the Oregon statesman, saii: Oregon;
SUNDAY MORNING, DECEMBER 7, 1024
D! OIL HELPS
STJ
HIE RECORD
Ayorage of Over FortyMiles
to the Gallon. Made in
- California by Star
That the combination of Union
Gasoline and Aristo Motor oi! on
one side and the Star automobile
onvfhc other, la a winning' one,
was established conclusively In
the recent Star economy runs con
ducted in two coast cities. At
I GUARANTEED
; ost less per mile, than any
tire, resardlcss of the make or
price. ialu.
-x-
i I: :
v st f -v ....
v lryy
LIcCLAREN CORD
"Jim" ! 'Bill"
Smith & Watkins .
: '-"'r- Snappy Service.
I'HOXE 44
Oakland and San Diego, cars,
operating on the producets of the
Union Oil company of California,
set up remarkable mileage records
for light-class cars.
At San Diego a Star was driven
100 consecutive hours, traversing
2013.6 miles. hi During this time
50 1-8 gallons of Union Gasoiine
were used,' ; the average being
40.17 miles to the gallon,. .This
was affected materially by three
punctures which cut down the
mileage, inasmuch as the motor
was kept j running while repairs
were being made, and by a severe
rainstorm encountered during the
ruu. One and . five-eighths gallons
of Aristo Medium were consumed
during the journey, the oil mile
age being 1239.14 miles to the
gallon of oil. i - '
At the same time the San Diego
Star wai ! making its remarkable
showing, a Star in Oakland was
outstanding all other competitors
in a similar 100-hour economy run
in that city, j The Oaklond Star,
using Union Gasoline, set up a
mark of 38.47 miles to the gallon
for the long i test. The Aristo
used was even- more exceptional
in this case, the mileage being
1796 miles per gallon of oil. Dur
ing the progress of the contest,
drivers and observers were com
pelled to drive a portion of one
night and one entire day through
a heavy downpour of rain and
against a high wind. Had it not
been for this particular phase of
the weather higher averages
would have resulted. The win
ning Star car, on the night previ
ous to the start of the contest,
tested the course they were to
follow and averaged better than
42 miles to the gallon.
The performances of the Oak
land and San Diego Star cars are
hailed as a real tribute to the
quality of Union. Non-detonating
Gasoline and Aristo Motor oil.
STIEBIER MAN
MIES COMPARISON
American Made Cars Super
ior to European Claim
of Manufacturer ;
Silver Platters of Duke
Tipped Scales at Ten Tons
LONDON', Nov. 18 (AP) Hun
dreds of pieces of solid silver
plate, part of the vast treasure of
silver and feilver-gilt from the cas-,
tie in Gmunden, Austria, of the
late Duke of Cumberland, have
been placed on show In a London
i salesroom. It is eaid that the cas
tle was at one time equipped with
enough silver to serve 1,000 guests
without duplication of pieces, and
that the collection included 9,600
solid , silver dinner plates. The
total weight of the silver was es
timated at 10 tons.
Winter Storage!
Cor Your Battery
ytng
Are you planning on
your car up this winter? "
Let us take, care of the bat
tery. Wet and dry storage at
the lowest rates. -
"Mow. juwt bet.
tome a nifty way to art new reinso-
lation in your wood insulated -battery
at low coat," 9yt Little Ampere.
. : . I ; ... : -:.
.:. - . , j . ;?; " -
JOE WILLIAMS
"The Battery Man" "
AUTOMOBILE ELECTHIC WORK OP ALI KINDS
531 COUKT ST. - 'f" T PHONE 198
- r r-vZ T! n storajge n
) fO BATTERIES
.j ' -1 -t, .i.
SANTA SAYS
4 '
'" ' '"! ... " r-f. " i: .i
for Christmas
A Gift That the Whole Family May Enjoy
Combine your gifts ami have .sonietliinjr uscTul as well as
something tJuvt ivill..ffor.l .you . and all the family great -pleasure.,
" ; .
! - Sold on Easy Terms ..
Newton-Chevrolet Co.
Opposite City Hall
Corner Chemckcta and High
. By A, Ii. Erskine :
President, The Studebaker Corpo
- ration.
Two of the world's greatest
automobile shows were held in
October at the Grand Palais. Paris
and Olympla, London. The num
ber of firms exhibiting at both
shows exceeded considerably the
number which exhibit at our an
nual shows in Chicago and New
York, but the character and qual
ity of their automobiles, bodies,
parts, and accessories were cer
tainly not superior to ours.
Different conditions in Europe
and the United States explain the
numerical superiority of the
foreign shows. 1
With the exception of two or
three manufacturers in both Fran
ce and England, alt producers of
motor cars are assemblers who
purchase their bodies and parts
from different makers of such
things, and consequently.' there
are a host' of such makers compet
ing for this business. The owner
ship and operation of foundries,
forge shops, stamping plants, and
body factories by car producers Is
quite limited.
