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About The Oregon statesman. (Salem, Or.) 1916-1980 | View Entire Issue (Feb. 7, 1926)
4 . ! - TIIE OREGON STATESIIAN SALEM,. OREGON ' - 1 , ' SUNDAY MORNING FEDHUARY 7r 102fl T"1 ' 1 j l WatemFt6bdl(fa Cars F GAR DF FUTURE IS L HISTORIC BROADCASTING STATION EQUIPMEIT f li' r BE OFFERED PUBLIC 4 Vi y - J. UitimatQ I Jy pb of B p d y, Power Plant and Features 6500 Chevrolet Dealers IP . " 9- 0 Throughout Country4 Are ; to Handle Paint Line . it I 1 ,1 4 ; Causes Discussion i - V i i DUCOSE MC 1 i r TOPIC 1 B T S I i ! What type of automobfle will hfi the 'ultimate ,rar--the ar of the future?. .Will it be heavy or Ifght. long or thorti yhSit kind of lxwer plant will IV hare and what other mechanical features will it 'embrace? : .'v-'"".'-j ;'T'.!. The public, Itself will decide this question;, the jhotor 'car Industry for. some time past ha.had its vear to the ground" in an j effort to determine owner sentiment for the public after all Is the ' those" of the automobile lnduatry.;; The automobile manufacturer, today is aware , that iAhe family "council ; is the deciding factor which passes with Impartial Judgment on. the product after "t Jas left the! bands of engineers ' and designers and that with' 19.61G.063 cars now in the hands ot owners in America, the average -buyer- knows jpretty definitely, what should be expect ed ot the motor car builderii Among the leaders of the Indus try who see a growing demaind for a car of short wheel base, is! C. W. Nash,' president of , the' Na$a and AJax Motors companies. Mr.: Nash has 'backed ,hls judgment by the purchase and equipment of a large automobile f factory,, iwherej since last, spring hehaaj)roducetl jover twehrT thousand Ajar carslof -the type- In which he belleTea" there is the greatest growing interest. ' The time has : long since "past when a motor car builder : may arbitrarily ' determine Just . the kind of a car? herftoutd peirftonally like to build and then go' ahead with production.'' said Mr Nash The public today is virtually the 'boss for the simple reason that the buyer knows Just; what e wants and is quick to reject that which It does not want. " ' ' It; Is ray 'opinion, based upon yery careful obserration, that the car of the future is destined to be rather short Jn; length with a wheelbase of say, 108 or 11 6 lach es; it will be boweredi withi a six cylinder motor,! equipped with a f seven - bearing "crankshaft,! will havefourwheel brakes and all similar mechanical features usual ly; Identified wlth'.automobjle of larger size aodThigfier price. r "Now I do not .wish to be un derstood as$jspiyjns:hOin cttf of the iutare w III' be6f. that-general type and design. Tastes dif fer and conditions -.which, largely govern tastes' also differ. There jrill be large cara lonf 'scatsand cars of many types,. but I maintain that theee.f veryf 6nditIons;' to which;! have-Just-ref erred, have. already, bad-. marked influence on 'public preference. ' 1 H 'l fStand for fire minutes on any congestea, merou&niare -ana, ine traffic condition,, that.meeu your eyes win, convince .you that public trend of thought is .receptive to a practical aolntioa of ;.' the Itraf f ic ; problem. In. fact, 'the .publj has !a right to demand the ,cooperat4qn of the automobile' industry ! , "Parking a car;n congested dls- , trlcts has become; ra, ,;inatter-.o( serious concern.' , ! Turning Ia car : with long "wheelbase.; on crowded City streets;' la to many, .a.. Uenre I racking experience" andTaoTthe 'public is looking to the manufac ! turer for relief, at least in 'pome measure. Th;ese conditjiqns of traffic congestion -are found not only in the larger 'cities through- i out the country, h up; they exist today In the thousands- of smaller cities and towns as Well. "Drive dow Main street.Ion a Saturday night in almost -t any town in the country of 5,00 popu latlon or over and observe -the 1 1 mjsi m -. ; V P w Oh ' - , - ! ' -. i ' l 3 DOWN and . Weeldy Buys a New Bicycle r Crest strides have been made in tb.art of bfoadcsstinl-since :Pewel OotUyr Jr. first sent , a tnesMje inta-tbW-atr through h-!iMl trjuta tnhtint toioa located