The Oregon daily journal. (Portland, Or.) 1902-1972, June 27, 1920, Page 62, Image 62

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    THE OREGON i SUNDAY JOURNAL, PQRTI AND, SUNDAY MORNING, JUNE 27. 1920,,
c
LUBRICATION RULES
DESIGNED TO SAVE
HAIilTEKE COST
Proper Selection of Lubricants
Basis fcqf Conclusions Which
Are Indorsed by Big Engineers.
' Maintenance costs mounting Into
the millions of dollars, should be
saved by American automobile own
ers If Che rules set forth In a book
let entitled "The Law of Lubrica
tion." now being sent broadcast
throughout the automotive world by
the Sinclair Refining company, are
based on fact. At -least they have
the Indorsement of some of the
most eminent automobile engineers
In the country.
"The basic principle in the new
liaw consists of properly selecting
the lubricants for a motor based on
the condition of the motor itself."
the technical department of . the
company points oufc , f
"Modern lubrication as it affects the
automotive engine should be founded on
the same principles that have . always
governed the lubrication of other ma
chines subject to considerable wear.
THEOBT T E BH X D SIM FXB J .
1 Th. actual condition of a unit should
determine the selection of the lubri
cant. A theory In Itself as basically
simple as the alphabet, butinfortunate-
' ly overlooked In the past la connection
with automotive engines, due most like
ly to the fact that a system has been
established which is based on the type
of make of the motor as the only factor
considered in the selection of grade of
lubricant, . ... .,
"The company has jsolved this question
in its entirety-In the publication of a
booklet called The Law of Lubrication,'
for In, it every individual who owns a
car has what amounts virtually to a di
rectory which guides him In the selec
tion of the oil which meets the specific
- condition of his motor. i
booklet is rcriQtrx i
"The booklet is unique in its simple
treatment of how to counteract the rav
ages of wear by the application of the
proper grades of olL J j
"If the motorist will but drain j his
crank case after a trip he will mote
that the oil Is thinner than the new oil
which Is put into his car. This proves
that the oit has been diluted during use.
By pouring some of the drained oil into
the palm of his hand and rubbing it with
hie fingers, he will soon perceive the
presence of a sediment of grit or dirt.
It is this sediment, combined with; the
diluted oil, which causes wear on the
moving parts in a motor that has been
run for several thousand miles ; hence
it is quite obvious that a heavier oil
is required to seal or fill up the part
or parts that have been worn,,: j
DILUTION IS DISCUSSED : ' j 1
"Dilution of motor oil occurs when un
turned gasoline escapes past the piston
rings Into the crank case. This dilu
tion, or thinning out, of the oil may be
a. ' 1 .-.
We wish to announce that we have secured the distribution oiF
DENBY TRUdkS for Multnomah arid adjoinin-j counties.
Deafoy TfecIis. ;&fe ; -.Qiality TfmcIis
' li'-". i - ' 5 ' J
i . - " (;...;. ..... c- ,.: - .i , . .... v.. . . ; -
. .. ........... .. . , , ,
iThe Denby Truck is ciesigneel 6 operate as economically and continuously
in dense city traffic where hauls are short, as? through the'sand, mud and
hills of .the back country. "
v . ' ; ;,. " ; j r :j: - - J : p1: f; r-.?.; : .A J'C'ri h
,' : - - j 1 ' , ' . x .. , : - . ' . ' . ' . .
Thorough inspection of every unit during production and before assembly,
and rigorous road tests of the completed chassis, maintain the uniformly high
quality pf Denby Trucks. 4 ' ' : .
It would afford us great pleasure to have you visit our salesrooms and com
pare the Denby Trucks with other makes in. its price class. -V - . -
j One: to Five Ton Capacity ' '
, . . - - !" ' ! s t ..." . ' ' : "
t A Complete . Stock of ; ;Parts Service Second to Noiie " .
, , , ''. . - " -
: ' i V:"'.i-'.:'J": i; '.w"::-? ' :! .; ..... 'w ' . , . ' ."
:Vi :( -' - t ''"- - '" ' ' I 1 1 A"; .' i-' ,J-'. ';-'.) '' J ":. 1- jK; t f 'J-:t. r '.ft'Bf rr-.ri b' ' '"'t" :
" Tenth and
MAKE TRIP IN FINE TIME
4
y t
W 1
Mr. and Mrs. Arthur F. Armstrong, of los Angeles, made the trip from
the southern dty to Portland in record time, finding the roads to
be in excellent condition practically the whole way. Their Marmon
' performed without a bitch. The photos Show i Mr. and Mrs. Arm.
" strong beside their car, and Mrs. Armstrong and Mrs. Joe Mangold
on the running board. Mr. Armstrong Is a well known cafe man ot
V Los Angeles. - - " ' - ....
influenced by the following mechanical
or operating conditions: i .