Numerous manufacturers sell
more chassis than they do com
plete cars, and retail buyers of
chassis purchase their bodies from
the body makers direct. ,'Then
again, ' the . Paris and London
shows, -contain many cars of fore
ign n&ke, whereas our New York
and Chjcaso shows , house - only
ears " prdduced in the United
States. -
More Exhibition
At the Grand Palais, a com
modious,1 beautiful building, 122
different makes of motor cars
were on exhibition, including 87
French, 10 Italian, 12 American,
8 Belgian, and 5 British makes.
Olympian had 134, including 75
English. 22 American, 22 French,
10 Italian, and 5 Belgian makes.
At Paris, 53 makers of commer
cial vehicles and trucks, 78 dif
ferent makers of bodies, 128
motorcycle and bicycle manufac
turers, and over 3,000 makers of
parts and accessories exhibited
their products. About the same
number of similar manufacturers
were present at London.
The number of body, motor
cycle, bicycle and parts and ac
cessory manufacturers in the Uni
ted States is much smaller than
in either France or England, and
of these, only parts and accessory
manufacturers are permitted to
exhibit at our national shows.
Our motor car companies are, fur
thermore, real manufacturers to
a greater degree than in any other
country. .
The attendance at both Paris
and London was enormous. Peo
ple from all over the world at
tended the Paris show, and Lon
don had numerous foreign visit
ors. It was estimated that over
100,000 people visited the Grand
Palais on each of the two Sun
days upon which the show was
open, and 700,000 during the
eleven days It continued. The
same interest pievailed in Eng
land. Such attendance proves
public Interest In motor cars is
as keen in Europe as it is with
us. Both shows were an unqua
lified success from every stand
point. " Most" Cars Tiny
Another marked difference be
tween the automobile Industry in
Europe and America is in the size
of cars produced.
Perhaps ' three-fourths of all
European makers produce small
cars. Many of these cars are of.
snort wheel base and of treads as
narrow, a3, 46 inches, against the
American standard of 56 inches.
WALTER P. CHRYSLER'S
rmm talks W
' WMMW . I I I
PARIS DRIVER 13 FAST EVEN IN TRAFFIC
Parisians think that traffic in Paris
Is handlrd pretty well because they
can remember how badly it wu
regulated but a few years ago and
they can appreciate, too, the way in
which the number of motor cars has
increased. But to the American it
suggests a chance for improvement.
The French driver Is a fast driver,
even on the crowded streets of
Paris. And if the French were not
such a quick people there would be
many more accidents.
The American notes with amaze
ment the speed of taxi drivers, par
ticularly, on boulevards and avenues
and streets. And he is also amazed
to learn that the number of acci
dents in proportion to population
and in proportion to the number of
registered cars is surprisingly small.
To change traffic conditions mate
rially in Paris a first step would le
to synchronise traffic, that is to
move traffic in the same direction
for blocks rather than for a single
block. Not only is this not done
now but drivers on the busiest
streets like the Champs-Elrsees are,
permitted to run counter to traffic
in turning. In American cities cars
are required to go to a corner to
turn and then turns are permitted
in conformity with the movement of
traffic. But not so in Paris.
Another simple 6tep would be to
hare cars stop at two crossings like
motor cars do stop in America and
In England. But in Paris cars will he
stopped on one side of the boule
vard and permitted to move on the
other all going east and west, for
example.
Traffic erVditions in Paris, as in
all other large cities of the world,
are having their influence upon the
kind of car demanded by the mo
torist. It is necessary to have a
car which picks up quickly, because
when one has an open space one
wants to cover that space in as lit
tle time as one can safely and com
fortably do so. A car must stop
?uickly, hence the popularity of
our-wheel brakes on the continent.
A car must have a small wheel base.
CMtrnd forSktr
MoropVchiclM
t
I
I
klanAB V"3rFa4wtnu
V
v, f .1
I
. 1
. ror rut
I For rut, !
laavugVehjcki!
i I
f f ( IUaXA "
MovuiqYrfaiO j t
for Ft44ttrua
high speed, high compression mot
ors. Slow speed, numerate com
pression American motor cars af
ford them in high degree. ! Our
curs are likewise unsurpassed in
the world in desgin, quality and
appearance. I : f
In highway planning, failure to
look ahead not only handicaps the
development of the community,
but invariably proves most costly
in the end. ' Experience shows the
necessity for the immediate wid
ening of roads near large centers
of population, and of now laying
definite plants and securing rights
of way for much greater widths
In the future. ; ;
shown.
