The Dalles daily chronicle. (The Dalles, Or.) 1890-1948, April 29, 1921, SECTION TWO, Page PAGE SIX, Image 14

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    THE DALLES SAILV CHRONICLE, FRIDAY, APRIL 2t, 1121.
PAGE SIX
GANNETT MOTOR CO.
QUARTERS REMODELED
FORD DEALER8 REORGANIZED
ON DEPARTMENTAL BASIS;
NEW 8ALES ROOM.
Extensive interior remodeling Is be.
lng done at the Gannett Motor com
pany, Ford dealers, opposite the post
office. Old timers remark on the vast
change in appearance and atmos
phere. The whole interior has been torn
out and a wall built across the front
part, making a sales and parts room
34x50 feet. Two private offices have
been built, ono for the bookkeepsi
and one for the manager's private of
fice. When completed, the salesroom
will bo equipped with showcases for
display of accessories,' and comfort
able chairs for weary tourists.
This remodeling givos much adtli
tional space for service work and new
equipment is being installed, ho that
Ford owners are assured of prompt
and efficient "work. All repair jobs
will be done on the regular Fold
schedule- of contract prices, Instead 01
charge time.
A new Rapidation gasoline filing
station and U. S. two-stage nir com
pressor have boen ordered and will bu
Installed within the next few days.
Mr, Gannett had plans drawn for a
new sales and service garage of latest
design, but due to tho present unset
tled market In building materials, has
postponed construction until later !:
the year. The business hus been re
organized on a strictly departmental
basis, and the head of each depart
ment Is held responsible for results
and service.
(Harry Shaw, of long Ford experi
ence, is in chargo of tho repairs una
service. Mr. Smithpetcr, for two years
in ono of tho largest stock rooms in
Oregon, Is in chargo of tho parts and
accessories. Mr. Wilklns, who need
no introduction, spends his time dem
onstrating and selling Fordson trac
tors. It. D. Sullivan Is .now tho city
salesman, with Ford sedans and
coupos as his hobby.
Valley. This is Frank's third Bulck,
the first one being a 1913 model,
which was consumed in the garage
fire on the site now occupied by the
VValther-WIUiams company. The sec
ond was a 1914 model, which is still
good for a number of years of reliable
service. This is Coleman's third
Buick car. This is Reese's first Bulck,
and, to the best Information obCUln
able, he says he purchased it upon the
Bulck reputation. Tills is Mr. Cox's
second Buick, his first being a lUiU
big six. It is still good for service.
O. A. C. INSTRUCTOR OPENS
BATTERY SERVICE STATION
J. Cowltz, electrician and batten
specialist, recently opened a new elec
trical shop in The Dalles at 302 East
Third street. Cowltz Is an electrical
expert, formerly being an Instructor
in this department at the Oregon Ag
ricultural college. After leaving the
college faculty, he engaged in the
electrical business In Salem for a
while, only recently selling his in
terests In that city and moving to
The Dalles. In addition to carrying
a complete stock of electrical bud
piics, Cowltz has secured the agency
tor Frest-O-Llte storage batteries.
AMERICAN MOTORI8TS
NEW BUICK OWNERS
Among the recent purchasers of tho
new 11)21 model Bulck automobiles
nro: Churlos Frank, of Tho Dalles,
!. h. Colomnn, Tho Dalles, T. S.
'lteo.se, Moro, and Fred E. Cox, Grass
power at his command for only oc
casional use, as this power means
low mileage in gasoline and is con
sequently wasteful.
In discussing the situation the pub
lication says in part:
"It is well enough to talk abattt
the development of a possible sub
stitute for gasoline in the operation
of our motors, but it is folly to rush
headlong toward partial exhaustion
of our supplies, trusting to luck that
we shall have a workable substitute
when there Is no longer gasoline
neough to go around. Efforts should
be devoted, on the other hand, to
endeavors to discover a new fuel
and additional sources of production
of petroleum and, on the other, to
tho equally imporatlvo problem of
getting the maximum uso out of the
which will-enable them to uso heavier
supplies that wo have.