in hii home on Coileie Hill, Cincinnati, that was :n 192V and hii equipment jwas a amall amateur outfit, licensed to send on call letter SCR. Phono- graph' music 'and yyoice 'was trans ! mitted. g From that -smalf beginning. t the Crosier 'ftatona"bave gradually ' incressd-Kii pow d.yoaW--iiy. wftll todajt WLWtUe aMtlbn 3 is- no -known jo the call letter list, has the - honor- of ; being the first remotely-controlled super-power v broadcasting station in the world. -X the fifth anniversary of the broad- 4 casting activities of Mr. Croley, who ' a member of the Hoover " tladio! Committee, will be celebrated Wednesday, January 27th, with a program lasting 23 hours, beginning Other hour of the, day will be ob served as "silent' ' for the Interns tional Radio Week broadcasting. : -f. Four of the broadcaatmg stationc Lare pictured above. The original one was "dismantled without; photo graphs having been taken.' The ob long picture in the center depicts the station and studio of 1921-22, with its. 100-watt output. The an-. nouncer was also the operator, and the broadcasting equipment was lo cated in the studio. An old-fashioaf.I ed phonograph? born With ,a tele phone mouthpiece was used to pick up the. r music. Immediately above, and to the left, Powel Crosley, Jr, is shown speaking ' into the ordin ary type of telephone transmitter, of' the assembled 500-watt - appar atus of 1923. To the, right is the standard 500-watt transmitting equip ment used m iyz4. l ae next pic ai seven-thirty in the morning. 4 The pure is that .'of the Cincinnati Sysw phony Orchestra' in the ensemble studio of the new 'WLW super power broadcasting station, ' 3401 Colerain avenue, Cincinnati t lanrae diately below it is the . bank of paaejs , of the. first rewotely-con trolled super-power broadcasting station, located at Harrison, Ohio, about 25 miles from the studio pic tured above it. J, This latter sta tion has' an output L of Sf000 watts and has been heard in many eoun tries : throughout the wiorld. - Throirgh lr,.Croslev't recent ac quisition of the assets' of the Amer ican Radio St Research Corporation. Medford I Hillside, ' Massachusetts, he secured the pioneer broadcasting station in America, WARC, which was first ioperated in W15 by Amrad. An earlier purchase of the Precision Equipment Company, included the old 8XB: sution,; Cincinnati, which first sent programs -into the 1918. Arrangements whereby the 6500 Chevrolet dealers: throughout the . country, willj be enabled to give complete Duco; eerylce. tof .he moz toring public are now being work ed out in detait-wlth E. I. Da Pont de Nemours '&Company, accord ing to J. P. Little, manager of the parts and service division of the Chevrolet Motor Company. , j , ,. Heretofore Duco service has been available only through the distributors and refinishing sta tions of the du Pont organization. Under the new plan each Chevro let dealer will be equipped to do all classes of Duco work, from mi nor touch-up operations to a com plete refinishing job., j Complete Duco equipment has been , Installed, in ; all. of the 20 Chevrolet service schools in the TJnited 'States for the purpose of demonstrating to every Chevrolet dealer the importance of properly equipping his shop to service, Duco. During the last few months ev ery , Chevrolet - service promotion and used car representative, to gether with all Chevrolet parts managers and service school in- li " f 6 .:.;;r::v:;:::; '. .rAV.-...V..'. f -j. .vaS: X 'Vr';:;: y..:;;;.::;-: x , " J H- r A 2 Heavy rains In Washington, D. C, are causing serious Aoods in suburbs of the city. This: scene, snapped at. Blade nsburg, Md,. just outside the capital, is typical of the surrounding coun try. Hundreds of cars were stalled ;at -Bladensburg along y'JiiA.C -i r'-': ' structors, have been given com plete training courses at the Chev rolet factories in the use of Duco equipment. Chevrolet dealers may send men from their service departments to any! Duco 'distributor for training in the applicatjon of Dqeo, and they have been ; assured .also. Of the co-operation of more than 50 dil Pont company field service men. , "" " ; : With installation of. equipment, dealers will be able to re-finish congestion' and the confusion with respect to j adequate facilities Even the country highways, with in a radius of fwenty-f ive miles! of 4 , most - , any large 4 city, present; a iangled;'ma8s;. of traffic on any Saturday, . afternoon or f Sunday during the summer season. 