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-t;.::; :.P-pp.!nm OREGON STATESMAN. SALEM, OREGON ' -
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SUNDAT MORNINGTIARCII 29?1925
fcOHOESITOS
; MIL STARS
Local Auto Dealer Says That
- Cars Are Like Men Who
; .Win Against Odds
- Motor cars are like the fcir
If ague stars of baseball. So fierce
is the competition so serere the
Vt of dailj excellence that it is
seldom indeed that we see a player
who has stood the gaff for ten
years In the major leagues.
The Ty Cobbs, the Walter John
sons, the Ororer Alexanders are
outnumbered 100 to 1 by the more
fleeting , careers of the aterage
performer.
: "And that," according to Fred
11. Powell, distributor for Hud-
son and Essex, "is just the way
, wiin automobiles. ; Nine
tenths of the. big league players
you will see when the parks open
will be men who play fhre, six or
"eren years, 'under the biz ton
Many of them will slow up even
faster than that or be unfortunate
enough to meet the competition
of some new blazing star from the
ousnes. i
The men who win against all
oaas, wno battle down all comneti
uon both from others and from
their own increasing age, are the
super-men of baseball.
it we extend he comparison
io loai great othe5 American pas
wnie motoring we find I there
ioo a severity of competition
which only, a; few 0f the 'immor
tals can stand against. "Think
oter the motor cars of today, and
then check on the fin -. nr nno
hand the principles of. construc
tion wnieh have withstood ten
years of competition. .
"One of the first you'll think
of Is the Hudson Super-Six prin
?P, A Q K A. R D,
r
Freq
The Days of
uent par Buying
are Passing
The public it learning after a 'quarter century of ex
perience that true economy in personal transporta
tion, as in other necessities, lies in buying the best
aflong intervals' rather that! less than the best at
more frequent intervals. i
Sixty per cent of the cars now being traded in on
- Packard Sixes are les than two yeacs old 25 are
'; less than one year old. But for these new Packard
. owners the days of frequent car buying are past.
, Thousands of Packard Six owners are now well on
their way toward the 100,000 mile mark and with
no loss of the original beauty, distinction and comfort
of their cars. They have discovered ttutt economy
FRED M. POWELL: I
Motor Cars
Ferry and Cottage. Phone 2126
ASK THE MAN
WHO OWNS ONE
J
REJECTS ORDER
FDR
No - Discount Despite
i Jemptmg Proposal
ciple. It has proved its right to
permanent stardom by tiring out
its 10 years of consistent useful
ness and leadership. The Hudson
super-six principle patented and
exclusiTe is now in its tenth
season. It Is a principle by which
the vibration of a motor Is great
IV TMllPait onf It. .Ml.
ciency increased. Its use results Factory Adheres Rigidly to
I mMAt. i i I t I - r m. I-k . r.
life, quick pick-up and dependable
service. '
"For ten years as the real
motor car fan knows this super
six principle has been the under
lying feature in Hudson and Essex
success. The Hudson motor of
course has ben altered : in detail
whenever desirable to keep fully
abreast of the times. But nothing
has been found to improve upon
the super-six principle which nn
denies its construction. In fact
the super-six principle today is
more popular than ever before in
history as shown by the remark
ably sales of Hudson and Essex
cars."
Illil'id CO. IS
IH LOCATION
Old YMCA Corner Now Mod-
. em Display, Koom for
Aiitnmnhi pr ?
The Kirkwood Motor company,
local distributors for, the Hupmo-
bile and the, Nash automobiles.
win move to their new location in
the YMCA "building, which was
purchased some time ago by the
company and remodeled into a
first class automobile sales and
service rooms.
The Kirkwood Motor company
W owned by Fred Kirkwood and
lawrence Imlah. Charles Hud
kins is head salesman, Ray Bine-
gar is the service man and L. L.
Thornton is the man in charge of
the office. Mr. Kirkwood acts as
the manager.
ine new location will orier a
much better display for the auto
mobiles. The show room is large
and finished very attractively.
