SATURDAY MORNING, JANUARY '15. 1021 J. (V PENNEY COM PAN Y A NATION-WIDE INSTITUTION X ('. PENNEY COMPANY 4, NATIONAVIDE INSTITUTION X:C PENNEY, COMPANYA NATION-WIDE INSTITUTION r. EINORDE v. o o EET NEW CONDITIONS a 3 I 2 H THE OKEOON STATESMAN. SALEM, OREGON iPCJTtiG' OUR HOUS R ' : : TO M .1 2 w w H n o 2 e O 2 W Hi W H O O The J.G. PENNEY CO., Operating 312 Department Stores OPEN ITS DOORS WITH RECONSTRUCTION PRICES PREVAILING Every price in our Stores is based upon our replacement price REGARDLESS OF PREVIOUS COST. BELIEVING the time has arrived when revision of prices is warranted by replacement value having discounted our merchandise thousands of dollars in our inventory just completed we therefore give to the public the full benefit of the loss we sustain. Remember we have said Our Replacement price which should prove doubly attractive. Buying for 312 stores doing a yearly business of approximately Fifty Million Dollars should be sufficient proof that our replacement price is substantially lower than that of our competitors. Pequot Sheeting ' 8-4 UnbWohVtt ..45c 8-4 Bleached ..........49c OA Bleached .......... 55c 10-4 Bleached .. . . . ..59c Pequot Sheets Reconstruction Prices ; .. 72x90 $1.49 Regal Sheets Reconstruction Prices 72x90 $1.39 , Gingham - House Dresses Rcconst ruction Prices $1S8 to $7 JO Outing Flannel Whit r Colored, per yard Reconstruction Prices ' 19c Pillow Tubing Reconstruction Prices 45c to 49c Yard Percale Reconstruction Trice SO-ln, Yard 21c Apron Gingham llrconst met ion Prices- - : IVr Yard - 13c 7 Crepe de Chine Reconstruction Prices . rer Yard $1.69 Equally good values linaU lines of Dry uooas.'ieaavni and J. C. PENNEY COMPANY Georgette; Crepe Reconstruction Prices Per Yard $1.69 A. - North Star Sheeting . Reconstruction Prices 8-4 BROWN .3c 6-4 BLEACHED ....... .45c Pillow-Cases Reconstruction Prices 42x36 , 29c Oil Cloth '. IleconM ruction Prices Per Yard tructioi Per Yar 35c Unbleached Muslin 10c to 17c Yd. v Bath Towels t ' Reconstruction Prices 25c to 89c Berkely Coronet Cambric Reconstruction Prices ' '' PerYartl 19c Bed Spreads Reconstruction JVIee $2.49 to $530 -- V : Remnants At New IleeonHtmction Price ' Silk Tafieta Reconstruction Prices Per Yard V rV $1.69 Shb A NATION-WIDE INSTITUTION ATUROAY, JANUARY Japanese Silk Reconstruct ion Prices IVr Yard rud ion r Yar 98c Berkely No. 60 ' Cambric Reconstruction Price 23c Cheese Cloth ' Reconstruction Price 8c and 10c Yd. Blankets Reconstruction -Prices Cotton Blankets $2.49to$6S0 Wooi Blankets 1 Reconstruction Prices $438 to $9 SO Dress Gingham r- .Reconstruction Prices 15c to 25c Flannelette Kimonos Reconstruction Prices $2.25 to $3 38 Bungalow Apron Reconst ruct ion , Prices $1.49 to $138 Ladies' 1 Cotton Hose Reconst ruct ion'.Prlces 12;l-2cto59cPair TP J. C. PENNEY 4 Bleached Muslin Rcconst met km Price i Per Yard 13c Lonsdale',, Muslin Reconstruction Price 19c Georgette Waists Reconstruction Prices $2.49 to $930 ladies' SUk and Fiber SHk Hose Reconstruction Prices . 79c and 98c pair- Ladles' Fiber Silk Hose .HeconMrwrtlaa Price .IVriPair 49c Ladies Silk Hose 4 Reconstruction Price $1.49 to $1.98 Pr. Children's Hose Reconstruction Price 25c to 45c pr. Men's Dress Hose Reconst ruct Ion Price 12 U2c to 59c pr. qA Xffitionwicte Institution. COMPANY NATION-WIDE Do not confuse this with the usual mark-up and mark-down special sale commonly held by other merchants. The J. C. Penney Company never has, nor does it now believe in special sales. Remember, every article will remain as priced until sold v or forced by market con diticas to change. . - ' ' - . Many items are limited in quantity, many may prove underpriced hence (delay to pur chase may result in disappointment ; Come expecting lo find every item ia our store tezriag its proper reduction. We stake our reputation that you will not he disappointed.' ' Wool Dress Goods At New Lowest . Reconstruction Price Ladies' Wool Coats -' Kxtra (ood"Va1Jieji at the ieeonracuon luce $14.75 to $2730 IleconKtruction lrice " Men's Rubbers With HeaTj- Rolled Kdfpe Holes Reconstruction Price IVr Pair 98c - - Ladies9 Rubbers " Best Grade Reconstruction Price ' Per Pair 69c . Thread or Needles Reconstruction Price 5c Children's Play 'v Suits . ' IUeonstructlon Price 79c and 98c Overalls Ktlfel Strip .Reeonslructlwn Price - -:v 98c Blue .Deaiin Overalls Reconstruction Price I'er Pair $1.19 INSTITUTION in 27 States, 1 Silk Dresses Recoastrnctlon Price $12 JO to $24.75 r J Ladles' Plush Coats RerenrtructiMi Price - 1 OQ Zf A to t3250 Girls? Serge Dresses Recowtrnctlon Price $3. 49 . to $5 SO MenV'AlI Leather Work Shoes R ceo n4 ruction Price $2.49 to $438 Canvas Gloves Reconstruct Ion Price . Per Pair - 10c j Leather Faced Gloves Reconstruction Price Per Pair 29c Men's Corduroy Pants t -' ' . Reconst ruction Price ,$338 ',:, s Rockford Work Socks ".'Reconstruction Price Two Pair For 25c Mail Orders 7f50iV. Liberty Street J. CPE N N EY";C iXM.P.;A K Prompt will on Ladies? all WooL Dress ). : Reconalmciioa Price: . $930 " Ladies? Dresses " .Reconstruction Price $12 JO to $37J50' Blue Chambra Work Shirts Reconstruction Price ,S9ctoS8c Meifs ;Urderzvear Two neicea Wool Mixtures fraction Price $123 i Cotton Union Suits Reeonstruction Price $1.49 : , . At very.miich-.ldxrrr pricey than you have gotten tbrm for a long time. Dae to .lack ". of room will. be unable, - to , !.'" V pive prices at this time.Yoa should come and . ee them -and rest assured they- are priced at the-LOWEST KE- --.- -. . , . CONSTRrCTION TRICES. Will Receive Salem, Oregon SHOES Attention Y-A NATION-WIDE INSTTTirnON o o H H O K n 2? O K S O 51 I 2 O a H ts O R ft J O 2 I O 25