"The oil industry is bending eveY-.
effort to Increase production of crude,
and as a matter of fact is obtaining
material additions this year over tho
production of the corresponding
months of 1919 and in imports from
Mexico. If consumption wero approx
imately a fixed quantity, this Increase
would gtvo us n comfortable surplus,
but, ns ovoiybody knows, our automo
bile and tractor manufacturers are
constantly striving for now records
In output in order to meet the almost
insatiable demand for motor vehicles, j
and they are keeping ahead of the re
fineries. With tho most optimistic
feelings toward domestic production
and imports from Mexico, it Is still
evident that it is only a question of
time until there will not be enough
gasoline to go around unless we adopt
common sense methods of conserva
tion. "Little is to be gained by talking
of a change of design of our cars
which will enable they to use heavier
distillates of petroleum. If we were
producing a large surplus of ke-o-sene
and gas oil, that would be an
obvious remedy, but the demand for
these products has increased even
more rapidly than gasoline require
ments, and their use Is more essen
tial than a large part of the consump
tion of gasoline. It should not be for
gotten that to a large extent rural
districts will depend upon kerosene
for illumination, nor that the tractor
and irrigation pump must be fueled if
we are not to suffer from a crop
shortage.
"It Is a waste of time to talk about
embargoes upon exports as a meas
ure for relieving the domestic situa
tion. The foreign market was develop
ed to provide an outfot for this coun
try's surplus, and it must still be de
pended upon to take tho excess of pro
duction in the season of minimum con
sumption. A Sensible Remedy.
"The sensible remedy for the
threatened oil shortage is so easy of
adoption that it should not be dif
ficult to awaken public sentiment to
the need for reform.
"When motor vehicles first came
into common use we had such an ap
parently Inexhaustible supply of crude
petroleum that the price' of gasoline
was of little moment to either the de
signer of purchaser of cars. The mile
age per gallon was the least Import
ant consideration entering into the
question of values. Heavy engines,
heavy cars, wasteful carburetion and
compression were tho rule, and If a
man did not possess a motor that
could give a good account of itself
against every car that tried to pass
it, the owner felt aggrieved. The hum
ble flivver and Its brother were built
for the proletariat, with emphasis
laid almost wholly upon the low Ini
tial cost, but with little attention to
economy of operation other than repairs.
"Valve In Head"
Means Buick
THE ORIGINAL VALVE IN HEAD MOTOR CAR
The 1921 Buick Automobile
with its new and pleasing lines, powerful,
silent and economical Buick built motor,
velvety disc clutch, easy-riding cantilever
rear springs, makes it the most desired and
popular car of the year. If you have not
had a demonstration, 'phone or call.
Place your order now and do not be dis- 1 ,
appointed when you want it. There is a .
real shortage.
The Dalles Buick Garage
Company
G17-19 East Second St.
Phone Main 921
''When better automobiles are built Buick
will build them."
........ .a ... .. M I
m
I
FISKTIRES
The reputation of one of the country's largest manu
facturers for a product of the highest quality is back
of every Fisk Tire made.
A special Fisk feature is the scientifically designed
tread of deep, wide-faced, sharp-edged buttons, so
distributed on the traction surface that you are assured .
of n firm rr'rir on f hf roar! for fVift mill f Of-
X A AAA AAA A A A A WM -
ward, and are fortified against side-slipping
in any direction.
The tested safety, combined with long mileage, econ
omy, and established Fisk Quality, make Fisk Non
Skids as attractive a tire investment as you can buy
" anywhere.
1
wW " A J0HNST0N & S0N
NASH CARS
Four and Six Cylinders
i'
ACCESSORIES
t
WILLARD
BATTERIES
Why We Are Strong For Them
Rubber has long been recognized as the best insulating material known.
Threaded Rubber insulates the plates .not merely separates tfcem the way
wood separators do.
Threaded Rubber does not carbonize, puncture, check, or crack, retains all
the valuable insulating qualities of rubber and is NOT affected by acid.
The Willard Threaded Rubber battery is the only battery whose insulation
is unconditionally guaranteed to never need replacement.
The supreme judgment of 192 car manufacturers has persuaded them to
equip their cars with the Willard Threaded. Rubber Battery.
Drive in and let us explain to you some of the unrivaled features of the
"STILL BETTER WILLARD."
FREE distilled water and tests gladly given to all owners.
The Dalles Battery Co.
C. A. Fritzsche
K. K. Adams
514 East Second Street
C&rviet )Vl8&?m!
NOTE We are also the authorized service station for the GABRIEL
snubber:
Riding'is pleasure in the can equipped with . GABRIEL SNUBBERS.
They save your springs and eliminate that awful rebound.
Sold by all garages for all makes of cars.
Try them. Satisfaction guaranteed.
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