1 ' l ' 1 . - - ( , ' -i Part Three Four Pages . : Automobiles, Radio and ! " ' I ,: .'. ' fv: . : : SEVENTY-FOURTH YEAR 1 SALEM. OREGON. SUNDAY MORNING, DECEMBER 7, 1924 i 'rf. . H fl. By Ralph H. Kletzing What could make a more appropriate Christmas gift than something for the car? What better way than to present him with some gift for the very car that has afford ed you1 so much pleasure? A gift for the car is one that will be useful and also a constant reminder iof the giver. There are so many things that might be given. To Enu merate all the things tha might be useful and appropriate would be a big task, especially for one not in the accessory business, so the writer has asked "Jim" Smith of Smith -& Watkins to furnish the list. If "Jim" has omitted anything it surely isn't worth mentioning for Jim is thoroughly familiar with accessories. ; Christmas r GootU Tltat Can - JJe Sold for fl.OO or lens Retail . . Ash receivers, j ; Flashlights, j, 1 lb. tans Veedol grease. ' Tire locking chains. Pedal pads . Tire patches. r ! Spark Plugs. ; Windshield hand cleaners. ' . Midget cigar lighter. TTujistraas Goods That Can Be iTiSold for $3.00 or Lew Ash receivers. License plate frames. '. Clocks. Drivers cushions. Bulb, kits full of bulbs) Extension levers for gear shifts. Flashlights, i Foot accelerators for Fords. J Air gauges. j Car heaters, j Auto Jacks. Parking lights.' Keystone bar locking caps. Kobe locks. ' Tire locking chains. Luggage carriers. Hear sight mirrors. Veedol oil 1 gal. ran. Foot pumps, j : Bar caps. j , Stop signals. ' i , Step plates. Bell timers. Tire covers. Tool kits. . Vases. ' lL Vulcan Izers Shaler 5 Min. Windshield hand cleaners. Cigar lighters! C. & L. Tubes. Sets of Walden Wrenches for car owners. Chistmas Good. Can Be Sold From $3.00 to $5.00 , Clocks. Flashlights. ; Car . heaters Klaxon and Aermore Horns. Auto Jacks. I Radiator locking cap? Spotlites. Luggage carriers. . Rear site mirrors. ; . Motometers. ; Spark plug kits. Stop signals. ; Tire covers. Tool Kits. Vases-flower.' Windshields cleaners-automatic. Cigar lighters. C & L Tubes. Walden Wrenches car owner sets. . , , Christinas flood That Can Be Sold For $5.00 and Over Bumpers. " ' ' Weed chains. . Clocks. Coutouts -muffler. .Fire 'extinguishers. r Car heaters. Klaxon and Aermore Horns. , Auto Jacks. ' i . Spotlites. . Radiator locking caps. , Luggage . carriers. . Motometers. Veedol Oils 5 gal. cans. 'Globe radiator shutters. Auto robes. SAYS FREE SERVICE COSTLY TO BUYERS Dodge Dealer Says Owners ' of Cars Readily Under stand Fair Charges There is a certain magnetism in the word "free." and a natual. human gravitation In the direction of anything that appears to be free, but In spite of this It is not difficult to convince the average automobile buyer that paid service is usually preferable to so-called "free" service, according to Rus sell Bonesteels. of the , Bonesteels Motor company, local Dodge Bro thers dealers. , "Doubtless we are helped mater ially," he added, "by the fact that Dodge Brothers have publicly an nounced repeatedly that they do not believe in so-called 'free' ser vice. It is not simply a local pol- . Speedometers. . Steering wheels. Camp stoves . , ' Visors. ; ' Water circulators. Stromberg Electric Windshield cleaners. , , Cigar lighters.. ' Windshield wings. C & L Tubes. Walden -wrenches ar -,- owner sets. , . ' Icyl of our own, but a principle laid down by headquarters and ad hered to, I believe, by every dealer In the United States. The public has learned : that Dodge Brothers conduct their business along sound lines and "that anything they do benefits the purchaser as much as It does the factory. : - "Consequently, the - man who seems inclined to talk about 'free service usually begins by saying that there must be some gotd rea son for not giving "free service, or Dodge Brothers would not take such a definite stand against it. "Whereupon it becomes a sim ple matter for us to explain how Dodge Brothers i assumed that when a man set out to buy a car he was Interested! primarily in getting a good car, the most car, in fact, that he could get for a given sum. What might be thrown . in with the car In the way of , 'free accessories and 'free service was of secondary consider ation. In fact, these items were of such absurdly minor conse objectlve -that of getting a car quence, compared with the chief that represented real dollar-for-dollar value that they deserved no consideration whatever. "Having come to this conclusion Dodge Brothers determined to base the price of. their cars wholly on actual value, with a fair profit to themselves and dealers. To en able, them to 'give away' accessor ies and 'free service,' 1t would be necessary to make the margin of profit on the. cari large, enough to absorb these extra costs..' That Increased Comfort And Greater Power In New French Car3 Annual Exhibit Shows Many New Feature z ; Drivers Have More Room (Continued on pare ) PARI 3, Dec. G. (AP). France is at grips with the automobile fever. The annual exhibition with its 1.000 cars, 30 of which . are American has stirred an interest that didn't need much stirring, and the far-sighted are worrying over the traffic problems of the future. . . Bftter automobiles for the av erage driver are presented this season, although no revolutionary Ideas are offered. Freak mechan isms are fewer, but the general common sense keynote of the show has not stopped the development of recent improvements, such as four-wheel brakes, the "servo frein" zneebanism for them, and the long sought substitute for dif ferential and gearshift. J , j - More comfort in reasonably priced stock bodies and better power are, -perhaps, the salient points to the -buyer. French cars long have been cramped for any man taller than 5 feet 6 inches; but the foreign trade . ami the trade of foreigners here have re inforced the demand of the Frer .Ii themselves for little leg room, and this year they are getting it. The typical, up-to-date Frer:h automobile, corresponding to tLa American 1,200 to $2000 class now has four wheel brakes, a fair ly high-compressinn motor, ate t two-liter piston displacement, I loon tires, and a silence of opera tion that many of the best makers heretofore thought of no great importance. - Prices, as usual are higher. They went up with a .bang last spring when the franc tamblsdl and stayed up, and many factories gave them another little boost to celebrate the show. However, ca a gold basis, the best cars seen cheaper than la the United iat&3 but their operation is far more expensive because of the holier cost of gasoline, oil repairs, ee! the Frenchman's failure to-' lock after hia carhimself. France now has' about 4 00,003 (Continued on tot Jimg MERRY CHRISTMAS TO OLD AND NEW FRIENDS .LAMPS TIRES CARRIERS PEDALS HORNS LOCKS is m - as- 5 it w. a i. v 3 AUTOS SCOOTERS COASTERS HAND CARS TOY-BIKES KIDDY KARS Of The Gift of His Dreams T At fV.rv fW wrrr1rfnl fun 7iXA health hnildincr advantages of bicvele ridins is to cheat them out of hours and days of pleasure they can get in no other way REMEMBER DAD WHEN YOU WERE A BOY? Clbff isfeasis Bic ycle Special Double Bar 'Frame Truss -Forks Motorbike Saddle Best Equipment We invite you to call and let us show you this high grade Bicycle A small deposit will hold one until Christmas. Other Models Priced From $25.00 to $52.00. Regular $3.50 CORD BICYCLE TIRES Special at $2.50 Each HANDLE BAR MUFF Keep your hands warm. We just received some We extend convenient terms VJ1 A TH) TO) 7 Tfiai Will ;KmgffiJifeM and Happiness To YpiirCMM Take advantage of our "SPECIAL PRICES" offered at this time. Look over this list and then come to our store, you are welcome to look over the complete line. May we have the pleasure to show you. . $2.75 to $17.50 . i . '- ; EXTRA SPECIAL! Disc wheels Rubber Tlroa' Roller Bearing 30 inch bed. $5.95 $2.75 ta $6.50 GCXMON $2.25 to $5.50 Greatly Reduced $9.75 to $19.50 $6.00 to $15.00 $2.25 to $4,75 c u SADDLES $2.50 to $3.50 " r" '' ., v Extra Special $1.50 pair Regular 2.i50 value, Ball Bearing II lh Quality Skates Glrl or . Boys i-:. : 75c 60c to $1.00 $1.25 pair W. "THE CYCLE MAN" 147:South Commercial Street COTT Pay a small deposit how and we will hold any article until $1.00 to $2.25 f new type handle bar -muffs. ; Salem, Oregon