':csvrerrYvramDYEAR . " , i salem, qregon.sunday mornings august :12,192s ' pbice;-five rr: 1 AUii J MOTORCYCLES BICYCLES ACCESSORIES r j. r 11 71 11 11 -11 jiv 11 1 1 1 Ji 1 i r J. I'1 4 If , f 1 h j.LL flUIP an 0E.OE0 Liocal Dealer Gives Insight As to What Equipment -:' Purchaser Expect I i The day when a car was pur chased and later equipped with I windshield, top, horn, tires,: tools , and . Tarlons pther necessities at "aUht additional cost" U ' past t . Thm -raotorlns public Is year by . year ' demandlns more completely I" - equipped cars. ;f:;v ; I j This demand is not tor freak , accessories of onoious value but - t(r those Items of equipment that . hTe proved themselves really ral- uable for utility and comfort. j j The desire of automobile manu- ' fmcturers to satisfy .this demand IS Illustrated by the completely equipped cars being produced by the Gardner Motor company of St.' - Iouls, says F. W. Pettyjohn, local dealer. For example, the . new sedan which has Just been an ; nounced la the most complete in detail of any care yet . produced i fcy thlscompan. r ; f I j "Dom Hsat, sUk ipoplin cnr taln, rotary window lifts, door ' lock, metal visor, windshield wiper. -17-tnch steering; wheel with J walnut rim and aluminum spider, heater, and numerous other items I - are - standard : equipment. All i these refinements contribute In li BO small degree to the comfort ; 5 .mmMAm f thm rr. In- J Mnt&ll'r. the standard linisn on If I this model Crane SImplex-duatone tst offered - only by two or -inree - other mannfac$urers,tad, t ' extra cost. , " ' : 'i !- "The radio, special phaeton and wtAtr Provide' another example of how completely equipped Gard-.Mng 1SSBllBBB sHSBSISSMmASSB An Expert Repairman, at Your Service Supplies, Accessories,-Parts .L!p7cli.E.' 387 Court St. v. . . . :.. ;-. r , T ' "? Hie -Most Gar If or the The bisf new ner cars are," continues "Mr. ;Pet ty John, i ' "Their 5 - steel wheels, spare anti-skid 32x4 cord tire, with , heavy tonrist tube and tire covet, ' cowl lamps, bumper, front fender mirror, aluminum stepi plates, , aluminum trunk rails, at the 1 rear, ' moto-meter with bar radiator cap, 18-inch : steering wheel with aluminum spider and non-klip rim are all provided as standard equipment." 1 All ' Gardner models are pow ered by Ibje well known five-, bearing crankshaft motor which has won such an enviable reputa tion for its economy of operation and splendid performance. "When we started to build sedans, we were firm In, our be lief that we must, in order to de velop a volume of closed car busi ness, , not only build an unusually good, job and. one that in equip ment and - otherwise compared most favorably with anything in the Gardner class, but that first and foremost, : we' must see . to It that the difference1 In price be tween the. sedal and the phaeton model . be kept down to the very minimum,"! said Mr.; Gardner Sr., nresldent of the Gardner Motor comnanv of St.! Louis, Missouri, who has Just announced a new model sedan. i ;, ? i ! "As evidence of the goodness of our sedan, and that we have pro duced the kind of job that car buyers want, we have but to refer to the demand that . we hare! had for It this1 year, which has been the greatest during the history of our business; and that we have rigidly adhered to our policy of keeping the difference In ! price between this model and the pha eton at the lowest possible figure Is well borne nt br the fact that -with one exception, the difference in price between our phaeton and our sedan is less than that of any four-cylinder car In the same gen eral price class of the Gardner. ' We have not made car buyers feel that In paying the price asked f or ' a sedan, that they were pay a premium for the privilege of Dayton and Columbia BICYCLES ir -i-,...? i--.: Ramqden i ur i r r m v . fTr- Y''V2I--. - .- ' - - - - - " , - , , Overland Red Bird a revolutionary ' value is sweeping the whole Country off its feet. Finished in rich Mandalay maroon, with smart hhald to p and elm rr. i n gnickcl triinmings. Amuch . lonscr wheelhase a .much - roomier body "a larger, more Txjwerful engine Triplex springs . Patented) providing 136inch springbase. 1 4. ' Latest owning one. "Very much to the contrary, we have undoubtedly, as reflected in the i volume, of sedan business we, have enjoyed, glypn car buyers the right impression cf the sedan that, being, for genuine comforts , for all weather conven iences,' summer or winter, -it is f n unusually sound value, and a thor oughly, practicable and economical means 1 of transportation1 the year round: . c v.: I ',, 1 , With the buying public appre ciating more and more the prac ticability: of the closed car, the new Gardner sedan" comes on the market at j the most , opportune time, for finished in crane-simplex duatone and upholstered in lux urious blue cut velvet, and pow ered with the famous five-bearing crankshaft motor, it is unques tionably the