1 - GREATER SALEM DISTRICT NUMBER; MARCH 1923 JEFFERSON -HMEOiEOTWi r Salem Country Produces Purebred Cattle of All Diary Types That Win Honors at Home and Abroad Jersey Breeders Make Marvelous Showing Here, Community Holding Six out of Eight World Records Skill and Nature Co-operate Situated in Midst of Region Famous for Rich Soil on Bank of Santiam RiverA Community of Prosperous Homes, and Contented People, Where to Live is to Be Happy On Pacific Highway and Main Line of Southern Pacific R. R. , ,.l I Ii., s i . . , . ........ it it . ,u ii 1: r,7 ( 3 i !1 ts, 9: 1 y a t Si The history ' of purebred stock I breeding In ahe greater Salem dia- r- Arid has to do with a development '"' 'that has come about in the past j ( 20 years. The movement tor high , i ly improved types and partlcular ; ly,Jor purebred livestock, started i slowly i a tew pioneers saw the ' vision and gave it - birth. Then . ' followed a tew years of "experi !"" meats, then news of successes and :.then more persons, attracted by proven accomplishments, followed in their stens. During; the oast "j,: jjectde,' however,; the development I i lask teeif rapid and sure. Tree ' niendous successes have .been " - scored, more, and more novitiates " . Have taken up the work, until,, at the present time, the. Greater Sa j lem District has achieved a world ; . i'- jrlde reputation as the home of ' purebred cattle, sheep and hogs. Hi ' 1 Breeders here have shattered old , records, both . of production and j,i ; typf, with such uniformity that (,f their competitors in the older ea j.i , iablished sections ' have come to ... regard this section either, as the home of men of superior breeding MILE Nature's Masterpiece ' ' rVi'-When Nature undertakes anything, she does' it well. . .In producing milk, Nature gave to mankind a mas terpiece unmatched. ' v ' - h "Ax Concealed in its snowy whiteness is; found the very, essence of life, health, and beauty; i . v The curves and dimples of laughing babyhood ; 7" The plumprosy cheeks and rounded 'limbs of happy 'childhood; ' f ' ; -i . The strength?-virility and alert mentality of vigorous manhood; . .- 4 . ! The clear eyes, velvety skin and incomparable beauty of fair women. - , ' r As a nation we owe it to ourselves to increase our consumption of this Miracle Food. ; t , y As distributors' of the highest quality pasteurized' milk we have assumed the responsibility of guarantee ing to our customers at all times; a milk that is safe, -rich, clean and sweet. . i 'Pasteurization.-. - v Protects . ' - ; ' ' . Pistearlzedt milk is -the only milk that can be produced in large quantities that Is absolutely safe, because pasteurisation excludes the element of chance. Your How much Is your baby's health worth to you? Is It .worth a little ear in selecting the proper milk? The highest authori ties everywhere recommend' pasteurized milk. ! Our milk is the ' product of the best farms, protected by. the most up-to-date equipment and methods possible. , If you are not using our 'pasteurized milk you may not know how good milk really is , r;.: ,,v-.. . -Phone 725. . ' Bottled Th "Tht Tt Tat Ttm" Two Deliveries Daily A ' . CAPITAL CITY CO-OPERATIVE CREAMERY A Hen-Prof it Organization Controlled Entirely by the Dairymen f V :t . - We pay highest . 137 S. Ccz-:ercial SL talent or as a place peculiarly fit ted to the Industry. " As 'a matter of fact, the, reason why breeders here are achieving such records is partly Tdntrto both tuese factors, i They are not men who are engaged la the 'Industry for the purpose of pursuing an avo cation or of gratifying a whim, lh the discharge of which others rely upon the wisdom of employes for the scientific side of the game, limiting their participation to the provision of the necessary capital. They are men who are engaged in the practical business ofj making their farming- pay -them dividends, and. they are intensely interested in producing :a ; type pt cow which will be a more efficient milk and butterfat macbine than her prede cessor. , They are in the gime ror trie money there Is in.lt and they know that the b.gger percentage of fat a given animal produces, the more profitable she, is to the own er" To this end', they devote In tense study; they do much, iu fart most of their own .work. Thsy learn by actual experience the sci ence' of crossing bloodlines. And i : Baby Snltrr Wr i "Tot Toof Familr's Sk' Wholesale Retail, prices for butterfat and a j ...V -. Manufacturer of BUTTERCUP , and , - ..v : :F;0:u;r: c' brands of butter. Phbae299-: they are Wterested first In divi dends, second in s h o w-r I n g achievements . - although they do not lightly esteem the latter. ). So much for the personal ele ment.1 The 1 rest Is a matter of ideal climatic conditions. For a country to .be suited to the best needs of the purebred stock breed er should be one that Induces full development of the individual and at, the same time does not retard the growth. Here the balmy cli mate, with