BERUX DESIGNS
, , . SIDE- DOOR BUSSES
, BERLIN, March 28 -Berlin has
found that its motor ; busses are
topheavy. Since the streets have
become congested with the growth
in the number of automobiles
there has been an increasing num
ber of accidents in which the buss
es hare figured, and some hare
upset with serious consequences.
The authorities are now con
sidering a lower vehicle, with side
instead of rear doors, and a cover
ed roof to give shelter in rainy
weather. .
"Here is an order, duly signed
by the proper executives, for 1000
of your cars." '
What salesman wouldn't gulp 1 1
and grab? ' v y
Retail orders for motor cars in
lots of 1000 eome to the average
salesman about as often as ice
peddlers visit the Eskimos. There
are only a few history, j
xet the Incident referred to -I
about the signed order for 1000
cars actually happened. And ;
what makes it remarkable Is the
fact that- the salesman turned It
down!
C. H. Jennings. Dodge Brothers
dealer in New York City, throws
some clarifying light on this puss
ier. .4 He says:
This Dodge Brothers salesman
had been working for several
years on a large national account
a company that operates cars
by the thousands, in every part
or tne country. The company was
buying Dodge Brothers cars reg-
uiany, ten, fifteen and twenty
and more at a time. On several
occasions the chief buyer had
made the remark that. if : tou
fellows would only grant a dis
count, as others do, we might
order In larger lots.
The salesman, of course. Doint-
ea out tne desirability of buying i
the 1000 cars anyhow, regardless
of Dodge Brothers no-discount
policy, but the executive declined
to- recede from his position. tThe
latter then prepared what he af
terwards referred to as his phy-
choiogical coup. He knew that
the salesman would be calling
again so he had an imposing docu
ment drawn up calling for the
delivery, at a specified date, of
1000 Dodge Brothers Motor cars
of various types, at full list price
minus 10 per cent.
tin a.
wnen me salesman called, a
few weeks later, the official simp
ly banded him the order.
Tbat's serious, said the of
ficial. 'We need cars and we want
Dodge Brothers cars, but you
can t have the order unless you
abide by its terms. You've got to
give us the quantity discount.
The salesman made the same
answer that he had always made I
before, but out of deference to the
customer and the exceptional size.
of the order, promised to talte.it
up with the factory. The" subject
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Mmr&mm ......
To) nTrf
llo Matter the Make or Model oS Your Car It Will Pay Yea to Equip Not
Recent Records
On FullSize Balloon
Gum-Dipped Cords
The 1,000 mile non-stop economy
run at Culver City, California
: averaging over 70 miles per hour.
New Mt. Wilson Record 24 min
utes, 47.04 seconds.
Pike's Peak Record 13 minutes,
IS seconds.
Toledo to Montreal 760 miles in
19 hours and 59 minutes.
All without tire change again em
phasizes stamina and advantages
of Full-Sire Balloon Gum-Dipped ,
Cords. .
You'll find that Gum-Dipped Bal
loons save you money. They deliver
longer mileage protect your car from
road vibrationreduce depreciation
increase re-sale or trade-in value.
Practically all car makers equip
their new models with" Balloon tires.
Firestone Gum-Dipping made
Balloon tires possible. This special
process insulates each fibre of every
cord with rubber giving great strength
and flexing' endurance to the cords.
This makes light, strong side walls of
extreme flexibility which avoid punc-
tures by yielding to sharp objects
that of tefi "cvrj&rough the stifl,
bulky tires ot higher air pressure.
Firestone Balloons grip the road
evan at high speeds-holding the car
steady and sure on the dangerous
curves. :
See the nearest Firestone Dealer.
Let him show you how easyit is to
equip your car and how inexpensive.
Don't put it oft any longer.- Begin
now to enjoy the cooifort safety and
economy ol thess wonderful tires.