most attractive, com plete In detail and greatest value of any closed car that this com pany has previously offered, i E Vick Brothers 'Report That " New ModelS'HaVe Larg- ' er Motor Than Old i. : Vlck Brothers report that the new Overlands arriving of late from the factory are powered with a sllghtly l larger motor which lis very noticeable in driving. This is the same motor as comes in the Overland ' Red Bird , which' is tak ing the country by storm. - '. :; Both the Overland and Willys Knight -are selling i better : today than ever before in their history. The factory. is turning; out over- one thousand cars per day and are arranging to Increase this as soon I as new factories are completed. " Money 1 K 4 n MOTOR GVFJ oera in Dodge Tourings sold by Bonesteele WESTERN AM HUTS TIRE PRICES Announcement, of Tire Price Cut Comes Unexpected in Face of Uncertain Future In the face of a probable raise In tire prices the Western : Auto Supply Company has - again ; an nounced a decrease m the price of all tires sold through their stores. Tires are now lower In price' than ever before and many of the lead ing authorities on rubber condi tions have predicted an advance in tire prices. "Another 60 days and i tire prices will boom," say they, but nevertheless the Western Auto Supply : Company has -an nounced a reduction In their prices..;--" . .J" t: 'r-. - In making the announcement regarding the new price schedule, George Pepperdlne. president of the Western Auto Supply Company saidr.'The Prophets may be right. fire prices may advance, but due to the foresight of our purchasing 2 "r7 we can assure the. met torlst that we intend tQ carry out our policy qf giving him 'more for his money by keeping the .cost of tires at a reasonable price. . We are more than pleased With the re sults obtained from .these tires by our many motoring friends, letters pour "into our -office every , day lauding 'the!, quality of this tire. Barring the fact that it is a com paratively new ' tlre,u the 'Western ( fij G l3 bT; vpXA3VliNE your C-T-C Cords after J- every lotig, fhafdt ' rough trip. You'll find them .wearing uniformly without being jotmarked or gouged by every rock. in, the road. It's ue- cause C-T-C Cords are harid-built of better -rnaterials and are properly compounded. Ask the first user you meet what he thinks of C-T-C Cords We want you to place at least one C-T-C Cord on yoar car on our highest personal recommendation. This remarkable tire will-do the rest., - , , CIumbl Ttrw CorpixriUion, Factory Branch Cart E. Hultenberg, Branch Manager, 477, Court St. -Smith & AVatkins, Federal Tiro Service, Vtck'Brottiers 4 Ira1 Jorgeniei Other dealers through the country. Columbia Tire Corporation 25 - ' ) ... 12 M 8i V' a" ss f Olant Cord is ! becoming well- known to the Pacific motorist." When preparations were made. by the company to market tire I under their own brand they took I into consideration all the condi tions to which a western tire would be subjected. Sand, alkali, oil and rocky roads all were coped with in manufacturing their tire. -: ' : ! . . It is indeed, good news to mo torists to : hear, of this new price drop' at a time when it is i being rumored about that tire prices are soon to advance. 1 - E Latest Dodge Cars Have Refinements That Make ' Them Praise Worthy i Marked improvement In appear ance and comfort is apparent In the new line of Dodge Brothers Motor Cars, In the production of which the factory has been gather ing momentum since July 1. Hun dreds of dealers are now supplied with display.cars of the new type, and from every, source the factory Is receiving reports of enthusias tic approval by the public : While the .basic characteristics of . the familiar Dodge Brothers cars of recent days are still. pres ent, there is an air of distinctive ness that . su rpasses all , previous efforts of thl9, concern to build a 1 (Continued from page 3) JL' DO MODELS 1CII IMPROVED ROUTE TRAFFIC THROUGH TOWNS Traffic Expert Finds Con gestion Much Relieved if j Signs Provided .' Need of routing through traffic on city streets so as to avoid local congestion and streets on which there'are street car tracks, where practicable, is ..pointed out by . M. O. Eldridge, ; executive chairman of' the "American 'Automobile as sociation. Mr. Eldride has Just returned from an extended tour through the New England states, visiting automobile clubs afflliat ed-. With the AAA. The further advantage of marking the way through streets or towns by.coloj: bands on poles or by suitable signs is also suggested by Mr. Eldrldge. In ; some r of .the small cities and . towns, particularly where they have no : automobile clubs, tourists . experience- greatest; diffi culty,; In , getting . tnrougn . the towns; once fhey are on the' main highway travel Is easy. In a few Instances routes follow . streets on which street car, lines are located and : on' which automobiles ;re parked at an. angle ' forcing; the tourist to drive behind the street cars.., "Oftentimes through a careful study of the traffic situation," continued Mr. t Eldrjdge, "a ' route through the town can be selected which will avoid the heavily con gested streets. The routa select ed may not , be the most direct and may - require - the-- use of a number of different streets. How- ever, n tne route is piaimy marked, tourists will use it In Big-Six c Passenger C2895 v 1924 Model II V 1,1 '-',"-M4dr - .' uxye-... j.w ' I 1 The enthusiasm with vdnch the new 1924 1 model Studebaker cars have been received locally is an indication of the reception they have enjoyed throughout the country, , NowoodcfTheyarenphiitirally the most frnr-"" values Studebaker ever offered and the public know that Studebaker has beenacoomistaitleader, year aft eryear, in the amount cfuitrhiaicvalue perdVaUarmvested. ' KTheig-SixedanasdtheO)upeare;the finest cars that have ever borne the name -Studebaker. They provide all the perform , an the comfort, and all the depeod - ability that any car. will give at a price. that smaller peoancers f Big-Six 7IVuaenger Sedam $3128 1924 Model preference to stopping at corners and inquiring their way. "The situation I found in some of "the cities ; and "towns in the New England states can be dupli cated all over the country. The impression which' a' well laid out and well marked route through town will make on the visiting motorist will amply repay any community for the study' and ef fort required - to bring It about. A tourist never fails to advertise a town where .' he found '' it " easy to get in and out again. "In the 'New England' states for example, the' tourist travel is becoming so heavy that it materi ally adds to .the congestion al ready existing on heavily, traveled streets'. If this tTavel, which will largely follow,, marked directions, can be diverted to other streets, the problem of , handling traffic will be made that much easier. For the mutual advantage of the tourist, the local motorist and the traffic authorities It would seem advisable to make preparations at once to take care of this travel. Horse Drawn -Vehicle Disap pears From Streets' of Metropolis, Report . f es "k - If the anonymous author of the 'Mirrors of Washington" is seek ing material for a second book he might do worse than look for his Inspiration in the asphalt of Penn sylvania avenue, where the motors of the National ' capitol, like. Its looking glasses, i reflect "first page" . personalities and- reveal as well the ; smashing of cherished traditions older than the Republic Itself. 1 : - 'A. ' ;The - aristocrat of the 'equine P P 'Evervthme for MOTORgK. - Of motoring convenience, comfort and utility has been provided even to the extra disc wheel with tire, tube and tire cover (two oo Sedan); handsome nickel-plated bumpers, " front and rear; large, roomy trunk; auto matic gasoline signal, and many other fea tures. There is nothing more to buy. The prices of the Sedan'and Coupe are moderate because of Studebaker large pro-. : ductionvastphyaicalandnnancialreacircea; the manufacture of all vital part in Stud- - C bakerplanttandtheatf.uwnilatiooof pt,' . ence and prestige gained through 71 year of building quality vehicles. . ; v , - ' cannot approaco. y 1924 MODELS AMD PRICES 4. o. b. Saleia. ' I Touring - 1SXO iTearlag W9 Toarlng, ... . 040 Boaastr Psa.). 1190 souter (2 PHi.).. 1675 Speau (Mat)-. 21S0 Oovp-Bodatr Coup (5-Pms.) 2295 Conpt (5-PaM.) 8885 SeaanPW "TZZ I'll 376Sadn S125 . . - MARION AUTO CO ? Open Day and Nisht family, for example he that drew the coach of state died hard'ia Washington. It was not until re cently that -he surrendered ' un conditionally. The white flag fleW! from his stall when Henry C. Wal lace, secretary of agriculture," re placed the official carriage that served his . department' for . S3, years with' a beautiful vestibula sedan. : , ." This defection was a crushing blow to equine prestige. Never le fore in the history of the depart-' ment of agriculture had the holl er of this particular portfolio it was. founded in 1899, near tho close of President Cleveland's first administration had occasion to patronize a gasoline filling station, for the . horse-drawn carriaga la which the first secretary, Norman J. Colman, rode 'has served with out interruption all' of his' sue-. cessora, .the appointees of Pre 1 dents Harrison, Cleveland, Ucllia . ley; Roosevelt, Taft and Wilson. 0il Don't wait . for. cold or inclement-weather but maka certain of a "thorough, un hurried job by having your car painted now; ' With our exceptional. facilities we can finish your carqulcker, bit ter; cheaper. - Estimates giv . en. - ..- Reliance Auto . Painting Co. . . ; Phone 937 810 ' State, corner Fror t f f . - Z r which one can wish in Ri ' 235 So. Com'l. f -.:- r I, , " f. o. b. Salens i .. A E B A-1C E R T E A.R VICK BROTHERS niCH BTItEET AT TRADI3 AHQTUDES T W T S .- I S A -S T'triJ