its moist, usually non freezing winters, makes a wealth of pasturage and feed the year around all of it easily and cheaply produced; cattle feed In the pasture all winter. Thus there is none ot the pinching cold that cuts down production In frigid climes, where v milch cows , must i either feel . the Icy chill of the north wind or must remain inside, limited in their exercise. Nor is there the waste in feed materials in this milder country, that there Is in those colder sections, where food- must be . given to furnish warmth -to the body besides pro viding milk production. Neither are the Greater .Salem District breeders, as a rule, en gaged In the business on as largo a scale as are the breeders of oth er sections. There are no large breeding farms , but the purebred flocks and herds are comparative ly small. And yet these, small herds have produced many record breaking animals, particularly the Jersey breed of cattle, which has scored for this district a large share of the world honors.! Ail of the leading breeds of dairy cattle' are well represented here. Ayrshlres, Guernseys, Hol Bteins and Jerseys predominate. And while all of the breeds have made wonderful records-, the Jer seys, particularly,' partly because ot the predominance ot the breed and ' partly because this climate seems to be peculiarly, adapted to them, have come Into more world wide prominence. - Among; the pioneer breeders of Jersey cattle are Pickard Bros, of Marion, and , F,. ' S. Loughary & Son ot "Monmouth. : ; The former firni owns . the i greatest world's record Jersey of an ages, living or dead. Darling's Jolly Lassie, with a record of 1141.28 pounds ot but terfat In one year. , She defeated the former world's record" cow, Lad's Iota, owned by S. J. Mckee ot Independence, also of the Great er . Salem District. St. Mawes" Lad's Lady, owned by Harry D. Illff, Independence, holds the world's record "(828 pounds ) for senior yearlings. Poppy' Dorothy, owned , by, F E. Lynn, Perrydale. holds the world's record:. (994 pounds) for seaior three-year-olds and Vive La France, ; formerly owned by Pickard Bros., has been world's record cow of all ages and still' holds the world's ; record (1031 -f pounds) for the senior four-year old class. There are many other records of note by Jerseys;. for instance, McArthur & Stauff- ot RIckreall have a herd of 18 cows which average 658 pounds of butterfat at an average age ot three years and eight months. A new strain of Jersey blood," Gam boge's Noble, has come to this district from Connecticut, the property of Meadow View Jersey farm at. Turner. . Russell Catlin of Salem has : a fine herd of Ayrshire cattle, many animals of which have won fame at state fa!r and. International stock shows. David Looney ot Jefferson and C. T. Gilbert & Sons of Shaw are highly successful Guernsey breeders, while Frank Durbin of Salem has an excellent hetd of Holsteins. P. O. Powell & Son, Monmouth; Parker Bros., Monmouth; Warren Gray, Jeffer son ; i Stanley Richey of Turner, and Brewer & Gentry of Aumsville are other well-known - Jersey breeders.' - ' . , It would require more space Dividend Besides j A- : Salem, Oregon than is practicable to enumerate all the purebred hog and, sheep breeders. There Is no community that does not have a number of farmers thus engaged. But there Is not a county fair or a state fair that does not 'find (.hem competing with ' exhibits In large numbers. . ; ; ' " , , PURE HHK FOR SALEM Healthful, Oean Food Ne cessity sold by , Fairmount Many of the J old-time' vlslta tions of Providence" that fattened the cemeteries and ruined ' the homes were nothing more or less than uncleanliness in the " cow barn and the' dairy. Milk foods are the most healthful ot all-foods if taken aright; they may become as deadly as dynamite though in a ," different way if they are abused, To violate ".the natural laws ot health In the, keeping and use ot these precious foods is to invite, to insure, disaster. Mil lions, if not actual billions, of people since the race began, have gone as foolish sacrifices to the god of ignorance of how t to keep and use milk foods. . ' -( .' There are no- good old days In the milk business; there is nc) day, even, five years ago, half as good as the present. A reallyx modern dairy has none of the tuberculosis cows that used to be in every herd, but were not even known as a menace until only a few years ago. It 4ias none of the uncleanly stables, none of the odors' that fresh milk absorbs so greedily; the self-heat that curdles within a minute, or at the most a very few minutes after the milk is drawn, the modern dairy gets rid of the the self-heat that instantly starts to set up fermentation and change in the nvilk. The modern dairy delivers Its product in - sanitary bottles, impervious to heat,' dust, any kind of outside intrusion. The milk lasts two.' three, , four times as long without souring as it used to do; because premature souring Is the mark of infection, or