MOST MILES JPZR DOLLAR
Ira Jorgensen
190 S. High Street Phone 375
rr" i
MS -
FUEX-SSZE 7
AMERICANS SHOULD PRODUCE THEIR OWN RUBBER
large buyers through the quantity
discount.- Moreover, he said, the
came before us -when I was assisnl company that "buys 1000 ' Dodge
c
D OD be? Brothers
S PCCIAL
TYPE- -A; SEDAN
The Type-A Sedan has always ranked
above its price class in distinction of
line and appointment. -
This Special Type further advances
s that leadership beyond current
standards.: j ' : .:; -o -
No special feature that could heighten
.the carfs beauty, or enhance its com--v
y Zfbrtand ' convenience has been
: overlooked by the1 builders.
tant general sales manager of
Dodge Brothers,"., said Mr. Jen
nings, "and I distinctly remember
how quickly It was settled. There
wasn't a moment' quibbling
" 'We want to do everything
possible to retain this company's
business and good will. said Presi
dent P. J. Haynes, 'but the policies
laid down by John F. and Horace
Dodge are still the policies of this
institution. we charge only for
tne actual Investment represented
by the materials and labor that go
to make up the car. plus a reason
able profit for manufacturer and
dealer.. There Is no margin that
permits us to sell at a discount.'.
Mr. Haynes also pointed, out
that it would be entirely unfair
to the individual buyer if he were
asked to pay a higher price for
his car lust to make it possible
for Dodge Brothers to attract obvious merit'
Brothers cars already has an ad
vantage over the Individual who
buys one, because the natural ad
vantages of Dodge Brothers own
ership are' multiplied a thousand
times.
What happened to the order
for. 1000 cars? It Is still in the
desk nf the same official and he
never fails to show It to any Dodge
Brothers salesman who happens
to call. But he is still buying
Dodge 'Brothers cars buying as
he bought before. -. r -r
'Like other nationally known
concerns, he realizes that the sav
ings effected through the long life
and low-cost 1 service of ! Dodee
Brothers motor - cars will more
than' offset any discount that
might be obtained on a car ot less
MOTOR TRIPS ABROAD
'At Ann Hathaivay's Cottage -EIGHTH
OF A SERIES OF TRAVEL TALKS
Five Balloon Ticea
- ' I '
$1330 f. o. b. Detroit-$lS05 delivered
BONESTEELE MOTOR CO.
v 474 S. Commercial. 1 Phone 423 !
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Photo Courtesy ChrytUr Utxwttt llotat Corfontion
Legend has it that Will Shakespeare shot & 'deer unlawfully ind laid
it on the steps of this cottage, as a love offering to Ann.
"ITH each year more ' and
mure American tourists go by
famous city of Str at ford-on-A von.
a delightful ride of 93 miles through
some of the most picturesque coun
try in the world. To no town has
the memory of i one v famous soa
brought greater " fame than v that
which the memory"" of v William
but also Anne Hathaways cottage
at Shottery, a mile from Stratford.
' This picturesque thatched cottage
in which "Shakespeare's wife was
born, was-purchased for the nation
in 1892.
It has been said that nearly as
many "Americans have visited Strat
ford and Shottery as have Enelish.
This is an exaggeration-to be sure
Shakespeare has brought to . Strafe V but America 'thinks of Shakespeare
lord. And people who go there not and his home town as a possession
odrjM'X Shakespeare' birthplace of the world, not of England, alone.
When you buy a used car you want every reason
able assurance of value. - r
Any Authorized Ford Dealer offers you such
assurance. You can safely trust his judgment
because he is the best judge of Ford values.
He can secure a Ford Car for you at an astonish
ingly low price.7 ?And? the car he sells you will?
give you thef biggestf value? for your money. ?
Talk, to Jiim now. Find out 'how litdeit takes to
own a car that will give you real service? and
enjoyment this summer. .
CEE THE NEAREST AUTIXOXU
FOUO DEALEH :
ZED
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