(1) Piston clearance
(2) Richness of mixture
(J) Improper Ignition ;
(4) Operating temperature of -motor
affected by weather
(5) Body of lubricant or thickness of
film on wails of cylinders
(6) Condition of cylinder walls
(7) Condition of piston rings as af
fecting their all around fit in the
grooves and against the cylinder
walls : : . t
(8) Intermittent operation
(9) Prlm'jig and using choker when
engine is cold in starting
(10) Choking when overloading
(11) Character of fuel
(12) Carburetor out of adjustment
(13) Vaccum ' system out of adjust
v t ment. ,?
Distributors
Davis Streets
;
n
1
"Dilution resulting from any or all
of these conditions results' in loss of fuel.
loss ot power, wear on motor parts and
loss of lubricant. x
-"Such : losses obviously cannot be
eliminated entirely by the mere selection
of a proper grade of oil, but it is be
lieved that the application of this sim
ple newly discovered law of lubrication
will focus the attention of automobile
users upon the importance ot these var
ious factors and will thereby, result in
a double advantage to all concerned." .
' Traffic Officer Convention v
Every city In the United States of suf
ficient size to have or need a squad of
traffic officers will be represented at
the great national convention of traffic
officers to be held In San Francisco
during August.
Phone Broadway 4379
SATilZMIO;i li!
AUTO TRADE HELD
; OUTOF QUESTION
Cars Will Be in Demand Until
There Are No More Drivers,
and No Machines Wear Out
One of the scare questions so
often put to an automobile man in
these tempestuous times is: "Don't
you ' think 'that the point of satur-
ixation for the automobile Is near?
Do you think the market will con
tinue to absorb more and more mo
tor cars as the years progress? Are
not all the people who , are able tp
own machines - already ' driving
them?" And as an answer to these
questions, : the wise motor ' car man
will Invariably point: to Industrial
history and, to his' own repair shop.
"Automobiles wear out," he will say.
"Industrial history shows that every
article of merit has had a steady - and
popular market so long as that article
continued to be of importance in the
economic life of the nation or of the
world.
AUTO DEMA2TD STEADY
"Products confined to one locality have)
orxen oeen maae, usea, ua torgoiien,
but an article with the wide appeal of
the motor car can never lose its place
upon its proper pedestal in the mer
cantile hall of fame.
"Not only does the appeal for motor
cars continue to grip those who do not
possess machines, but," and here the
motor car man will point to his own
shop, "those who have them find that
they will, wear out. In spite of. all the
excellence of their construction, they
have their time limitations, or their
limitations as far as the needs of the
original purchaser are concerned. That
man, if he continues to feel that he will
need a motor car, will immediately be
a new - prospect lor a sale, and the
healthy condition of the industry is so
safe-guarded. -
In reply to the question, "Where is the
saturation point in automobile sales?
Edward S. Jordan, president of the Jor
dan Motor Car company of Cleveland,
replied r "When everyone drives and no
automobiles wear out."
The tendency, however, is very defi
nitely toward standardization of the in
dustry. With production still far behind
orders, every effort is being made to
bring the number of cars of each in
dividual factory up to the maximum - of
I -reduction. Labor conditions in general,
lack ot materials, and a tightening of
tbe . money market, has caused many
rlants to fall below quotas set for this
time of the year. T
COX80UDATI02T IS PKdBLEH
. "Consolidation of plants is a problem
of the future. The need of today that
confronts the automobile manufacturer
!e noKthe market saturation but rather,
bow to produce cars to cover the orders
already on file. No doubt the time will
come when -the automobile industry will
shake down to a few great controlling
companies. This is seemingly a long
way off, however,
Who Will Say
je: .-tv - it- . at "t t t t it t
Fable of Skeptic Convinced
By T. A. C ' '
There was once a man who insisted
that the automobile was a luxury. '
"Honey spent for machines. said this
man, "should ' be , directed into fruitful
channels. Food and clothing and prac
tical things should have r first call on
the nation's gold. - . v
So - the ' man hied himself out and
walked the highways of the country and
the streets of the .city and asked ', the
opinion of every man he came to. -
"Is -the automobile a necessity?" the
banker was querulous. "I would never
Mnir of riding the street cars. They
are too slow and I live too far out of
the city to walk, to my work. I must
have a -car." ,. , :.rr--':
; T could never get along without the
car X drive," said the laborer. "I find
it pays me to have a car, - I can get
to work much sooner and - more com'
fortably, and have more 'time at home.
"The automobile a necessity?" asked
the tailor. "I should say it is. I make
deliveries in my car and then have it
to use when work is done for the day
Don't take away my car.
; "Where do you ; get that stuff, the
automobile a non-essential," asked the
cattleman angrily. . ' "I have to have
money, to move my beef cattle, but the
banks should know that I have to have
a car to get about in. : A horse is too
Here
any
! ..."
s
410
AfUr tJU
Auto.Is Luxury
slow these .days, and the railroad Is
not always handy."
FARMERS MUST HATE CARS -
"What? ; I - can't" get a car? It's a
luxury r : The. farmer . was - astounded.