lack of proper care, and the new, sanitary bottled milk is free from all, these objections. ', . ' . The ; Fairmount Dairy, located on South Commercial street, is one of the . really progressive dairy es tablishments of the northwest. The company does not,, owaillai.pwn cows; it buys its milk from ap proved and constantly inspected and tested dairy farmsnear Sa lem, the company concerning It self, only with the collection, -and careful distribution of the milk product. - ' . i i It might surprise the house keeper, or the ex-farm boy who came from the farm, many years ago under the" dairy- conditions that then prevailed tb know that the Fairmount company as an' In vestment ot 130,000 for the physi cal handling of Its milk business. The bid days ot a - 10-cent milk crock in the pantry, and ' saucer to skim It, and a tin pail fo carry the milk over to the neighbor and sell it for five cents, a quart, are gone foreVer.. in their place have come the steam can-washer, the steam bottle-washer, ) the' ice machine to cool the milk atonce on its delivery to the station, the automatic bottlers, the fly-and-dust-proof factory building where all the work is done. , Maybe 'the housekeeper or: the merchant hasn't quite realized why all this is done. But the mortality reports of even the America that has held itself an "enlightened" nation for a cen tury and a half, show that there is today less than one-half the in fant mortality that there was only a few years ago. Good milk means Infinitely more to the babe than to the adult; for it is the whole food for the little child, and only an incidental food for the adult. The substitution of really sanitary milk' for go large a proportion of the children , of America, has brought a decrease" in mortality that the doctors of 50 year's ago would have held Impossible. Other things enter Into the mortuary tables, of course, but -there Is no other half dozen facts as impor tant as the modern handling of milk so that it shall not be tainted and harmful. , j At the Fairmount dairy the milk Is carried from the cooler, the pasteurizer and on to -the bot tler in silver-plated pipes; silver' is impervious to the milk acids and is the ideal piping. The pipe line Is made with slip Joints, so that It can be dismounted In a few sec onds and thoroughly swabbed and scalded after each use, so as to keepv it perfectly sanitary. It Is bottled by machine, and the paper .caps seal It against all Intrusion. It goes from the bottler to the storage' room. to cool until it Is needed for the wagon delivery.. The Fairmount dairy is recog nized as one of the moht complete and modern milk distributors in the state. A little more than a year ago. the present company was formed to' take over this distribu tion system, divorcing it if rom the production except for Its, close su pervision of quality and sanitary conditions on the dairy. Xajms. The Jefferson is back on the world map as "the place where they have fixed the roads." This winter, the last inch of Pacifc highway was completed through the town of Jefferson; and what used to be a matter for grievous complaint, is , ' now supreme congratulation. It is one ot the finest little stretches of road in the whole Pacific highway system; when the town got down on the Job. it made It the best road anywhere. . The town of Jefferson suc ceeded the old Santiam City, that was washed away in the flood of 1861. The new Jefferson was located on higher ground, flood proof, and is as del'ghtful a section 'of" the "Willamette val ley as there is from Portland to the Slsklyous. : It is 'a constant marvel to students, just where all that soil fertility came from; the soil is literally golden In its productivity. Certainly there ought to be a city surrounding such a fine body of land though it seems a waste of providence Member Interstate Realty Association Member Marion County Realtors' Association S. R. REAL ESTATE LOANS INSURANCE Farms and Dairy Ranches a Specialty JEFFERSON . Oiregoini State Bank : Your Business Solicited, Appreciated and Protected Interest Paid on Time and Saving Deposits JEFFERSON plan has worked out ideally. The service has been undeniably bet ter, the milk Is sweeter and keeps longer, and there Is a quality in spection that did not . prevail un der the older plan. The company Insists on ; a butter-fat standard that must be maintained, or the milk delivery contracts are can celled. It might be hard to con demn !one's own farm produce; on a competitive basis, only the good dairies can sell to the Fairmount people, and their, trade gets . every advantage ofthe higher standard of butter value. QUALITY BUTTER MADE Capital City Creamery, Co operative Plant, Big Succesa For seven years the Capital City Cooperative - Creamery has been serving the dairymen ot the Salem" district. The con cern Is purely a; cooperative one, whose mission it is to pay to Us patrons . the highest prices ' for butterfat and at the same time return to the. producers a . divi dend at the close of each year's activity. Last year the associa tion paid out In dividends to its members $1300. in addition to most favorable prices for butter, fat. IThe Bssociatlon gives all cred it for its success to Its large number of loyal stockholders, who have , stood . by it through thick and thin and to the Salem merchants - who have cooperated with it in "creating a demand for its : products. ' The creamery puts out two excellent brands ot butter. Buttercup and. Four C. which have found ready favor with the buying public. 