7 ! 4fjToo4manofI-the:eara-.on tjhe Toadjtakeiupltoomueb. roojm. long and un handling hi They are far too wieidy t. for , quick heavy traffic. j ' 1 Thus, in my- opinion, the shorter car, of fine quality and performance, exactly meets that trend of thought which Is now occupying the public mind. . Long cars, of course, have their advan tages; they probably always, will be with; us for iCross-country tour Ing, but the wide adoption of au tomobile transportation, with its attendant traffic congestion, has brought the motor .car industry face to face with a nroblem that it seems to me.iis up to the indus try to .help solve. And the small er sized, car offers a wide, measure of relief. , ; i ; . mmm ' jC'S 'r""""' " ' "' "nirl,finm'1l"p"111' T'f?- , . - aTnasssW' a' saaas" - - fti ' f ' V ' " '10 jay jgaHMtaiajHBIAIMIMIUaaMto, Coach of Coupe ' "TTTTv ";:' i"T -! . 1!;. ' ;lBigrIix;-EverySeiise '. I It. 4 Z' Designed specitlcany to ' fn the restful comfort It tn ' dominate the field of low priced J vides at top speedy oveTCXXintrv - tlTM tK nMr.Pmirii CS- i J U!-l -l . i ' . t V w-B " u-e wamina, ions trodaee into that field an life and durability resultins element of bisnese that ia ' fironiitienalitvcon element of blgneaa that ia front its gvnlity tttr,;,-! 1 -''-f -T- ; j - ; v ' ;;; i S ati bigsest of all in the ' ; . i'f - a big carta every gense startling value it ofTersa value N i irS-j - ? of the Kord big in the size of that is unmatched,1 because' ; - . to ppwerfultix-cylmder engine; 6 .only General Motors could' ' )' ; :n : : lpo-nedHsherBo4y; big " a price. . " v. onnfnuaa wtfessc-r--y75 to 91295, AUtniaaatfactmr f - - - their used cars fon ready re-sale, to give quick service pn Duco fin ish to patrons and to build up good wfll , by their ' ability, to maintain the appeiijrance ot cusioraers cars. Say It With; a Classified Ad a MmmM. .una and a still 1 .-... V ,' i ' .7. ' - I - With sales in excess of 250,00a'cars, Dodge Brothers, Inc. have just completed the greatest year in their liistory. Had it been possible to produce cars in sufficient num- bers, their increase over 1924 would have been even more substantial. This year the production problem has been mastered. A $10,000,000 expansion prpgrarn stands completed and the enormous output of 1925 will be nearly. doubled r Production on this, stupendous scalelinafces possible the h. astouncung low pnes announced Januaxy 7th ?i -; It makes them possible even though the car is i better today than but a few of the vital t Rich and attractive new colors. Absolute ' smoothness of engine operation. A. new snap and elasticity of operation throughout Smart and stylish new body lines. - - Complete vision from every angle of the sturdy :V." 'f i .-It Dodge Brothers Motor Car has always been an :excepK - i tional product. With these refinements, ait these newf . ! prices, it is without ' question the greatest, value Dodiie ! r ' ijiuuicis) xxa v c ovci yiicrcu - $.967 - v ?,?2 ! Touring Car ; - . Roadster - - - ..... : -. Coupe - - -Sedan - - - , - Delivered 1 , -. ' " f. ' BONESTEELE MOTOR CO. 1Q19 1083 . 7 - r I i ' 1 -. Vf if ' 1- V . - r 7, l ' 1 -4 i ' s. ! "- ' ;.. r w? w . .. ... vt-tk r us. v- av : . v -r ; r : ' . tiTi k... . 4V ' f 1 n,- ' I i-l, - .( , I , ' 474 SI r.nrnrr.;nl l' - T.K-L-L ilOO ' bl CO st; pa ' 21 mi w: on th . CO on th th foi : wi ' be toi mc tri we ' toi ol bo i ch: ret, he: pr v.to bai tur of sld wis cui als ( wa pic the Foi ha i wei abl run ridi am; ger clei j the 1 - ope ! y f i Yoi pre far. I foil ton bee: ETfc Old Cad var; Joh mo i 192 1 bra size r.u KII r r ue Con i We do Expert : ; 1 '1 VIC5C BRO.?. repairing; at reasonable charges a - HIGH STREET. AT TRADE ' ''f ti l v Uj AJi lis is? jBj yyj-,u-,bfil I.I ' CHIEF OF . Nm'thf THE ,' SIXES H - ' , : ... . ! 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