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THE OREGON STATES?. IAN, S ALE?. t. OREGON
RUNDAYMOIINLNO, NOVEMBER 1, 1023
You'll say "Merchandise of course but stop an4 jtSiinkl Think
of ,tlie jto--je; yoii 1 werp 1 called on . fey Itiiielriitit -.'BeflpI
ou were toicj in globing, terms of wonders of the1 arJ3
ie offered yop. You gerliaps were maj
jfp . hpy his of feripg would be tlie greatest folly possible.
You saw a HALX) placed around jthe article in terms of sunerlatiy
impossible statements fabulous promises.
Arid
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MERCHANDISE?
readier s are well trained don t mistake that. Months nf timA nA
s of dollars are spent in preparing the talk they use, .'''TfiSrallc'js
.supgbsed '40; lull your common sense to sleep to paint a picture so rosy
article you'll haVe to use no
;majtter hpw inferior it plight be to the sample; but the goldeh cfcatter pi a
trained salesman, whose only interest in you is tjo sell, and then get to the
next house as quicldy as possible. '
In the great majority of cases the retail stores have crown
Vith Salem. Their success 13 the city's success built on the
came conservative, firm foundation. ;
-Every clollar you ?pend with your Retail Merchant helps to
make ybjir city better and bigger. Every dollar j you hand
to the peddler is gone fbreverrivith no benefit to you or your
city. f" - r f -- - - - - ; r
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JEvery dollar you use in dealing with your merchant helps the
schools 2uid recreation parks of your- city your children's
life and happiness. Every dollar tiurowh into the maw of
the houserto-house bellringers is just that mudh talcen IFrom
the life of your city. r . .
It is a privilege and a duty a duty ypu owe yourself and
your cpmmunity---to deal withi yptir locl ifierchaiit A
A privilege that benefits your home life in far grpatcr pro
portion than be realized " ' - :
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sac? The Statesman's
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IMPORTANT
This is No. 7 of a series of advertisements
pubrtshed each Sunday in this newspaper for
the purpose of acquainting' the 'people of
Salem with the many advantages of patron
izing their home town merchants. '
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Grow
: Copyright 1925, ,VtIte-Orr Srndlcate Scrrice