4 , Prospects tor a most success tui to spend such good soil building cities. Jefferson has a good water works system; just 1 now, about two miles of new main and later al pipe is being laid, partly Into new territory, partly as replace ment for older lines. The South, era Pacific main line passes through the town, giving the best possible railroad service. The Pacific highway gives Instant and perfect auto communication north and south, and a good ccuntry road service gives com munication with all the contigu ous trading territory. Land prices around Jefferson are 1 still low enough to tempt the real "dirt farmer" to Invest in farms as a money-making pro position, outside of their values as homes. Prices have not gone up quite so rapidly or so high as In some other localities; they offer the best of opportunities for the fruit grower, the grain or dairy farmer, the poultryman. Some of the best dairy herds in the state are clustered near Jef ferson; among these being the TANDY OREGON - OREGON year . were never . better the management states. It finds it self. In the favorable position ot having a demand that more than taxes the producing power ot its stockholders. 1 thereby guarantee ing, a steady output for the stockholders. s Many of the substantial farm ers of this section are members. The officers of the association who have to do with the active management of the concern are: R. N. Magness. president;. C. F. Bates vice president and mana v Eskimo Pie, 5c. Eskimo o w ButtercuP Ice Cream Co. Salem, Oregon. Phone 1496 u In Salem we sell that "famous" I " : - - - , ' , - 1 " -- . - - ' i 'y:m- f - :r:y-sz.: - , .;. 3..- Weatlierly Ice Creamrii. U3 PS o B W o E W Out of town we furnish Buttercup O B CO Eat it fine Guernsey herd of Hon. Dave Looney, pioneer Guernsey breed or of Oregon. Jefferson has an excellent sys tem of public schools, including a high school of state , standard classification; electric light serv ice, several small manufacturies, good stores, a very capable munic ipal government, and churches to meet the wants of devout wor shipers of almost every orthodox creed; ' ' Most , of . ' the f raternal lodges are. 'represented also, mak ing the community especially de sirable for Its social conditions. . Climatically, Jefferson' has- ev erything that any portion of the Willamette valley, has. and being a little closer to the, foothills of the CascadeSton the east. It has a rather better rain service . than some other sections. If there's anything lacking to make It a de lightful place tb establish a home, it must be something that simply couldn't be had like a mountain top right at its back door, or the ocean waves : at its feet, or a bil-lion-dol'ar forest a stupendous gold mine covering Its present site. And any of these would J?0anVra!de,r.LD. Physician and Surgeon . JEFFERSON, OREGON I Ft RmM GEfiERAL One of the leading General Stores of ths WHIncits Valley4 JEFFERSON ger; M. Tompkins, secretary and treasurer: W. B. Allen, director; A. Wolf, director. ' Commenting on the reasons which Justify its existence, the management states: "Co-operation Is a very necessary matter for .the nalryman to consider. We have bieen operating for Bev en years In this community and have made hundreds of friends Lin the dairy business. We - are always In a position to pay a market price for our butterfat and to return a liberal dividend Pie, 5c. Eskimo Pie, 5c. Eskimo Pie, 5c. i Eskimo Pie, 5c. t ! matter 1 every day. It's good spoil Its present charm rula ' : fertile fields, smoke up its cle: painted buildixigs and homes, i bring speculators and foreign r lives. In place ot ' its present t:. American rural population. J. ferson couldn't trade Its presc fine poise .and prosperity for ar such, specialties, without gettl. cheated. THE JEFFEHSOri REVIEV IL D. Mars, Editor and Prep. The Best- Advertising Median -v- : . f In Scuthcra'r.IzTicn Ccui7 Ymnm PRODUCE CO. Highest Cash Prices Paid for Butterfat and Ergs JEFFERSON, OltEGOi: f.IERCHAHDISE OREGON besides. We - are mindful . ot the tact that success i has ' been dun to the -lovalty of stockhold- ers and merchants r alike and we intend to merit their contmuea t confidence." e - ' Six of the eight world record " Jersey cattle are owned by farm ers living with la a short radius of Salem. : ,rWestern Oregon climate has a salutary influence on ' purebred cattle farming. i W f 3 O advertisement for you 3 o to'