chec
madehe-gears sho-ild 1,
train5Any swishm::r or
noise resulting ; f rc h V t
?while jpul are rota t i s it
sign-that -something Is 1"
and 'a- something vv I : : h
Immediately :rem6vt ; H
ypurcartoihe fra i.
drag.'tt iwh'oniva rx
experfeueeNrni .find it-al-believeabla.
what- a -r very
amount ; of . "prate ,drs s y
your carajerformaace, t
oi'aJ,TOL.'t'-'V,.i.;.-'. --.
" ;While;the. at.ji litkz i
imperative that you. first f
external, brake sou" tL-.: t
absolutely. no contact t -t'
brake band and, the dr u rt.
.when you rotate the w he:
9
"t. 3 '
j . tr
it
? tl a
:s is
i V.i
yo-i
can.easllydlscijverwlietl :r r
tjie ' Internal ..brakes are tf
Jth internal hrake 3 r;i x
la a simple matter to cZju:.
pushed by first aett?
exxernai praaes ana ir 1 is txi
ment at the brake
to . the - drum .. t
Most brake drur
out ot round
contact ..'is ! not ra ' i
brakes are j in the rt
, If tie ; brake Unlr
and require, replacem
done immediately. It. I
tag t& have to 'fool sr.
adjustments while on ti .
furthermore, it " is . sheer
for yourself and passeni
who can rtell when the tmt
will , arise y Therefore have r 5
brakes operating at the top not.
of efficiency at all. times. If you
don't youll be sorry, ort rather
yonr family will, because flowers
and caskets cost more than brake
linings. Do you understand what
I mean? - !'-;-; : : -
EMJCIi
r
ID IM RESULTS
Slogan "NOW UHVe the Car?
Creates Interest in uodge.
Brothers Work
;'?;ow . Drive; the Car." ' These
words which have Just made their
I appearance , on 'the well known
blue and white bulletin, boards
and in the most important maga
zines and newspapers are arous
ing .widespread Interest in the re- -cults
secured- from recently an
nounced -improvements in Dodge
Brothers Motor Cars, according to
Russell' Bonesteele of the Bone
steele Motor; company. "The, sim
ple InriUtion to try the car and
note the results.' be declares, "is
typical of the advertising policy ot
is a manufacturer waose Biawmews
tisinr eiaims.t
.fateoW v that the-' Teoutation oS
Dodge Brothers Motor-car, for dependability,-
long-life "and en 3 ar
ance must be- upheld. Everyone c f
these changes; . in: .fact,, nr-z -
Increased i manafactuxir.5 cc it--
thev were adonted for.. c:3
purpose'of giving the r;.
quieter,, smoother run- -
:
'Although. I 'hav9
cesilon cf reflneiae-ts
Il.rarses.l to. Ci-cpu:a,"
change .t i.at. thioa l-.t
I could itiake' It "In the oper-
whatas rore..? quiet.
.
Srcta. :
1.
VW ;
v K '