"Of course I must have money to move
my crops, but at the same time X have
to go to the city too much to be without
a car. It is money la my pocket"
"Don't ask - foolish - questions," said
the big wheat rancher. "In these days
and times when I have to get about
quickly an automobile is the, only thing.
But ' of course I must have money to
move my wheat." ; t ." -, --f-- --'V-,-,
"Ask any of my patients if the - car
in which I urry to , their bedsides is
a luxury, aadtthen tell me. what they
say said the doctor. , '
"Not a necessity? said the real estate
man. "For the life of me, I cant see
how I ever got 'around 'before they were
Invented." .
"Blackstone, if he lived today, ' would
be using an automobile,'' said' the law
yer, "and what Blackstone would have
done,-that do X. The automobile is
necessity." .
yutomobdes a luxury1? How remark
able." said the preacher. Why. where
did you receive that impression? My
parish is ao large I could never see all
my members were it not for. my car.
,"Qwan," said the politician, shifting
his cigar to the 'other side pf his face.
is a tire you can
other manufacturer
s J - ' '
Oldfield told Gaston Chevrolet before the
Indianapolis 500-mile race.
Gaston Chevrolet trusted Barney Oldfield. ,
' i '
So he chose Oldfield Tire, and became the first driver, in history
to win this, the. world's greatest race-without ajife change.
In his 500-mile flight over the rough bricka at 88.55 miles an
,hour, Gaston Chevrolet's tires resisted a degree of wear fully
equal to that of 20,000 miles of ordinary running. Yet they
finished in condition for many more miles of cruel competition.
A man whom his friends really trust, deserves your faith too.
Trust Barney Oldfield! . '
Trust Oldfield Tires to banish tire troubles for you as they did
for Gaston Chevrolet
Cord and fabric in all sizes and for all cars the tires you need
are here and ready.
JDARNDY
FLETCHER
Distributor.
Burnside SL
totUh mt hHUmaftcS- Gattm ChrcUt. th
-
"Don't pull that luxury Bturr on ma
X have to have one of the busses, see.
so don"t kid me." .
"A" luxury?" said the Investor. "Not
at all. I derive a large part ot my
living from my holdings in motor com
haniM. All my money is tied up in
motor car concerns. Certainly they are
necessities." -
WIDER RADIUS FOR WORK .
" "Don't tell me they are trying to class
an automobile as a luxury," said the
contractor. - "Why the automobile gives
me and my ' men the ?hance to - carry
on more work and at more distant points
than they ever did before. Forget that
luxury stuff." ;-
: "Well, it's like this." jald the mere
citizen, who could Just about afford one.
"J don't make much money, and the car
takes a good percentage: of my salary.
But It keeps all my , family - together,
gives the children a day in the country
whenever we wish, and the wife and I
haven't different recreations like we
used to have. Tea. from a domestle
standpoint, the automob' is a neces
sity." ' . -
Finally this man, now footsore - al
weary, came upon v a lone car stranded
in the middle .of a road.', miles from
anywhere. All he could see of the
owner was a pair of feet.
Do you." said this man. addressing
the feet, "consider i the automobile a
necessity?"
COJfTIJfTlED HXJ3TT TS CAR .
There was a small explosion of violent
lantruage under the car and a pair ot
ferocious eyes looked - at the questioner
through the spokes .of . the left ' front
wheeL
-"What asylum did you escape from?
In the name of biases, ao you tntna
would be in under this machine, tinker
ing away and making the air blue with
remarks about the mechanism of the
car if X didn't, consider it a necessity?
trust' a better tire
has ever built," Barney
OLOPIOLl
. JAMES
Portland, Oregon
Victor i Carney Clsld. Tmt
Be on your way before X lose my tem
per." ...
And the pilgrim bestirred himself and
went on. He was tired near unto,
death; but he was. still determined to
continue his search for a man who would
class ihe automobils as a luxury, so
he purchased an automobile at the next
town be came to and continued bis
search in comfort.
Night Service Is
Just as Real as
It Was in the Past
Iceland J, Sparks, local manager of
the Firestone Tire Rubber company
branch, said he thought his night duty
work was a thing of the past. He
fondly imagined, that with his accept
ance oi mo post ei manager oi mo
local Firestone branch, he had left tbe
business of wandering about in the wee
sma hours.
But not so. Sparks now walks abroad
and barks his shins on rockers and
things, falls over chaira. and has a
festive tune generally. Reason: Miss
Sparks, a nine-pound feminine pugilist
and colaratura falsetto combined, has
arrived at the Sparks' domicile. Lei and
J. reports tbe young lady and Mrs.
Sparks to be in the best of health, the
former's cries of protest being a feature
of neighborhood entertainment
But Iceland J. walks the floor o
nights and tries to croon lullablea -
New Street Grinder
pni . . i i. a m
iiii oia tiuewiiK inuo ana sciBaore
grinder in Philadelphia, Pa., has been
replaced by a motor truck service with
a complete ' sharpening outfit, operated
by a connection to the engine.
than
V
Jr.
V.'u&& Tires; LoaU O'jvn&.La&tgareatJCuz&r C4C!j