A comparison has been worked
out by the statistical department
of the Company which shows that
it required 1,576 bushels of corn
in 1913 to purchase a Chevrolet
touring car compared with 436
bushels today. It ,- took 1,075
bushels of wheat in 1913 against
395 and 1,601 bushels of potatoes
against 676. Fourteen hundred
pounds of butter could be ex
changed for the present Chevrclct
touring, while in 1913, 3,177
pounds were required for sane
car. Eleven years ago a tobacco
grower would have to raise 7,460
pounds of tobacco, but now he
has to exchange only 1,820 pounds
for this car.
P curb P
The way in which traffic is handled on
the Champs-Elysees in Paris, the I usi
est street in the world. Sloto-motin
tekicUs are required to hug the curb.
Police officers will slop the traffic to
allow pedestrians to o from curb to
Island A but rarely do they stop traffic
on both sides of the avenue to permit
the movement of pedestrian traffic from
one curb to the other. '
which is flexible and easily adapt
able to existing traffic conditions. A
car must give a mileage around 20
miles to the' gallon.
Americans can learn much from
the French about highways and
highway construction. The French
line their highways with tree". Kveri
where the trees were felled -hy
shells they have been replaced. It
is an example which we in America
should follow. j
, , f . -
mall tires and low road clearance
are common, as are open cars
seating two and three people, with
quite flimsy tops.
Small bore motors' with high
compression, under speeds of from
3,000 to 4,000 r.p.m. prevail.
Owners are accustomed to clim
bing hills in second gear which
American cars breeze over on
high. '
Andre Citroen, the Ford of
France, has five plants in Pari3
which are now producing 30 0 cars
per day are being enlarged to
produce, uOOkper day. He is pro
ducing over half the cars sold in
France.. His product consists of
a 5 H.P. car, the three-seater of
which sells for 11,800 francs, and
a 10 H. P. priced at 16,500 francs.
He will sell perhaps 50,000 cars
this year. Renault ranks next,
with an output of about 35,000.
The total French output Will ap
proximate 100,000 car.. ,
Morris-Cowley is the Ford of
England. Their small car, 11.9
H.P., four-seater, sells for 195
pound sterling, and his 14 II. P.
for -285 pound sterlings. This
concern is probaly producing, one.,
half of the cars made in England.
Numerous other concerns in Fran
ce, England, Belgium, Italy and
Germany are producing small cars.
America produces nothing com
parable to these European small
cars, as the reasons which com
pelled European manufacturers to
make them do not exist in Amer
ica.' , Taxes Govern Size
Europe was forced i to build
tbem because of the basis of tax
ation, which generally is a high
tax on horsepower. The French
tax is 36 francs per H. P. on
cars of 10 H.P. and less. 44 francs
per H.P. for those from 10 to 20
H.P. and 52 francs per H.P. for
those above 20 H.P. The Bel
gian tax is 30 francs per H. P.
and the English 1 pound sterling
flat. France has also a 10 per
cent luxury tax on the retail
price These taxes compare with
something like 2oc per H.P. in the
United States.
, The mathematical formula used
by, practically all countries to de
termine horsepower rating is ad
mitted by. all engineers to be
grossly inaccurate, and yet the
government use it as a tax basis.
Without attempting to describe
the formula, it can be said that
the actual horsepower of an en
gine can be determined only by
test, and cannot be arrived at by
formula, because . it involves not
only bore, stroke and speed, but
the additional factors of com
pression ratio, valve size, valve
lift, timing, weight of reciprocat
ing parts, and the nature of igni
tion; also : manifold design, den
sity of gas, and frictional resist-
ace.
Citroen advertises 20 H.P. as the
effective power of his 5 H.P. car.
Morris-Cowley." advertise , 30
H.P. as the effective power of
their 11.9 H.P. car.
High Speed Motors
They actually get the higher
power from these small engines
by running them fast under high
compression, but buyers pay tax
on the formula rating. American
cars like the Fo'rd, Chevrolet and
Overland have much bigger, slow
-speed, normal compression motors
whose buyers tnust pay much
higher taxes. " Consequently the
European small cars have a big
advantage. , "
Large European cars with slow
speed, normal compression motors
comparable to American made
motors, come within the luxury
class, and buyers pay about the
same- taxes as American cars of
the same kind carry.
These cars, like Buick, Stude
baker, Nash and others, are mar
ketable in Europe In competition
with the local product, while our
small cars which appeal to buyers
of limited i means suffer by com
parison. All European countries
except England haye a tariff on
motor cars, which is 45 per cent
in France and Italy, and American
manufacturers have this disadvan
tage. ' Gasoline is from 50 per
cent to 100 per cent higher in
Europe than it is in our country.
Quietness, durability, comfort
and performance are vjital factors
in motor car satisfaction. They
are Impossible of attainment by
UNTIL CHRISTMAS ONLY
$OI500MPLETE SET OF EUREKA
0 ATTACHMENTS v
FREE
L--' VACUUM CUANiaH.
With Each Purchase of
a Grand Prize 1
From Dec. 1st until Christmas we make this free offer to help you
learn of the marvelous efficiency of the Kureka attachments. A
saving of $8.50 if you buy now and an opportunity to end house
clcsniug drudgery forever, ' , 1
FREE TRIAL IN YOUR OWN HOME
You cau try thc Eureka before you buy. Phone,
write or callat our store and we will gladly
send you a Grand Prize Eureka with a complete
set of attachments on a free cleaning trial. Try
it in your own home for three days and if you
wish to buy pay only r
Gift Sha Will
Appreciate
M--2- DOWN
BALANCE ON EASY
MONTHLY PAYMENTS
And No Charge for the Attachments 1
Our special terms make it easy to own tbe Eureka. ' After this free
trial if you wish to keep it, pay ony ? S.75 down and the balance
on easy monthly payments. .
We Urge You to Act Now So That Wc Can Make Prompt Delivery
Portland Electric Power Co.
237 No. Liberty. 1 Phone 85
Free Trial Coupon
(Set Tonr Kama and Addresa Iter)
Send ana detail of your
rree Attachment offer
tfAME V.J ...1..
ADDRESS J
CAR COSTS DROP
AS FOOD RISES
Prices of the popular makes of
automobiles have decreased 50 per
cent since 1913, -while In the same
period food costs have risen 45
per cent; it was declared this
week by the Chevrolet Motor Co.
Almost, every make of car sold in
1913 is now selling at a lower list
price than at that time, it is
vj JZL"?. ia V ;
. Glass Closures
Xeatest You Have Seen
Aluminum Frame No Fabric to Wear Out
Lower Price Than Most
W. R. ' " J. II.
McALVIN .
. 515 North Church Street
J
USE!)
R
w
I 7
7
With Every
V t U i,
mm
on Dd D 0
i !
SELLING PRICES HAVE NOT BEEN ALTERED
Extra) Special Bargain
1923 Superior Chevrolet Tourinff, overhauled and guaranteed.- : CQfC
Owner needs money cfuck i.. .y... ... ....... ... Qo0o
We have dozens of cars which!', look as good asnew and are guaranteed
ta be as serviceable as ner machines. Where else can you buy a used
car with a new car guararftee?
' 1 ! I ; .- .....
I X . t .
Certified Public Motor Car illariiGf
255 NORTH CHURCH STREET
PHONE 8S5
STU BE BAKER
Special Six Sedan
2150
V
w f
STANDARD SIX
113 in. W.B. 50 H.P.
S-Pass. Dnplex-Pharton . $1385
S-fui. Paplex-Koadater .. 1360
S-Fui. Coape-Eodstr 1645
S-Pasa. Coupa , 1760
5-Pa. Sedan , . 1665
5-Pass. Berlins 1925
4-wbeel brake. 4 disc wheels.
60 extra
SPECIAL SIX
120 in. W.B. 65 II.P.
5-Pisa. Bnplex-Phaeton S1785
3-Pasx. Ouplex Eoadtter . 1715
4 Pmi. Victoria . 2375
5-Pass. Sedan . 2135
5 Pais. Berlin 2565
i-wheel brakes, 5 disc wheeli.
175 extr
BIG SIX
127 in. W.B. 75 H.P.
nHHERE is no finer live-passenger closed
A car than the Studebaker Special Six
Sedan. J It's a brand new car not only
in body lines, beauty and mechanical
excellence, but it also represents entirely
new standards by which closed cars will
now be judged, Don't buy in the dark.
In fairness to yourself, see the Special
Six Sedan before you decide. . .
7- ?asa. Dnplex-Fhaeton
8- Pf as. . Coop
7-Fasa. Sedan
7-Pais. Berlin
-J2185
3025
3175
3250
4-wheel trakei, 5 disc wheels.
975 extra, .
FJLlj-sized balloon tire, for which steering mechanism,
body lines, and even the fender were specially designed.
Natural wood wheels. Light controlled from switch on
steering! wheel. Automatic (park control eliminates spark
lever. Pome and rear corner light. Upholstered in genuine
mohairj One-piece windshield, glare-proof visor, automatic
windshield cleaner, rear -view mirror. Inspection lamp. Moto
meter, beater, vanity case, smoking set. Instruments, including
clock and gasoline gauge, In single grouping. Step pad and
kick plate. ; c , '
(All prices f.e.b Salem, and subject to change without notice.)
MARION AUTOMOBILE COMPANY
I Open Day and Night
235 South Commercial Street, j Opposite Hotel Marion. Phone 362
i
.
i
i
Ear and Ilia litUa Cberrolot"
T H I S
I S
S T U D E B A K E R YEAH
3